Page 3108

Mira TV And Miami Dade College Provide Platform, Voice To Students With A Special Series Of “Prohibido Callarse” Hosted By Roberto Rodriguez Tejera

0
Prohibido Callarse desde Miami Dade College





Mira TV And Miami Dade College Provide Platform, Voice To Students With A Special Series Of “Prohibido Callarse” Hosted By Roberto Rodriguez Tejera


MIAMI, Aug. 13, 2014 /PRNewswire-HISPANIC PR WIRE/ — During the next 13 weeks Mira TV (Channel 18), will present a special series with the show Prohibido Callarse, at 7:00PM, where students from our community will have the opportunity to share their comments and questions directly with some of Miami’s politicians and community leaders.  The special series will air once a week, for 13 consecutive weeks, within the show hosted by Roberto Rodriguez Tejera, directly from Miami Dade College with students from different universities and covering issues they bring up during the program.

“Once again, Mira TV is making a difference with this excellent work in unison with Miami Dade College, showing how step by step we are forging a stronger connection with our community,” said Prohibido Callarse’s host, Roberto Rodriguez Tejera, and added that “the youth of Miami relates to Mira TV and we want to provide them with a platform where they can voice their opinion.”

This series will also present an opportunity to those students from The Entertainment School and Design Technology from Miami Dade College to work hand in hand with industry professionals from Mira TV in the preparation and production of the weekly programs.

In Twitter, followers of @RobertoRTejera, @MiraTVMiami and @MDCollege will be able to use the hashtag #ProhibidoCallarse during the show for interaction in social media. In Facebook, viewers can go to facebook.com/MiraTVMiami and Instagram @MiraTVMiami.

Prohibido Callarse transmits locally at 7:00PM (EST) in the Miami-Ft. Lauderdale, West Palm, Orlando Tampa and Jacksonville markets through different cable and over the air stations. In Miami: WDFL 18, DirecTV 18, Comcast 18, AT&T U-verse 20 (in Florida), Atlantic Broadband 82. In Orlando: WATV 47, DirecTV 47, AT&T U-verse 20 and in Tampa: WTAM 30, DirecTV 30, Verizon 28. For more information about Mira TV and its programming, please visit www.miratv.tv

NOTE TO EDITORS: High-resolution images are available at: http://hispanicprwire.com/en/multimedia/

CONTACT:
Gloria M. Garces
Director of Public and Community Relations
[email protected] , 786.236.5786

 


Gout & Uric Acid Education Society Introduces New Spanish-Language Patient Resources

0





Gout & Uric Acid Education Society Introduces New Spanish-Language Patient Resources


PITTSBURGH, Pennsylvania, Aug. 13, 2014 /PRNewswire-HISPANIC PR WIRE/ — As the most common form of inflammatory arthritis today, gout is growing in epidemic proportions in the United States. With prevalence of comorbid health issues – including diabetes, high blood pressure and obesity – also on the rise, Hispanic Americans face even greater risks for developing gout.

Photo – http://photos.prnewswire.com/prnh/20140811/135196

To help raise gout awareness and encourage proper diagnosis and management among at-risk Hispanic populations, the Gout & Uric Acid Education Society (GUAES) is expanding the availability of its Spanish-language patient resources.

An infographic featuring quick facts about gout and treatment options – which can double as a poster for medical professionals to place in waiting or exam rooms – and six patient fact sheets are now available in both English and Spanish through GoutEducation.org. Fact sheet topics include:

  • Frequently Asked Questions and Answers about Gout
  • Who Gets Gout and Why?
  • Living Healthy with Gout
  • Talking with your Doctor about Gout
  • Medical Advice for Patients with Gout
  • Gout Medications: Do’s and Don’ts

“The Hispanic population is not only growing in size, but also continues to represent a large and growing portion of gout sufferers,” said N. Lawrence Edwards, M.D., Professor of Medicine, Rheumatology and Clinical Immunology, University of Florida, and Chairman and CEO of GUAES. “Recognizing that more than three out of four Hispanic Americans speak at least some Spanish, we are pleased to introduce new Spanish-language gout resources and hope to continue to expand our offerings in the future.”

A Spanish version of the popular “Take a Stand on Gout” patient brochure is also available through GoutEducation.org. Printed copies of the brochure and infographic/poster can be ordered free-of-charge by patients and medical professionals through the website, or by contacting [email protected].

