(Español) LUCERO Estrella Internacional de Telemundo será homenajeada con el Premio 2015 por Logros en la Televisión Hispana
The Concilio Presents Ninth Annual Vive Tu Vida! Get Up! Get Moving!® Event
The Concilio Presents Ninth Annual Vive Tu Vida! Get Up! Get Moving!® Event
DALLAS, Sept. 10, 2015 /PRNewswire-HISPANIC PR WIRE/ — This Saturday, September 12, 2015, the National Alliance for Hispanic Health (the Alliance) and The Concilio present Vive tu vida! Get Up! Get Moving! ®. The event promotes physical activity and good nutrition among Hispanic families for better health and wellness. This event is FREE and open to the public and is made possible by an extraordinary group of volunteers and partners, including local Presenting Sponsor, Baylor Scott & White Health.
“The Concilio is honored to have partnered with the Alliance since 2007 to put on Vive tu vida! Get Up! Get Moving! ® in Dallas,” said Florencia Velasco Fortner, President and CEO of The Concilio. “It is an important one-stop opportunity for families to receive free nutrition and wellness services. Our children need us to support their health, and this event provides families with resources and fun activities to do just that”.
What:
- Health Screenings*: Including dental, kidney, vision, mammograms, glucose and cholesterol, flu shots, and HIV/AIDS testing from 9am to 12:30pm
- Fitness and Sports: Kid Zone with rock wall climbing, tennis clinics, inflatable games, and join the Zumbathon from 10am to 12pm
- Health Insurance: Information and assistance for the Texas Children’s Health Insurance Program (CHIP), Medicaid, and the Texas Health Insurance Marketplace.
- Nutrition: Families receive five pounds of fresh fruits and vegetables (while supplies last) from the North Texas Food Bank, information about SNAP benefits, and healthy recipes.
Where: Kiest Park Recreation Center
3080 S. Hampton Road – Dallas, TX, 75224
When: Saturday, September 12 from 9:00 am to 1:00 pm
Cost: FREE!
“Now in its ninth year, Vive tu vida! Get Up! Get Moving! is the nation’s largest annual event series promoting healthy lifestyles in Hispanic communities,” said Dr. Jane L. Delgado, President and CEO of the National Alliance for Hispanic Health, the nation’s leading Hispanic health advocacy group.
“We are proud to support Vive tu vida! Get Up! Get Moving!® events across the country,” said Robert Forrester, president of Newman’s Own Foundation. “The Foundation places a high priority on improving nutrition access, and the Alliance is working at the community level to advance the health and wellness of individuals.”
*Health screenings are on a first come, first serve basis. Mammogram screenings are by appointment only 214.818.0481. Some restrictions apply.
GM Foundation Grants $1 Million to Hispanic Groups
GM Foundation Grants $1 Million to Hispanic Groups
Funds will help empower Latinos to join workforce of the future
WASHINGTON, Sept. 10, 2015 /PRNewswire-HISPANIC PR WIRE/ — The General Motors Foundation today announced grants totaling $1 million to fund Hispanic education and science, technology, engineering and math initiatives to help empower young Latinos to join the workforce of the future.
Grace Lieblein, General Motors vice president of Global Quality, announced the grants during a press conference at the National Press Club, where she was joined by GM Foundation Vice President Lori Wingerter, Chief Diversity Officer Ken Barrett, U.S. Rep. Tony Cárdenas, D-Calif., and representatives from Hispanic organizations.
“Hispanics represent an important facet of our business as the next generation of leaders and innovators, and also our customers,” Lieblein said. “At GM, we want to help fund vital programs aimed at increasing opportunities for Latinos to pursue STEM careers and strengthen their skills to compete for jobs.”
The grants benefit the nation’s leading Hispanic organizations, including the League of United Latin American Citizens (LULAC), the National Council of La Raza (NCLR), the Congressional Hispanic Caucus Institute (CHCI), the Hispanic Association on Corporate Responsibility (HACR), the United States Hispanic Leadership Institute (USHLI), the Congressional Hispanic Leadership Institute (CHLI) and Service Employment Redevelopment (SER) National.
Cárdenas, who represents California’s San Fernando Valley, said the grants will help increase the small number of Latino STEM graduates from U.S. colleges, helping to put more Americans into the family-wage jobs of the future.
“As the President has said, America can only succeed when we are playing with a full team. That means ensuring that everyone in our country has a great chance to not only learn, but also to succeed,” he said.
