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Back By Popular Demand: The John Frieda® Beach Blonde™ Collection

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Back By Popular Demand: The John Frieda® Beach Blonde™ Collection


NEW YORK, Nov. 20, 2014 /PRNewswire-HISPANIC PR WIRE/ — When John Frieda® Hair Care discontinued its iconic Beach Blonde™ line, beauty insiders and real women worldwide were devastated. For nearly a decade now, consumers have been petitioning the brand online for the return of the original, cult classic beach waves spray. Today sea salt sprays have become commonplace, but devoted fans still long for the original John Frieda® innovation that started the beach waves trend so many years ago. Now, finally, due to overwhelming popular demand, the brand has introduced a new and improved John Frieda® Beach Blonde™ collection to help women achieve effortless, beachy-worthy hair, year round.

To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/7378451-john-frieda-beach-blonde-collection-back-by-popular-demand

Photo – http://photos.prnewswire.com/prnh/20141117/158953

The collection features four essential products to prep and style hair to flawlessly beachy results: Beach Blonde™ Cool Dip™ Purifying Shampoo, Beach Blonde™ Smooth Seas™ Detangling Conditioner, Beach Blonde™ Sea Waves™ Sea Salt Spray, and Beach Blonde™ Sun Streaks™ Lightening Spray. Each product is formulated to help you look like you spent a day at the beach—minus the sand. First, the professional-inspired, lightweight shampoo and conditioner formulas nourish and purify detoxify and smooth strands, revealing shimmering blonde hair with soft, touchable texture. Then, create the perfect windblown waves, tousled texture or piecey definition to bring out your sun-kissed highlights with the revamped sea salt-infused Salt Spray and Lightening Spray.  

John Frieda® Hair Care’s recent social media poll asked fans to “Vote Now to Bring Back Your Favorite Throwback.” Unsurprisingly, the original Beach Blonde™ Ocean Waves™ Texurizing Styler won by a landslide as the discontinued product fans clamored for. Karen Frank, Vice President of Marketing for John Frieda® Hair Care explains, “When we first introduced the Beach Blonde™ Sea Spray in the early 2000’s, we started the laid-back beach waves trend that has since become a coveted style mainstay. After launching the beach-chic look so many years ago, it’s only fitting that now we’re bringing this beloved product lineup back to give our loyal consumers the formulas they love that perfectly meet their styling needs.”

Although the collection officially hits stores in January 2015, consumers don’t have to wait until the New Year to purchase these coveted items. John Frieda® Beach Blonde™ Sea Waves™ Sea Salt Spray, along with a few more 2015 launchesFrizz Ease® Beyond Smooth™ Frizz-Immunity PrimerFrizz Ease® KERAFLEX™ Flexible Hold Hairspray, and John Frieda® Luxurious Volume 7 Day Volume In-Shower Treatment—are available now for presale on Target.com.

For more information, please visit: JohnFrieda.com 

Kao USA Inc. is a leading manufacturer of premium beauty care brands that are recognized around the world for their innovation and quality. The Kao USA Inc. Consumer Products portfolio includes Ban® antiperspirants; Jergens® and Curel® hand and body lotions; Biore® facial care; John Frieda® Frizz-Ease®, Luxurious Volume, Beach Blonde™, Sheer Blonde®, Brilliant Brunette®, Radiant Red®, Precision Foam Color and Luminous Color Glaze® hair care. Founded in 1882, Kao USA Inc. is a member of the Kao Group of companies.


Celebrity Wedding Planner & TV Host David Tutera Announces “Your Wedding Experience” Multi-City Show Created for Couples Across the Country

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Celebrity Wedding Planner & TV Host David Tutera Announces “Your Wedding Experience” Multi-City Show Created for Couples Across the Country

Your Wedding Experience presented by David Tutera will
Showcase Every Couples’ Wedding Needs and Inspiration, with Special Appearances by “Cake Boss” Buddy Valastro


NEW YORK, Nov. 20, 2014 /PRNewswire-HISPANIC PR WIRE/ — Celebrity wedding planner David Tutera is proud to unveil his newest project, Your Wedding Experience presented by David Tutera, a one-of-a kind event tailored to brides and grooms, offering endless wedding inspiration, reputable vendors and the best possible resources all under one roof. Your Wedding Experience presented by David Tutera will feature industry experts such as “Cake Boss” star Buddy Valastro and many more. The show will debut in Atlanta on June 14, 2015 at the Georgia World Congress Center, followed by Houston on August 9, 2015 at the NRG Center and Philadelphia on September 13, 2015 at the Philadelphia Convention Center.  Tickets for each of the show location are currently available at www.yourweddingexperience.com/shows.  