About the Gout & Uric Acid Education Society

The Gout & Uric Acid Education Society (GUAES) is a nonprofit organization of health care professionals dedicated to educating the public and health care community about gout – the most common form of inflammatory arthritis – and the related consequences of hyperuricemia. With the aim of improving the quality of care and minimizing the burden of gout, GUAES offers complimentary resources for both the general public and medical professionals at gouteducation.org. Twitter: @GoutEducation   Facebook: Gout Education


Las Vegas Celebrates Mexican Independence Day With Renowned Latin Performers And Festivities

0
Dancers celebrate El Grito in Las Vegas at Fiesta Las Vegas Latino Parade & Festival





Las Vegas Celebrates Mexican Independence Day With Renowned Latin Performers And Festivities

Star-studded Performances By Luis Miguel, Alejandro Fernandez, Gabriel Iglesias, Marc Anthony, Pepe Aguilar, Arturo Sandoval, Marcos Maidana, and Many More


LAS VEGAS, Aug. 13, 2014 /PRNewswire-HISPANIC PR WIRE/ — No other destination in the U.S. celebrates Mexican Independence Day quite like Las Vegas, and this year’s festivities will bring unparalleled excitement in honor of El Grito. More than 300,000 visitors will make their way to the Entertainment Capital of the World to savor world-class Mexican cuisine, dance to rhythms of the hottest Latin music artists, revel in one-of-a-kind nightlife, share laughs with famed comedians, experience thrilling sporting events, and more. Las Vegas is the most popular international travel destination for Mexican travelers, with the destination seeing more than 300,000 visitors by air alone in 2013.

To view the multimedia assets associated with this release, please click http://www.multivu.com/players/English/7266351-las-vegas-convention-and-visitors-authority-el-grito-celebration/

Photo – http://photos.prnewswire.com/prnh/20140813/135724

Las Vegas Celebrates Mexican Independence Day

“Visitors to Las Vegas during Mexican Independence Day will be able to surround themselves with the excitement of the destination perfectly mixed with the vibrant and enduring heritage of the holiday,” said Cathy Tull, senior vice president of marketing for the Las Vegas Convention and Visitors Authority (LVCVA).  “Guests of all nationalities can indulge in the best of Mexican tradition, cuisine and entertainment with an atmosphere that only Las Vegas can offer.”

World-class Latin performers gracing the stages in Las Vegas include:

  • Marco Antonio Solis at Planet Hollywood Resort & Casino on Sept. 12.
  • Top-selling salsa artist Marc Anthony at Planet Hollywood Resort & Casino on Sept. 13.
  • World-famous Arturo Sandoval brings the Cuban-Caribbean sounds of his jazz trumpet to The Smith Center for the Performing Arts, Sept. 13.
  • Latin music superstar Luis Miguel at The Colosseum at Caesars Palace, Sept. 12-15.
  • Comedian Gabriel Iglesias at The Mirage Resort & Casino, Sept. 12-14.
  • Legendary Mexican mariachi singer Alejandro Fernandez will perform at the MGM Grand Hotel & Casino on Sept. 14.
  • Los Angeles-based punk band, Mariachi El Bronx, will rock The Cosmopolitan of Las Vegas on Sept. 15, preceding the Grito Mexicano ceremony at midnight.   

Boxing superstar and undefeated champion Floyd Mayweather Jr. will face-off with former WBA welterweight champion and Argentine boxer, Marcos Maidana II, in a thrilling rematch on Sept. 13 at the MGM Grand Garden Arena inside MGM Grand Hotel & Casino.

Additionally, The Cosmopolitan of Las Vegas will host a midnight ceremonial ringing of the bell to welcome El Grito on Sept. 15. Visitors will have the opportunity to toast with mariachi and folkloric dancers as well as performers mingling on the property during the holiday weekend.           

The excitement continues in Downtown Las Vegas on Sept. 13 at The Fiesta Las Vegas Latino Parade & Festival, Southern Nevada’s largest Latino parade and festival. The parade begins at 10 a.m. and will feature an array of entertainment by local, national and international artists. The party resumes with the festival at noon on Sept. 14 at the Clark County Amphitheater.         

