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All-New 2020 Toyota Yaris Hatchback Combines Technology, Cargo Capacity and Practicality

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The all-new 2020 Toyota Yaris Hatchback combines technology, cargo capacity and practicality.

PLANO, Texas, April 1, 2019 /PRNewswire-HISPANIC PR WIRE/ — The 2020 Yaris embodies the ideal formula for modern hatchback appeal: make it fun, make it efficient and keep it affordable. Add in the latest in multimedia technology to go with practicality and value, and the new Yaris Hatchback hits all the key points its customer demands. It combines the sporty fun and premium engineering of the Yaris sedan in an audaciously styled hatchback while adding other upgrades. Toyota makes another big step for high-quality small cars by introducing the all-new 2020 Yaris Hatchback that will debut at the New York International Auto Show.

The all-new 2020 Toyota Yaris Hatchback combines technology, cargo capacity and practicality.

It will be offered in mono-spec LE and XLE grades, with standard equipment levels in both that defy the segment expectations.

Refuses to Blend In

A bold, “cab-rearward” design gives the 2020 Yaris Hatchback a distinct hunkered-down, bulldog-like stance. The front end projects a gutsy attitude with a hexagon lower front grille and sharp-eyed headlamps. The XLE grade’s automatic LED headlamps incorporate daytime running lamps. A choice of vibrant exterior colors amps up the head-turning quotient: Stealth, Graphite, Pulse, Sapphire, Chromium, Frost and Icicle.

At 161.6 inches long, the Yaris Hatchback can scoot into parking spaces that most others pass up. That’s a real bonus for urban dwellers, and so is the car’s super-tight 32.2-ft. turning circle. Meanwhile, the new Yaris Hatchback is spacious, with a wheelbase nearly 2.4 inches longer than the previous Yaris Liftback model. The 15.9 cu. ft., trunk area is nearly the size found in a midsize sedan. 

Raise Your Standards

On all 2020 Yaris Hatchback models, standard 16-inch aluminum alloy wheels, body-color side mirrors and door handles, and a chrome tailpipe tip set the premium tone. The side mirrors are power-adjustable and have integrated LED turn signals, and they’re also heated for quick cold-weather defrosting.

The long list of standard features includes many that are usually optional or offered only on upgrade models: Smart Key Entry with Push Button Start, fog lights, variable intermittent windshield wipers, rear backup camera, tilt and telescoping steering wheel, chrome interior door handles, and driver and front passenger sun visors with illuminated vanity mirrors. There’s even a first aid kit.

Max Multimedia

The standard 7-inch Touchscreen display audio system is ready to rock or hip-hop with clear, powerful sound played through six speakers. Maximizing connectivity and control, the system is equipped with standard Apple CarPlay® and Android Auto® as well as voice recognition and Bluetooth wireless technology for hands-free phone operation. The 7-inch touchscreen display screen is a touchscreen or can be controlled by the remote commander knob.

Standard SiriusXM Satellite Radio comes with a three-month All Access trial subscription (150+ channels, including commercial-free music). USB ports and an auxiliary input ensure connectivity for all types of devices, and the sporty steering wheel integrates control switches for the audio and phone.

Here’s another surprise from the 2020 Yaris Hatchback: both the LE and XLE grades are equipped with navigation hardware; the customer simply needs to buy the accessory SD card through a Toyota dealer to activate navigation capability.

Stepping up to the XLE brings a taste of luxury with leatherette seating surfaces (choice of gray or black), automatic climate control, rain-sensing windshield wipers, automatic LED headlamps, and leather-trimmed steering wheel, shift knob and parking brake handle.

Big Safety in a Small Car

The 2020 Yaris Hatchback will come equipped as standard with a Low-speed Pre-collision Safety System in both model grades (standard on the Yaris Sedan, too). The system scans the road ahead for potential vehicle collisions. If a potential frontal collision is detected, an audio/visual alert and braking assistance are designed to automatically activate. Should the driver not respond, this system may automatically apply the brakes.

The Yaris Hatchback comes standard with an advanced active safety system that includes Dynamic Stability Control (DSC), Traction Control System (TCS), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA), and Brake Override System (BOS). The array of six airbags includes curtain airbags that help protect front and rear seat occupants.

Taut, Toned Athlete

The taut lines of the 2020 Yaris Hatchback are stretched over strong, athletic bones. The body structure comprises 65 percent ultra-high tensile steels and is based on a continuous framework using straight beams wherever possible for maximum strength. The high structural integrity allows the MacPherson strut front suspension and torsion-beam rear suspension to be tuned for ride comfort and handling agility that exemplify the model’s “class above” driving dynamics. Translation: the Yaris Hatchback is a hoot to drive and a comfortable commuter.

The Yaris Hatchback’s tenacious handling is baked into the engineering, not just added on with fat tires and stiff suspension. A rigid steering mount provides a direct yet light feel, and the brakes are tuned to yield a progressive feel when cornering. Entering the curve, the brake pedal provides smooth operation, then leads into a more rigid feel as g-force rises.