For decades, GM and its philanthropic foundation have donated hundreds of millions of dollars to organizations across the country and around the world. These grants focus on advancing access to education through programs such as the Buick Achievers Scholarship, one of the largest programs of its kind in the country.
“We recognize the increasing importance of investing in the education and empowerment of Hispanic youth,” said Wingerter of the GM Foundation. “Through these grants, we hope to make a lasting difference in their lives and in their communities.”
Nineteen leading Hispanic groups will receive grants to fund programs focused on STEM education, including:
- League of United Latin American Citizens (LULAC) – Will expand its Empower Hispanic America
nwith Technology (EHAT) initiative, which provides access to state-of-the-art technologies in 60 Hispanic communities across the United States. The centers will provide STEM related student support services to five EHAT sites to help improve high school STEM achievement among Hispanic youth. - National Council of La Raza (NCLR) – As part of its Special Initiative, NCLR will develop a new component within its successful Lideres program, facilitating professional development opportunities for 18-to-24 year-old Latinos and helping students gain leadership skills required for midlevel positions in both the non-profit and for-profit sectors.
- Congressional Hispanic Caucus Institute (CHCI) – CHCI will invest in planning and capacity to build scalable and sustainable models to prepare for dynamic population growth and need associated with the prediction that Latinos will comprise one-quarter of the U.S. population by 2030.
- United States Hispanic Leadership Institute (USHLI) – USHLI will develop a school-based project for economically disadvantaged students attending underserved schools and engaging the community in four predominantly Latino communities Prominent Latino experts in STEM-related fields from similarly disadvantaged backgrounds will help promote a greater understanding of STEM-related studies, practical uses and employment/career opportunities.
- Hispanic Association on Corporate Responsibility (HACR) – HACR will focus on the HACR STEM Initiative, a forum of business sessions focusing on education, recruitment, retention, and Latinas in STEM, among others. The HACR STEM Initiative was created to understand the mechanisms that lead to lower participation in STEM fields for Hispanics and to identify barriers to successful career progression for those Hispanics in the STEM pipeline.
- SER National – SER National will focus on an early education model designed to respond to the unique needs of young linguistically and culturally diverse youth and their families. The primary goal is to advance early development and dual language learning of young children, preparing them for achievement in school, higher learning, economic well-being and participation in civil society.
Additional Hispanic organizations receiving funding include:
- American GI Forum (AGIF)
- ASPIRA
- Cuban American National Council, Nurturing Hispanic Communities (CNC)
- Congressional Hispanic Leadership Institute (CHLI)
- Great Minds in Stem (GMiS), formerly known as Hispanic Engineer National Achievement Awards Corporation (HENAAC)
- Hispanic Association of Colleges & Universities (HACU)
- Hispanic Heritage Foundation (HHF)
- Hispanic Scholarship Fund (HSF)
- Latin Americans for Social & Economic Development (LA SED)
- LULAC National Education Service Centers (LNESC)
- MANA, A National Latina Organization
- National Puerto Rican Coalition (NPRC)
- Society of Hispanic Professional Engineers (SHPE)
“We thank GM for its longstanding commitment to the Hispanic community,” said HACR President and CEO Cid D. Wilson. “This funding will help provide STEM-related programming, as well as professional development opportunities for Latinos in corporate America competing in a dynamic and changing workforce.”
About the General Motors Foundation
Since its inception in 1976, the GM Foundation has donated hundreds of millions of dollars to American charities, educational organizations and to disaster relief efforts worldwide. The GM Foundation focuses on supporting Education, Health and Human Services, Environment and Energy and Community Development initiatives, mainly in the communities where GM operates. Funding of the GM Foundation comes solely from GM. The last contribution to the GM Foundation was made in 2001. For more information, visit www.gm.com/gmfoundation.
About General Motors
General Motors Co. (NYSE:GM, TSX: GMM) and its partners produce vehicles in 30 countries, and the company has leadership positions in the world’s largest and fastest-growing automotive markets. GM, its subsidiaries and joint venture entities sell vehicles under the Chevrolet, Cadillac, Baojun, Buick, GMC, Holden, Jiefang, Opel, Vauxhall and Wuling brands. More information on the company and its subsidiaries, including OnStar, a global leader in vehicle safety, security and information services, can be found at http://www.gm.com.