In addition to entertainment, Las Vegas has redefined the culinary experience by offering top-notch restaurants and the most comprehensive collection of celebrity chefs in the world. Guests can enjoy tasty culinary delights and drink specials during El Grito at amazing venues on the Las Vegas Strip:

  • Hecho en Vegas at MGM Grand Hotel & Casino is led by Executive Chef Reed Osterholt and provides one of the most authentic dining experiences inspired by the Sonoran-style cooking of North Mexico. The restaurant and bar will feature various drink offerings and specialty menu items in honor of Mexican Independence Day.
  • STK, the sultry steakhouse inside The Cosmopolitan of Las Vegas, will offer guests a special tequila basil cocktail known as the “Basil’rita” through Sept. 16.
  • The Buffet at ARIA Resort & Casino will serve a special brunch 7 a.m. to 3:30 p.m. and gourmet dinner starting at 3:30 p.m., Sept. 12–16. All-you-can-drink premium beverages are available to add to guests’ meals any day, and endless margaritas will be available during the holiday weekend. 

If you want it, Vegas has it. From designer splurges to bargain deals, Las Vegas has become a one-stop shopping mecca. Everything from premium outlets to haute couture boutiques can be found in retail centers along the Las Vegas Strip and surrounding areas. Only in Las Vegas will you find daily live fashion shows on an 80-foot runway; gondolas that whisk you to fine boutiques and an assortment of free shows to entertain you while you rest your feet.

To plan your unforgettable trip to Las Vegas for El Grito weekend, including air and hotel packages, show tickets and more, visit www.LasVegas.com/elgrito.

Photos and video of Las Vegas are available at www.thenewsmarket.com/LVCVA.

ABOUT THE LVCVA
The Las Vegas Convention and Visitors Authority (LVCVA) is charged with marketing Southern Nevada as a tourism and convention destination worldwide, and also with operating the Las Vegas Convention Center and Cashman Center.  With nearly 150,000 hotel rooms in Las Vegas alone and 10.8 million square feet of meeting and exhibit space citywide, the LVCVA’s mission centers on attracting ever increasing numbers of leisure and business visitors to the area.  For more information, go to www.lvcva.com or www.LasVegas.com.

Marc Anthony celebrates El Grito in Las Vegas

 

Luis Miguel celebrates El Grito in Las Vegas

 

Dancers celebrate El Grito in Las Vegas at Fiesta Las Vegas Latino Parade & Festival

 

Marco Antonio Solís celebrates El Grito in Las Vegas

 


Honda Stage Live Music Series Lights up iHeartRadio Theater in Los Angeles Led by Performances from Lucy Hale, Christina Perri and Ariana Grande

0





Honda Stage Live Music Series Lights up iHeartRadio Theater in Los Angeles Led by Performances from Lucy Hale, Christina Perri and Ariana Grande

— Honda and Clear Channel team up to launch intimate live music series featuring today’s hottest artists, distributed to fans via iHeartRadio, Clear Channel radio stations across the U.S. and via www.youtube.com/HondaStage

— Exclusive video including Lucy Hale’s iHeartRadio live performances of “Road Between” and “From the Backseat” now available on the Honda Stage YouTube channel


TORRANCE, Calif., Aug.12, 2014 /PRNewswire-HISPANIC PR WIRE/ — Honda and Clear Channel have teamed up as part of the new Honda Stage music platform to create exciting live performance opportunities and unique content. Honda Stage at the iHeartRadio Theater Los Angeles will feature a dozen live, intimate performances from today’s hottest acts, with footage from these special events to be available at www.YouTube.com/HondaStage.

Logo – http://photos.prnewswire.com/prnh/20140415/73520

Exclusive content from singer Lucy Hale’s July 31 performance on the Honda Stage at iHeartRadio is now available at Honda Stage (http://honda.us/LucyHale), and features the tracks “Road Between”, “From the Backseat” and more from her debut album Road Between. The Honda Stage at iHeartRadio Theater Los Angeles featured popular singer-songwriter Christina Perri on August 8, and pop sensation Ariana Grande, whose hit single “Problem” is the smash of the summer, will be the next artist to take the Honda Stage this August, with details to be announced soon.

“Through our collaboration with Clear Channel, Honda Stage is able to greatly increase our music footprint while providing music fans with exclusive footage of live performances from today’s best artists on our YouTube channel plus hundreds of chances to attend these electrifying performances on the Honda Stage at the iHeartRadio Theatre,” said Nick Lee, Honda National Advertising Manager, American Honda Motor Co., Inc.