Punching Above Its Class

Yaris gets its high appetite for fun and low appetite for fuel from a 1.5-liter inline four-cylinder engine that delivers 106 horsepower. High-compression (12.0:1) and direct fuel injection give the engine ultra-quick responsiveness that’s ideally matched to the standard 6-speed automatic transmission. The transmission’s torque converter locks in all gears for quicker, more direct shifts and greater fuel efficiency. Another surprise in this class is a Sport Mode, which changes the car’s personality with enhanced acceleration response.

The tight structure and finely tuned suspension don’t work alone in providing a comfortable ride. The 2020 Yaris Hatchback employs extensive sound-absorbing measures, including a noise-insulating windshield, to block noise paths into the cabin. Sound-absorbing material inside the tailgate, parcel shelf and spare wheel well help to reduce high-frequency noise entering the cabin from the rear.

Limited Warranty

Toyota’s 36-month/36,000 mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items. Additional 60-month warranties cover the powertrain for 60,000 miles and corrosion with no mileage limitation. Standard Toyota Care is a complimentary plan covering normal factory-scheduled maintenance and 24-hour roadside assistance for two years or 25,000 miles, whichever comes first.

About Toyota

Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. and North America for more than 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands. During that time, Toyota has created a tremendous value chain as our teams have contributed to world-class design, engineering, and assembly of more than 38 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 47,000 people (over 36,000 in the U.S.). Our 1,800 North American dealerships (nearly 1,500 in the U.S.) sold 2.8 million cars and trucks (2.4 million in the U.S.) in 2018 – and about 87 percent of all Toyota vehicles sold over the past 16 years are still on the road today.  

Through the Start Your Impossible campaign, Toyota highlights the way it partners with community, civic, academic and governmental organizations to address our society’s most pressing mobility challenges. We believe that when people are free to move, anything is possible. For more information about Toyota, visit www.toyotanewsroom.com.

Media Contact:

Zachary Reed
[email protected]
469-292-3499

Toyota logo.

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SOURCE Toyota Motor North America

Attorney Dan Newlin Announces Free Concert Featuring Global Superstar Pitbull and Nacho To Honor Orlando Police Officer, Kevin Valencia

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Attorney Dan Newlin has once again helped put together another great free community concert, starring Global Superstar Pitbull and Nacho but this time for a much greater cause, to honor Orlando Police Officer Kevin Valencia.

ORLANDO, Florida, April 1, 2019 /PRNewswire-HISPANIC PR WIRE/ — Attorney Dan Newlin has once again helped put together another great free community concert, starring Global Superstar Pitbull and Nacho but this time for a much greater cause, to honor Orlando Police Officer Kevin Valencia.

Attorney Dan Newlin has once again helped put together another great free community concert, starring Global Superstar Pitbull and Nacho but this time for a much greater cause, to honor Orlando Police Officer Kevin Valencia.

Attorney Dan Newlin, a former law enforcement officer himself said: ”When tragedy happens it is often a big news event, and then people seem to forget. We can never allow our community to forget Officer Kevin Valencia and how he and his family continue to suffer and fight today. As a community, it is important that we show the highest level of respect and honor for Officer Kevin Valencia and having a free community concert is a great way to show our support for the Valencia family.”

The free concert featuring Pitbull and Nacho will be on June 1st from 6 p.m. – 11 p.m. at the Central Florida Fairgrounds. 

“Don’t bring anything to the concert; just come show your support for the Valencia family,” says attorney Dan Newlin.

More information about the concert is available here.

Officer Kevin Valencia’s Story

On June 10th, Officer Kevin Valencia, age 27, reported for duty, like he had done the past three years. Officer Valencia was ready like always to respond and serve the citizens of our community in times of emergency.  At approximately 11:30 pm Officer Valencia was dispatched to a domestic violence call in the City of Orlando, upon arrival, Gary Lindsey, a previously convicted felon, opened fire on Officer Valencia.  Officer Valencia was struck in the frontal portion of his face; the bullet traveling through his eye into his brain.

A 21-hour standoff with Lindsey ensued, during this time he killed four children hostages before he turned the gun on himself and ended the standoff.

Officer Valencia was rushed to a local hospital, where he underwent intensive brain surgery.

After receiving emergency care at Orlando Regional Medical Center, Officer Valencia was transferred to specialized care at Shepherd Hospital in Atlanta, where he underwent his 11th straight surgery.

Recently, however, Officer Kevin Valencia returned home to Central Florida, still in a coma from the very serious brain injury he sustained in the shooting,

Unfortunately, Orlando Police Sergeant Eduardo Bernal said that Officer Valencia’s medical condition remains minimally changed.

