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Natural Disasters, anticipation is the key to minimize their impact

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MEXICO CITY, Oct. 18, 2016 /PRNewswire-HISPANIC PR WIRE/ — Hurricane “Matthew” made its enormous strength felt, generating the evacuation of more than one million people in Cuba, while costing lives in Haiti and the Dominican Republic and left the mayor damages in the Southern region.  

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Faced with a natural disaster, whichever its origin and type, a basic service like electricity is affected. So that repercussions are minimal, it is necessary to count with backup systems that will help to reduce the destructive force caused by nature.  

Thus, today more than ever, companies, citizens and governments need not only to be alert but prepared to anticipate incidents like hurricane Matthew, to minimize the impact that these could have on continuity of services, businesses and on our daily life; and due to the dramatic climate changes that have lately arisen, the world is more vulnerable to natural disasters like earthquakes, hurricanes, floods, tornadoes, storms, etc.

¿So is it really worth preventing? Certainly, as according to the Association of Audit and Control of Information Systems (ISACA), 81% of managers whose organizations activated its mechanisms of business continuity, say that it was effective in reducing interruptions.

The emergence of fast generation of electricity, either due to the deficiency of existing supplies, a failure in a power station, a natural disaster or any unforeseen catastrophe, can be satisfied by means of portable power

Characteristics of the backup generators for domestic use: Comfort, Safety and Convenience.

  1. Automatic operation.
  2. Various fuel options: GN / GLP.
  3. It is installed outdoors, same as an air conditioning equipment.
  4. It supplies power directly to the electrical system, backing up the entire system or only its essential parts.
  5. The continuous resupply of fuel can be done through a local mains or through the existing gas service to the home.
  6. Several capabilities and configurations in accordance with your needs.

About Generac:

Since 1959, Generac has been the leader in the design and manufacture of a wide range of power generation equipment and other products driven by engines. As a leader in light equipment for use in residential, industrial, energy and construction sectors, Generac’s power products are available globally through a broad network of independent distributors, dealers, retailers and equipment rental companies, as well as direct sales for certain customers and end users. 

To access the full version of this article:

http://www.infosol.com.mx/proyectos/generac/Natural-Disaster.html

http://www.infosol.com.mx/proyectos/generac/Natural-Disaster.docx

http://www.infosol.com.mx/proyectos/generac/Infographic-Natural-Disasters.JPG

Contact: Verónica Ballesteros – Directora de Cuentas Corporativas- InfoSol – 52(55)5403 0044

Photo – http://www2.prnewswire.com.br/imgs/pub/2016-10-18/original/3323.jpg

From Pop Culture And Politics To School Hallways And Social Media, 7 Out Of 10 Girls Encounter Negative Beauty Posts, Comments, Snaps And Photos That Can Be Destructive To Their Self-Esteem

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ENGLEWOOD CLIFFS, N.J., Oct. 18, 2016 /PRNewswire-HISPANIC PR WIRE/ — “She’s FAT and UGLY.”  “Literally disgusting.”  “Pale looking alien.” These are just a few of the real negative tweets girls encounter on social media every day. Between the school year kicking off and recent news headlines, girls today are bombarded with damaging commentary online that impacts how they feel about themselves offline. Dove research shows that 70% of girls believe social media has a strong influence on the way they look.1 From Tweets and Facebook comments to Snaps and images on Instagram, girls hold in the palm of their hands constant access to an onslaught of messaging that can influence their self-image. To help girls cope with this relentless damaging commentary, the Dove Self-Esteem Project is launching the #SpeakBeautiful Squad, a group of digitally savvy, influential women who will provide girls with the tips, advice and resources they need to arm themselves against online negativity. The new social media self-esteem resources, like the TBH Digital Glossary and the Real Selfie Challenge, are available to all by visiting Twitter.com/Dove.

Experience the interactive Multimedia News Release here: https://www.multivu.com/players/English/7956151-dove-self-esteem-project-speakbeautiful-squad

“We live in a world where girls are constantly confronted with unwarranted negativity online. Our research shows 62% of girls want to be taught how to use social media as a resource to empower them about positive body image,”2 states Nick Soukas, Vice President of Marketing for Dove. “With the #SpeakBeautiful Squad, we are providing girls, parents and mentors, with videos and GIFs containing the practical advice they need to help create a world where social media offers girls positivity and support rather than negativity and defeat. From Ariel Winter, who has shown remarkable courage standing up to online bullies, to Franchesca Ramsey, a YouTube activist known to use humor to tackle today’s toughest issues, Dove is proud to come together on these issues with extraordinary women who live, work, and play in the online world.”

