The U.S. Minority Chamber of Commerce (USMCC) Partners with the Federation of Central & Eastern European Chamber of Commerce (FCEECC) in the face of new global trade, investment and international cooperation opportunities

February 5, 2019

MIAMI, Feb. 5, 2019 /PRNewswire-HISPANIC PR WIRE/ — The U.S. Minority Chamber of Commerce (USMCC) announces a partnership with the Federation of Central & Eastern European Chamber of Commerce (FCEECC) where over 2 million of businesses will be connected to exchange their opportunities, and facilitate international trade, public-private partnership and foreign direct investment in both platforms.

The partnership between both chambers will help on new areas of cooperation, like cyber-security, aerospace, infrastructure, food, pharma, disaster management and agriculture. It will also provide access to its cultural links in a win-win cooperation, enhancing our solidarity and mutual trust, improving the lives of our peoples, and making our bond of interests and friendship even closer with mutual prosperity.

Doug Mayorga, CEO & Founder of the USMCC, said, “A key of the priorities of the USMCC is to expand their opportunities on a global scale. This Strategic Partnership Agreement between the USMCC and FCEECC from Central Europe will be a great development for businesses, investors and philanthropic organizations for a sustainable economic development in both side. It is a new generation agreement which aims to support the 2019 global agenda for Expansion Development for USMCC.”

The President of FCEECC, Mr. Leszek Ladowski, said, “This partnership with the U.S. Minority Chamber of Commerce is one of the largest and most challenging collaborator agreements that our Chamber put a solid fundament to expand existing and create new trade, investment and exchange innovation. It will create a significant economic zone between the U.S. minority entrepreneurs and their counterparts in Central and Eastern Europe.”

One of the key elements of this initiative to be successful is the logistic sector, which has to be developed. Starting June 1^st, 2019, Polish Airline LOT is starting direct flights connecting Miami “Gateway to the Americas” with Warsaw “Gateway to Central & Eastern Europe.”

About FCEECC: The Federation of Central & Eastern European Chambers of Commerce, Inc. (FedeCham) is a non-for-profit, non-political, non-governmental organization, representing the interest of chambers of commerce, business organizations as well as enterprises from all economic sectors and industries of Central & Eastern Europe with presence in Poland, Hungary, Romania, Greece, Czech Republic, Slovakia, Bulgaria, Croatia, Lithuania, Latvia, Estonia, Ukraine, Slovenia, Serbia, Montenegro, Moldova, Macedonia, Bosnia & Herzegovina, Belarus and Albania.

About USMCC: MCC is a private organization dedicated to business development, education, networking, which facilitates global trade, international procurements, cooperation and investment through Public-Private Partnership. Established in 2000, the MCC has more than 25,000 members and over 250,000 connections globally. It services and supports participating U.S. minority businesses and focuses on the myriad challenges and concerns facing minority businesses every day. For more information: www.minoritychamber.net.

For interview:
Maria Loaisiga
Senior National Membership Director
[email protected]
786-406-2190

Logo – https://mma.prnewswire.com/media/722000/1_LOGO_CHAMBER_Logo.jpg

SOURCE U.S. Minority Chamber of Commerce

Acura to Assume Grand Prix of Long Beach Title Sponsorship

February 5, 2019

Acura Assumes Grand Prix of Long Beach Title Sponsorship

TORRANCE, Calif., Feb. 5, 2019 /PRNewswire-HISPANIC PR WIRE/ — The Grand Prix Association of Long Beach announced today that it has reached a multi-year agreement with Acura to become title sponsor of the Grand Prix of Long Beach starting in 2019.

The 45^th Acura Grand Prix of Long Beach will take place April 12-14, 2019.

Launched in 1986 as the first Japanese luxury automotive brand, Acura is a leading nameplate that delivers Precision Crafted Performance – a commitment to evocative styling, high performance and innovative engineering, all built on a foundation of quality and reliability. Both Acura and its American Honda parent have their U.S. headquarters in Torrance, California.

Last year, Acura made a successful return to the top level of sports car racing in the IMSA WeatherTech SportsCar Championship, fielding two entries in the Prototype class with Team Penske. The driver combinations of Juan Pablo Montoya/Dane Cameron and Helio Castroneves/Ricky Taylor finished fifth and seventh overall in the championship, with Montoya recording the first pole for the new Acura ARX-05 at Long Beach. Acura also continues to have entries in the series’ GTD class with the NSX GT3 Evo, and has accomplishments at all levels of sports car racing.