Dan Newlin Injury Attorneys is a nationally recognized and highly accomplished personal injury law firm, serving the state of Florida. Our attorneys are experts in the area of personal injury law and dedicated to helping clients who have sustained an injury at no fault of their own. Dan Newlin Injury Attorneys currently consists of a team of 75 lawyers and over 150 support staff; we pride ourselves on providing personal, professional and expert representation to all of our clients.

Dan Newlin Injury Attorneys - Recovered Over $1 Billion for Personal Injury Victims

Photo – https://mma.prnewswire.com/media/844055/Dan_Newlin_Injury_Attorneys_Concert.jpg 
Logo – https://mma.prnewswire.com/media/843916/Dan_Newlin_Injury_Attorneys_LOGO_Logo.jpg

SOURCE Dan Newlin Injury Attorneys

L’Oréal Paris Announces Search For 2019 Women of Worth

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L'Oreal Paris Women of Worth

NEW YORK, April 1, 2019 /PRNewswire-HISPANIC PR WIRE/ — Today, #1 global beauty brand L’Oréal Paris announced its 2019 Women of Worth nominations to the public. Inspired by the iconic L’Oréal Paris tagline “Because You’re Worth It,” Women of Worth honors the intrinsic beauty and worth of 10 everyday women making an extraordinary difference in their communities. Now in its 14th year, Women of Worth has elevated the stories of local heroes who represent the passion and spirit of women everywhere who selflessly volunteer their time to serve others.

L'Oreal Paris Women of Worth

Now through April 30, 2019, you can nominate women who are transforming their communities and fostering positive change. 2019 Women of Worth Honorees will have the chance to receive up to $35,000 in donations for their causes at WomenofWorth.com

“L’Oréal Paris is committed to making the world more worthy of women through both our products and our philanthropic programs,” said Tim Coolican, L’Oréal Paris USA President. “Our signature Women of Worth program invites and empowers as many women as possible to celebrate the beauty of giving back and look at their own worth through a different lens. We’re looking forward to the next wave of nominees in 2019.”

In addition to receiving $10,000 to support her charitable cause, each 2019 L’Oréal Paris Women of Worth Honoree will have opportunities for networking and marketing support, along with a platform to elevate her story. The 2019 Honorees will join the current Women of Worth alumnae, all of whom represent a diverse range of inspiring stories and causes.  From women supporting survivors of sex trafficking to raising awareness of mass incarceration and spearheading anti-bullying projects, the multifaceted Women of Worth truly uplift and inspire worth within others.

To launch nominations, L’Oréal Paris is once again partnering with Points of Light, the world’s largest organization dedicated to volunteer service.

“We are honored to partner with L’Oréal Paris to recognize this year’s Women of Worth Honorees,” said Natalye Paquin, CEO of Points of Light. “It is a privilege to publicly celebrate these awe-inspiring women by shining a spotlight on their causes and highlighting the work they have done to touch the lives of countless others.”

The 2019 Honorees will be announced this fall. Selected by popular vote, one Honoree will be chosen as National Honoree, and awarded an additional $25,000 for her work. All 2019 Honorees will be celebrated in December at an awards ceremony hosted by L’Oréal Paris in New York.

For more information about the Women of Worth program, to nominate a fearless women making a difference in the world, or to learn more about past Honorees, visit www.WomenofWorth.com.

For more information on Points of Light’s innovative programs, campaigns and events, visit www.pointsoflight.org.

About L’Oréal Paris 
The L’Oréal Paris division of L’Oréal USA, Inc. is a total beauty care brand dedicated to empowering women by offering luxurious and innovative products and services available in the mass market.  The brand’s signature tagline, “Because I’m Worth It,” was born in the United States in 1973 to celebrate the beauty and intrinsic self-worth of women, and for more than 100 years, L’Oréal Paris has been providing women around the world with products in four major beauty categories: hair color, haircare, skincare and cosmetics. With L’Oréal’s invention of hair color in 1909, the brand continues to serve as a leading innovator of hair products across color, care, and styling with brands such as Superior Preference, Féria, Colorista, Elvive, the Ever Collection, and Elnett Satin Hairspray. L’Oréal Paris provides scientifically-advanced skincare products that are tested to address individual skin concerns through its renowned brands Revitalift, Pure-Sugar, Pure-Clay, Age Perfect, and Sublime Bronze. L’Oréal Paris’ iconic cosmetics include best-seller Voluminous Lash Paradise, as well as the Infallible, True Match, Colour Riche, Voluminous, and Visible Lift collections. For more information about L’Oréal Paris and to receive personalized advice, expert tips, and exclusive content, please visit www.lorealparisusa.com or follow on Instagram (@LOrealMakeup, @LOrealHair, @LOrealSkin, @LOrealMen, Snapchat (@LOrealMakeup), Twitter (@LOrealParisUSA), Facebook (@LOrealParisUSA), and Pinterest (@LOrealParisUSA).

