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The new book by Rosendo Gaspar Ramos, “Aleteos de Letras” is a compendium of chosen poems through which he brings love, emotion and feeling

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VINELAND, New Jersey, March 21, 2019 The recent release of the work “Aleteos de Letras” written by Rosendo Gaspar Ramos from Page Publishing, is a daring and beautiful work, which seeks to awaken in the reader any powerful emotion that may be reflected in the words of the poems.

Rosendo Gaspar Ramos is a writer, poet, and sociologist with several post degrees in Russia and Cuba in psychology and sexology. He is a columnist of the Panorama Latin News newspaper in the State of Pennsylvania in the United States. He is the author of the book “Do you know everything about sex?” Addressing the subject of human sexuality, the novel “Cuba obsession and sea” and his only book of poems “Aleteos de letras” where in free prose, he talks about life and erotic. Currently working on an extensive novel “USA weapons and hatred” which delves into the problems of American politics of recent times.

Rosendo Gaspar Ramos reveals to us his most intimate being through these poems: “Why Aleteos de letras? Because it is the unbridled awakening of wings that want to take the bird to the wind, it is like that flutter that moves the instinct and that at the beginning of the flight its sole purpose is to break the force of gravity and take off. This is my book of chosen poems, says Rosendo Gaspar, “is the work that more than worry about the technicality, metrics or standards, tries to create the reflection of who reads it. Always, since I plastered the first word, I did it thinking about the phonetic image and the movement of emotions, that was my goal and objective. If these poems provoke emotions in a person, if they think of the real picture of what is happening, seeing in their brain the walk of characters or symbols, then, I fulfilled my objective, although the arrangement of verses and stanzas are not aligned like the stars.”

“Aleteos de letras”, or perhaps one of his poems, can become the trigger for a reflexive explosion, to learn to understand the other, to feel grateful for existence or to value the logical eroticism that invades human life. Any of these last three things would be the great reward for his reading.

Published by the publisher Page Publishing, based in the city of New York, the work of Rosendo Gaspar Ramos “Aleteos de letras” gives us a clear, romantic and exciting vision of human feelings.

For readers who wish to live a subtle and romantic experience, they can do so, through reading this wonderful book, and can purchase “Aleteos de letras” at any book store, or at online stores Apple iTunes, Amazon, Google Play or Barnes and Noble.

For additional information or media inquiries, contact Page Publishing at 866-315-2708.

About Page Publishing: 

Page Publishing is a traditional New York-based, full-service publishing house that handles all the intricacies involved in publishing its authors’ books, including distribution in the world’s largest retail outlets and royalty generation. Page Publishing knows that authors need to be free to create – not overwhelmed with logistics like eBook conversion, establishing wholesale accounts, insurance, shipping, taxes, and the like. Its roster of accomplished authors and publishing professionals allows writers to leave behind these complex and time-consuming issues to focus on their passion: writing and creating. Learn more at www.pagepublishing.com.

Photo – https://mma.prnewswire.com/media/837628/Rosendo_Gaspar_Ramos.jpg

SOURCE Page Publishing

Flavio Vicente’s new book, “Cofre Del Tesoro: Complemento Del Hogar” is a compendium of tips and teachings that will help us manage household finances

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PROVIDENCE, Rhode Island, March 21, 2019 /PRNewswire-HISPANIC PR WIRE/ — Recent release “Cofre Del Tesoro: Complemento Del Hogar”, written by Flavio Vicente, is a practical and necessary work for everyone who manages the finances of their home.

Flavio Vicente brings us a charismatic and collaborative work, through which he gives us advice on how to obtain and manage finances in the home.

The main objective of this work, is to have an idea of how to learn to manage the economic resources that each person possesses and also to encourage the creation of new resources that allow you to have a better and greater material wealth.

Everyone who learns and understands these ideas will see that their home will be complemented by what they have always considered difficult to achieve: filling their treasure chest.

The center of this is to distinguish in what spills your money and that is not necessary to realize, assuming the responsibility of distributing in a reasonable manner, all the income that is capable of producing, among expenses, sharing, savings and investment. When this skill is acquired and becomes custom, it is easy to produce new ideas and resources will be available to bring them to completion. Find out why and automatically they will come to the how.