Honda has a long, winning history with Indy cars at Long Beach. Honda-powered drivers have won six of the last 10 Grands Prix – and 13 times in 19 appearances – including last year with Alexander Rossi. Native Californian Jimmy Vasser scored Honda’s first Long Beach victory in 1996, with other Honda-powered winners including Alex Zanardi (1997-98), Michael Andretti (2002), Dario Franchitti (2009), Takuma Sato (2013) and James Hinchcliffe (2017).

“With our U.S. headquarters nearby in Torrance, this is a true ‘home’ event for the Acura brand,” said Jon Ikeda, Acura vice president and general manager. “The Grand Prix of Long Beach is one of North America’s premier motorsports events, and an institution in Southern California. Acura is delighted and proud to be associated with the Grand Prix of Long Beach, and we look forward to a long and successful partnership.”

“This is truly the start of a new era in the history of the Grand Prix,” said Jim Michaelian, president and CEO of the Grand Prix Association of Long Beach. “As we enter our 45^th year of conducting America’s #1 street race, we are looking forward with great enthusiasm to this new partnership with a premium luxury brand like Acura. Together we will explore new ways to elevate the Acura Grand Prix of Long Beach to greater heights in the coming years.”

Featuring a wide variety of on- and off-track activities for the entire family, the Acura Grand Prix of Long Beach will be headlined by the NTT IndyCar Series, as well as the BUBBA burger Sports Car Grand Prix, featuring the IMSA WeatherTech SportsCar Championship. In addition, the weekend will feature the Motegi Racing Super Drift Challenge under the lights on Friday and Saturday nights, Robby Gordon’s Stadium SUPER Trucks, the powerful sports cars of the Pirelli GT4 America series and the Historic IMSA GTO Challenge.

Fans can select and pay for their Acura Grand Prix of Long Beach tickets, parking and paddock passes online at gplb.com, or place orders by calling the toll-free ticket hotline, (888) 827-7333. A printed ticket brochure that includes a circuit map, ticket prices, order form and other information is also available.

Fans can also follow the Acura Grand Prix of Long Beach on Facebook at GrandPrixLB, Twitter @GPLongBeach and Instagram at GPLongBeach.

About Acura

Acura is a leading automotive luxury nameplate that delivers Precision Crafted Performance – a commitment to evocative styling, high performance and innovative engineering, all built on a foundation of quality and reliability. The Acura lineup features six distinctive models – the RLX premium luxury sedan, the TLX performance luxury sedan, the ILX sport sedan, the five-passenger RDX luxury crossover SUV, the seven-passenger Acura MDX, America’s all-time best-selling three-row luxury SUV, and the next-generation, electrified NSX supercar.

Five of the six models in the Acura lineup are made in central Ohio, using domestic and globally-sourced parts, including the ILX and TLX luxury sports sedans (Marysville Auto Plant), the RDX and MDX luxury SUVs (East Liberty Auto Plant) and the Acura NSX supercar, which is built to order at the Performance Manufacturing Center in Marysville, Ohio.

Additional media information including pricing, features & specifications and high-resolution photography is available at AcuraNews.com. Consumer information is available at Acura.com. Follow Acura on social media at Acura.us/SocialChannels.

Video – https://www.youtube.com/watch?v=21XG2bsB3Bg
Photo – https://mma.prnewswire.com/media/817797/Acura_LBGP_Logo.jpg
Photo – https://mma.prnewswire.com/media/817796/Acura_GPLB_Lead_Image.jpg
Logo – https://mma.prnewswire.com/media/458749/acura_logo.jpg

SOURCE Acura

In “Cara a Cala,” the moving story of the transgender daughter of Dra. Amor

February 5, 2019

Every Thursday, there’s a different interview on Ismael Cala’s weekly show. In February, in addition to Dra. Amor, Dra. Maritza Fuentes, Dr. Guillermo Navarrete and Dr. Camilo Cruz all speak with Ismael. The programs will be available on YouTube and affiliated stations.

MIAMI, Feb. 5, 2019 /PRNewswire-HISPANIC PR WIRE/ — Cara a Cala (‘Face to Face with Cala’), Ismael Cala’s weekly interview show, continues to appear in February with shows every Thursday through YouTube. They are all inspiring, thought-provoking shows, especially the interview with Cecilia Alegría, Dra. Amor, who tells the story of Alessia, her transgender daughter, as recounted in her latest book.

“This is the process of change for an extremely conservative Christian mother, who discovers something she never imagined possible: her oldest son, who is married, defines himself as a woman, and although he is aware of the possible consequences of his radical decision, he becomes the first person to undergo gender transition in a senior executive position in Chile,” Dra. Amor explains.

The show will air on February 14. Also speaking with Ismael this month:

-7 February: Dra. Maritza Fuentes, founder of the Instituto de Salud Integral (‘Whole Health Institute’) in Coral Gables and high-profile celebrity in the U.S.