ABOUT POINTS OF LIGHT
Points of Light – the world’s largest organization dedicated to volunteer service – mobilizes millions of people to take action that is changing the world. Through affiliates in 250 cities and partnerships with thousands of nonprofits and corporations, Points of Light engages 4 million volunteers in 30 million hours of service each year. We bring the power of people to bear where it’s needed most. For more information, go to http://www.pointsoflight.org.

PRESS CONTACT
Golin
Abby Maxwell
212.373.6026
[email protected]

Logo – https://mma.prnewswire.com/media/345755/lorealpariswomenofworth_Logo.jpg

SOURCE L’Oréal Paris

CMC Study Shows Social Media Stars Cross Cultural Lines with Big Influence on All Teens and Millennials

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AHAA: The Voice of Hispanic Marketing is rebranding as Culture Marketing Council: The Voice of Hispanic Marketing, which will continue to elevate the quality and effectiveness of U.S. marketing by harnessing the power of cultural expertise and impact to drive business results.

FAIRFAX, Virginia, March 29, 2019 /PRNewswire-HISPANIC PR WIRE/ — King Bach, Lele Pons, Brent Rivera, Jordyn Woods…these are some of the top social media stars followed by teens today, according to new Digital Lives Study data from the Culture Marketing Council: The Voice of Hispanic Marketing (CMC). While teens and young adults have always set the social trends from the Beatles to the grunge movement, their following of social media influencers is unique because it crosses cultural and racial lines across all segments.

AHAA: The Voice of Hispanic Marketing is rebranding as Culture Marketing Council: The Voice of Hispanic Marketing, which will continue to elevate the quality and effectiveness of U.S. marketing by harnessing the power of cultural expertise and impact to drive business results.

The 13-49 social media influencer follower market is a multicultural majority; 55 percent (6.7 million) of 13-17 followers are multicultural, 51 percent (31.3 million) of 18-49 are multicultural. Sixty-nine percent of Hispanic teens and 51 percent of non-Hispanic teens see the influencer as a trusted source and would consider buying the brand or service they feature.

Other findings released during a recent exclusive CMC webinar include:

  • Unlike the entertainment industry where the majority of scripted TV show creators and leads are white, 62 percent of top 20 combined Instagram/YouTube leading vloggers in 2018 were multicultural*—58 percent of the 13 to 17 teen segment favorites and 64 percent for the 18 to 34 segment are multicultural.
  • People are not just following influencers that share their culture or racial profile. Roughly half of all 13-34’s influencers are of another culture—even among non-Hispanic whites—reflecting a generation that is more culturally open.
    • Six of the nine top influencers crossing teen cultural siloes are multicultural with one-third being of mixed race.
    • Three of the top four 18-34 influencers crossing siloes are multicultural women—in fact, Lilly Singh will take over Carson Daly’s late-night slot on TV with A Little Late with Lilly Singh this fall.
    • As a side note, Hispanics follow in-culture favorites no matter the language or where they are based.
  • Marketing/ads within in-culture spaces are superheroes, increasing purchase intent among Hispanics and non-Hispanic African Americans ages 13 to 49 by 62 and 70 percent, respectively, compared to ads and marketing in mainstream spaces.

“From an Instagram post to a YouTube video, product endorsement in such an influential community can make all the difference in your brand’s perception and success—this is why it’s important to integrate your influencer marketing at every step of the marketing process and be armed with the right cultural insights,” said CMC Research Chair Nancy Tellet, founder, brand & consumer navigator at PureClarity LLC.

Sponsored by Oi2 Media Response, ThinkNow, Univision and Viacom, Digital Lives 2018: A World of Digital ‘Everything’ through a Cultural Lens not only uncovers how digital is used to gather information, socialize, consume or share entertainment, but also explores this behavior through a cultural lens to determine areas of similarities, differences, cultural uniqueness or areas of cultural fusion. The CMC conducted an online quantitative study of 3,500 total 13 to 49-year-old respondents with equal representation of non-Hispanic whites, non-Hispanic African-Americans and Hispanics.

For more information, visit culturemarketingcouncil.org and follow the CMC on Facebook and Twitter at @cmchispanic. A public version of this study is available on culturemarketingcouncil.org with only CMC members having full access to the study.

About CMC: Founded in 1996 as the Association of Hispanic Advertising Agencies, the Culture Marketing Council: The Voice of Hispanic Marketing is the national trade organization of all marketing, communications and media firms with trusted Hispanic expertise.

* Sources:  Broadcast + Cable scripted TV data from UCLA Hollywood Diversity Report 2018, Avg. top 20 YouTube/Instagram stars based on reported subs/followers of study measured vloggers 

Logo – https://mma.prnewswire.com/media/635930/Culture_Marketing_Council_Logo.jpg

SOURCE Culture Marketing Council: The Voice of Hispanic Marketing

MAMP Launches Alvani Tunes, an Organic Latin Music Library

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LOS ANGELES, March 28, 2019 /PRNewswire-HISPANIC PR WIRE/ — Máximo Aguirre Music Publishing, Inc. (MAMP) is expanding its services and expertise in the diverse world of Latin music with the launch of Alvani Tunes, a production music library dedicated to the authentic Latin sounds from around the world.