Celebrity Wedding Planner & TV Host David Tutera Announces "Your Wedding Experience" Multi-City Show

Your Wedding Experience presented by David Tutera will provide couples the opportunity to meet over 100 David Tutera approved wedding professionals, make connections, get inspired and save time and money in the process, all while sharing a fun and enjoyable experience with family and friends. There will truly be something for every couple planning their big day.

“We are elated to have teamed up with David Tutera to create Your Wedding Experience and to showcase the best in the business to couples across the country, who want to learn everything there is to know about planning their wedding straight from the pros,” states Matt Anderson, COO of Your Wedding Experience.

Attendees will have an all-access pass to the latest fashion on The Wedding Catwalk, show specials and discounts, giveaways, photo opps and inspiration from David Tutera himself along with guest speakers and experts such as “Cake Boss” star Buddy Valastro, who will talk cake trends, judge The Cake & Dessert Showcase and much more.

I am beyond excited to be hosting such a unique wedding event that will allow guests to touch, feel and experience all of the trend forward ideas that I have come up with alongside local vendors that can provide knowledge and experience throughout the entire day,” says Tutera. “2015 is bringing so many new and exciting trends and designs and I am thrilled to be able to share my expertise with local couples.”

VIP tickets are highly limited and currently available for purchase on a first come first serve basis at www.yourweddingexperience.com/shows, which includes:

  • Exclusive VIP entrance
  • Reserved prime seating at The Wedding Catwalk
  • Entry to VIP prize giveaway
  • Photo opportunities with both David Tutera and Buddy Valastro

Your Wedding Experience presented by David Tutera has proudly partnered with the nationally recognized Bridal Guide magazine as one of its National Media Partners.

For more show and ticket information as well as how to become a ‘David Tutera Approved’ vendor for Your Wedding Experience please visit www.yourweddingexperience.com.

Facebook:  www.Facebook.com/YourWeddingExperience  
Twitter:  www.Twitter.com/YWExperience   
Pinterest:  www.Pinterest.com/YWExperience 
You Tube: www.Youtube.com/YWExperience 
Instagram:  http://www.Instagram.com/YourWeddingExperience

About David Tutera

Tutera has made a brand for himself, taking his passion for designing spectacular events and transforming it into a lifestyle. Honored by Life & Style Magazine as “Best Celebrity Wedding Planner,” David’s impressive client list includes Hollywood’s A-list, countless film premieres and celebrity parties for royalty, politicians and socialites. He is the author of seven books and the creator of fourteen brands in the fashion, DIY and home categories that brings creative solutions to all consumers, inspiring them to “Celebrate Their Lives in Style,” each and every day. He is the host of the hit primetime show, “David Tutera’s CELEBrations” on WE tv. His name has become synonymous with style, elegance, creativity and vision. For more information, please visit www.DavidTutera.com.

About Buddy “The Cake Boss” Valastro

For Buddy Valastro, mixing eggs, sugar, butter and flour means a lot more than “making a cake.” As a fourth generation baker, it’s a constant source of pleasure, pride and creativity. His talent and passion for the family business, Carlo’s Bakery, has earned the straight-talking cake expert the moniker, and TLC TV show, Cake Boss. As a celebrity chef, entrepreneur, and reality television personality, Buddy has catered to celebrity palettes like Oprah, and his works of cake-art have included a scale model of the city of St Louis, a giant edible NASCAR racecar cake (it took 24,000 cakes to make it and weighed over 10,000 pounds) and his magnum opus – a life-size tribute to his wife and soul mate Lisa for her 30th birthday. For more information, please visit https://www.facebook.com/BuddyValastro.  