-14 February: Cecilia Alegría (Dra. Amor), consultant and author of nine books on self-help

-21 February: Dr. Guillermo Navarrete (NutriGuillermo), author and publisher of various books on nutrition and an expert on the Mediterranean diet.

-28 February: Dr. Camilo Cruz, one of the leading figures in the field of personal development, business excellence and leadership.

To watch Cara a Cala each week, the showcase for ordinary people with extraordinary lives, subscribe to the channel: https://c212.net/c/link/?t=0&l=es&o=2366253-1&h=658538233&u=https%3A%2F%2Fwww.youtube.com%2Fuser%2Fismaelcala&a=https%3A%2F%2Fwww.youtube.com%2Fuser%2Fismaelcala

ABOUT ISMAEL CALA

A life and business strategist, for five and a half years Ismael Cala was the host of CALA during prime time on CNN en Español. A businessman and social entrepreneur. Author of eight bestsellers on themes of leadership, entrepreneurship and personal development, including El poder de escuchar (‘The power of listening’), and Despierta with Cala (‘Wake up with Cala’). Cala was born in Santiago de Cuba in 1969, and holds a degree in Art History from Oriente University. He is the co-author of the book “Beat the Curve,” with Brian Tracy. He graduated from the School of Communication at York University in Toronto, and has a diploma from Seneca College in Television Production. He is President and founder of the Cala Enterprises Corporation and the Ismael Cala Foundation

SOURCE Cala Enterprises

Top Youth Volunteers Of 2019 Honored Nationwide

February 5, 2019

Prudential Spirit of Community Awards logo

WASHINGTON, Feb. 5, 2019 /PRNewswire-HISPANIC PR WIRE/ — They’re supporting people with disabilities, kids experiencing homelessness and communities affected by Hurricane Harvey. A few have made it their mission to focus attention on teen mental health. Others are raising money and awareness to help children with cancer.

Those are just some stories of the 102 youth volunteers – two from each state and the District of Columbia – who today were named State Honorees by The Prudential Spirit of Community Awards, a nationwide program honoring students in grades 5-12 for outstanding volunteer service. Read the names and stories of this year’s honorees at http://spirit.prudential.com.

The Prudential Spirit of Community Awards, now in its 24th year, is conducted by Prudential Financial in partnership with the National Association of Secondary School Principals (NASSP).

Each of the 102 State Honorees will receive $1,000, an engraved silver medallion and an all-expense-paid trip in early May to Washington, D.C., for four days of national recognition events. During the trip, 10 will be named America’s top youth volunteers of 2019.

In addition to the State Honorees, the program’s judges recognized 234 students nationwide as Distinguished Finalists for their impressive community service activities. Each will receive an engraved bronze medallion. More than 450 other applicants were awarded Certificates of Excellence for their volunteer work.

“These young volunteers learned and demonstrated that they can make meaningful contributions to individuals and communities through their service,” said Prudential CEO Charles Lowrey. “It’s an honor to recognize their great work, and we hope that shining a spotlight on their service inspires others to consider how they might make a difference.”

“Each of these honorees is proof that students have the energy, creativity and unique perspectives to create positive change,” said JoAnn Bartoletti, executive director of NASSP. “We commend each of the 2019 honorees for their outstanding volunteer service, and for the invaluable example they’ve set for their peers.”

About The Prudential Spirit of Community Awards

The Prudential Spirit of Community Awards represents the United States’ largest youth recognition program based solely on volunteer service. All public and private middle level and high schools in the country, as well as all Girl Scout councils, county 4-H organizations, American Red Cross chapters, YMCAs and affiliates of Points of Light’s HandsOn Network, were eligible to select a student or member for a local Prudential Spirit of Community Award. These Local Honorees were then reviewed by an independent judging panel, which selected State Honorees and Distinguished Finalists based on criteria including personal initiative, effort, impact and personal growth.

While in Washington, D.C., the 102 State Honorees – one middle level and one high school student from each state and the District of Columbia – will tour the capital’s landmarks, meet top youth volunteers from other parts of the world, attend a gala awards ceremony at the Smithsonian’s National Museum of Natural History, and visit their congressional representatives on Capitol Hill. On May 6, 10 of the State Honorees – five middle level and five high school students – will be named America’s top youth volunteers of 2019. Each of these National Honorees will receive:

a $5,000 award
a gold medallion
a crystal trophy for their nominating school or organization, and
a $5,000 Prudential Foundation grant for a nonprofit charitable organization of their choice

Since the program began in 1995, more than 125,000 young volunteers have been honored at the local, state and national level. The program also is conducted by Prudential subsidiaries in Japan, South Korea, Taiwan, Ireland, India, China and Brazil. In addition to granting its own awards, The Prudential Spirit of Community Awards program also distributes President’s Volunteer Service Awards to qualifying Local Honorees.