Los Angeles-based music fans can win tickets to upcoming performances at the Honda Stage at the iHeartRadio Theater through local Clear Channel radio station on air giveaways, while fans around the country can capture the action live via live stream by visiting iHeartRadio.com/HondaStage. The site will also provide more information and promotions about upcoming artist announcements and events in the Honda Stage iHeartRadio concert series. Performances at the Honda Stage at the iHeartRadio Theater will be promoted on-air and across Clear Channel radio stations, reaching more than 245 million monthly listeners nationwide, and through iHeartRadio, Clear Channel’s all-in-one digital music service.

“Clear Channel has created the ultimate event space at the iHeartRadio Theater Los Angeles that houses unique one-of-a-kind live music events with music’s hottest superstars,” said Tim Castelli, President of National Sales, Marketing and Partnerships at Clear Channel Media and Entertainment. “Now the Honda Stage at the iHeartRadio Theater will bring this exclusive content to fans throughout the country and further extend the reach of both the iHeartRadio and Honda Stage brands.”

Honda Stage is a unique 360-degree, multi-platform music program designed to meet music fans where they are already searching for and consuming music. This new music platform brings together an unprecedented group of entertainment and technology leaders, including Clear Channel, to produce and distribute some of the best original, high-quality, music content available under the new Honda Stage name, through dozens of live events at the iHeartRadio Theater Los Angeles and exclusive online content.

Honda and Music

Honda has a deep history in music programming and music marketing through the development of engaging programs and sponsorships aimed at reaching music fans through their love of music. The Honda Civic Tour was created in 2001, and since its inception, 3.5 million fans have attended Civic Tour concert events and the program has become one of the nation’s most compelling, successful music concert tour franchises. Concert goers have had the chance to experience their favorite bands up-close-and personal, including live and interactive performances by Maroon 5, Linkin Park, blink-182, The Black Eyed Peas, Paramore, Incubus, Fall Out Boy and many more. Each year, the Honda Civic Tour’s headlining artist customizes a Civic vehicle for one lucky tour fan to win.

In 2009, Honda began partnering with the biggest and brightest music festivals across the U.S., including Sasquatch, Lollapalooza, Austin City Limits Music Festival and The Governors Ball in New York. The automaker’s festival activations have included a Honda-sponsored stage with performances by some of the festivals’ best artists, opportunities to win VIP tickets and Honda vehicles, interactive onsite vehicle displays and more. This summer Honda’s music festival partnerships continue and will become part of the Honda Stage music program which began with The Governors Ball in New York June 6-8, and will debut at Music Midtown in Atlanta September 19-20 and return to Austin City Limits Music Festival the first two weekends in October.

For more information on the Honda Stage music program, including announcements of the latest Honda Stage videos, exclusive concert information, show schedules, news, sweepstakes and more, visit www.HondaStage.Honda.com.

Check back for more Honda Stage Press announcements throughout 2014 at http://honda.us/1kYuYVN

About Honda
Honda offers a complete lineup of cars and trucks through a network of more than 1,000 dealerships in the United States. In 2014, Honda celebrated its 20 millionth vehicle produced in the U.S., using domestic and globally sourced parts. Honda currently operates 15 major manufacturing facilities in North America, producing a wide range of Honda automobiles, all-terrain vehicles, power equipment products, engines and transmissions.

About Clear Channel Media and Entertainment
With 245 million monthly listeners in the U.S., Clear Channel Media and Entertainment has the largest reach of any radio or television outlet in America. Clear Channel Media and Entertainment serves 150 markets through 840 owned radio stations, and the company’s radio stations and content can be heard on AM/FM, HD digital radio, satellite radio, on the Internet at iHeartRadio.com and on the company’s radio station websites, on the iHeartRadio mobile app, in enhanced auto dashes, on iPads and smartphones, and used via navigation systems. iHeartRadio, Clear Channel’s digital radio platform, is the No. 1 all-in-one digital audio service with over 345 million downloads; it reached its first 20 million registered users faster than any digital service in Internet history. Through Clear Channel’s radio personalities’, stations’ and iHeartRadio’s Facebook, Instagram and Twitter pages, the company’s social footprint includes more than 53 million people and has amassed 15.4 billion social impressions across its signature events, proving to be one of the most popular digital music destinations in the U.S.