Photo – http://photos.prnewswire.com/prnh/20141119/159749

Press Contact: Eda Kalkay 
(212) 877-5551 
[email protected]

 

 

 

 


Hyundai Genesis Named “Best Luxury Car” By The Hispanic Motor Press Awards

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Hyundai Genesis Named “Best Luxury Car” By The Hispanic Motor Press Awards

The prestigious award was presented during the 2014 Los Angeles Auto Show


LOS ANGELES, Nov. 20, 2014 /PRNewswire-HISPANIC PR WIRE/ — The all-new 2015 Hyundai Genesis was named today a Top Ten Car of 2015 by the jurors of the Hispanic Motor Press Awards. Honored as the “Best Luxury Car” at the annual Los Angeles Auto Show, the 2015 Genesis represents a bold step forward for Hyundai as it also has proven to have the ability to appeal to a wide variety of demographics in a very competitive market.

Photo – http://photos.prnewswire.com/prnh/20141120/159849

Logo – http://photos.prnewswire.com/prnh/20131002/LA90771LOGO-b

“There are a lot of good luxury vehicles in the market. This was the hardest segment for the jury to come up with just one car. At the end, the Hyundai took the top spot as it not only offers premium quality, great workmanship and finish, excellent warranty, and the option of a V6 or V8, but the pricing for all offered the best package for the Hispanic family,” said Ricardo Rodriguez-Long, Jury Director for the Hispanic Motor Press Awards. “Definitely, Hyundai has arrived to the top and the Genesis is proof that they can compete on a very demanding segment.”

For the 5th annual Hispanic Motor Press Awards, the jury panel was comprised of ten distinguished national Hispanic automotive journalists. The judging committee evaluated the vehicles keeping the Hispanic audience’s preferences foremost in mind.

“We are honored that the 2015 Hyundai Genesis has been named ‘Best Luxury Car’ by the Hispanic Motor Press Awards,” said Mike O’Brien, Vice President, Corporate and Product Planning, Hyundai Motor America. “The all-new Genesis carries a host of premium features and improved dynamics. It also continues to deliver the highest levels of safety and technology along with an exceptional value. Hispanic families looking for accessible luxury should add this vehicle to their short lists.”

Only vehicles that are all new and available to consumers in all 50 states were eligible for consideration in their respective segments. Winners in the 10 vehicle categories were selected based on design, comfort, safety, economy, handling, performance, functionality, environmental requirements, driver satisfaction and value.

This is the second time Hyundai has been recognized by the Hispanic Motor Press Awards. The 2013 Hyundai Santa Fe was named the best vehicle in the Sport Utility Vehicle category in 2012.

Riding on a completely revamped platform, the 2015 Hyundai Genesis is stiffer and stronger than before. A suite of advanced assistance features such as Rear Cross-traffic Alert, Lane Change Assist, Blind-Spot Detection and Smart Cruise Control are offered. Two engine options are available: a 311 horsepower 3.8 liter V6 and a 420 horsepower 5.0 liter V8, while an advanced HTRAC AWD system is available for the first time on a Hyundai passenger car. With base pricing starting at $38,000, the 2015 Hyundai Genesis is a premium sedan the whole family can enjoy for years to come.

HYUNDAI MOTOR AMERICA
Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 820 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle limited warranty, Hyundai’s 10-year/100,000-mile powertrain limited warranty and five years of complimentary Roadside Assistance. Hyundai Blue Link Connected Care provides owners of Hyundai models equipped with the Blue Link telematics system with proactive safety and car care services complimentary for one year with enrollment. These services include Automatic Collision Notification, Enhanced Roadside Assistance, Vehicle Diagnostic Alert, Monthly Vehicle Health Report and in-vehicle service scheduling.

For more details on Hyundai Assurance, please visit www.HyundaiAssurance.com

Please visit our media website at www.hyundainews.com and our blog at www.hyundailikesunday.com 

Hyundai Motor America on Twitter | YouTube | Facebook


BCBSIL awards $30,000 to help support Mano a Mano Family Resource Center’s Healthy Families Program

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BCBSIL awards $30,000 to help support Mano a Mano Family Resource Center’s Healthy Families Program


CHICAGO, Nov. 19, 2014 /PRNewswire-HISPANIC PR WIRE/ — Blue Cross and Blue Shield of Illinois (BCBSIL) awarded $30,000 to Mano a Mano Family Resource Center to help contribute to their mission to empower immigrant and underserved families of Lake County. The grant provides much-needed resources for quality programs and services.