“We’re Latin music experts and now we’re making our more than 40 years of experience in the music industry available to a wider range of consumers, the film and advertising industries,” explained Máximo Aguirre, President of MAMP and Alvani Tunes. “Our music library offers authentic, organic music that captures the real musical identity of a region, and organic means, musicians, producers, studios and songwriters from the source.”

Alvani Tunes took over two years to build working with numerous producers, artists, musicians, consultants, agents, institutions and experts around the world to ensure the maximum quality music and production value to include in the library. The music featured in the library is produced in the countries of origin, giving added authenticity to the selection.

“If you take a look at the library you will understand our commitment to producing the highest quality and the richest sounds from Latin America,” said Aguirre. “The goal is to have the Latin Music Library of reference for the world.”

Alvani Tunes will assist music supervisors, producers, advertisers, and creators in finding the appropriate song or music to fit their project by offering a searchable library, personal guidance and consultation, or by creating a customized song specific to the project.

Companies and brands such as Netflix, McDonald’s, HBO, Ford, and Walmart have already utilized the music of Alvani Tunes and have used songs featured in the music library to supplement their shows, films, and commercials with authentic Latin sounds. For more information visit Alvanitunes.com.

ABOUT MAMP: Máximo Aguirre Music Publishing, Inc., MAMP, (BMI) was founded in 1992 in Los Angeles, followed shortly after by Pacific Latin Copyright, Inc. (ASCAP). MAMP is one of the most successful independent Latin music publishing companies in the United States with more than 10,000 copyrighted works and representing more than 25 music catalogs from all over Latin América.

MEDIA CONTACT:
Maricela Cueva
VPE Tradigital Communications                 
626-224-0778                                                                                    
[email protected]

 

SOURCE Máximo Aguirre Music Publishing, Inc.

Fastline Media Group launches podcast Episode 7

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Fastline Media Group, LLC owns and operates Fastline catalog, Fastline.com, BigAg and PinkTractor, agriculture industry publications.

BUCKNER, Kentucky, March 28, 2019 /PRNewswire-HISPANIC PR WIRE/ — Fastline Media Group (Fastline) has launched Episode 7 of Fastline Fast Track, a podcast aimed at helping people in the agricultural community understand important industry issues, make informed equipment purchases and find innovative ways to save time and money.

Fastline Media Group, LLC owns and operates Fastline catalog, Fastline.com, BigAg and PinkTractor, agriculture industry publications.

Fastline Fast Track is a bi-weekly podcast hosted by Brent Adams that can be found at http://fasttrack.fastline.com. It also is available at Apple Podcasts, Google Podcasts, Castbox, Spotify, Stitcher and TuneIn.

Episode 7 of Fastline Fast Track features conversations with representatives of John Deere and Michelin about some of their latest innovations for the farm. It also features a discussion about spring sprayer preparation with Greg DeCramer of Sioux Falls, South Dakota-based C&R Supply and a recap of the 3i Show in Dodge City, Kansas. Exhibitors featured on the podcast include Ransom, Kansas-based Simpson Farm Enterprises Inc.; Dodge City-based Trojan Specialty Products; Montezuma, Kansas-based Ag Alert Inc.; Dallas-based Estes Performance Concaves; Lewis, Kansas-based Kenneth’s Sales & Service; St. Edward, Nebraska-based Big Iron Auctions; Colby, Kansas-based Golden Plains Ag Tech/Outback Guidance and Manhattan, Kansas-based HitchPin.

In additional to agricultural topics, Fastline Fast Track includes country living features and the best in traditional country music, presented by the historic Ernest Tubb Record Shop, 417 Broadway, Nashville, Tennessee. The musical guest for Episode 7 is emerging country star Ava Rowland. More information about her can be found at https://www.avarowland.com/.

About Brent Adams

Brent Adams is the Director of Content for Fastline Media Group. He is an award-winning, 24-year veteran, broadcaster, print journalist and public relations professional. He has worked in television and radio in Louisville, Kentucky, and as an editor for print publications in Louisville, Kentucky, and Indianapolis, Indiana. He also has served as Director of Public Relations and Broadcasting for the Louisville Fire and Kentucky Xtreme indoor football teams, for the Ernest Tubb Midnite Jamboree Association in Nashville, Tennessee, and for various Nashville-based country music artists.

About Fastline Media Group

Fastline Media Group has grown from a traditional magazine and print business to a full-service digital and data-centered operation that provides mixed marketing solutions to the agriculture and related industries. The company produces 22 farm industry catalogs, digitally and in print, across the United States. Fastline also owns i3 Digital Agency, MCW Printing and provides marketing and business intelligence to the agriculture and related industries.

