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Organo Gold Launches BrewKup™

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Contact a Distributor in your area or visit us at http://www.organogold.com

VANCOUVER, British Columbia, July 30, 2014 /PRNewswire-HISPANIC PR WIRE/ — Organo Gold, the gourmet coffee company that caters to consumers active lifestyles, today announced its entry into the brewed coffee category with the launch of its single serve BrewKupTM, the first OG product endorsed by Greg Norman, Former World #1 golfer and global entrepreneur. Norman and his company, Great White Shark Enterprises, entered into a global partnership with Organo Gold in October 2013.

Photo – http://photos.prnewswire.com/prnh/20140729/130916

Logo – http://photos.prnewswire.com/prnh/20140102/LA39842LOGO

Contact a Distributor in your area or visit us at http://www.organogold.com

“Entering into the brewed coffee category is a natural step in Organo Gold’s evolution,” stated Bernardo Chua, Chief Executive Officer and Founder of Organo Gold. “As we continue to expand our global footprint and extend our brand reach, it’s critical that our Distributors and customers have product options that are in keeping with OG’s lifestyle commitment.”

“The BrewKupTM addition to the Organo Gold product line is a natural fit with OG’s global culture — offering choice, convenience and simplicity and I am excited to be a part of this new energy within Organo” added Greg Norman.

BrewKupTM is Organo Gold’s single cup brewing system that is designed for use in most popular single-serve coffee makers. Organo Gold enters the market with two exclusive product collections infused with Ganoderma: Black Gold and Premium, which includes both Toasted Hazelnut and Chocolate Almond. The products are now available in the U.S. and Canada through the OG Independent Distributor network. 

“The collaboration in developing BrewKups has been historic for Organo Gold – from Greg Norman through to the product development teams, our Distributors and customers, we have mastered the single-brew formula in a way that only Organo Gold can,”  stated Holton Buggs, Executive Vice President of Sales and Marketing.

Shane Morand, Co-Founder and Global Master Distributor added, “The product line is impressive and an important step forward in helping Organo Gold to capture one percent of the global coffee market.”

Founded in 2008, Organo Gold remains focused on its mission to bring the treasures of the earth to the people of the world through its Ganoderma-infused coffee and other products. OG meets this mission through the principles of the Napoleon Hill Foundation, of which the Company has a long-standing and exclusive collaboration. Organo Gold offers its suite of products through its Independent Distributor network and to consumers through its Coffee Connoisseur Club. In 2013, Organo Gold was named the 55th largest networking marketing company by Direct Selling News.

To learn more about Organo Gold or how to contact a Distributor in your area visit us at http://www.organogold.com

About Organo Gold
Founded in 2008 with headquarters in Vancouver, British Columbia, Organo Gold is a global gourmet coffee company that sells Certified Organic Ganoderma lucidum through a variety of coffees, teas, nutraceuticals and personal care products. Organo Gold offers its suite of products through its Independent Distributor network and to consumers through its Coffee Connoisseur Club in the United States and Canada. The company currently operates in over 30 countries and is privately held. For more information about Organo Gold, visit our website at www.organogold.com.

Organo Gold Logo.


Olympusat Welcomes Former Comcast Executive Mauro Panzera as New Chief Operating Officer

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Mauro Panzera, COO of Olympusat





Olympusat Welcomes Former Comcast Executive Mauro Panzera as New Chief Operating Officer


WEST PALM BEACH, Florida, July 30, 2014 /PRNewswire-HISPANIC PR WIRE/ — Olympusat, Inc., the leading owner and distributor of independent Spanish-language TV networks, welcomes its new Chief Operating Officer Mauro Panzera, who reports to the CEO, Tom Mohler. Panzera, who has over 35 years of international business experience, served as Senior Director of Multicultural Marketing for Comcast Cable for 7 years until 2009. As the new COO, Panzera will spearhead Olympusat’s day-to-day operations, including personnel development, departmental leadership and financial goal management, with a focus on improving the operating efficiency and global growth.

Born in Venezuela to Italian immigrants, the passionate COO believes in empowering people to make great leaders. “You don’t build businesses; you build people that build businesses,” states Panzera, who also says that he is honored and privileged to lead the Olympusat team. “Olympusat is at a pivotal moment in history. We can accomplish many great things for our clients and in the markets where we compete,” explains Panzera.