Flavio shares, “We should not fear to advance, the first step is necessary and then the next. It does not matter if we fall, the best thing is to have the will to get up. decide and go ahead. “

Published by Page Publishing, the work of Flavio Vicente “Cofre Del Tesoro: Complemento Del Hogar”, brings us a compendium of teachings and advice through which we can balance and even improve our home economy.

For readers who wish to follow teachings and adopt life skills, they can do so, through reading this wonderful work, can purchase “Treasure Chest: Home Complement”, in any book store, or in stores online from Apple iTunes, Amazon, Google Play or Barnes and Noble.

For additional information or media inquiries, contact Page Publishing at 866-315-2708.

About Page Publishing: 

Page Publishing is a traditional New York-based, full-service publishing house that handles all the intricacies involved in publishing its authors’ books, including distribution in the world’s largest retail outlets and royalty generation. Page Publishing knows that authors need to be free to create – not overwhelmed with logistics like eBook conversion, establishing wholesale accounts, insurance, shipping, taxes, and the like. Its roster of accomplished authors and publishing professionals allows writers to leave behind these complex and time-consuming issues to focus on their passion: writing and creating. Learn more at www.pagepublishing.com.

Photo – https://mma.prnewswire.com/media/837545/Flavio_Vicente.jpg

SOURCE Page Publishing

Maria Rios, President and CEO of Nation Waste, Inc., Confirmed Guest Speaker in the XX Edition of The Minority Women’s Leadership World Summit

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MIAMI, March 21, 2019 /PRNewswire-HISPANIC PR WIRE/ — The U.S. Minority Chamber of Commerce (USMCC) announces Maria Rios, President and CEO of Nation Waste, Inc. as a guest speaker in the XX edition of The Minority Women’s Leadership World Summit, taking place from the 29th to the 30th of March at the Miami Marriott Dadeland Hotel. Mrs. Rios owns the first female Hispanic-owned waste removal company in the United States and one of Houston’s largest minority-owned companies.

Mrs. Rios has achieved the American Dream and has come far from her long journey emigrating to the United States from El Salvador as a child. Rios is one of the top female business owners in the country, as acknowledged by Fortune when selecting her as one of the 2013 Fortune Most Powerful Women Entrepreneurs in the U.S. In 2014, Goldman Sachs honored Rios as one of its 100 Most Intriguing Entrepreneurs. Nation Waste, Inc. is a fully-certified, commercial waste disposal company specializing in construction, demolition, commercial/industrial non-hazardous waste removal, portable toilets and recycling services.

Mrs. Rios is living the American dream, and I’m looking forward to her presence as a panelist. I’m certain Mrs. Rios’ story and our other renowned speakers will challenge women to boldly imagine and explore new futures for themselves, their businesses, and their communities,” said Mr. Sean Lee, Chairman of the Board for the U.S. Minority Chamber of Commerce. In addition, Mrs. Rios will be recognized by the USMCC. Executive Community with the Global Woman Award for Entrepreneur of the Year during the Chamber’s Annual Gala on March 29.

“I am overwhelmed, grateful and honored to accept this remarkable opportunity,” said Mrs. Maria Rios. “Thank you for the amazing work that all of you do on a global basis to level the playing field for strong enterprising women. The U.S. Minority Chamber’s past, present and future is filled with opportunities for all women entrepreneurs”.  

Our Guest Speaker, Mrs. Rios, is an exemplary business leader who has achieved her dreams through persistence. There is no more fitting way to celebrate the 20th anniversary of the Women Conference than by featuring her as a panelist for everyone to be inspired by her American Dream testimony,” said Doug Mayorga, CEO of the USMCC. “We seek to connect the leading women of business working across gender diverse teams like Mrs. Rios. She is a real example of the new American History.”