The company’s operations include radio broadcasting, online and mobile services and products, live concerts and events, syndication, music research services and independent media representation. Clear Channel Media & Entertainment is a division of CC Media Holdings, Inc. (OTCBB: CCMO), a leading global media and entertainment company. www.clearchannel.com.


(Español) Instituciones al Servicio de los Hispanos están a la vanguardia de la investigación de las desigualdades en salud por cáncer en la comunidad latina

0

Sorry, this entry is only available in Español.

FIBRA Prologis Declares Quarterly Distribution

0

MEXICO CITY, Aug. 12, 2014 /PRNewswire-HISPANIC PR WIRE/ — FIBRA Prologis (BMV: FIBRAPL 14), the leading owner and operator of Class-A industrial real estate in Mexico, declared today a cash distribution of Ps 0. 117039 per Certificado Bursatil Fiduciario Inmobilairio ("CBFI") (approximately US$0.0089 per CBFI) equivalent to MX$73,816,159.00 (Seventy three million eight hundred sixteen thousand one hundred and fifty nine pesos 00/100), related to the results for the period from June 4 through June 30, 2014.

The distribution is payable on August 20, 2014 to CBFI holders with an ex-dividend date of August 15, 2014 and a record date of August 19, 2014.

ABOUT FIBRA PROLOGIS

FIBRA Prologis is the leading owner and operator of Class-A industrial real estate in Mexico. As of June 30, 2014, FIBRA Prologis was comprised of 177 strategically-located logistics and manufacturing facilities in six industrial markets in Mexico totaling 29.7 million square feet (2.8 million square meters) of gross leasable area.

The statements in this release that are not historical facts are forward-looking statements. These forward-looking statements are based on current expectations, estimates and projections about the industry and markets in which FIBRA Prologis operates, management's beliefs and assumptions made by management. Such statements involve uncertainties that could significantly impact FIBRA Prologis financial results. Words such as "expects," "anticipates," "intends," "plans," "believes," "seeks,"
"estimates," variations of such words and similar expressions are intended to identify such forward-looking statements, which generally are not historical in nature. All statements that address operating performance, events or developments that we expect or anticipate will occur in the future — including statements relating to rent and occupancy growth, acquisition activity, development activity, disposition activity, general conditions in the geographic areas where we operate, our debt and financial position, are forward-looking statements. These statements are not guarantees of future performance and involve certain risks, uncertainties and assumptions that are difficult to predict. Although we believe the expectations reflected in any forward-looking statements are based on reasonable assumptions, we can give no assurance that our expectations will be attained and
therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such forward-looking statements. Some of the factors that may affect outcomes and results include, but are not limited to: (i) national, international, regional and local economic climates, (ii) changes in financial markets, interest rates and foreign currency exchange rates, (iii) increased or unanticipated competition for our properties, (iv) risks associated with acquisitions, dispositions and development of properties, (v) maintenance of real estate investment trust ("FIBRA") status and tax structuring, (vi) availability of financing and capital, the levels of debt that we maintain and our credit ratings, (vii) risks related to our investments (viii) environmental uncertainties, including risks of natural disasters, and (ix) those additional factors discussed in reports filed
with the "Comision Nacional Bancaria y de Valores" and the Mexican Stock Exchange by FIBRA Prologis under the heading "Risk Factors." FIBRA Prologis undertakes no duty to update any forward-looking statements appearing in this release.

Logo – http://photos.prnewswire.com/prnh/20140703/124469

“Vme Entrevista: Yoani Sanchez” Airs One-on-One Interview with Cuban Blogger

0





“Vme Entrevista: Yoani Sanchez” Airs One-on-One Interview with Cuban Blogger

Vme TV presents Yoani Sanchez, recognized for her critical portrayal of life in Cuba


MIAMI, Aug. 12, 2014 /PRNewswire-HISPANIC PR WIRE/ — Vme TV, the first and only Spanish-language public television network in the United States, introduces audiences to the controversial Cuban blogger, Yoani Sanchez, with an exclusive interview discussing issues, hardships and the future of digital communications in her native island. “Vme Entrevista: Yoani Sanchez,” airs on Sunday, August 17, 2014 at 3:30 p.m. E/P.