About NASSP

The National Association of Secondary School Principals (NASSP) is the leading organization of and voice for principals and other school leaders across the United States. NASSP seeks to transform education through school leadership, recognizing that the fulfillment of each student’s potential relies on great leaders in every school committed to the success of each student. Reflecting its long-standing commitment to student leadership development, NASSP administers the National Honor Society, National Junior Honor Society, National Elementary Honor Society, and National Student Council. Learn more at www.nassp.org.

About Prudential Financial

Prudential Financial, Inc. (NYSE: PRU), a financial services leader, has operations in the United States, Asia, Europe, and Latin America. Prudential’s diverse and talented employees are committed to helping individual and institutional customers grow and protect their wealth through a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds and investment management. In the U.S., Prudential’s iconic Rock symbol has stood for strength, stability, expertise and innovation for more than a century. For more information, please visit www.news.prudential.com.

For Spirit of Community Awards program logo and medallion graphics, please visit https://spirit.prudential.com/resources/media

Logo – https://mma.prnewswire.com/media/403687/Prudential_Spirit_of_Community_Awards.jpg

SOURCE Prudential Financial, Inc.

Spanish Broadcasting System Provides WC3 International With $50,000 In Advertising During The National Minority Supplier Development Council (NMSDC) Conference & Business Opportunity Exchange

February 5, 2019

NEW YORK, Feb. 5, 2019 /PRNewswire-HISPANIC PR WIRE/ — Spanish Broadcasting System, Inc. (SBS) (OTCQX: SBSAA) since it was officially certified as a Minority Business Enterprise (MBE), participated in various events coordinated by the National Minority Development Council (NMSDC). At the annual Conference and Business Opportunity Exchange, held in Austin, Texas, Spanish Broadcasting System conducted a promotional contest at their participating booth where Minority Business Enterprises registered for a prize of $50,000 in advertising that will run across its radio, television, and digital divisions in the first quarter of 2019.

SPANISH BROADCASTING SYSTEM PROVIDES WC3 INTERNATIONAL WITH $50,000 IN ADVERTISING DURING THE NATIONAL MINORITY SUPPLIER DEVELOPMENT COUNCIL (NMSDC) CONFERENCE & BUSINESS OPPORTUNITY EXCHANGE

The winner of the $50,000.00 in advertising was randomly drawn at the NMSDC headquarters in New York by the President and CEO of the NMSDC Adrienne Trimble with executives representing Spanish Broadcasting System.

NMSDC President and CEO Adrienne Trimble commented “Spanish Broadcasting System lent key support to our 2018 Conference in Austin, Texas. Welcoming SBS as a certified MBE was exciting news for NMSDC in 2018, and this great relationship will only grow in the New Year. SBS is a fantastic new partner for us. We look forward to an even stronger collaboration going forward.”

The winner drawn was WC3 International.

“We are honored to win the advertising promotion from such a prestigious organization as Spanish Broadcasting System. We plan to utilize this promotion as a means to fuel the growth of our business within the Hispanic community,” stated Leon Woolford, Owner and Partner of WC3 International.

WC3 International is an information technology solutions partner providing top IT talent, along with hardware, software, cloud and IT security solutions that helps drive business success. WC3 utilizes innovative and proven approaches to help organizations discover, evaluate, architect and implement advanced technology solutions. WC3 International key areas of expertise include hardware, software, cloud services, cyber security, internet, unified communications, mobility, systems integration, and custom application development solutions.

During the four days of the convention, more than 6,000 corporate CEO’s, procurement executives and supplier diversity professionals from the top multinational companies, as well as leading Asian, Black, Hispanic and Native American business owners and international organizations, convened in Austin, Texas to re-energize their collectives efforts for solid minority firms in the global corporate supply chain. SBS Executives, talents and staff members participated with an exhibit booth that highlighted Spanish Broadcasting System’s MBE status and showcased its leading multi-media products, services and solutions.

Spanish Broadcasting System serves as the leading multimedia entertainment enterprise with owned and operated heritage radio stations in the largest U.S. markets (including the most-listened-to Hispanic station in the nation, WSKQ-FM in New York City), the MegaTV network, a staple of digital properties including LaMusica and Hitzmaker mobile apps, as well as the nation’s largest independent Hispanic concert and events promoter, SBS Entertainment.

Albert Rodriguez, Chief Operating Officer of SBS, commented, “Leaders such as Leon Woolford and the WC3 International embody the overall mission of the MBE’S and NMSDC. We honor those leaders that advocate for the value that minority businesses bring to the global corporate supply chain, and for the vital role they play in our nation’s economic growth today and in the future.”