The U.S. Minority Chamber’s Women’s Leadership World Summit will convene leaders in business, government and the corporate world to inspire and empower gender diverse teams across the landscape of small, medium and large enterprises, to provide mentorship and inspiration to the professional careers of attendees. The Summit will be titled “Inform, Empower, Inspire and Impact” and will feature a series of educational panels.

A finalized agenda with details on speakers and session topics, as well as registration information for this exclusive event, will be available upon request . Please stay tuned and/or contact USMCC Event Management Coordinator Lis Torres at 786-502-7054 or [email protected] or CEO & Founder, Doug Mayorga at 202.250-0260, or by email to [email protected]

Maria Loaisiga
Vice President, Public Affairs
(786) 406-2190
[email protected]

Logo – https://mma.prnewswire.com/media/722000/1_LOGO_CHAMBER_Logo.jpg

SOURCE U.S. Minority Chamber of Commerce

‘CLANDESTINO’ Returns With Unique Access To The World Of Narcos, Kidnapping, Illegal Weapons And The Mob

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CLANDESTINO returns with unique access to the world of narcos kidnapping and illegal arms trafficking/ Secuestro, mafia, tráfico de armas y narco sin secretos en la nueva temporada de CLANDESTINO

MIAMI, March 20, 2019 /PRNewswire-HISPANIC PR WIRE/ — Headed by Spaniard journalist David Beriain, CLANDESTINO returns to Discovery en Español with exclusive access to the world’s most hermetic criminal organizations. The new season of the fan favorite series will take viewers deep into the criminal underworld of the Venezuelan kidnapping industry, the Italian Mob, the Albanian Mafia, the illegal weapons trafficking business, and the Colombian narcos. CLANDESTINO premieres March 31 at 9pm E/P.

CLANDESTINO returns with unique access to the world of narcos kidnapping and illegal arms trafficking/ Secuestro, mafia, tráfico de armas y narco sin secretos en la nueva temporada de CLANDESTINO

The first episode of CLANDESTINO offers a real and up-close portrait of arms trafficking from the United States sold to criminal groups in Mexico, Guatemala, El Salvador, and Colombia. In order to reach the heart of the organization, Beriain develops a unique connection with the top players through a strong trusting bond that result in first hand shocking human stories never seen before in television. Thousands of legally acquired weapons cross the border each month to arm dangerous guerrilla and paramilitary crime organizations in Latin America. An extraordinary unprecedented access allows CLANDESTINO to keep track of these weapons that originate their journey in the north and end up in bloody war conflicts killing their neighbors in the south.

Beriain continues his research in Venezuela to access to the criminal underworld of the kidnapping industry. Face-to-face interviews with kidnappers reveal details of how they operate and the insights of their illegal business. Beriain interviews surviving victims and shows how Venezuelans currently train to face abductions, patrols the streets with authorities, and gets testimonies from police officers involved in the kidnapping of civilians.

The new season also reveals the day to day operations of other criminal groups in Europe, including the Italian “Baby Camorra”, led by descendants of old mafia bosses, and the Albanian Mafia, one of the world’s most hermetic criminal organizations that still maintains ancestral codes of honor and revenge.

CLANDESTINO will be available in the “Discovery en Español GO” app. For more information, visit facebook.com/discoveryenespanol and Instagram @discoveryenespanol.

About Discovery en Español

Discovery en Español connects Spanish-speaking viewers in the U.S. to the world and all its wonder and possibilities. It provides quality programming focusing on bold storytelling across core genres including adventure, ingenuity, natural history, investigation and current affairs. Created by Discovery Communications, Discovery en Español is widely distributed on Hispanic tier packages throughout the country. It also reaches audiences across screens on the “Discovery en Español GO” TV Everywhere app (Android: http://bit.ly/2w6Spod iOS: http://apple.co/2fiMNE3). For more information, please follow us on Facebook at facebook.com/discoveryenespanol, Twitter @DiscoveryenESP and Instagram @discoveryenespanol.

Photo – https://mma.prnewswire.com/media/838912/Clandestino.jpg

SOURCE Discovery en Español

(Español) La FDA aprueba el primer tratamiento contra la depresión posparto

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U.S. Food and Drug Administration Logo

Sorry, this entry is only available in Español.