Logo – http://photos.prnewswire.com/prnh/20131031/FL07950LOGO

During her visit to the Hispanicize 2014 conference in Miami, Florida, Alonso Castillo had the opportunity to interview Yoani Sanchez, who talked about her role as the digital and social voice of Cuba – a country that, for over 50 years, has suffered from oppression through censorship of media and lack of freedom of the press. She comments on the country’s long-standing dictatorship along with her experiences and her point of view regarding whether social media will ever evolve in the struggling country and what its role may be in the future.

Sanchez has achieved international fame and received multiple awards for her critical portrayal of day-to-day life in a communist country like Cuba. Her writings have been published by renowned media sources such as the Huffington Post, which have applauded her for her dedication to opening communication channels, despite the technological obstacles and governmental threats that prevent the freedom of speech of the Cuban people.

“Vme Entrevista: Yoani Sanchez” forms part of a yearlong series of interviews with influential leaders who are doing their part to make the world a better place. Other notable personalities featured previously in the series include award-winning actress, Rita Moreno and former President of Poland and Nobel Peace Prize recipient, Lech Walesa.

Available in 43 markets and reaching more than 70 million households in the United States, Vme TV is available through Comcast, DIRECTV, DISH Network and AT&T U-verse among other local cable companies. To find your local channel or to learn more about Vme TV, visit www.vmetv.com or follow us on social media via www.facebook.com/vmetv or www.twitter.com/vmetv.

ABOUT VME TELEVISION

Vme TV (pronounced veh-meh), is the first national Spanish-language television network in association with public television stations. Reaching more than 70 million households in the United States, Vme TV is broadcast in 43 markets by PBS stations and is available on DIRECTV, DISH Network, AT&T U-verse, as well as major cable companies including Comcast. The 24-hour digital broadcast service is dedicated to entertain, educate and inspire families in Spanish with a contemporary mix of original productions, exclusive premieres, acquisitions, and popular public television programs specially adapted for Hispanics. To find your local channel or to learn more about Vme TV, visit www.vmetv.com (http://www.vmetv.com/mediakit) or follow us on social media via www.facebook.com/vmetv or www.twitter.com/vmetv.


Chevrolet to Host 11 Children From Around the World at Old Trafford for Special Experience with Manchester United

0





Chevrolet to Host 11 Children From Around the World at Old Trafford for Special Experience with Manchester United


DETROIT, Aug. 12, 2014 /PRNewswire-HISPANIC PR WIRE/ —

  • Inspiring children will serve as mascots for Manchester United’s first Premier League match of the season, attend club’s soccer school, receive tour of Old Trafford and meet members of first team and club legends
  • Boys and girls are from Brazil, China, South Africa, South Korea and the United States, among others

Chevrolet today announced it is hosting 11 children from around the world in Manchester, England this week to serve as mascots for Manchester United’s Premier League season opener on Saturday at Old Trafford.

The children – ages 10-13 from Brazil, China, South Africa, South Korea and the United States, among others – are visiting as part of Chevrolet’s “What Do You #PlayFor?” campaign to bring football fans closer to the sport and spread the power of play around the world.

“Enabling these children to live the dream of being on the Old Trafford pitch with the Manchester United first team is an unprecedented and dramatic way to celebrate our global partnership with the club and our mission to spread the power of play around the world,” said Tim Mahoney, chief marketing officer, Global Chevrolet. “Watching them walk onto the pitch is sure to inspire football fans everywhere, and certainly will be special for their families and friends, as well as everyone at Chevrolet and Manchester United.”

In addition to serving as mascots, the children will attend Manchester United’s famed Soccer School, meet club legends, receive a tour of the Club’s iconic Old Trafford stadium, and more.

“We are delighted to welcome such a diverse lineup of mascots to Old Trafford,” said Richard Arnold, Manchester United Group managing director. “This is the first time our mascots have travelled from such a wide range of countries and the occasion truly demonstrates the Club’s global fan base and worldwide appeal. It is rare for 11 mascots to lead out the team, and their inclusion shows both Manchester United and Chevrolet’s desire to mark this very special day.”

The children were selected to serve as mascots due in part to their love of the game, determination to overcome a variety of challenges, and use play to realize anything is possible. The opportunity to be a mascot is part of Chevrolet’s “What Do You #PlayFor?” campaign to bring football fans closer to the sport and spread the power of play around the world. Each child’s story is featured at www.ChevroletFC.com.