“This grassroots approach (like Mano a Mano’s) ensures that services are meaningful and effective for the communities it serves,” said Clarita Santos Senior Director of Community Health Initiatives. “Grants like these are one way BCBSIL works to form community partnerships.”

The grant from BCBSIL will help support the continued efforts of Mano a Mano’s Healthy Families Program, which educates individuals and families about health topics and understanding how to live a healthier lifestyle. Topics include nutrition, diabetes, high blood pressure, cholesterol, women’s health, cancer, depression, dental health, and assistance in enrolling for state and federal health benefits. 

“The investment from BCBSIL and other partners enables us to reach the most vulnerable in our communities and provide culturally and linguistically appropriate services and resources,” says Mano a Mano Executive Director Megan McKenna de Mejia. “Our partnership with BCBSIL is key to realizing our vision of a healthy and sustainable community.” 

Since opening its doors in 2000, Mano a Mano has demonstrated success in implementing other valuable programs:

  • Citizenship classes to learn about the citizenship process and prepare for the written civics exam on US history and government.
  • Community school for parents where adults can take classes for English as a second language, GED, computer literacy education.
  • Employment connection
  • Kindergarten readiness
  • On location daycare to help care for children while parents focus on their classes. 

Resources provided by Mano a Mano are free of charge and its goal is to help families improve their quality of life while making a smooth transition into a community without the loss of their cultural identities.


All-New 2016 Honda HR-V Crossover Makes North American Debut at 2014 Los Angeles Auto Show

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Honda Logo





All-New 2016 Honda HR-V Crossover Makes North American Debut at 2014 Los Angeles Auto Show

2016 Honda HR-V crossover – arriving early next year – delivers dynamic styling, incredibly spacious and versatile cabin and fun, fuel-efficient performance


LOS ANGELES, Nov. 19 2014 /PRNewswire-HISPANIC PR WIRE/ — The all-new 2016 Honda HR-V crossover, unveiled today at the 2014 Los Angeles International Auto Show, blends the styling of a coupe, the toughness, space and utility of a SUV and the quality of a Honda in one sporty, personal and versatile multi-dimensional vehicle. The well-equipped HR-V, launching at Honda dealerships nationwide early next year, will enter the fast-growing entry crossover market with dynamic yet refined exterior styling, fun-to-drive performance, class-leading fuel economy ratings and unmatched interior spaciousness and cabin versatility.

Photo – http://photos.prnewswire.com/prnh/20141119/159497

Logo – http://photos.prnewswire.com/prnh/20140415/73520

Utilizing a new global platform, the all-new Honda HR-V has one of the most spacious and versatile cabins in its class. Utilizing its unique platform design with a center-mounted fuel tank and reconfigurable second-row “Magic Seat,” the completely new HR-V has voluminous interior space along with a flexible cabin featuring multiple seating/cargo modes. With 100.1 cu. ft. of passenger volume (LX) and 58.8 cu. ft. of cargo volume with the second row seats down, the HR-V has space to rival some competitors’ mid-size SUV offerings.

“The new HR-V crossover is a true segment-busting vehicle, unlike anything else on the market today,” said Jeff Conrad, senior vice president American Honda Motor Co., Inc. and general manager of the Honda Division.  “It’s got all the essential elements of our Honda DNA, our packaging innovation, fuel-efficient powertrain technology, leading safety technology and, above all, Honda quality, to make this an incredibly compelling, sporty and value-packed new member of the Honda family.”

2016 HR-V Key Packaging Specifications

Wheelbase, in.

102.8

Length, in.

169.1

Width, in.

69.8

Height, in.

63.2

Passenger volume, cu. ft.

100.1 (LX), 96.1 (EX, EX-L)

Cargo volume, cu. ft.

24.3 rear seats up

58.8 rear seats down

Seating capacity

5

The HR-V’s dynamic appearance and sporty, solid stance is aided by its coupe-like cabin shape and bold and powerful face, complemented by distinctive side contours, including a sharply upswept character line, deeply sculpted lower body form and the strong horizontal taper of both the front and rear fascia. Concealed rear door handles further enhance its coupe-like appearance.