Congratulations to the 2015 Winners of the NSHMBA Brillante Awards of Excellence
IRVING, Texas, Sept. 10, 2015 /PRNewswire-HISPANIC PR WIRE/ — The National Society of Hispanic MBAs (NSHMBA) announced today the winners of its most prestigious and highly anticipated Brillante awards. Presented during the 2015 NSHMBA Conference & Career Expo in Chicago, this honor recognizes individuals who have made outstanding contributions to improve the educational, economic and social well being of the Hispanic community. This year’s winners are:
Brillante Award for Corporate Excellence
Winner – Ford Motor Company
Placing tremendous value on finding, developing and retaining Hispanic talent, Ford Motor Company has been engaged with the Hispanic community in the U.S. and abroad for decades. Ford has a history of providing opportunity for Hispanic achievement and advancement and continues to do so.
“Ford Motor Company is very proud and honored to receive the 2015 Corporate Excellence award,” said Human Resource Manager Samuel Warnock who is accepting the award on behalf of the company. “Hispanic MBAs are key to our diversity pipeline at Ford and we look forward to many years of future success with NSHMBA.”
Brillante Award for Education Excellence
Winner – Donna Marie Blancero, PhD
Donna Marie Blancero from Bentley University illustrates Hispanic leadership through her drive to encourage and prepare Hispanic students and communities to further their academic and professional pursuit.
“I have spent my professional career working to help educate Latinos at all levels, through my research, my teaching at Bentley University, and my work in executive development,” said Blancero. “Through strong, ethical, and caring leadership, we can continue to have our community make a difference in society today.”
Brillante Award for Entrepreneur Excellence
Winner – Keith Fernandez
Keith Fernandez exemplifies Hispanic leadership through his drive to succeed in business and dedication to further the academic and professional pursuits of the Hispanic community. “I am very honored to be receiving the 2015 Brillante Award for Entrepreneurial Excellence from NSHMBA,” said Fernandez. “It is through this award and the success of my start-up Healthcare Company, National Diagnostic Solutions LLC, that I wish to empower and inspire other young Hispanic individuals to go out and take chances, chase your dreams and never stop the pursuit of your full educational, economic and social potential.”
NSHMBA Brillante Award for Member Excellence
Winner – Rosanna Durruthy
New Jersey chapter member Rosanna Durruthy is a role model for her NSHMBA chapter and a leader in the advocacy of educational and community collaborations empowering Hispanics to pursue academic and professional milestones.
“It has been my honor and privilege to be a member of NSHMBA, since 1994,” said Rosanna Durruty, Brillante Award recipient for Member Excellence. “Affirming excellence as a standard for Latinos in business, NSHMBA has been a brilliant beacon for corporate America to access the best of graduate level Latino talent. I am so proud of the difference NSHMBA has made for our Latino community, and for our nation, and I am humbled to be awarded the Brillante Award for Member Excellence.”
NSHMBA along with Ford Motor Company will host an Awards Gala to present the Brillante awards on Saturday, October 10th from 6:30-7:30pm in the Grand Ballroom at the McCormick Place. For the first time ever, tickets to this event are included with Full Conference registration.
“NSHMBA is very excited to be presenting the Corporate Excellence award to Ford Motor Company as they have been long-standing partners of ours,” said NSHMBA Interim CEO Thomas Savino. “This is a unique circumstance and the first time the sponsor of the event has ever won this award, but will definitely make for a more exciting celebration.”
Seats are limited so please come early to celebrate these tremendous recognitions!
Connect with NSHMBA National on Twitter, Facebook and LinkedIn.
About the 2015 NSHMBA Conference & Career Expo
The NSHMBA Conference and Career Expo is a 3-day event created to fortify connections within the Hispanic community, through a variety of recruiting opportunities with thousands of recruiters and hiring managers from Fortune 500 companies. This year NSHMBA is excited about being sponsored by Nationwide, the Lincoln Motor Company, Northeastern Illinois University (NEIU) and GMAC. MBA students, graduates and professionals will be able to explore top-choice job opportunities and can even get hired on the spot. Attendees will also be able to benefit from professional development, on-site career management services, and many networking events. For more information on the 2015 NSHMBA Conference & Career Expo, visit www.nshmbaconference.org.
About the National Society of Hispanic MBAs
NSHMBA formed in 1988, as a non-profit organization aiming to empower Hispanics to achieve their fullest educational, social, and earning potential. NSHMBA serves the Hispanic community and its constituents through a national network of 40 chapters and hundreds of community partners across the United States and Puerto Rico covering 100 percent of the Hispanic community. NSHMBA is dedicated to building and advancing Hispanic leadership, advocating the pursuit of higher education and providing its members with world-class professional development and career management programs. For more information on NSHMBA, visit www.nshmba.org.