Contact:

Jeff Rushton

Phone:

502-222-8355

Email:

[email protected]

Web:

http://fastline.com

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SOURCE Fastline Media Group LLC

Hispanic Public Relations Association (HPRA) Miami Chapter Announces 2019 Board of Directors

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HPRA Miami Logo

MIAMI, March 28, 2019 /PRNewswire-HISPANIC PR WIRE/ — The Hispanic Public Relations Association (HPRA) Miami chapter is proud to announce its Board of Directors for 2019. Now in its fifth year, the HPRA Miami chapter counts with 11 communications professionals dedicated to bringing value and networking opportunities to the Hispanic PR community.

Margarita Hernandez, of Cision/PR Newswire and former HPRA National Board Secretary and Miami chapter Treasurer was voted 2019 HPRA Miami President. Erika Cruz, from Edelman, will serve as VP/President elect.

As the only non-profit association dedicated to Hispanic marketing & communications professionals and those seeking insights into the Hispanic market, HPRA provides professional development tools and resources on the latest trends, issues and best practices in the field.

“Now in our fifth year, I am honored to lead and continue to grow the Miami chapter and serve as a resource for our local professionals,” said Hernandez. “We have a dynamic team who will be leading programming initiatives to help create connections and opportunities for our members.”

In addition to Hernandez and Cruz, the HPRA Miami 2019 Executive Board includes:

  • Treasurer: Nelliette Cruz, Havas Formulatin
  • Secretary: Dionne de Vallois, sociedAD 
  • Social Media: Annette Malkin, Marketing & Communications Strategist
  • Membership: Bea Garcia, Americas Deutsche Post DHL 
  • Programming: Dawn Page, Telemundo Network and Nikole Flores, Savage Collective
  • Digital Marketing: Daniela Martucci, DMH Americas
  • Scholarship: Rodrigo Castro Onate, BCW Global
  • Student Development: José González, Havas Formulatin

HPRA Miami will be coordinating professional development initiatives and exclusive networking opportunities with top journalists and industry thought leaders as well as helping full-time Hispanic college students pursuing a career in PR, advertising or marketing.

Follow us on FB, IG, Twitter and LinkedIn for the latest news from the Miami Chapter. For more information on HPRA please visit www.hpra-usa.org.

About the Hispanic Public Relations Association (HPRA)

Founded in 1984, the Hispanic Public Relations Association (HPRA) is the foremost organization of Hispanic public relations practitioners in the U.S. HPRA is a resource for communications professionals and for individuals seeking Hispanic market expertise. It is dedicated to the recognition and advancement of Hispanics in public relations through year-round programs, professional development seminars and networking. HPRA hosts one of the most anticipated annual events and industry awards: the HPRA Bravo Awards, recognizing the most outstanding campaigns in the marketplace. The national organization aims to meet the professional needs of the growing number of Hispanic PR practitioners, independents and agencies throughout the U.S. HPRA National, its Chapters and those Chapters in formation are paving the way for the next phase of growth and evolution in the PR industry, especially in the Hispanic market space. For more information please visit www.hpra-usa.org.

Photo – https://mma.prnewswire.com/media/842870/HPRA_Miami_Logo.jpg 

SOURCE HPRA Miami

The Hasty Pudding Institute of 1770 To Honor Grammy and Latin Grammy Award Winner Marc Anthony With the Order of the Golden Sphinx

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Hasty_Pudding_Harvard_Logo

CAMBRIDGE, Massachusetts, March 28, 2019 /PRNewswire-HISPANIC PR WIRE/ — The Hasty Pudding Institute of 1770 announced that six-time Grammy® and Latin Grammy® award winner Marc Anthony will be honored and presented with the 2019 Order of the Golden Sphinx award at the 7th Annual Order of the Golden Sphinx Gala at the Pierre in New York City on April 15, 2019.

The Order of the Golden Sphinx, named for a traditional symbol of the Hasty Pudding Institute, is the highest honor bestowed by the Institute, and recognizes individuals in the entertainment industry for their extraordinary contributions to the performing arts. The recipient represents the Institute’s mission to support and foster the performing arts within its membership at Harvard and the community at large.

Previous recipients of the Order of the Golden Sphinx award include Michael Lynton, Chairman of Snap, Inc. and former CEO of Sony Entertainment; David Heyman, producer of Gravity and the Harry Potter film universe; Clive Davis, legendary music producer and Chief Creative Officer of Sony Music; Daryl Roth, ten-time Tony Award-winning Broadway producer; Paris Barclay, two-time Emmy Award-winner and two-term President of the Director’s Guild of America; and Derek McLane, Tony and two-time Emmy-Award winning designer of over 350 productions.