After graduating from the University of Delaware, Panzera worked in several Latin American countries as an expatriate Marketing Manager for Colgate-Palmolive. He continued his career at Best Foods in Latin America and Renault-Volvo, based in Europe and Latin America.  Panzera was also the Vice-President of Hispanic Marketing for SiriusXM Satellite Radio, where he led the creation, programming and launch of over 20 Spanish-language audio channels. Most recently, he was an International Strategic Advisor helping small/medium-sized companies expand. Panzera is multilingual, fluent in English, Spanish, Italian, French and conversant in Portuguese.

About Olympusat:

Olympusat, Inc. is one of the largest independent media companies specializing in ownership, distribution, production and technical services. The company has established itself as a leader in the Hispanic television and media space through its 62 Spanish language television networks, 35 of which are HD. Olympusat’s top networks include Cine Mexicano, FUNimation Channel and the newly introduced Ultra HD Plex. Through Olympusat’s diverse portfolio, the company also delivers a distinctive Faith & Family and Specialty Suite representing some of the biggest networks in the industry.

As a part of Olympusat’s industry-leading efforts, the company has also launched two new strategic business units – Olympusat Telecom and Olympusat Entertainment. Olympusat Telecom has embarked on providing the complete communications and business solutions through its IPTV, Video Streaming and CDN offering. Olympusat Entertainment encompasses all aspects of film and TV production including feature length and short films, music videos, industrial/corporate videos, and commercials, both local and national.

For more information on Olympusat’s brands and services, visit us at www.olympusat.com.

Contact:
Vanessa Martinez, [email protected]

NOTE TO EDITORS: A high-resolution image is available at: http://hispanicprwire.com/en/multimedia/

 


Televisa celebrates 8th Annual Cosmo Summer Splash

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Televisa celebrates 8th Annual Cosmo Summer Splash

Sponsored by Pantene Pro-V, Olay and Crest


MIAMI, July 29, 2014 /PRNewswire-HISPANIC PR WIRE/ — Televisa Publishing celebrated their annual high-end beach fashion show Cosmo Summer Splash. The event was held this year in the high-end luxury hotel SLS South Beach. The pages of the magazine came to life as the coveted publication shared the hottest trends in fashion and beauty from its July/August edition.

This year’s Cosmo Summer Splash show featured everything a Cosmo “IT” Girl should have. The poolside event held at the high-end SLS South Beach featured an elegant runway over the pool where the models showcased the fashions of the hottest runway looks from top swimwear designers Maya Swimwear, Eberjey, Crasqi Swimwear, Sinesia Karol, Cosabella, Meskits and Barraca Chic. Fashion Jewelry Arme De L’Amour adorned the models along with handbags from luxury bag designer Adriana Castro. Cosmopolitan en Espanol, the outmost expert in beauty & fashion trends for forty-nine years, relied on Pantene Pro-V® Stylers Collection to achieve this summer’s favorite #WantThatHair fishtail braid look on the runway.  Make-up artists completed the look by gently cleansing the model’s faces with Olay Total Effects Refreshing Citrus Scrub and protecting them from harmful UVA/UBV rays with Olay Total Effects Daily Moisturizer with SPF 30. The models strutted the runway with a perfect Crest 3D White smile!

Actress Elizabeth Gutierrez and Univision’s Danilo Carrera hosted the evening and shared many surprises such as three-thousand balloons floating next to the runway in the SLS pool, a Splat VIP cabana where guests could have fun with their hair with Splat beauty hair color and the CREST VIP Lounge where smiles and stars mingled.

The evening featured cool beats by Celebrity DJ Mauricio Parra and Cosmo Sexy cocktails provided by Ciroc Ultra Premium Vodka distributed by Diageo.  Guests were also able to join in an exclusive promotion sponsored by the Dominican Republic Ministry of Tourism by participating in a chance to win a dream getaway to the magical Dominican Republic. “Vacation Store Miami” provided the trip for two to Punta  Cana to a  lucky winner.