Solta Medical Launches Clear + Brilliant pelo™: A New and Innovative Linear-Scanning Technology for Laser Hair Removal
Solta Medical Launches Clear + Brilliant pelo™: A New and Innovative Linear-Scanning Technology for Laser Hair Removal
Ground-Breaking Partnership with German Medical Engineering, Inc. (GME) to develop and distribute best-in-class aesthetic energy devices featuring advanced optical scanning technology
BRIDGEWATER, N.J., Sept. 10, 2015 /PRNewswire-HISPANIC PR WIRE/ — Solta Medical, a division of Valeant Pharmaceuticals North America LLC today announced the availability of the Clear + Brilliant pelo™ laser in the United States, a sophisticated approach to permanent hair reduction. The launch of this device, which joins the comprehensive portfolio of Solta Medical’s aesthetic device solutions, follows a unique partnership with German Medical Engineering, (GME), a sophisticated leader in the development of high-performance aesthetic energy devices.
Photo – http://photos.prnewswire.com/prnh/20150909/264702
Photo – http://photos.prnewswire.com/prnh/20150909/264703
Logo – http://photos.prnewswire.com/prnh/20150909/264704LOGO
“We are extremely excited to expand our portfolio of solutions and to be at the forefront of modern day technology and aesthetic offerings,” said Solta Medical General Manager Vladimir Paul-Blanc. “We believe in the science of linear scanning as developed by GME, and are confident it offers a significant advantage to current laser hair removal technology. We also believe this partnership with GME affirms Valeant’s commitment to bringing disruptive products into the marketplace swiftly.”
“GME takes pride in designing innovative technological advancements for aesthetic and dermatologic solutions that can benefit patients around the world. We share a high standard of care with Solta Medical as it relates to building ground-breaking products that will deliver consistently impressive results, while partnering with our physicians and consumers around the world. GME is excited to begin and grow this partnership with Solta as we believe, together, we can continue to provide advanced products in the aesthetic space,” said Stefan Schulze, CEO of GME.
The Clear + Brilliant pelo laser system uses a novel linear scanning approach with integrated contact cooling to deliver the effectiveness of current best-in-class diode laser hair removal technology with the fastest and largest treatment area available (50mm by 15mm). In addition, a unique all-inclusive subscription model will provide ease-of-mind and simplicity in ensuring consistent device performance and dependable support.
According to Miami-based dermatologist, Dr. Leyda Bowes, “The Clear + Brilliant pelo laser hair removal system offers my practice high-patient satisfaction with the fastest treatments and solid results. Its scanning delivery mode allows comfortable laser hair removal, while reducing significantly the time spent at the office. The Clear + Brilliant pelo system also allows us to treat most skin types, which is a major consideration in an ethnically diverse city like Miami.”
In 2014, laser hair removal was the # 1 minimally invasive cosmetic procedure among millenials aged 20-29 years old, ahead of Botox and microdermabrasion, according to the American Society for Aesthetic Plastic Surgery. “The Clear + Brilliant pelo offers clinicians the opportunity to attract and retain this rapidly growing demographic. Also, clinicians can expand their aesthetic offerings in a very compelling and economical manner through the adoption of multiple Solta Medical platforms,” said Sheetal Davitt, Solta Director of Marketing. “We look forward to the opportunity to further strengthen and expand our offerings.”
“The Clear + Brilliant pelo is redesigning the way we are treating unwanted hair in the aesthetic industry by introducing a novel linear scanning technology that delivers laser energy very fast with uniform heating. This new delivery system creates an efficacious and more comfortable way to permanently reduce unwanted hair with a demonstrated safety profile. It’s wonderful to see laser technologies going to the next level,” said Ft. Lauderdale-based dermatologist Dr. Shino Bay Aguilera.
Leading San Diego based-dermatologist, Dr. Sabrina Fabi recently said, “I am excited for the launch of the Clear + Brilliant pelo! The 808nm wavelength allows me to treat a range of Fitzpatrick skin types, and the cooling crystal protects the epidermis while doing so. Unlike other diodes in the space, its cooling crystal helps mitigate pain, and I appreciate being able to alter the temperature of the cooling crystal.”