2019 Health Care Industry Reports Reveal How Technology Adoption Impacts Medication Access

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COLUMBUS, Ohio, March 20, 2019 /PRNewswire-HISPANIC PR WIRE/ — According to the newly-released ePA National Adoption Scorecard and the Real-Time Benefit Check National Adoption Scorecard, most EHRs, health systems, payers and pharmacies have committed to electronic prior authorization (ePA) and real-time benefit check solutions; however, attaining patient-benefit from these platforms relies on broader provider utilization.

While CoverMyMeds captures an average of 90 percent of ePA volume across the industry1 and its RxBenefit Clarity™ solution has achieved the highest provider utilization rate of real-time benefit check, the reports illustrate that widespread provider adoption will deliver even more value to patients awaiting treatment. 

The new reports reveal that when ePA and real-time benefit check solutions are implemented well and adopted by providers, they can achieve the following:

  • Faster turnaround times: 62 percent of prior authorization (PA) requests submitted electronically receive a determination in less than two hours, compared to 0 percent of PA requests completed via the traditional phone and fax method.2
  • Improved dispense rate: Electronic prior authorization solutions can lead to an 80 percent higher dispense rate and three percent greater likelihood that patients pick up their medications due to the faster turnaround times on PA determinations, compared to PA requests completed via the traditional phone and fax method.2
  • Increased adherence: Real-time benefit check solutions that deliver at least 97 percent accuracy for prescription cost information at the point of prescribing can lead to a nearly 20 percent increase in medication adherence.3

The reports also reveal areas for improvement:

  • Complete provider adoption: Despite widespread availability of ePA solutions, provider adoption lags behind, with 47.5 percent of PA requests occurring through ePA.2 Of those that submit PA requests electronically, the majority use CoverMyMeds.1
  • Provider trust in data: Among a survey of 1,300 providers, the average trust factor in the accuracy of real-time benefit check solutions that rely solely on existing formulary and benefit information is only 5.7 out of 10.4
  • Implementation of provider-centric functionality: Only recently have real-time benefit check solutions emerged that deliver patient pay details at the point of prescribing. While EHR availability is currently at 73 percent and payer availability is at 81 percent, in order for provider adoption of real-time benefit check to increase, solutions must deliver the elements providers say are most important: cash price, patient assistance programs, PA requirements and medication alternatives.4

“As both of these industry reports highlight, having accurate visibility into prescription cost and prior authorization requirements within workflow helps combat common medication access barriers and helps patients get on therapy faster,” said Melissa Paige, Patient Access Principal Coordinator at University of Virginia Health System. “This is especially important for some of the most vulnerable patients who lack reliable transportation and cannot make multiple trips to the pharmacy if their medication is denied or too expensive to afford during their initial visit. If we miss our window on the patient’s first trip to the pharmacy, they may not come back to fill their prescription.”

The reports are published by CoverMyMeds, part of McKesson Prescription Technology Solutions, with an advisory board of leaders from The American Medical Association, athenahealth, BestRx, Blue Cross Blue Shield of North Carolina, Cardinal Health, Cerner, eMDs, Express Scripts, Horizon Government Affairs, Humana, National Alliance of State Pharmacy Associations, National Council of Prescription Drug Programs, OptumRx, RelayHealth Pharmacy Solutions, United States Public Health Service and University of Virginia Health System. 

Click here to download the 2019 ePA National Adoption Scorecard. Click here to download the 2018 Real-Time Benefit Check National Adoption Scorecard.

1. CoverMyMeds Data on File, 2018
2. 2019 ePA National Adoption Scorecard
3. CoverMyMeds Case Study: Improving Prescription Decision Support with RxBenefit Clarity™, 2019
4. 2018 Real-Time Benefit Check National Adoption Scorecard

About CoverMyMeds
CoverMyMeds, part of McKesson Prescription Technology Solutions, is one of the fastest growing health care technology companies in the U.S. and consistently recognized as one of the best places to work in the country. CoverMyMeds’ solutions help patients get the medications they need to be healthy by seamlessly connecting the health care network to improve medication access; thereby increasing speed to therapy and reducing prescription abandonment. CoverMyMeds’ network includes more than 500 electronic health record systems (EHRs), 60,000 pharmacies, 700,000 providers and most health plans and PBMs. By facilitating appropriate access to medications, the company can help its customers avoid billions of dollars each year in administrative waste and avoidable medical spending caused by prescription abandonment. Visit www.covermymeds.com for more information. 