The MBE certification places SBS on an exclusive list of verified minority-owned firms offering their respective services to corporate, governmental, educational and charitable entities throughout the country.

About Spanish Broadcasting System, Inc.:

Spanish Broadcasting System, Inc. (SBS) owns and operates radio stations located in the top U.S. Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, airing the Tropical, Regional Mexican, Spanish Adult Contemporary, Top 40 and Urbano format genres. SBS also operates AIRE Radio Networks, a national radio platform of over 250 affiliated stations reaching 94% of the U.S. Hispanic audience. SBS also owns MegaTV, a network television operation with over-the-air, cable and satellite distribution and affiliates throughout the U.S. and Puerto Rico, produces a nationwide roster of live concerts and events, and owns a stable of digital properties, including LaMusica, a mobile app providing Latino-focused audio and video streaming content and HitzMaker, a new-talent destination for aspiring artists. For more information, visit us online at www.spanishbroadcasting.com.

About NMSDC

The NMSDC advances business opportunities for certified minority business enterprises (MBEs) and connects them to corporate members. One of the country’s leading corporate membership organizations, NMSDC was chartered in 1972 to provide increased procurement and business opportunities for minority businesses of all sizes. The NMSDC network includes a National Office in New York and 23 affiliate regional councils across the country. The network also includes five international partner organizations located in the United Kingdom, Canada, Australia, China and South Africa.

To meet the growing need for supplier diversity, NMSDC matches its 12,000 certified minority-owned businesses to our network of approximately 1,450 corporate members who wish to purchase their products, services and solutions. NMSDC, a unique and specialized player in the field of minority business enterprise, is proud of its unwavering commitment to advance Asian, Black, Hispanic and Native American suppliers in a globalized corporate supply chain. For more information, visit www.NMSDC.org.

MEDIA CONTACT SBS:

Vladimir Gomez
VP, Corporate Communications
[email protected]
(786) 394-9000 Ext. 1144

FOR MORE INFO CONTACT:

Juan Almanzar
VP Supplier Diversity & Business Development
[email protected]
646-710-2613

Photo – https://mma.prnewswire.com/media/817808/nsmdcfinal.jpg

SOURCE Spanish Broadcasting System, Inc. (SBS)

Great Minds® Unveils Geodes™, Groundbreaking Books for Emerging Readers

February 4, 2019

WASHINGTON, Feb. 4, 2019 /PRNewswire-HISPANIC PR WIRE/ — Great Minds, developer of highly rated grades PK–12 curricula, today unveiled Geodes™, a groundbreaking new category of accessible, knowledge-building books for new and emerging readers.

Developed in collaboration with Wilson Language Training®, publisher of the evidence-based foundational reading and spelling program Fundations® for students in grades K–3, Geodes combine carefully selected language with highly engaging content and illustrations from top artists. These books build students’ confidence in their ability to read and inspire curiosity with knowledge-building topics.

“Each Geodes book is a gem. Students learn about topics as far-flung and fascinating as Icelandic winters, the origins of the Bolshoi ballet, the Badlands, and how to measure the strength of the wind—all while practicing their phonics. These books are so compelling, kids will not notice what sound-spelling pattern they are practicing,” said Lynne Munson, founder and CEO of Great Minds. “Geodes are an entirely new experience. Gone are the days of tedious, repetitive texts with minimal line drawings. New readers deserve better—they deserve Geodes.”

Barbara A. Wilson, the president and cofounder of Wilson Language Training, said, “All too often, books for emerging readers fail to provide the practice needed, while also lacking interest, complexity, beauty, and other qualities likely to compel readers of any age. We wanted to provide students the opportunity for a rich and rewarding reading experience while practicing the very decoding skills they are learning in the classroom. We tapped into our two organizations’ core strengths to do just that. Wilson Language Training’s expertise in foundational reading skills instruction and Great Minds’ experience at building students’ knowledge is a strong combination. We could not be prouder of the result.”

Geodes are named for modest-looking rock formations that contain countless crystals inside. Each Great Minds’ Geodes book holds a surprising amount of knowledge in a slim volume. A Geodes library comes with a natural geode for teachers and students to examine together, as they build excitement for their reading experience. A video capturing students’ delight in unboxing a Geodes library collection for the first time is available here.

With Geodes, Great Minds introduces a new type of book—Readables™—into the marketplace. Unlike traditional decodables, which focus solely on the application of sound-spelling patterns, Readables give students opportunities to practice language while building and extending knowledge, vocabulary, and more. As a result, budding readers enjoy wonderfully accessible yet rich books.