Since announcing its partnership with Manchester United in 2012, Chevrolet has used football to spread the power of play worldwide, including donating nearly 1 million nearly indestructible balls from the One World Futbol Project for use by more than 26 million youth in 60-plus countries in Africa, Asia, and the Americas.

Chevrolet also recently revitalized a pitch in Bandung, Indonesia, on behalf of a local organization that uses soccer to increase the quality of life for people living with HIV and drug addiction. Chevrolet also donated a pop up pitch and pickup truck and trailer to help transform gang-ridden areas of Chicago into places where children can play and learn valuable life skills.

To celebrate its new, seven-year Manchester United shirt sponsorship, Chevrolet is inviting fans around the world to upload photos of themselves wearing a digital version of the new shirt at www.ChevroletFC.com. Chevrolet also recently released a video on www.ChevroletFC.com featuring Manchester United players, legends and fans paying homage to the history of the club’s shirts. The video has attracted more than 10 million views.

About Chevrolet
Founded in 1911 in Detroit, Chevrolet is now one of the world’s largest car brands, doing business in more than 140 countries and selling more than 4.9 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality. More information on Chevrolet models can be found at www.chevrolet.com.

About Manchester United
Manchester United is one of the most popular and successful sports teams in the world, playing one of the most popular spectator sports on Earth. Through our 136-year heritage we have won 62 trophies, enabling us to develop the world’s leading sports brand and a global community of 659 million followers. Our large, passionate community provides Manchester United with a worldwide platform to generate significant revenue from multiple sources, including sponsorship, merchandising, product licensing, new media & mobile, broadcasting and match day.


Redd’s® Apple Ale Partners With Mexican Actor Omar Chaparro

0





Redd’s® Apple Ale Partners With Mexican Actor Omar Chaparro

Actor Begins Southwest Tour to Bring Fans Atrevete™ with Redd’s®


CHICAGO, Aug. 12, 2014 /PRNewswire-HISPANIC PR WIRE/ — Redd’s Apple Ale is partnering with renowned Mexican actor and comedian Omar Chaparro for the Atrevete with Redd’s Apple Ale tour. The six-city tour of the southwest U.S. kicks off August 20 and will feature Chaparro inspiring consumers to break their routine and try something new with Redd’s Apple Ale. 

Logo – http://photos.prnewswire.com/prnh/20140812/135317

“We are very excited to team up with such an incredible actor and media personality like Omar Chaparro, he represents the fun and light-heartedness of Redd’s Apple Ale,” said Ashley Kornbluth, associate marketing manager of Redd’s Apple Ale. “We look forward to offering our Hispanic fans a comedic break from their daily routine with Omar and Redd’s Apple Ale.” 

During the tour, Chaparro will visit radio and television stations in Los Angeles, San Diego, Phoenix, San Antonio, Houston and Dallas to serve up a dose of comedy and dare consumers to do something fun and different. Consumers will have the opportunity to call into radio stations and tell Chaparro about a time when they chose to do something out of their ordinary routine.  Consumers will also have the chance to meet Chaparro during various events and appearances during the tour stops.

“As many know, I started my career in radio, so I’m really looking forward to going back to my roots with the Atrevete with Redd’s Apple Ale tour. This tour is going to be a lot of fun because I’m going to be able to joke around with callers across the country and meet fans during each stop. I can’t wait to hear how far fans have gone and dare them to try something different,” said Omar Chaparro.  

MillerCoors is supporting Redd’s Apple Ale Hispanic programming with a national Spanish-language marketing campaign that includes TV advertising and multi-channel programming with media partners such as Univision, Telemundo, Discovery En Espanol,  AOL, ESPN Deportes and FOX Deportes. 

Crisp like an apple, brewed like an ale, Redd’s Apple Ale is an apple flavored golden ale with low malt and bitterness cues. Redd’s Apple Ale is also available in a Strawberry flavor.

Tour Dates:

Los Angeles: Aug. 20, 2014

San Diego: Aug. 21, 2014

Dallas: Aug. 26, 2014

Houston: Aug. 28, 2014

San Antonio: Sept. 2, 2014

Phoenix: Sept. 4, 2014

For more information about the tour and Redd’s Apple Ale visit ReddsAppleAle.com, facebook.com/ReddsAppleAle and on Twitter @ReddsAppleAle.