The HR-V’s sporty and sophisticated interior features an expansive, airy cockpit with an abundance of soft-touch materials and premium detailing punctuated by precise bezels, sophisticated stitch lines and upmarket brushed chrome and piano black highlights – all fitting its mission as a youthful yet refined personal crossover vehicle. The three-meter driver’s instrument cluster features “floating” illumination rings and Honda’s ECO Assist feature, wherein the speedometer illumination changes from white to green depending on the fuel efficiency of the driver’s vehicle operation.

Power comes from a highly refined and responsive 1.8-liter SOHC 16-valve 4-cylinder engine with i-VTEC valvetrain producing a peak 138 horsepower at 6,500 rpm and 127 lb.-ft. of torque at 4,300 rpm (both SAE net). The engine is mated to a sporty and fuel-efficient continuously variable transmission (CVT) with Honda “G-design” shift logic, or a slick-shifting 6-speed manual transmission (2WD models only). The HR-V is available in either two-wheel-drive or all-wheel-drive drivetrain configurations. All-wheel-drive models feature Honda’s Real Time AWD with Intelligent Control System for outstanding all-weather traction and control. Driving efficiency, handling performance and cabin quietness are further aided by an aerodynamic shape and a lightweight yet rigid body structure with significant noise-insulating materials and design features.

In keeping with Honda’s commitment to safety, the HR-V is expected to deliver top-in-class collision safety performance and incorporates Honda’s next-generation Advanced Compatibility Engineering™ (ACE™) front body structure, designed to more efficiently absorb and disperse the energy from a frontal collision. Standard safety and driver-assistive features include four-channel anti-lock brakes (ABS) with Brake Assist and Hill Start Assist; Vehicle Stability Assist™ (VSA®) with Traction Control; an Expanded View Driver’s Mirror; a Multi-Angle Rearview Camera; dual-stage, multiple-threshold front airbags, driver and front passenger SmartVent™ side airbags and side-curtain airbags for all outboard seating positions; and Tire Pressure Monitoring System (TPMS). The HR-V is anticipated to earn top collision safety ratings from the NHTSA (5-Star Overall Vehicle Score) and IIHS (Top Safety Pick).

Standard equipment on all HR-V models, available in LX, EX and EX-L trims, include power windows, power mirrors and power door and tailgate locks, electronic parking brake, rearview camera, aluminum-alloy wheels, tilt and telescoping steering wheel with audio and cruise controls, Bluetooth® HandsFreeLink® phone interface and Pandora radio. Higher trim models can be equipped with premium features including Honda’s 7-inch touchscreen Display Audio telematics interface, Honda LaneWatch™, Smart Entry/Push-Button Start, paddle shifters, SiriusXM® radio, HD Radio™ and Honda Digital Traffic, heated front seats, a power sunroof, embedded navigation and leather trim.

The 2016 Honda HR-V is covered by a comprehensive 3-year/36,000 mile new vehicle limited warranty and a 5-year/60,000 mile powertrain limited warranty. Additional benefits of ownership include Honda Roadside Assistance, which provides free 24-hour roadside assistance during the 3-year/36,000-mile new vehicle limited warranty term. The HR-V will be manufactured alongside the Fit at Honda’s newest North American auto plant, in Celaya, Mexico.

For More Information
Consumer information about all Honda vehicles is available at automobiles.honda.com. To join the Honda community on Facebook, visit https://www.facebook.com/Honda. To keep up with the most current media information about the 2016 Honda HR-V visit hondanews.com/channels/honda-automobiles-hr-v.


2016 Honda HR-V Los Angeles Auto Show Debut Set to Soundtrack From SoCal Musicians “Two Friends” with “Breach the Summit”

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2016 Honda HR-V Los Angeles Auto Show Debut Set to Soundtrack From SoCal Musicians "Two Friends" with "Breach the Summit"





2016 Honda HR-V Los Angeles Auto Show Debut Set to Soundtrack From SoCal Musicians “Two Friends” with “Breach the Summit”


TORRANCE, California, Nov. 19, 2014 /PRNewswire-HISPANIC PR WIRE/ — Earlier today, Honda debuted the all-new 2016 Honda HR-V crossover SUV at the Los Angeles Auto Show. To celebrate all of the Honda-goodness that the HR-V embodies, from its dynamic and refined exterior styling and class leading fuel economy to its unmatched interior space and functionality and of course, its fun to drive spirit, the debut was paired with an energetic soundtrack from some of Southern California’s most on-the-rise dance/indie pop music artists.