Many stars filled the evening, Leslie Grace, Ricardo Chavez, Juan Pablo Raba, Monica Fonseca, Sonya Smith, Martin Llorens, Nadine Velazquez, Karent Sierra, Carolina Gomez, Azucena Cierco, Daniela D’Giacomo, Madai, Lilia Luciano, Christian Acosta & Benavides are some of the stars who shined at the Cosmo Summer Splash.

The Dream Team Agency
[email protected]
786 664 8382


Honda Joins EPRI, Utilities and Automakers to Help Create an Open Grid Integration Platform for Plug-in Electric Vehicles

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Honda has joined a group of eight major automakers and 15 utilities organized by the Electric Power Research Institute (EPRI) to demonstrate a standards-based, open grid integration platform for plug-in electric vehicles (PEVs).





Honda Joins EPRI, Utilities and Automakers to Help Create an Open Grid Integration Platform for Plug-in Electric Vehicles

–  Project seeks to develop a streamlined platform for vehicle-grid functionality that can help create value for drivers, improve grid reliability and reduce GHG emissions

–  Honda pioneered a similar demonstration effort with IBM and PG&E (V1G)

–  Honda is participating in a vehicle-to-grid (V2G) demonstration with the University of Delaware and NRG Energy


TORRANCE, Calif., July 29, 2014 /PRNewswire/ — Honda has joined a group of eight major automakers and 15 utilities organized by the Electric Power Research Institute (EPRI) to demonstrate a standards-based, open grid integration platform for plug-in electric vehicles (PEVs). The open platform will simplify and streamline V2G communications, enabling PEVs to provide grid services and increasing the overall value proposition of plug-in vehicles.

Photo – http://photos.prnewswire.com/prnh/20140729/130796
Logo – http://photos.prnewswire.com/prnh/20140415/73520

Honda has joined a group of eight major automakers and 15 utilities organized by the Electric Power Research Institute (EPRI) to demonstrate a standards-based, open grid integration platform for plug-in electric vehicles (PEVs).

There are more than 3,300 utilities in North America and various global automakers providing plug-in vehicles. Collaboration of this nature is necessary to maximize the potential of vehicle-grid integration.

“This project is an important step in enabling plug-in vehicles to reach their potential as a valuable distributed resource that can increase grid stability, improve power quality and reduce demand peaks,” said Steven Center, vice president of the Environmental Business Development Office at American Honda. “Honda is participating in several projects aimed at accelerating vehicle-to-grid integration, which has the potential to reduce the total cost of owning a plug-in vehicle while enabling higher concentrations of renewable energy.”

Honda has steadily advanced and expanded its knowledge of V2G systems through its participation in several projects. Leveraging IBM’s cloud-based PEV Enablement platform, Honda demonstrated a PEV’s ability to receive and respond to charge instructions based on grid conditions and the vehicle’s battery state. Phase II of the project expanded the use of this network to schedule charge times based on the needs of the driver and preferred rate structures, including the use of renewable energy sources for charging.

In addition, in December 2013, Honda supplied an Accord Plug-In Hybrid with a bi-directional on-board charger to the University of Delaware’s Science, Technology and Advanced Research (STAR) Campus. In conjunction with the university and NRG Energy, Honda will investigate the potential of V2G technology to benefit the grid, vehicle owners and society.

In March 2014, Honda launched Honda Smart Home US at the University of California, Davis, which seeks to investigate the integration of the home with distributed renewable energy, the smart grid and the electric vehicle.

Honda Environmental Leadership
Honda is committed to further advancements in environmental technologies and the effort to improve fuel efficiency and reduce CO2 emissions from its products, including the 2014 Honda Accord Hybrid and Plug-In, the Fit EV, Civic Natural Gas and the FCX Clarity fuel-cell electric vehicle (FCEV). Honda has been recognized as among the top automakers in the Union of Concerned Scientists’ (UCS) rankings of overall vehicle environmental performance since 2000, and a Honda vehicle has been included on the list of America’s greenest vehicles from the American Council for an Energy-Efficient Economy (ACEEE) for the past 16 years.

Honda Logo.