“One patient called it ‘Extraordinary.’ She says there was very little discomfort during the treatment and that she was surprised and impressed by how well it worked after only one treatment, commented Atlanta-based Dermatologist Dr. Jordana Gilman. “I think it is faster and less painful than other laser hair removal devices, and I would choose the Clear + Brilliant pelo over the LightSheer, by Lumenis Ltd., when treating patients.”
Clear + Brilliant pelo will first be made exclusively available to current Solta Medical customers in the U.S, with full release scheduled in the fourth quarter of 2015.
About Solta Medical
Solta Medical, a division of Valeant Pharmaceutical North America, is a global leader in the medical aesthetics market providing innovative, safe, and effective solutions for patients that enhance and expand the practice of medical aesthetics for physicians. Solta offers six aesthetic energy devices to address a range of issues, including skin resurfacing and rejuvenation with Fraxel® and Clear + Brilliant® laser systems, body contouring, fat reduction, and skin tightening smoothing with VASER®, Liposonix® ultrasound systems, and Thermage® radio frequency system, and acne reduction with Isolaz® IPL system. As the innovator and leader in fractional laser technology, Fraxel delivers minimally invasive clinical solutions to resurface aging and sun damaged skin. Using similar fractional laser technology, Clear + Brilliant is a unique, cost-effective treatment to prevent and improve the early signs of photoaging. For body contouring, Liposonix is a non-surgical treatment to reduce waist circumference with advanced high-intensity focused ultrasound (HIFU) technology to permanently destroy targeted fat beneath the skin. Thermage is an innovative, non-invasive radiofrequency procedure for smoothing and contouring skin. VASERlipo® is a minimally invasive ultrasound technology which can be used to eliminate fat from multiple areas of the body. Isolaz was the first light based system indicated for the treatment of acne, comedonal acne, pustular acne, and mild-to-moderate inflammatory acne. More than two million procedures have been performed with Solta Medical’s portfolio of products around the world.
Indications: Clear + Brilliant pelo™ (GME LinScan 808 nm system) with the applicators is indicated for hair removal and permanent hair reduction defined as the stable, long term reduction in hair counts at 6, 9, or 12 months following a treatment regime. ®/™ are trademarks of Valeant Pharmaceuticals International, Inc. or its affiliates. Any other product/brand names are trademarks of their respective owners.
© 2015 Valeant Pharmaceuticals North America LLC.
NOTE TO EDITORS: A high-resolution image is available at: http://hispanicprwire.com/en/multimedia/
Motorsport.com and Prodigy/MSN Announce Digital Partnership in Latin America
Motorsport.com and Prodigy/MSN Announce Digital Partnership in Latin America
MIAMI, Sept. 10, 2015 /PRNewswire-HISPANIC PR WIRE/ — Motorsport.com, a technologically advanced international network of online motorsports content, and web portal MSN.com today announced a partnership that will see digital content produced by Motorsport.com distributed by MSN in Latin America and in the US Hispanic market.
Photo – http://photos.prnewswire.com/prnh/20150909/265164-INFO
Under the content partnership, Motorsport.com news, video and digital images will be published and promoted across the MSN website (www.prodigy.msn.com) and apps.
“Prodigy/MSN is very happy to announce a content distribution agreement with Motorsport.com,” said Jorge Taboada, Executive Producer, Prodigy/MSN. “As Latin America’s most comprehensive motorsports digital platform, Motorsport.com is the ‘go-to’ source for auto racing content. This agreement strengthens our coverage in the motorsports vertical while providing MSN.com premium content to millions of visitors in native tongue.”
With over 2.3 billioni average monthly visits, MSN.com is the secondii largest web portal in the world and features aggregating news, weather, sports, money, and other consumer-related articles.
“Today’s announcement with MSN expands Motorsport.com’s potential regional distribution of premium content to over 300 millioniii available internet users in Latin America,” said Gustavo A. Roche, vice president of business development, Motorsport.com.
“As the premier international source for online multimedia motorsports coverage, Motorsport.com is dedicated in providing a Spanish-language website featuring up-to-the-minute news, digital images, and video library from more than 100 racing series in the region.”
About Motorsport.com
Formed in 1994, Motorsport.com is a technologically advanced international network of online motorsports content featuring world-class digital distribution, video and interactive multimedia worldwide with news bureaus in 14 countries in 10 different languages, 24 hours a day, seven days a week.