Geodes align with the module topics in Great Minds’ grades K–8 English language arts curriculum, Wit & Wisdom®. They also align with the scope and sequence of Wilson Fundations®, a structured literacy program for grades K–3 that is supplemental to the core and provides a systematic approach to comprehensively address foundational skills as well as spelling and handwriting. Schools may use Geodes with any systematic, research-based phonics instruction program.

Geodes for Level 1 are available now. Geodes for Level 2 will be available in fall 2019. Geodes for Level K will be available in fall 2020.

Geodes join Wit & Wisdom, Eureka Math™, and PhD Science™ in the growing portfolio of offerings from Great Minds.

Learn more about Geodes and see a book preview here.

About Great Minds: The organization recently celebrated its 10th anniversary, evolving from a startup to a provider of the highest quality materials to schools nationwide. A group of educators founded Great Minds to define and encourage knowledge-rich, comprehensive education for all students. Eureka Math and Wit & Wisdom both earned near-perfect scores from independent nonprofit reviewer EdReports.org. Great Minds is the only curriculum developer to have earned three Tier 1 ratings, the highest possible, for Wit & Wisdom, Eureka Math, and PhD Science, from the Louisiana Department of Education, which is widely respected for its curricula leadership. A RAND Corporation survey of teachers found Eureka Math is the most widely used math curriculum in the nation. Learn more at greatminds.org.

About Wilson Language Training: For over 30 years, Wilson Language Training (WLT) has been dedicated to “Literacy for All.” Wilson is a provider of multisensory, research-based reading and spelling programs addressing three tiers of instruction: Fundations®, a prevention and early intervention program for grades K–3; Just Words®, an intervention program for grades 4–12; Wilson Reading System®, an intensive program for grade 2 through adult; and Wilson Fluency®/Basic, a supplemental fluency and comprehension program. Wilson Language Training empowers individual educators, schools, and districts to achieve literacy with all students in their care through its many quality professional learning offerings, working collaboratively with school districts to develop teacher-leaders and achieve sustainability plans. This work is in keeping with WLT’s goal to provide educators with the support they need to help all students become independent readers.

Logo – https://mma.prnewswire.com/media/494161/Great_Minds_Logo.jpg

SOURCE Great Minds

SilkPro USA and Pink Luminous Breast Announce Launch of International Philanthropic efforts in Honor of World Cancer Day

February 4, 2019

Fernanda Schwyter; Dr. Luis Fernando Correia, Dr. Giselle B. Ghurani; Marylin Dans, Dr. Jose Lutzky, Ana Quincoces, Dr. Moises Irizarry announce the launch of international philanthropic efforts in honor of World Cancer Day.

MIAMI, Feb. 4, 2019 /PRNewswire-HISPANIC PR WIRE/ — In honor of World Cancer Day, SilkProUSA and Pink Luminous Breast announced the launch of the Pink Luminous Advocacy Project, a philanthropic organization supporting breast cancer awareness efforts in places where access to education and medical services are not always prevalent. With cancer being the second-most deadly disease in the world, Founder and President of SilkPro USA, Marylin Dans, created this organization in hopes of providing access to potentially life-saving technology at low cost to economically-challenged communities in the US and abroad.

The announcement was officially made at a special brunch and medical panel event at the Biltmore Hotel in Miami on February 1, to honor breast cancer survivors, patients and advocates. Leading experts in cancer care discussed the latest in cancer findings and diagnostics. The panel event was moderated by Ana Quincoces, TV personality, chef, and media influencer.

“Empowering consumers to live an awareness lifestyle is part of our mission and events like this help to provide the education and awareness on breast cancer to women and men in our community,” said Marylin Dans, Founder and President of SilkPro USA. “Our ultimate goal is to make this knowledge and technology available to everyone, helping millions of women worldwide live longer.”

During the reception, guests heard from medical experts including Giselle Barreau Ghurani, MD, Obstetrics and Gynecology; Luis Fernando Correia, MD, Health Correspondent and Project CURA Ambassador in Brazil; Moises Irizarry, MD, Board Certified Preventive Medicine and Sports Medicine Physician; and Jose Lutzky, MD, Chief of Hematology and Oncology Division, Mount Sinai Medical Center.

The panel discussed the challenges facing women in Latin America and the need for drastic resources to help those who have either no financial means of receiving medical care or the education to know they are at risk. The importance of health screening was also highlighted. Panelists spoke on the differences in awareness and accessibility in comparison to the United States, such as the laws being enacted in Brazil to further convince women to be tested for breast cancer.

For more information on the SilkProUSA family of products, please visit www.silkprousa.com, and on social media at www.facebook.com/silkprousa and www.instagram.com/pinkluminousbreast or email: [email protected].