SOURCE CoverMyMeds

Cayman Islands Investment Group Ltd. Announces New Cryptocurrency Exchange in Development

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GRAND CAYMAN, Cayman Islands, March 20, 2019 /PRNewswire-HISPANIC PR WIRE/ — Earlier this year, the Cayman Islands Investment Group’s technology wing: C.I.I.G. Technologies, teased the release of a brand new Cryptocurrency exchange based in the Cayman Islands. Since then, CIIG Technologies has now announced that Cryptocay.ky is preparing for its official launch.

CryptoCay logo

After over a year of research, development and tweaking Cryptocay.ky is nearing its completion and will soon be ready for use by cryptocurrency traders from across the globe. Cryptocay.ky is aimed at both amateur and professional traders, with Head of Marketing and Promotions, Malcolm Hurlston stating, “We want to be more than just another exchange, we want to help educate those that haven’t taken the dive into the Cryptocurrency world. We want to become the Cryptocurrency Hub of the Caribbean.”

Marketplace

Cryptocay.ky will boast markets for Bitcoin, Ethereum, Litecoin, Ripple, OmiseGo and many more. By staying up to date with the latest updates in the markets, Cryptocay will aim to give its users the most competitive rates for Limit Orders and flexibility for Market Orders. There will be over 25 markets to trade from at launch, with more to come as the exchange expands.

Security Where it Matters

Cryptocay.ky will have a fully dedicated privacy and security system that will protect both the user and their assets. User safety is priority for Cryptocay.ky, with the same integrity and accuracy that is applied to the Cayman banking industry being applied to the platform. Trustworthiness, clarity and security are core values that every Cayman Islands Investment Group company will be based on.

Follow all social media channels to see the planned release date and get ready to Trade in Paradise.

Founded in 2018, Cayman Islands Investment Group Ltd. is an Internet Commerce Company. Cryptocay.ky will offer a wide range of products and services designed to broaden the possibilities of commerce in the Caribbean.

Cayman Islands Investment Group Ltd. is a Registered Company of the Cayman Islands.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

Logo – https://mma.prnewswire.com/media/838272/CryptoCay_Logo.jpg  

SOURCE Cayman Islands Investment Group Ltd.

(Español) ¡Dedique tiempo a la seguridad esta primavera!

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The U.S. Consumer Product Safety Commission is an independent federal agency created by Congress in 1973 and charged with protecting the American public from unreasonable risks of serious injury or death from more than 15,000 types of consumer products under the agency's jurisdiction. To report a dangerous product or a product-related injury, call the CPSC hotline at 1-800-638-2772, or visit http://www.saferproducts.gov. Further recall information is available at http://www.cpsc.gov.

Sorry, this entry is only available in Español.

HOLA! USA’s Latina Powerhouse Issue Featuring Cover Stars Eva Longoria, Rita Moreno, Zoe Saldaña & Gloria Estefan!

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NEW YORK, March 20, 2019 /PRNewswire-HISPANIC PR WIRE/ — HOLA! USA is proud to present the first to market editorial franchise, ‘The Latina Powerhouse Issue.’ Gracing the April cover are philanthropists, activists, and entertainers – Eva Longoria, Rita Moreno, Zoe Saldaña, and Gloria Estefan. Together they address their unstoppable passion in their fields as Latinas, including motherhood, the future changes they would like to see and what it means to them to be a ‘Latina Powerhouse.’ 