Websites www.motorsport.com
www.motor1.com
www.motorsport.tv
www.giorgiopiola.it
www.giorgiopiola.com
www.360racing.com
Facebook www.facebook.com/motorsportcom
Twitter twitter.com/Motorsport
i According to comScore – July 2015
ii According to Alexa – 2015
iii According to Statista.com – 2014
NIAMS launches new Spanish-language website
NIAMS launches new Spanish-language website
BETHESDA, Md., Sept. 10, 2015 /PRNewswire-HISPANIC PR WIRE/ — The National Institute of Arthritis and Musculoskeletal and Skin Diseases (NIAMS), part of the National Institutes of Health, has launched a new Spanish-language website that provides free health information on conditions of the bones, joints, muscles and skin. The site is being launched to coincide with National Hispanic Heritage Month.
“Many diseases in our scientific portfolio, including lupus, arthritis and osteoporosis, have profoundly negative effects among Hispanics/Latinos and other minority groups, in terms of prevalence and poor health outcomes,” said NIAMS Director Stephen I. Katz, M.D., Ph.D. “We are committed to providing quality health information to all people, no matter what language they speak or what culture they identify with.”
Increasingly, website traffic to NIAMS’ Spanish-language content represents about 50 percent of its total visits in a given month. To meet this high demand, the new site features quick and easy navigation tools to help Spanish-speaking individuals identify and locate NIAMS health topics. It also includes landing pages that provide all of the information offered on a given topic in one place. The website, available at http://www.niams.nih.gov/espanol also offers:
- Improved access to NIAMS’ Spanish-language health information and related federal resources
- Information on participating in clinical research studies
- Responsive design that makes the site easier to read on mobile devices
NIAMS is committed to providing health information that is culturally and linguistically appropriate for diverse populations, including underserved racial and ethnic communities. The NIAMS Spanish-language materials are an integral component of the institute’s entire suite of health resources that are part of its National Multicultural Outreach Initiative, many of which are also available in Chinese, Korean and Vietnamese.
The mission of the NIAMS, a part of the U.S. Department of Health and Human Services’ National Institutes of Health, is to support research into the causes, treatment and prevention of arthritis and musculoskeletal and skin diseases; the training of basic and clinical scientists to carry out this research; and the dissemination of information on research progress in these diseases. For more information about the NIAMS, call the information clearinghouse at (301) 495-4484 or (877) 22-NIAMS (free call) or visit the NIAMS website at http://www.niams.nih.gov.
About the National Institutes of Health (NIH): NIH, the nation’s medical research agency, includes 27 Institutes and Centers and is a component of the U.S. Department of Health and Human Services. NIH is the primary federal agency conducting and supporting basic, clinical, and translational medical research, and is investigating the causes, treatments, and cures for both common and rare diseases. For more information about NIH and its programs, visit www.nih.gov.
NIH…Turning Discovery Into Health®
NOTE TO EDITORS: A high-resolution image is available at: http://hispanicprwire.com/en/multimedia/
Thousands of Home Depot Volunteers Mobilizing for Nationwide Effort to Improve Safety and Accessibility for Veterans in Need
Thousands of Home Depot Volunteers Mobilizing for Nationwide Effort to Improve Safety and Accessibility for Veterans in Need
Customers Invited to Join in the Service Campaign through Social Media – The Home Depot Foundation to Donate $1 to Veterans’ Causes for Each Tweet, Instagram and Facebook Share, Up to $1 Million
ATLANTA, Sept. 10, 2015 /PRNewswire-HISPANIC PR WIRE/ — Today, The Home Depot® activates its army of associate volunteers to launch the company’s fifth-annual Celebration of Service, a two-month-long campaign focused on improving the homes and lives of U.S. military veterans and their families. Team Depot, the company’s associate-led volunteer force, will focus on projects related to two themes: senior veterans, who need modifications to their homes to safely age in place, and veterans with service-connected disabilities. To kick off Celebration of Service, 1,000 Team Depot volunteers will be deployed in more than 30 cities including Anchorage, Atlanta, Dallas, Grand Rapids, Los Angeles, Phoenix, Salt Lake City and Staten Island, today through Sunday, Sept. 13, to help improve the safety and accessibility of the homes of more than 100 veterans.
Logo – http://photos.prnewswire.com/prnh/20130905/CL75064LOGO
More than 8.4 million veterans will be 65 or older by 2020 and more than four million veterans are living with service-related disabilities. That’s why since 2011, The Home Depot Foundation has invested more than $105 million in veteran-related efforts and, together with Team Depot, has transformed more than 22,000 veteran homes.