AFF Ad Campaign Highlights the New Argentina: Puerto Rico

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AFF Ad Campaign Highlights the New Argentina: Puerto Rico




Territorial Governor Padilla Continues Assault on


U.S. Constitution, Investor Rights and U.S. Taxpayers





DES MOINES, Iowa, July 29, 2014 /PRNewswire-HISPANIC PR WIRE/ — The American Future Fund (AFF), a national 501(c)4 organization, continues its advertising campaign warning on the unlawful actions of Governor Alejandro Padilla of Puerto Rico – a U.S. Territory – that puts at risk the U.S. Constitution and edges the Commonwealth ever closer tohemispheric rogue nation, Argentina.

Nick Ryan, Founder of the American Future Fund, said: “As Argentine President Cristina Kirchner prepares to plunge her country further into the financial abyss, Governor Padilla believes this is the model for Puerto Rico, which will leave U.S. taxpayers footing the bill.”

Recently, Governor Padilla signed a law that eviscerates the rights of investors and violates the U.S. Constitution.  When the independent ratings agency gave the Commonwealth poor financial marks for it, Padilla moved to deploy the instruments of his government to investigate them.  To make matters worse, this new law could leave the lights on the island literally being turned off because of Padilla’s actions against the local electric utility.  What’s more, all of this comes as his government ripped up a legally-binding agreement with a local bank his own administration signed.  Since the bank has sought legal redress, Padilla’s administration has orchestrated a campaign of intimidation against the bank, and its employees.

“Governor Padilla’s continues to claim that Puerto Rico is financially solvent, respects creditor rights, is a safe place to invest, and is an upstanding U.S. Territory.  Nothing could be further from the truth. The Governor’s blatant disregard for the rule of law threatens to isolate Puerto Rico from bond markets and cost U.S. taxpayers even more. Nancy Soderberg, a former Clinton Administration official, put it best: Governor Padilla must ‘uphold property rights, the rule of law, contractual rights and the rights of investors and creditors,'” concluded Ryan.

Photo – http://photos.prnewswire.com/prnh/20140729/130799

To view the initial advertisement click here.

Background

In recent weeks, Governor Padilla and his government have undertaken a full-blown attack on the rule of law, the U.S. Constitution and investor rights.  The first example, Doral Financial Corporation, a US-based bank and mortgage lender that Puerto Rico lawfully entered into a contractual agreement in 2012 acknowledging the Commonwealth owes Doral over $230 million.  The agreement was ratified by both parties yet again in 2013. But Governor Padilla and his government are now refusing to honor this contract. Moreover, Doral’s regulator – the Office of the Financial Institutions Commissioner – and key political leaders including the Department of Justice are threatening the bank and its employees. These actions, coming after Doral’s decision to file litigation to enforce its agreement with the government, are disturbing, and an abuse of power by Governor Padilla and his government.  The second example involves a new law, the Debt Enforcement and Recovery Act, which was rammed through the legislature by Governor Padilla.  This law would allow the Puerto Rican government to repudiate the debts of the Puerto Rico Electric Power Authority (PREPA).  This would stiff investors, some of which include small investors and pensioners on and off the island.  This law violates the U.S. Constitution, and has led the island’s bond ratings to be downgraded to junk status.


U.S. Commission on Civil Rights Announces Letter to the President on 52,000 Unaccompanied Minors Detained in Border and Detention Facilities Nationwide and 2015 Enforcement Report on the State of Civil Rights at Immigration Detention Facilities

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U.S. Commission on Civil Rights Announces Letter to the President on 52,000 Unaccompanied Minors Detained in Border and Detention Facilities Nationwide and 2015 Enforcement Report on the State of Civil Rights at Immigration Detention Facilities


WASHINGTON, July 29, 2014 /PRNewswire-HISPANIC PR WIRE/ — The U.S. Commission on Civil Rights announced today that it has sent a letter of grave concern to the president, the U.S. Department of Homeland Security including its U.S. Customs and Border Patrol, and the U.S. Department of Health and Human Services about reportedly unsanitary conditions, overcrowding, physical and sexual abuse, and lack of medical care in facilities holding tens of thousands of unaccompanied immigrant minors.

A Joint Complaint by the National Immigrant Justice Center and others details examples such as removal of essential medications, being held in unsafe and humiliating facilities, criminal victimization, and denial of safe food and water. If true, such incidents are a violation of federal laws such as the Prison Rape Elimination Act and DHS National Detention Standards that require time limits to detention hold-rooms, separation of males and females, separation of minors from adults, adequate food and water, and provision of basic personal hygiene necessities.