As this issue hits stands, it is important to recognize that HOLA! USA! is uniquely positioned to create this franchise with a one of a kind editorial authority. It is the only print magazine in the U.S. for Latinos and by Latinos fully dedicated to the U.S. Hispanic bilingual and bicultural market; a market that represents the fastest growing segment both in economic and social power as well as population. In just over two years, HOLA! USA’s audience has grown to 6 million, reaching more than 20% of the bilingual and bicultural segment of the Hispanic market.

“‘The Latina Powerhouse Issue’ is our first to market edit franchise, and it is an opportunity to honor, celebrate, and give a media platform to Latinas that we consider to be making significant and powerful contributions to the Latino community. Through the entire issue there will be a thread of celebration, delight in our common heritage experience and empowerment of fellow Latinas, and of course the overall Latino community.” – Miguel Sirgado, Editor-In-Chief of HOLA! USA

“Above all things, our goal is to create an authentic in-culture narrative that uplifts and validates all of the great contributions that Latinas are doing right now and will be doing in years to come. This matters more than ever because we are dedicated to elevating narratives around Latino stories and through these stories breaking stereotypes that plague our community.”  – Sylvia Banderas Coffinet, Publisher/ Chief Brand and Revenue Officer at HOLA! USA

Sylvia Banderas Coffinet adds, “We are especially proud to partner with The Estée Lauder Companies to tell their own story of corporate diversity and inclusion with an inspiring content special that highlights how they continue to empower and support Latina consumers as well showcasing some of the accomplished Latinas in leadership roles across their company. They understand the value of the Latina consumer to their business now and in the future. Latina representation is more important than ever for brands to create products that make authentic connections with women today.”

Photo Credit: Bernardo Doral

Hi-Res Cover Image: https://spaces.hightail.com/space/ARRskbCuwZ

Anything used must be linked back to: https://us.hola.com/celebrities/2019032022141/latina-powerhouse-hola-usa-interviews/

On Being Named A Latina Powerhouse:
Rita Moreno: “I am thrilled! And to share it with these wonderful women! This may seem superficial, but they are exceptionally beautiful, strong, talented—they know what they want.”

Gloria Estefan: “I mean Eva, Zoe, and Rita—who had to overcome so much. I remember when I saw her in West Side Story; she became such an inspiration. It’s an honor to share it with these women.”

Eva Longoria: “It’s an honor! Gloria is a pillar of a person. She has been my mentor for years; she’s family to me. Zoe is my sister. Our husbands are great friends; and we’ve become inseparable. And Rita, the way she paved the way for all of us… each one of these women is such an inspiration!”

Zoe Saldaña: “I am pinching myself right now! [Rita and Gloria] are my giants. To be asked to stand among them is a huge achievement. They have achieved so much, and I am extremely proud of them and inspired by them. And Eva, our friendship is based on sincere love and genuine appreciation for who she is, how she is, and what she is creating for herself and others. And for me, it means that I have power. I just have to believe in myself enough to push and thrive, while doing what gives me happiness.”

About ¡HOLA!:
Founded in 1944, ¡HOLA! magazine has become one of the world leaders in its field. Its long history of publishing the best photographs of celebrities and royalty has made it an international icon of glamor, informative precision and superb quality. The Spanish company HELLO! & ¡HOLA! Media, Inc. publishes 30 international editions in 10 languages on five continents. ¡HOLA! reaches 25 million readers worldwide, has 24 million unique monthly visits and more than 13 million followers on social networks, and is seen by 21.5 million on its transmission channel, ¡HOLA! TV.

Follow ¡HOLA! USA
Twitter, Instagram, Pinterest: @usahola
Facebook.com/RevistaHolaUSA
Web: http://us.hola.com/
Hashtag: #HOLAUSA

Photo – https://mma.prnewswire.com/media/838355/HOLA_COV_E_SUB.jpg

SOURCE HOLA! USA

Blue Shield of California Promise Health Plan Helps Medi-Cal Members Receive Quality Care with Timely, Culturally Relevant Text Messages

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LOS ANGELES, March 19, 2019 /PRNewswire-HISPANIC PR WIRE/ — Blue Shield of California Promise Health Plan is improving healthcare outcomes for Medi-Cal members with ConsejoSano’s language appropriate and culturally relevant text-messaging service that helps patients engage with their physicians and care providers.