Media Contact:
Erika Mayor
[email protected]

Photo – https://mma.prnewswire.com/media/817469/World_Cancer_Day___SilkPro_USA.jpg
Photo – https://mma.prnewswire.com/media/817491/SILKPRO_PINK_Logo.jpg

SOURCE SilkPro USA

BOSS Revolution Launches BOSS Cares Video Series Through A Partnership With The League Of United Latin American Citizens

February 4, 2019

NEWARK, New Jersey, Feb. 4, 2019 /PRNewswire-HISPANIC PR WIRE/ — IDT Corporation (NYSE: IDT), a global provider of innovative communications and payment services, today announced the launch of its BOSS Cares Video Series initiative. The initiative is designed to educate immigrants arriving in the United States about issues of high social impact including immigration, human rights and civic engagement. The videos were developed in partnership with the League of United Latin American Citizens (LULAC), the oldest and largest organization devoted to advancing the lives of Hispanics in the United States.

“The BOSS Cares Video Series reflects our commitment to empower and prepare immigrants and immigrant communities to prosper. We assist first generation Americans both through our BOSS Revolution international long distance calling and money transfer services and by providing useful information and resources,” said Jessica Poverene, Vice President of Marketing for BOSS Revolution. “We’re thrilled to be working alongside LULAC to help immigrants and immigrant families.”

The BOSS Cares Video Series features Sindy Benavides, Chief Executive Officer of LULAC, sharing her expertise in current topics of interest to new immigrants in the U.S. including:

How to Become a Legal Resident or U.S. Citizen: explains how to obtain a green card and/or U.S. citizenship
Know Your Rights: provides information on the rights afforded to immigrants detained by the authorities and options for getting help and assistance.

The two Spanish language videos can be watched through BOSS Revolution’s YouTube channel, as well as LULAC’s Facebook and Twitter pages.

“We are elated to be partnering with BOSS Revolution in such a worthwhile and important project that includes an education outreach component vital to millions of Latinos, particularly at this time in our country,” said Sindy Benavides, Chief Operating Officer for LULAC.

BOSS Revolution has also donated $10,000.00 to LULAC’s efforts to help support immigrant communities.

BOSS Revolution services are available at more than 40,000 retailers across the United States, through the BOSS Revolution Calling and BOSS Revolution Money apps (available free on iTunes and Google Play) and through the BOSS Revolution website https://www.bossrevolution.com/en-us/. Follow BOSS Revolution on Facebook, Twitter and YouTube.

About IDT Corporation:
IDT Corporation (NYSE: IDT) provides communications and payment services to individuals and businesses primarily through its flagship BOSS Revolution^® and net2phone^® brands. IDT’s wholesale Carrier Services business is a leading global carrier of international long-distance calls. For more information on IDT, visit www.idt.net.

About the League of United Latin American Citizens (LULAC):
The League of United Latin American Citizens is the largest and oldest Hispanic organization in the United States. LULAC advances the economic condition, educational attainment, political influence, housing, health and civil rights of Hispanic Americans through community-based programs operating at more than 1,000 LULAC councils nationwide. For more information, visit https://lulac.org/.

Logo – https://mma.prnewswire.com/media/817472/BOSS_Revolution_Logo.jpg

SOURCE IDT Corporation

TaxSlayer and MundoHispanico.com Announce Launch of TaxSlayer Latino, A Spanish-language Solution for Tax Filers

February 4, 2019

Mundo Hispano Digital Network Infographic

ATLANTA, Feb. 4, 2019 /PRNewswire-HISPANIC PR WIRE/ — Today, TaxSlayer and MundoHispanico.com announced the arrival of TaxSlayer Latino, making the highest rated online tax preparation technology for ease of use available in Spanish. A collaboration between financial technology company TaxSlayer and publisher MundoHispanico.com, TaxSlayer Latino gives tax return filers the opportunity to save time and money by completing their return online and selecting a preparation experience tailored to their needs. The #YoLoHice (I Did it Myself) campaign commemorates the empowerment this convenient DIY option brings to U.S. Hispanics.

“Our priority for forty years has been to serve the Hispanic community and to help it flourish,” said MundoHispanico.com president and CEO Rene Alegria. “We’re confident that bringing TaxSlayer’s excellent product to our audience will turn an often times overwhelming process into a triumphant rite of passage, and ‘I don’t know’ to #YoLoHice.”

According to a national survey conducted by ThinkNow, only 28 percent of Spanish-dominant U.S. Hispanics who filed their tax return for 2017 completed their return online. The vast majority of U.S. Hispanics still rely on retail store tax preparation locations. Also in the survey, nearly 4 out of 10 Spanish-dominant U.S. Hispanics said improving their knowledge of and simplifying taxes would help alleviate some of the stress surrounding tax time.