The Commission also announced that the topic of its 2015 Enforcement Report is “The State of Civil Rights at Immigration Detention Facilities.” The United States Department of Homeland Security Immigration and Customs Enforcement (DHS ICE), along with state and local police enforcement agencies have placed a heightened focus on removal of unauthorized immigrants nationwide. The Commission will hold a briefing in fiscal year 2015 to examine the denials of equal protection in the administration of justice as to immigrant detainees and unaccompanied minors in detention facilities. Specifically, this briefing will focus on DHS ICE’s responsibilities and duties to these immigrants under federal legal standards of care in detention facilities with a special emphasis on the Performance Based National Detention Standards (PBNDS) and the Prison Rape Elimination Act (PREA).

Chairman Martin R. Castro said, “The civil rights and humanitarian crisis involving unaccompanied minor children arriving at our border seeking refuge from conditions in their home countries merits the attention of the U.S. Commission on Civil Rights. The rights and human dignity of these children, as well as others held in federal immigration detention, are paramount in the Commission’s immediate engagement of these issues.”

The U.S. Commission on Civil Rights is an independent, bipartisan agency charged with advising the President and Congress on civil rights matters and issuing a federal civil rights enforcement report. For information about Commission’s reports and meetings, visit http://www.usccr.gov.

Media contact: Lenore Ostrowsky
Acting Chief, Public Affairs
(202) 376-8591
[email protected]


Vme TV and Better Homes and Gardens Real Estate Team Up to Offer Hispanic Americans Turn-Key Solutions to Home Buying

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Vme TV and Better Homes and Gardens Real Estate Team Up to Offer Hispanic Americans Turn-Key Solutions to Home Buying

Partnership delivers home and lifestyle content to over 75 percent of Hispanic households in the U.S.


MIAMI, July 29, 2014 /PRNewswire-HISPANIC PR WIRE/ — Vme TV, the only national Spanish-language television network affiliated with public television stations, has joined forces with Better Homes and Gardens® Real Estate to bring viewers “Vme Hogar,” informative video segments providing tips to help Hispanic Americans make the most out of their homeownership experience. These 15 segments, which will air throughout the summer and fall, share valuable guidance that will assist viewers through their first home purchase, demonstrate how to maximize their space, and provide tips on how to sell their property.

Logo – http://photos.prnewswire.com/prnh/20131031/FL07950LOGO

According to the National Association of Hispanic Real Estate Professionals’ State of Hispanic Homeownership, Hispanics are playing an increasingly important role in the nation’s home purchase market. By 2020, half of all new homebuyers are expected to be Hispanic. Through this initiative, Vme TV and Better Homes and Gardens Real Estate aim to provide this demographic with the necessary resources and knowledge to understand the financial process and the modifications that can be made to improve their real estate investment in the long term.

“Better Homes and Gardens Real Estate is proud and committed to helping the growing Hispanic consumer market fulfill the American Dream of owning a home,” said Sherry Chris, president and CEO of Better Homes and Gardens Real Estate LLC. “This informative television and video series offers viewers the opportunity to learn about buying and selling a home, and provides practical homeownership advice and tips to help them live the life they dream about in their homes.”

The State of Hispanic Homeownership report highlights that 56 percent of Hispanics feel that purchasing a home is a symbol of success or achievement. As this demographic continues to lead population growth in the United States, Hispanics will have increasing opportunities to drive the homebuyer market in the years to come.

“Vme TV understands that the home is at the heart of the Hispanic family. It is a place where culture, traditions and generations come together to celebrate important milestones and create new memories,” said Ralph Parkman, Vme TV’s vice-president of marketing. “This is what makes homeownership a significant, turnkey event in their lives, and together with Better Homes and Gardens Real Estate we hope to help them achieve the ultimate goal of owning a home.”

Ventures such as this partnership with Better Homes and Gardens Real Estate complement Vme TV’s efforts to provide trustworthy content that promotes success and well being throughout the Hispanic American community. Vme TV partners with likeminded organizations to create programming which offers viewers nationwide information that promotes upward mobility in an easily digestible format.