“Safety and accessibility challenges can make it difficult for seniors and people living with disabilities to move around their homes,” said Craig Menear, chairman, CEO and president of The Home Depot. “During Celebration of Service, our associates will roll up their sleeves to restore veterans’ independence – something they very much deserve after the service they have provided to our country.”
“The Home Depot is a tremendous partner in creating housing solutions for disabled American Veterans of all generations,” said Dale Beatty, retired Staff Sergeant, Purple Heart recipient and co-founder of Purple Heart Homes. “As a combat-wounded Veteran myself, I can attest to the impact that regaining independence can have on a person. It restores your dignity and spirit. Team Depot’s passion for serving veterans gives us confidence that we truly can help to restore independence for Veterans nationwide.”
New Social Media Challenge To Raise $1 Million
Throughout Celebration of Service, Team Depot is inviting customers to ‘celebrate service’ on social media, helping to raise awareness for veterans causes. The Home Depot Foundation will donate up to $1 million, with each social media action equaling $1 toward that goal, to organizations that help senior veterans and veterans with service-connected disabilities including: Gary Sinise Foundation, Housing Assistance Council, Jared Allen’s Homes for Wounded Warriors, Meals on Wheels America, Operation Finally Home, Operation Homefront, Purple Heart Homes, Semper Fi Fund and the Stephen Siller Tunnel to Towers Foundation. Here is how to make a difference:
On Twitter and Instagram
People can celebrate service by sharing a photo giving back in their community or honoring a service member on Twitter and Instagram using the hashtag #ServiceSelfie. For each #ServiceSelfie shared during Celebration of Service, The Home Depot Foundation will donate $1 toward the $1 million goal.
On Facebook
The Team Depot Facebook page will highlight one of its nonprofit partners each Monday during Celebration of Service. Likes, comments and shares of these spotlight posts will also equal $1 toward the $1 million goal.
Stories of Restoring Independence
From Sept. 10 through Veterans Day on Nov. 11, Team Depot will partner with hundreds of nonprofits across the country to restore independence for veterans in every state.
The projects completed throughout the two-month period will address safety and accessibility needs for veterans including:
- David, a U.S. Army veteran who served during the first Gulf War. He earned a Triple Bronze Star and a S.W. Asia medal for his service. While overseas, he was caught in a grenade explosion and was exposed to various poisonous gases. Today, he lives with his wife and service dog Caleb. He volunteers for organizations that help other veterans living with injury and PTSD including Soldier’s Best Friend, Healing Memories and The Mission Continues. Team Depot volunteers will make accessibility modifications to his bathroom and flooring, making it easier for him to maneuver the home with his scooter, and will make several other minor repairs to their home to give David and his wife peace of mind.
- Paul, a 92-year-old WWII veteran who served in the U.S. Army and fought on D-Day in Normandy, helped to liberate Paris and was in Berlin when Germany surrendered. He has struggled to care for himself, and the home he and his wife purchased right before he went overseas, since she passed away three years ago. Team Depot volunteers will work to make his bathroom accessible, among other modifications, to restore his independence.
About Giving Back at The Home Depot
Since the first Home Depot store opened in 1979, giving back has been a core value for the company and a passion for its associates. Today, The Home Depot, in partnership with The Home Depot Foundation, focuses its philanthropic efforts on improving the homes and lives of U.S. military veterans and their families and aiding communities affected by natural disasters. Through Team Depot, the company’s associate-led volunteer force, thousands of associates dedicate their time and talents to these efforts in the communities where they live and work.
Since 2011, The Home Depot Foundation has invested more than $105 million to provide safe housing to veterans, and along with the help of Team Depot volunteers, has transformed more than 22,000 homes for veterans. To learn more and see Team Depot in action, visit www.homedepot.com/teamdepot.
To learn more about the #ServiceSelfie campaign visit: thd.co/selfie.
#Portada15 Unveils Program to Drive Multicultural Marketing and Media Forward
#Portada15 Unveils Program to Drive Multicultural Marketing and Media Forward
NEW YORK, Sept. 9, 2015 /PRNewswire-HISPANIC PR WIRE/ — #Portada15, the pre-eminent event for Hispanic and Multicultural Marketers, is next Wednesday Sept. 16 and Thursday Sept. 17! You can download the 16-page Program here http://www.portada-online.com/wp-content/uploads/2013/05/Portada15_Official-Program-.pdf, with the agendas and all the information you need.