Over the last two decades, TaxSlayer’s award-winning platform has helped fuel the migration from expensive retail tax preparation to an affordable and easy-to-use personalized tax filing experience. “Providing the U.S. Hispanic community with the means to do the same, in the language of their choice, is long overdue,” claims Brian Rhodes, president and CEO of TaxSlayer. “At TaxSlayer, we couldn’t be more thrilled to partner with MundoHispanico.com for this game-changing launch.”

Filers can find a start to finish guide and complete a fully featured U.S. tax return in Spanish at Latino.TaxSlayer.com. Additionally, MundoHispanico.com/taxes provides relevant answers to common tax prep questions and tips on how to confidently achieve a maximum refund.

About MundoHispanico.com
From its start in Atlanta, Ga. in 1979, Mundo Hispano Digital Network’s flagship media property MundoHispanico.com has quickly grown from the most-read Spanish language weekly newspaper in the Southeast to one of the largest Spanish-language news and information websites in the U.S. In addition to breaking news, MundoHispanico.com delivers exclusive content on passion topics, such as cars, money and sports through its lifestyle verticals.

About TaxSlayer
TaxSlayer makes life simpler and less stressful for millions of Americans with exceptional, easy-to-use technology. The company successfully completed more than 10 million state and federal e-filed tax returns in 2018 and processed $12 billion in refunds. TaxSlayer is highest rated for ease of use, speed of filing, best value and most trusted according to the 2017-18 American Online Tax Satisfaction Survey. Additionally, customers rate TaxSlayer’s TrustScore is an 8.5 out of 10 on Trustpilot.

Photo – https://mma.prnewswire.com/media/817161/Mundo_Hispano_Digital_Network_Infographic.jpg

SOURCE Mundo Hispano Digital Network

Gonzalo Del Fa Named Chair-Elect Of Culture Marketing Council

February 4, 2019

AHAA: The Voice of Hispanic Marketing is rebranding as Culture Marketing Council: The Voice of Hispanic Marketing, which will continue to elevate the quality and effectiveness of U.S. marketing by harnessing the power of cultural expertise and impact to drive business results. (PRNewsfoto/AHAA: The Voice of Hispanic Mar)

FAIRFAX, Va., Feb. 4, 2019 /PRNewswire-HISPANIC PR WIRE/ — The Culture Marketing Council: The Voice of Hispanic Marketing announced GroupM Multicultural President Gonzalo Del Fa has been named chair-elect of the organization. Del Fa will work closely with the CMC’s governing bodies, committees and the executive director to support the organization’s strategic plan, which champions the quality of Hispanic marketing in the U.S., focusing on the value of culture-driven segmentation and elevating the critical role of the culture marketing specialist.

“Gonzalo is a media maven and world-class leader who has brought strategic vision, marketing best practices inclusivity and collaboration to the CMC long before he joined the board of directors,” said current CMC Chair Isaac Mizrahi, COO and co-president of Alma. “I look forward to working with him and continuing to build a stronger-than-ever CMC.”

As President of GroupM Multicultural, Del Fa plays a key role in all aspects of the multicultural media and marketing efforts initiated by all GroupM agencies: Mediacom, Mindshare, Wavemaker, Essence and m/Six. The goal of the division is to provide clients with a truly relevant and informative point of view of multicultural markets and audiences across the US, resulting in tailored communications strategies based on in-depth knowledge of consumers. Under Del Fa’s leadership, GroupM Multicultural handles $1B in billings from clients such as Unilever, Target, L’Oréal, General Mills, Universal Pictures, Church & Dwight, IKEA, AARP, Kimberly Clark and US Navy. Prior to GroupM, he spent time at MEC Argentina, launched MEC Bravo in 2006 and was instrumental in combining all agencies under the GroupM Multicultural banner in 2010. In 2014 Gonzalo was awarded Media Maven of the Year, in 2016 he was nominated for the Crain’s Visionary Award and in 2017 he won the Executive Leadership Award.

“I am honored and extremely excited to lead the CMC, grow the depth and breadth of our membership, and continue advocating for the strategic imperative of culture-driven marketing,” said Del Fa, who will begin his two-year term as chair in November.

For more information, visit culturemarketingcouncil.org and follow the CMC on Facebook and Twitter at @cmchispanic.

About CMC

Founded in 1996 as the Association of Hispanic Advertising Agencies, the Culture Marketing Council: The Voice of Hispanic Marketing is the national trade organization of all marketing, communications and media firms with trusted Hispanic expertise.

Logo – https://mma.prnewswire.com/media/635930/Culture_Marketing_Council_Logo.jpg

SOURCE Culture Marketing Council: The Voice of Hispanic Marketing

1...2,2192,2202,221...3,069 Page 2,220 of 3,069