To find your local channel or to learn more about Vme TV, visit www.vmetv.com or follow Vme TV on social media via www.facebook.com/vmetv or www.twitter.com/vmetv.

ABOUT VME TELEVISION

Vme TV (pronounced veh-meh), is the first national Spanish-language television network in association with public television stations. Reaching more than 70 million households in the United States, Vme TV is broadcast in 43 markets by PBS stations and is available on DIRECTV, DISH Network, AT&T U-verse, as well as major cable companies including Comcast. The 24-hour digital broadcast service is dedicated to entertain, educate and inspire families in Spanish with a contemporary mix of original productions, exclusive premieres, acquisitions, and popular public television programs specially adapted for Hispanics. To find your local channel or to learn more about Vme TV, visit www.vmetv.com (http://www.vmetv.com/mediakit) or follow us on social media via www.facebook.com/vmetv or www.twitter.com/vmetv.

ABOUT BETTER HOMES AND GARDENS REAL ESTATE LLC

Better Homes and Gardens Real Estate LLC is a dynamic real estate brand that offers a full range of services to brokers, sales associates and home buyers and sellers. Using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand, Better Homes and Gardens Real Estate LLC embodies the future of the real estate industry while remaining grounded in the tradition of home. Better Homes and Gardens Real Estate LLC is a subsidiary of Realogy Holdings Corp., a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services. The growing Better Homes and Gardens Real Estate network includes more than 8,300 sales associates and approximately 260 offices serving homebuyers and sellers across the U.S and Canada. U.S. states served include: Alabama, Arizona, California, Florida, Georgia, Idaho, Indiana, Kentucky, Kansas, Pennsylvania, Maine, Massachusetts, Minnesota, Missouri, New Hampshire, Nevada, New Jersey, New York, North Carolina, Ohio, Oregon, South Carolina, Texas, Vermont, Virginia and Washington.

Better Homes and Gardens® is a registered trademark of Meredith Corporation licensed to Better Homes and Gardens Real Estate LLC and used with permission. An Equal Opportunity Company. Equal Housing Opportunity. Each Better Homes and Gardens Real Estate Franchise is independently owned and operated. For more information, please visit www.BHGRealEstate.com.


Lopez Negrete’s Juan Alanis Named Top 100 Social Media Power Influencer

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Lopez Negrete’s Juan Alanis Named Top 100 Social Media Power Influencer


HOUSTON, July 29, 2014 /PRNewswire-HISPANIC PR WIRE/ — This month, Houston’s Top 100 Social Media Power Influencers of 2014 were announced, including Lopez Negrete Communications’ own Juan Alanis. A senior account supervisor for Lopez Negrete, Alanis was listed among the city’s top 50 influencers for his role at the premier full-service agency. Lopez Negrete Communications is the nation’s largest independent, Hispanic- owned-and-operated, full-service agency specializing in Hispanic marketing. Prior to joining Lopez Negrete, Alanis founded and developed the award-winning Hispanic lifestyle blog Juan of Words. 

In his current capacity, Alanis provides strategic guidance on engaging the Hispanic consumer via social media and public relations efforts to Lopez Negrete clients, including Verizon Wireless, Samsung, Verizon Telecom, among various others. 

“It’s really quite an honor to be included on such a list. Social media, in so many ways, has revolutionized the way we communicate and interact with one another on a daily basis. Nowhere is that more apparent than in the business sector where one-on-one communication can be key to establishing long-term, long-standing relationships with consumers,” said Alanis.

A former print journalist and spokesperson for Houston’s George Bush Intercontinental, William P. Hobby and Ellington Field airports, Alanis has also served as director of the Houston chapter of Latinos in Social Media (LATISM), the nation’s largest organization of Hispanics engaged in social media. In 2012, he served as conference director for the organization’s national conference held here in Houston. In 2011, Alanis’s Juan of Words was awarded Best Personal Blog by the Houston Press.

“Alanis’s Juan of Words is a perfect distillation of the Houston we all know,” the newspaper published in its Masters of Cyberspace feature. “It’s bilingual, heartfelt, hilarious and nostalgic all at once. Even if you don’t read or speak Spanish, it’s a fascinating read, plus it can be educational.”