About MillerCoors
Through its diverse collection of storied breweries, MillerCoors brings American beer drinkers an unmatched selection of the highest quality beers steeped in centuries of brewing heritage.  Miller Brewing Company and Coors Brewing Company offer domestic favorites such as Coors Light, Miller Lite, Miller High Life and Coors Banquet, as well as innovative new products such as Miller Fortune.  Tenth and Blake Beer Company, our craft and import division, offers beers such as Leinenkugel’s Summer Shandy from sixth-generation Jacob Leinenkugel Brewing Company and Blue Moon Belgian White from modern craft pioneer Blue Moon Brewing Company. Tenth and Blake also operates Crispin Cidery, an artisanal maker of pear and apple ciders using 100 percent fresh-pressed American juice. The company imports world-renowned beers such as Italy’s Peroni, the Czech Republic’s Pilsner Urquell and the Netherlands’ Grolsch.  MillerCoors also offers pioneering new brands such as Redd’s Apple Ale, Batch 19 Pre-Prohibition Lager, Third Shift Amber Ale and Smith & Forge Hard Cider.  MillerCoors seeks to become America’s best beer company through an uncompromising promise of quality, a keen focus on innovation and a deep commitment to sustainability.  MillerCoors is a joint venture of SABMiller plc and Molson Coors Brewing Company. Learn more at MillerCoors.com, at facebook.com/MillerCoors or on Twitter through @MillerCoors.


PALS Marketplace Announces The Release Of PALS espanol

0






PALS Marketplace Announces The Release Of PALS espanol


CHARLOTTESVILLE, Virginia, Aug. 12, 2014 /PRNewswire-HISPANIC PR WIRE/ — PALS Marketplace, a division of CaseNEX, LLC proudly announces the release of PALS espanol. The PALS espanol assessments measure the fundamental components of Spanish literacy development for kindergarten and grades 1-3. Funded by the United States Department of Education’s Institute for Education Sciences (IES) grant, PALS espanol was developed through rigorous research led by Dr. Karen Ford, a bilingual reading researcher at the University of Virginia, alongside PALS original author, Dr. Marcia Invernizzi, UVA’s Henderson Professor of Education.

Logo – http://photos.prnewswire.com/prnh/20140218/NY66411LOGO

To ensure fidelity to the Spanish language, an advisory board consisting of experts in bilingual literacy and native Spanish speakers from a variety of Spanish-speaking countries conducted thorough reviews of all tasks and items. Both assessments have been field-tested with thousands of students across the United States and show strong technical adequacy. 

PALS espanol will identify students’ literacy strengths in their native Spanish language in order to accelerate English reading and spelling development. Designed to reflect the stages of Spanish literacy development, PALS espanol will distinguish between students who simply have English oral language delays and those who have actual reading difficulties. Early assessment with PALS espanol helps teachers:

  • Identify students’ literacy strengths in their native Spanish.
  • Individualize instruction to accelerate reading development in both English and Spanish.
  • Identify students with reading difficulties without waiting until they are ready to be assessed in English.

Teachers can use PALS espanol with confidence to track their students’ progress in developing essential literacy skills. PALS espanol will be available on August 25, 2014. 

ABOUT PALS: PALS was developed by Marcia Invernizzi, Ph.D., and colleagues at the University of Virginia’s Curry School of Education in response to the Commonwealth of Virginia’s Early Intervention Reading Initiative (EIRI). PALS is utilized for early identification and intervention in all 50 states, as well as many foreign countries. PALS has remained the universal screening tool for Virginia public schools for over 15 years and has recently been mandated by the state of Wisconsin as the state’s universal screening tool for Kindergarten through second grade students.

ABOUT CASENEX: As a leader in the education technology industry for over 15 years, CaseNEX is now used in all 50 states and consists of two additional divisions: DataCation and PALS Marketplace. CaseNEX offers pioneering case method professional development along with an array of tools to help schools break down complex student data to inform and support instruction.

Media contact: Anna Fox, +1-866-817-0726 x 107, [email protected]


1...3,1073,1083,109...3,139Page 3,108 of 3,139
Copyright © 2016 PR Newswire Association LLC. All Rights Reserved. A Cision company.