Logo – http://photos.prnewswire.com/prnh/20141119/159500LOGO

Logo – http://photos.prnewswire.com/prnh/20140415/73520

“Our Names is Lights,” by Two Friends with Breach the Summit, hailing from Los Angeles and Irvine, California, respectively, set the tone for today’s highly-anticipated all-new Honda HR-V reveal. The track features the unique blend of Two Friends’ emotional progressive house sound with Breach the Summit’s indie pop vocals. To hear “Our Names in Lights,” visit http://www.youtube.com/watch?v=iWcXDfKLguk or https://itunes.apple.com/us/album/our-names-in-lights-feat./id915023597.

More information on these rising stars in the SoCal music scene can be found at: http://www.twofriendsmusic.com/ and http://www.breachthesummit.com/.

More information on the all-new 2016 Honda HR-V can be found at: http://automobiles.honda.com/hr-v/

Two Friends
With millions of views across YouTube, Soundcloud, and Spotify, two #1 tracks on the Hypem aggregator under their belt, as well as support from big names in the dance music world such as Krewella, Nari & Milani, Sidney Samson, Matisse & Sadko, Felix Cartal, BPM on Sirius XM Radio and more, Two Friends show no sign of slowing down.

Now, their unique blend of emotional progressive house fused with electro and acoustic elements continues to offer a refreshing and memorable experience for music lovers. Their most recent original release, “Our Names In Lights,” is the first in a string of many new songs coming out this fall. They are, Two Friends.

Breach the Summit
Irvine, California-based indie pop band Breach The Summit features Olen Kittelsen (vocals/drums), Sam Beresford (keyboards/piano), Jacob Berger (guitar/backing vocals), and Kody Buxton (bass/backing vocals).

Honda and Music
Honda has a deep history in music programming and music marketing through the development of engaging programs and sponsorships aimed at reaching music fans through their love of music. The Honda Civic Tour was created in 2001, and since its inception, 3.5 million fans have attended Civic Tour concert events and the program has become one of the nation’s most compelling, successful music concert tour franchises. Concert goers have had the chance to experience their favorite bands up-close-and personal, including live and interactive performances by Maroon 5, Linkin Park, Blink-182, The Black Eyed Peas, Paramore, Incubus, Fall Out Boy and many more. Each year, the Honda Civic Tour’s headlining artist customizes a Civic vehicle for one lucky tour fan to win. 

In 2009, Honda began partnering with the biggest and brightest music festivals across the U.S., including Sasquatch, Lollapalooza, Austin City Limits Music Festival and The Governors Ball in New York. The automaker’s festival activations have included a Honda-sponsored stage with performances by some of the festivals’ best artists, opportunities to win VIP tickets and Honda vehicles, interactive onsite vehicle displays and more. Honda’s music festival partnerships have become part of the Honda Stage music program which began with The Governors Ball in New York June 6-8, and continued through the summer at Music Midtown in Atlanta September 19-20 and triumphantly returned to Austin City Limits Music Festival the first two weekends in October. 

In 2014, Honda launched Honda Stage, a unique 360-degree, multi-platform music program designed to meet music fans where they are already searching for and consuming music. This new music platform brings together an unprecedented group of entertainment and technology leaders to produce and distribute some of the best original, high-quality, music content available under the new Honda Stage name, through dozens of live events and exclusive online content.

About Honda
Honda offers a full line of reliable, fuel-efficient and fun-to-drive automobiles for American car buyers through approximately 1,000 independent U.S. Honda dealers. The Honda lineup includes the Accord, Crosstour, Civic, Fit, CR-Z and Insight, along with the Pilot and CR-V sport-utility vehicles and the Odyssey minivan.

Honda has the highest brand fuel economy1 and the longest-lasting cars2 of any mainstream automotive brand in America, and more models achieving an IIHS TOP SAFETY PICK+ rating than any other automotive nameplate.

Honda has been producing automobiles in America for more than 30 years and currently operates 16 major manufacturing facilities in North America. In 2013, more than 94 percent of all Honda vehicles sold in the U.S. were made in North America, using domestic and globally sourced parts.