This is the second year in a row the Top 100 Social Media Power Influencers list has been published. In order to be considered for the recognition, individuals had to be actively working in social media, living in Houston, and also active on Twitter.

“Being a member of the Lopez Negrete family means being on the cutting edge of this social revolution,” says Leonardo Basterra, executive director of digital strategy for Lopez Negrete. “Cathy and Alex Lopez Negrete understand the importance of having the right talent and tools to maintain our leadership role in the industry.”      

In 2011, Lopez Negrete was recognized as the best Hispanic agency using social media to reach Latinos by LATISM. This year, the full-service agency inaugurated its state of the art Social Media Intelligence Center at its Houston headquarters. This command center is utilized by the agency’s digital and social media teams to monitor, analyze and engage in real-time social conversations for its premier list of clients.

To view the entire Top 100 Social Media Power Influencers Houston 2014 list, visit http://ericttung.com/2014/07/15/top-100-social-media-power-influencers-houston-2014-1-50/.

ABOUT LOPEZ NEGRETE COMMUNICATIONS, INC.
Lopez Negrete Communications, Inc. specializes in the Hispanic marketplace and stands as the largest Hispanic, independently owned and operated, full-service agency in the United States. Founded in 1985 by Alex and Cathy Lopez Negrete, the agency offers thought leadership and a full range of marketing, advertising and communications services, including strategic planning, research and consumer insights, media planning and buying, creative, brand leadership, digital, social media, public relations, and promotions. Award winning throughout a rich, 29-year history, Lopez Negrete counts as clients some of the nation’s largest corporations and their prestigious brands, including Verizon Communications Inc. (Wireless and Telecom), Bank of America, Wal-Mart Stores, Inc., SAMSUNG Telecommunications America, NBC Universal Motion Pictures Group, NBCU Entertainment, Kraft Foods (Singles and Natural Cheeses), and Southern California Edison. With national headquarters in Houston, Texas and offices in Los Angeles, New York, and Mexico City, Lopez Negrete employs more than 250 employees, who keep clients at the forefront of a burgeoning, Hispanic market. www.lopeznegrete.com


Videos from ETS-CDF Symposium on Advancing Success for Black Men in College Now Available Online

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Videos from ETS-CDF Symposium on Advancing Success for Black Men in College Now Available Online


PRINCETON, New Jersey, July 29, 2014 /PRNewswire-HISPANIC PR WIRE/ — Recently 400 of the of the nation’s preeminent educators, experts, policymakers, and fundraisers working on advancing Black male success in higher education gathered for a day-long symposium co-convened by ETS and the Children’s Defense Fund, to highlight the issues and discuss solutions. Videos of panel discussions and presentations from that event are now available online.

Logo – http://photos.prnewswire.com/prnh/20120110/DC33419LOGO

The symposium, “Advancing Success for Black Men in College,” was the fourth and final in the series, “Promoting Promising Practices for Black Male Success,” which began by looking at the education attainment of Black boys from birth to nine, then middle school, high school and most recently college.

“The leaders from government, academia, civil rights organizations and corporations who gathered for this symposium would not have done so if they didn’t believe it was possible to chart a path forward for Black men in college,” says Walt MacDonald, President and CEO of ETS, who opened the event. “It was an inspiring and informative day filled with shining examples of students who have succeeded in the face of adversity as well as profiles of frontline programs that offer great hope, but also show it can be done. We’re pleased to share the wonderful presentations from the event.”  

“In five years, the majority of our children will be non-White. We need them if we are going to have a strong military, a strong workforce and are going to be able to compete and maintain our role in the world,” said Marian Wright Edelman, President of the Children’s Defense Fund. “Failing to invest in equal success for all children represents America’s greatest economic and military security threat. By talking about an action plan for how we’re going to save our Black boys, we are talking about an action plan for how we are going to save our country.”  

A highlight of the day was a panel presentation called “College Student Stories,” that featured four young men who defied the odds and became college success stories. The four, Sixto Cancel, Shawon Jackson, Javon Mullings and Marvin Perry, talked about finding the inspiration to strive for a college education, people and programs that helped them succeed, the financial challenges of going to college, choosing positive, supportive friends, navigating dating relationships in college and more.