ConsejoSano offers its services in 22 different languages. It has successfully held several health engagement campaigns for Blue Shield of California Promise Health Plan members, achieving meaningful results. The campaigns have included childhood and adolescent immunizations, well child visits, maternal health, diabetes and cervical cancer screenings.

Reaching plan members in their preferred language with timely prompts has resulted in more members receiving the care they need. So far, the campaigns have generated more than 127,000 texts in 22 languages, reaching nearly 18,000 members.

“Care gaps develop when patients miss important medical services such as childhood immunizations, cancer screenings and well child visits. This is why it is so critical for us to figure out new ways to help our members engage with their providers and receive the care that they need and deserve,” said Tanya Dansky, M.D., Chief Medical Officer, Blue Shield of California Promise Health Plan. “ConsejoSano helps us to do that in a way that’s culturally and linguistically relevant to each person in our health plan.”

One in three Californians is a Medi-Cal beneficiary. Those individuals come from diverse cultural and linguistic backgrounds, and they can feel disconnected from the healthcare system when they are not reached in a way that shows respect for their culture and language.

“As a result, patients can become disengaged, and may not seek the care they need,” Dr. Dansky said. “To address this issue, Blue Shield of California Promise Health Plan is taking a patient-centered approach to engage with its Medi-Cal members.”

“This is an important step in communicating with a diverse population and helping them understand the complex world of healthcare via their preferred method, which is text messaging,” said Abner Mason, CEO of ConsejoSano. “Blue Shield of California Promise Health Plan has shown tremendous foresight in meeting Medi-Cal patients where they are, understanding them, and communicating with them in their preferred way.”

Blue Shield of California Promise Health Plan and ConsejoSano have developed multiple unique engagement campaigns to help improve clinical quality outcomes for multicultural populations of Medi-Cal members in Antelope Valley and San Diego. They include:

  • Well Child Visit Campaign that educates parents about the importance of well child visits. The effort has resulted in nearly 1,400 well child visits, closing an estimated 40 percent of care gaps. The two-way messaging feature allows members to notify the health plan when the child has been seen by their provider. This helps the health plan better understand any disparities in preventive care or barriers such as access to transportation which can impact a family’s ability to attend appointments.
  • Cervical Cancer Screening Campaign that helps notify Medi-Cal members who are due for cervical cancer screenings such as Pap tests, which can be a difficult topic to address in some cultures. Through a campaign designed with these cultural sensitivities in mind, nearly 2,500 additional women have received these important screenings which may have an impact in the future on morbidity and mortality for a leading cause of cancer death in women.
  • Type 2 Diabetes Care Campaign that provides outreach to Medi-Cal members who have type 2 diabetes and utilize the Blue Shield of California Promise Health Plan clinics located in Los Angeles County’s Antelope Valley. Patients’ response was so outstanding that the health plan redesigned the campaign to help the clinics with the high demand for appointments by motivated and engaged members.  

For more information, please visit www.blueshieldca.com/promise to learn more about Medi-Cal health plan options in your area.

About Blue Shield of California
Blue Shield of California strives to create a health care system worthy of our family and friends that is sustainably affordable. We are a not for profit, independent member of the Blue Cross Blue Shield Association with care for four million members, 6,800 employees and more than $20 billion in annual revenue. Founded in 1939 and headquartered in San Francisco, Blue Shield of California and its affiliates provide health, dental, vision, Medicaid and Medicare health care service plans in California. The company has contributed more than $500 million to Blue Shield of California Foundation since 2002 to have an impact on California communities. For more news about Blue Shield of California, please visit www.news.blueshieldca.com.

About ConsejoSano
ConsejoSano is a patient engagement platform that helps connect payers, providers and health systems with their multicultural Medicaid and Medicare patient populations. The company utilizes multi-channel engagement tools to reach patients in a culturally relevant way that increases engagement, lowers costs, and improves health outcomes. For more information, visit www.consejosano.com

Media Contact: Vikram Bakhru, [email protected].

SOURCE ConsejoSano