1 Based on Model Year 2012 fuel economy data from the U.S. Environmental Protection Agency and its report: “Light-Duty Automotive Technology, Carbon Dioxide Emissions, and Fuel Economy Trends: 1975 Through 2013.”
2 Longevity based on IHS Automotive, Polk U.S. vehicles in operation registration statistics 1988-2012 for Honda and non-luxury competing brands.



Honda Supporting Growth of California Hydrogen Network with Financial Support to FirstElement Fuel

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Honda Supporting Growth of California Hydrogen Network with Financial Support to FirstElement Fuel





Honda Supporting Growth of California Hydrogen Network with Financial Support to FirstElement Fuel

Honda contribution of $13.8 million will further expand and accelerate the network of public hydrogen refueling stations

Funding could enable FirstElement to add at least 12 stations to its California hydrogen network


TORRANCE, Calif., Nov. 19, 2014 /PRNewswire-HISPANIC PR WIRE/ — Seeking to expand California’s public hydrogen refueling station network as a means to support the wider introduction of fuel-cell vehicles, Honda will provide $13.8 million in financial assistance to FirstElement Fuel to build additional hydrogen refueling stations around the state. Additional state grants, combined with the Honda financing, could enable FirstElement to add at least 12 stations to its California hydrogen network.

Photo – http://photos.prnewswire.com/prnh/20141119/159498

Logo – http://photos.prnewswire.com/prnh/20140415/73520

“FirstElement Fuel is providing a vital piece of what is needed for a successful launch of fuel-cell vehicles,” said Steven Center, vice president of Honda’s Environmental Business Development Office. “Through this collaboration, FirstElement will enable our customers to experience hydrogen refueling that is as reliable, convenient and consumer-friendly as the vehicles are.”

FirstElement received grants totaling nearly $27 million from the California Energy Commission earlier this year to build a network of 19 stations around the state. The state of California has a plan to invest $200 million into hydrogen station development over the next several years. This financial support from Honda, along with anticipated future grants from the State of California, will allow FirstElement to expand its network of stations by more than 50 percent, to at least 31 stations.

“This is an extremely positive step forward for the advancement of fuel-cell vehicles in the State of California,” said Joel Ewanick, CEO of FirstElement Fuel. “We’re so grateful for the confidence that Honda has shown in our team, and for Honda’s leadership in the development and deployment of fuel-cell vehicles.”

FirstElement Fuel is on its way to creating the world’s first true retail hydrogen refueling network by developing and operating stations in California’s metro areas, as well as in connector and destination locations. The company’s goal is for drivers of fuel-cell vehicles to be able to travel seamlessly throughout the state, just as they are able to in a conventional gasoline vehicle today. As one of the leaders in the development of fuel cells, Honda has advocated for a robust and comprehensive network of hydrogen refueling stations to serve its customers.

Honda has led the industry for nearly two decades in the development and deployment of fuel-cell technology through extensive real world testing, including the first government fleet deployment and first retail customer lease programs in the United States. Honda has also made significant technological advancements in fuel cell operation in both hot and sub-freezing temperatures and in meeting safety regulations, since the introduction of its first generation fuel-cell vehicle, the FCX, in 2002. Honda launched its more recent fuel-cell vehicle, the FCX Clarity, in July 2008 as a real technological breakthrough in the areas of design, sedan packaging, assembly line manufacturing, and fuel-cell stack size and efficiency, winning the 2009 “World Green Car of the Year” award.

On November 17, 2014, the Honda FCV Concept was unveiled in Japan, pointing the way to an all-new Honda fuel-cell vehicles slated for launch first in Japan by March 2016 followed by launches in the U.S. and Europe. Honda’s next-generation fuel-cell vehicle will feature a fuel-cell powertrain packaged completely in the engine room of the vehicle, allowing for efficiencies in cabin space as well as flexibility in the potential application of fuel-cell technology to multiple vehicle types in the future. The next-generation Honda FCV is anticipated to have a driving range of more than 300 miles.