Moderator Jeff Johnson of Illume Communications asked the group how they came to realize the importance of a college education. Cancel, who grew up in the foster care system and is now at Virginia Commonwealth University, said, “I saw the difference between people who made it out of the foster care system and those still in the neighborhood. I saw the difference was education. That access gave them a better quality of life. It enabled them to be self-reliant. Education did that for them. That’s the moment I realized that’s where I needed to be.”

Other panel discussions offered insights about policy changes that can increase access and raise the odds for college success, how to make college more affordable, and strategies to support college students so they make it through to graduation.

“When you look at most indicators of achievement, this is the group that comes in at the bottom most often,” said Michael Nettles, Senior Vice President, ETS Policy Evaluation Research Center. “We need to make progress, and your participation is important to that end,” he said, underscoring the symposium’s purpose of sharing ideas and strategies that work.

About ETS
At ETS, we advance quality and equity in education for people worldwide by creating assessments based on rigorous research. ETS serves individuals, educational institutions and government agencies by providing customized solutions for teacher certification, English language learning, and elementary, secondary and postsecondary education, and by conducting education research, analysis and policy studies. Founded as a nonprofit in 1947, ETS develops, administers and scores more than 50 million tests annually — including the TOEFL® and TOEIC ® tests, the GRE ® tests and The Praxis Series ® assessments — in more than 180 countries, at over 9,000 locations worldwide. www.ets.org


The Lincoln Motor Company Joins the National Society of Hispanic MBAs as 2014 Marketing Partner and Expands Foundation Scholarship Support for MBA Students

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The Lincoln Motor Company Joins the National Society of Hispanic MBAs as 2014 Marketing Partner and Expands Foundation Scholarship Support for MBA Students


IRVING, Texas, July 29, 2014 /PRNewswire-HISPANIC PR WIRE/ — The National Society of Hispanic MBAs (NSHMBA) announced a partnership with The Lincoln Motor Company as NSHMBA’s 2014 national Automotive Partner.

Logo – http://photos.prnewswire.com/prnh/20110831/DC60133LOGO

Lincoln will be conference Co-lead at NSHMBA’s 25th Annual Conference & Career Expo in Philadelphia, PA on September 24 -27, 2014. Lincoln will be offering unique test drive experiences for all conference attendees. Lincoln will also be providing a vehicle lease giveaway to all participants during the conference. Lincoln has also expanded its support to NSHMBA with a pledge towards their MBA scholarship fund.

As part of this partnership, NSHMBA will also execute chapter events throughout Los Angeles and Miami featuring Lincoln vehicles. These events will take place starting August 1st through December 31st, 2014.

“In order for Hispanic business students and professionals to build successful careers in this ever-changing economy, they need professional advice on how to leverage the unique opportunities afforded to them,” said NSHMBA CEO Manny Gonzalez. “NSHMBA, alongside with Lincoln and our other sponsors, is here to provide professional development and as many opportunities as possible to succeed.”

“Our partnership with NSHMBA helps to illustrate our mutual admiration for excellence and achievement,” said David Rodriguez, Multicultural Marketing Manager, Lincoln Motor Company. “NSHMBA presents a powerful platform to demonstrate Lincoln’s commitment to create innovative, modern products for our passionate Hispanic consumers.”

About the National Society of Hispanic MBAs
National Society of Hispanic MBAs (NSHMBA): formed in 1988, as a non-profit organization aiming to empower Hispanics to achieve their fullest educational, social, and earning potential. NSHMBA serves the Hispanic community and its constituents through a national network of 40 chapters and hundreds of community partners across the United States and Puerto Rico covering 100 percent of the Hispanic community. NSHMBA is dedicated to building and advancing Hispanic leadership, advocating the pursuit of higher education and providing its members with world-class professional development and career management programs. Visit www.nshmba.org.

About The Lincoln Motor Company
Lincoln is the luxury automotive brand of Ford Motor Company, committed to creating compelling vehicles with an exceptional ownership experience to match. Lincoln is in the process of introducing four all-new vehicles in the next four years. For more information about Lincoln, please visit media.lincoln.com or www.lincoln.com. Follow us on Facebook at facebook.com/Lincoln.


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