“It is our privilege to present Marc Anthony with the 2019 Order of The Golden Sphinx, as his contributions to the world of the performing arts are renowned,” said Hasty Pudding Institute of 1770 Chairman Andrew L. Farkas.  “Marc is extraordinarily talented, and has inspired people, young and old, around the world with his music and his generous spirit, and continues to elevate all of those around him while celebrating all that is good in this world.”  

“I am honored to receive the Order of the Golden Sphinx Award this year,” replied Marc Anthony. “Growing up in New York City, I benefited from performing arts programs in our community. The cultivation of new talent around the world is the future of generations everywhere.”

MARC ANTHONY is one of the most influential artists of his time and a true ambassador of Latin music and culture. He has received countless gold and platinum certifications from the Recording Industry Association of America (RIAA) and has been credited with over 30 Billboard chart hits and over 4.7 Billion views on YouTube. His latest album, Marc Anthony 3.0, released July 23, 2013, has received an American Music Award; a GRAMMY® Award nomination; five Premios Lo Nuestro; two Premios Juventud; ten Billboard Latin Music Awards; three Billboard Awards; and a special recognition from the Univision television network.

Anthony has also established a highly credible acting résumé. Besides his music and acting accomplishments, in 2012, the six-time GRAMMY® and Latin GRAMMY® Award winner launched the Maestro Cares Foundation, hosting a series of fundraisers throughout the year to benefit the non-profit organization and build orphanages in Latin America. He also has his own clothing and accessories line for Kohl’s, and he is a minority owner of The Miami Dolphins. His entertainment and sports venture, Magnus Media, is the leading Latin artist and athlete representation company in the nation and focuses on developing new ventures that bridge content creation and commerce. 

On November 16th, Anthony received the prestigious “Person of the Year” honor from the Latin Academy of Recording Arts and Sciences. In September of 2017, Marc Anthony and Magnus created the alliance of artists and athletes, Somos Una Voz, to help provide humanitarian relief to areas affected by natural disasters throughout the southern United States, Mexico, Puerto Rico and other affected areas in the Caribbean. 

Most recently, his new tour “Legacy” was included in the Pollstar “Global Top Grossing Concert Tours List of 2019.”

ABOUT THE HASTY PUDDING INSTITUTE OF 1770
The Hasty Pudding Institute of 1770’s philanthropic mission is to provide educational and developmental support in all aspects of the performing arts for the underprivileged, to encourage satire and comedy, and to cultivate young talent around the world. The Institute is comprises the Hasty Pudding Club (the oldest social club in the United States), the Hasty Pudding Theatricals (the third oldest theater group in the world, after the Comédie-Française and the Oberammergau Passion Players) and the Harvard Krokodiloes (the foremost collegiate a cappella group in the United States). Over the last two centuries, it has grown into a premiere performing arts organization, a patron of the arts and comedy, and an advocate for satire and discourse as tools for change worldwide.

www.hastypudding.org
www.facebook.com/thehastypudding
www.instagram.com/thehastypudding 
www.twitter.com/thehastypudding 
www.youtube.com/thehastypudding

Logo – https://mma.prnewswire.com/media/839404/Hasty_Pudding_Harvard_Logo.jpg

SOURCE Hasty Pudding Institute of 1770

Telemundo Launches Hazte Contar To Unleash U.S. Hispanics’ Growing Influence Through The 2020 Census And Presidential Elections

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MIAMI, March 28, 2019 /PRNewswire-HISPANIC PR WIRE/ — NBCUniversal Telemundo Enterprises, the leading media company serving Hispanics, announced Hazte Contar (Be Counted), a robust civic engagement campaign under the umbrella of its award-winning corporate social responsibility platform “El Poder En Ti” (The Power in You). The multi-year campaign will tap into Telemundo’s fast-growing, multiplatform portfolio and community partnerships to unleash the Hispanic community’s vast and growing influence in the U.S. through greater civic participation in the 2020 Census and upcoming Presidential elections.

Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8518351-telemundo-hazte-contar-2020-census-us-hispanics/

“We are thrilled to launch Hazte Contar, the most robust and rigorous initiative in the U.S. designed to drive engagement among U.S. Hispanics and raise awareness about the importance of the 2020 Census, the voting process and civic involvement,” said Cesar Conde, Chairman, NBCUniversal Telemundo Enterprises and NBCUniversal International Group. “Social and community impact have always been central to Telemundo’s values. It is a privilege to have the trust and credibility of our viewers, and this campaign will help to ensure Hispanics are engaged and informed. The future of America is overwhelmingly Latino and Telemundo is committed to lead this effort and underscore the role of Hispanics in the future of our nation.”

The Hazte Contar campaign will inform the Latino community about the importance of participating in the Census and will be on hand to offer assistance to viewers, address questions and encourage completion of Census forms for this once in a decade opportunity. 