Honda Environmental Leadership

Based on its vision of “Blue Skies for our Children,” Honda is working to advance technologies that address society’s environmental and energy concerns through a diverse lineup of products and technologies, including more fuel-efficient gasoline engines, natural gas, hybrids, plug-in hybrids, battery electric vehicles (BEVs) and fuel-cell vehicles (FCVs).

Today, Honda is targeting a 30-percent reduction in CO2 emissions from its U.S. automobile product lineup by 2020, compared to 2000 levels. In pursuit of its vision for a zero-carbon future, the company is advancing electromotive technologies in many forms, and is slated to introduce an advanced fuel-cell vehicle in 2016.

In keeping with its commitment to produce vehicles with the lowest CO2 emissions at plants with the smallest environmental footprint, the company is broadly addressing emissions, energy, water use and waste in all phases of its products life cycles. In the manufacturing realm, this includes a 95 percent reduction in waste sent to landfills in North America. Honda is working to extend its “green factory” and “green purchasing” initiatives to its more than 650 parts suppliers in North America and is also pursuing more environmentally responsible business practices among its U.S. dealers.

Honda is also demonstrating its vision for zero-carbon mobility and living with the creation of the Honda Smart Home US, in Davis, California, which was opened in early 2014 and is capable of producing more energy on-site from renewable sources than it consumes annually, including enough energy to power a Honda Fit EV for daily commuting.


Honda Accord Wins Car and Driver Magazine 2015 10Best Cars Award

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Honda Accord Wins Car and Driver Magazine 2015 10Best Cars Award





Honda Accord Wins Car and Driver Magazine 2015 10Best Cars Award


Accord recognized for record 29th time since 1983


TORRANCE, Calif., Nov. 19, 2014 /PRNewswire-HISPANIC PR WIRE/ — For a record 29th time in the 31-year history of the award, Car and Driver magazine has named the Honda Accord to its prestigious annual list of the 10Best Cars in America.

Photo – http://photos.prnewswire.com/prnh/20141119/159499
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“Once again, the Honda Accord is traveling down a road where no vehicle has gone before by winning a 10Best Cars award for an unprecedented 29th time,” said Jeff Conrad, senior vice president and general manager of the Honda Division of American Honda Motor Co, Inc. “We’re honored to receive this award, which recognizes the exceptional engineering and driving performance that have helped make Accord a perennial top choice of individual American car buyers.”

“The Accord offers terrifically fluid and sporty handling, while functioning perfectly for everyday use,” said Car and Driver Editor-in-Chief Eddie Alterman. “It’s light on its feet and very driver-oriented, even if many of its drivers will never explore the full range of its dynamic capabilities. The Accord is an undercover sports sedan, and that’s what resonates with our editors year after year.”

Now in its ninth generation, the Accord has been sold in the U.S. since 1976 and produced in America since 1982. More than 95 percent of Accords sold in America are produced at the company’s Marysville, Ohio plant using domestic and globally sourced parts.

2015 Honda Accord

The 2015 Accord lineup features Honda’s innovative Earth Dreams Technology™ powertrains, including Honda’s next-generation 2.4-liter, direct-injected 4-cylinder engine with continuously variable transmission or 6-speed manual transmission. The Accord’s fuel economy is best in class in the EPA Midsize category, with 4-cylinder models earning a 36 mpg highway EPA rating1 and the V-6 models garnering a 34 mpg highway EPA rating1. The Accord Hybrid Sedan, with a class-leading 50 mpg EPA city fuel-economy rating1 is powered by an all-new highly efficient Atkinson cycle engine and two-motor hybrid system.

In addition to fuel economy ratings leadership, the Accord has continually led the industry in meeting strict emissions standards. The Accord Plug-In is the first vehicle to achieve SULEV 20 emissions standards, with the lowest tailpipe emissions of any ICE vehicle currently available. Additionally the Accord was the first vehicle to meet ULEV (1998) and SULEV (2000) emissions standards.

Accord was the most popular midsize passenger car in America in 2013 and again through September of 2014, based on sales to individual (non-fleet) car buyers, according to new vehicle registration data from R.L. Polk.

For more information and downloadable high-resolution images of Honda vehicles, please visit www.hondanews.com. Consumer information is available at www.automobiles.honda.com.

1 Based on 2014 EPA mileage ratings. Use for comparison purposes only. Your actual mileage will vary depending on how you drive and maintain your vehicle.