“Our Editorial Team designed the #Portada15 agenda and program to drive Hispanic and Multicultural Marketing and Media forward with the best content and networking opportunities,” says Marcos Baer, publisher of Portada. “Any Marketer and Media professional who wants to be successful in Multicultural America will profit from #Portada15.”
Topics that #Portada15 attendees will be able to get key takeaways from include:
- Get Ready to Implement efficient Mobile Video in the Hispanic space
- Understand the Revolutionary Media Consumption Patterns of Millennials
- Use Sports Properties to leverage your brand with sports-crazy Hispanic consumers
- Reevaluate your Social Media Strategy (It’s not your Father’s Facebook anymore!)
- Take a Close Look at How Content Marketing Impacts Engagement and Lead-Gen.
- Ready Your 2016 Retail Marketing Plans
- Use Ad-Tech Properly to Engage Multicultural Audiences
AGENDA OF #PORTADA 15
Hispanic Sports Marketing Forum, Sept. 16:
www.portada-online.com/events/hispanic-forum/agenda/
9th Annual Hispanic Advertising and Media Conference, NYC, Sept. 17:
www.portada-online.com/events/hispanic-conference/agenda/
REGISTRATION:
Register at the Special Online Promotional Price here:
https://www.portada-online.com/events/hispanic-conference/register/
Check out the bios of dozens of brand, marketing agency and entertainment stars in the 16 page program:
http://www.portada-online.com/wp-content/uploads/2013/05/Portada15_Official-Program-.pdf
A WHO IS WHO OF HISPANIC MARKETING, MEDIA AND MEDIA
Soccer Broadcasting Star Fernando Fiore is going to be one of the main attractions at #Portada15 in New York City’s Yotel on September 16 and 17. #Portada15 comprehends the Hispanic Sports Marketing Forum and the 9th Annual Hispanic Advertising and Media Conference.
Thought Leaders participating include:
- Pattie Falch, Director Sponsorships & Events, Heineken USA
- Mariela Ure, SVP, Hispanic Segment Strategy, Wells Fargo
- Christian Borjon, Director Hispanic Sales & Marketing, Samsung
- Brian Cristiano, CEO, Bold Worldwide
- Gustavo Aguirre, Associate Brand Manager, Coors Light
- Kymber Umana, Hispanic Marketing Manager, Sprint
- Trisha Ranes, Senior Marketing Manager-Latino, H&R Block
- Cesar Taveras, Online Marketing Manager, Rosetta Stone
- Jason Riverio, Manager, Multicultural Brand Marketing, Big Lots
- Maria Fernanda Ordonez, SVP Media Director, Identity
The latest additions to a very strong agenda are:
- Daniel Suarez, NASCAR XFinity Series Driver (special one on one interview
- Michael Tribolet, CEO, YipTV
- Stephen Paez, VP Director, Multicultural, Spark SMG
- Bernardo Gomez, Group Creative Director, Havas Worldwide
- Manny Gonzalez, Senior Director – Multicultural, Moet Hennessy USA
- Abe Diaz, Associate Media Director, RPA
- Jairo Giraldo, Sports Editor el Diario NY
#PORTADA15 SPONSORS
Rooftop Party Sponsor: Batanga Media (http://batangamedia.com/)
Platinum Sponsor: MaxPoint (http://maxpoint.com/multicultural)
Gold Sponsor: GFK (http://www.gfk.com/)
Bronze Sponsors:
Evolve Media (http://www.evolvemediallc.com/)
Medula (http://www.medula.net)
Pulpo Media (http://www.pulpomedia.com/)
Zoomin.TV (http://corporate.zoomin.tv/)
Badge and Lanyard Sponsor: Adsmovil – (http://www.adsmovil.com/)
Official Wire Sponsor: PR Newswire (http://www.prnewswire.com/)
Hispanic Sports Marketing Forum
Golazo Sponsors:
AC&M Group (http://acmconnect.com/)
Blogsi (http://www.blogsinetwork.com/)
Mundial Sports Network (http://www.mundialsportsnetwork.com/)
Race Track Sponsor:
Nascar (http://www.nascar.com)
Penalty Sponsor:
Boden PR (http://www.bodenpr.com/)
For sponsorship opportunities, please contact Kelley Eberhardt, Director of Sales and Marketing at 212-685 4441, [email protected].
NOTE TO EDITORS: High-resolution images are available at: http://hispanicprwire.com/en/multimedia/