Hazte Contar will leverage Telemundo’s national reach and diverse portfolio of properties including the national network, 30 stations, cable and digital platforms, grassroots and regional presence through comprehensive outreach including:

  • HAZTE CONTAR COMMUNITY TOUR: Building on the success of Telemundo’s recent cross-country Community Empowerment Tour to inform and provide resources to consumers on opportunities to register to vote, the Hazte Contar campaign will feature an expansive tour across the country visiting major Hispanic markets such as New York, Los Angeles, Miami, Chicago, Orlando, Houston, Dallas, Phoenix, Denver and El Paso. Beginning in 2019 through 2020, the cross-country tour will leverage partner organizations’ work to increase Census and voter participation among Latinos. The tour will incorporate pop-up location sites where community members can visit and receive accurate information from experts on the benefits of participating in the Census. Experts will also be available to provide guidance and answer questions to guarantee that the Hispanic community participates without hesitation or concerns.  The Hazte Contar tour will ensure Latinos across the country have the access and information to make their voice heard.
  • COMMUNITY PARTNERSHIPS: Telemundo will partner with over 50 National and local Hispanic organizations including UnidosUSHispanic FederationNALEO Educational FundVoto Latino, League of United Latin American Citizens (LULAC) and the National Hispanic Association of Hispanic Journalists (NAHJ) to expand its reach to millions of US Hispanics and provide the resources  necessary to educate and empower the community on the importance of making their voices heard. 
  • SPECIAL SEGMENTS: Telemundo will launch a series of ongoing special segments focused on all-things Census across network shows including “Un Nuevo Día” and “Al Rojo Vivo.” Noticias Telemundo special l segments will incorporate a variety of national experts and trusted voices across “Noticias Telemundo,” “Noticias Telemundo Fin de Semana,” “Noticias Telemundo Mediodía” and “Enfoque con José Díaz-Balart” to educate viewers on the importance of being involved and to inform all audiences on how their voices can be heard and counted during this critically important process.
  • PUBLIC SERVICE ANNOUNCEMENTS: Leading up to the 2020 Census, Telemundo will roll out a series of public service announcements featuring top on-air talent including José Díaz-Balart, María Celeste Arrarás, Julio Vaqueiro, Vanessa Hauc, Adamari López, Jorge Bernal, Don Francisco, and Rashel Diaz, among others, to leverage their connection with the community and help combat many of the key reasons Latinos are hesitant to participate in the 2020 Census.
  • DIGITAL RESOURCES: Key resources and information on Census and Voter Registration will be available on the specialized website, www.haztecontar.com, in English and Spanish, including partner resources and specific information based on an individual’s locations. This includes information on closest Census assistance locations, polling locations, and voter information tools. Digital content and up-to-date material will continuously be featured on Telemundo.com, Facebook, Twitter, Instagram, and YouTube. Viewers can also follow the campaign on social media using the hashtag #HazteContar.
  • CANDIDATE FORUMS: Telemundo will host election candidate forums across its stations and affiliates, including the first Spanish-language Democratic presidential debate in partnership with NBC News and MSNBC in June.

The U.S. Census affects the lives of all Americans by determining funding for communities, representation in Congress, and informing critical community budget and financial decisions. As the nation’s second largest population group and one of its fastest growing communities, Latinos account for more than one of every six U.S. residents, and one of every four of the country’s population under 18. The 2020 Census will help determine how more than $700 billion in federal government resources will be distributed each year for the next decade to states and localities.

For more information and key resources, visit www.HazteContar.com.

About NBCUniversal Telemundo Enterprises
NBCUniversal Telemundo Enterprises is a world-class media company leading the industry in the production and distribution of high-quality, Spanish-language content to U.S. Hispanics and audiences around the world. This fast-growing multiplatform portfolio is comprised of the Telemundo Network and Station Group, Telemundo Deportes, Telemundo Global Studios, Universo, and a Digital Enterprises & Emerging Business unit. Telemundo Network features original Spanish-language entertainment, news and sports content reaching 94% of U.S. Hispanic TV households in 210 markets through 30 local stations, 51 affiliates and its national feed. Telemundo also owns WKAQ, a television station that serves viewers in Puerto Rico. Telemundo Deportes is the designated Spanish-language home of two of the world’s most popular sporting events: FIFA World Cup™ through 2026 and the Summer Olympic Games through 2032. Telemundo Global Studios is the company’s domestic and international scripted production unit including Telemundo Studios, Telemundo International Studios, Telemundo International, as well as all of the company’s co-production partnerships. As the #1 media company reaching Hispanics and millennials online, the Digital Enterprises & Emerging Business unit distributes original content across multiple platforms, maximizing its exclusive partnerships with properties such as BuzzFeed, Vox and Snapchat. Through Telemundo Internacional, the largest U.S.-based distributor of Spanish-language content in the world and Universo, the fastest growing Hispanic entertainment cable network, the company reflects the diverse lifestyle, cultural experience and language of its expanding audience. NBCUniversal Telemundo Enterprises is a division of NBCUniversal, a subsidiary of Comcast Corporation.

SOURCE NBCUniversal Telemundo Enterprises