Actress and Self-Esteem Advocate Ariel Winter is joining Dove to lead the #SpeakBeautiful Squad and encourage people everywhere to change the way we talk about beauty online.  “I’ve experienced the challenges of growing up with social media – even before stepping into the spotlight.  Platforms like Twitter have become a part of our daily routines. It’s so important that girls have the tools to combat the negativity found there and to encourage others to understand the emotional impact their words online can have on girls in real life.”

Meet the #SpeakBeautiful Squad

Joining Ariel on the #SpeakBeautiful Squad are Franchesca Ramsey, Jeannette Kaplun, and Vanessa Van Edwards.  Dove collaborated with the Squad to create the resources that will help the next generation learn how to overcome online negativity and make social media a place where all girls feel confident and beautiful.  Each member of the #SpeakBeautiful Squad is an expert on different online barriers to girls’ confidence.

  • Teasing & BullyingActress and Self-Esteem Advocate Ariel Winter leads the #SpeakBeautiful Squad and through her own experiences of cyberbullying, she encourages people everywhere to understand the emotional impact that our online comments and conversations can have on girls. Follow Ariel at @arielwinter1
  • Role of MediaVlogger and Host of MTV’s Decoded Franchesca Ramsey is helping girls learn how to navigate the media that surrounds them while raising awareness of the role the media plays and its impact on their self-esteem. Follow Franchesca at @chescaleigh
  • Growing Up & Body ImageJeannette Kaplun, Founder and CEO of Hispana Global is helping parents and mentors to identify and encourage positive behaviours online and discourage negative ones that can affect a girl’s self-image. Follow Jeannette at @JeannetteKaplun
  • Friends & RelationshipsPublished Author and Behavioural Investigator Vanessa Van Edwards will help girls learn how to notice unhealthy online relationships and empower them with advice on how to rise above them to create a safe community online. Follow Vanessa at @vvanedwards

Experience the #SpeakBeautiful New Online Self-Esteem Building Activities

The legacy of the #SpeakBeautiful campaign, a partnership for social change between Dove and Twitter, has resulted in a 47% decrease in negativity on Twitter,3 but there is more work to be done. This next evolution of the program provides go-to resources as part of the #SpeakBeautiful curricula.

  • Re-Do Challenge – Everyone makes mistakes. It’s what you do afterwards that counts. Challenge a girl in your life to a re-do! Encourage her to post two positive Tweets with #SpeakBeautiful for every negative Tweet in the past.
  • TBH Digital Glossary – Walk through a list of terms often found online and their definitions with a girl in your life and explain how they affect self-esteem.
  • Signs of Cyberbullying – Learn to spot the signs of cyberbullying and ways you can help a girl in your life who has been bullied.
  • Bystander to Hero – Challenge girls to stand up against cyberbullying rather than being a bystander with guidance from this activity.
  • Digital Dates – Schedule a recurring “date” between mom and daughter so that mom can see her daughter’s life on social media while still respecting her privacy.
  • Real Selfie Challenge – If you love the way you look in that moment share it! Join our Real Selfie Challenge & show girls that photos don’t have to be perfect to be beautiful.
  • Technology Contract – Sit down with your daughter and work together to create a written contract of how both can be respectful of privacy while abiding by specific rules.
  • Your Core Group – Help a girl in your life identify a core group of friends whose opinion she values. When confronted with cyberbullying, the daughter can turn to this list as a firm foundation of whose voices really matter.

The Dove Self-Esteem Project has reached over 19.4 million lives with self-esteem curriculum in order to help the next generation develop a positive relationship with beauty and we are committed to continuing that mission online.  Together, we can all #SpeakBeautiful and unite to transform social media into a place where girls can feel free to be their confident selves.  Starting October 18, 2016, follow @Dove and the #SpeakBeautiful Squad on Twitter to receive tips, advice and exercises on how to navigate the negativity on social media.

About Unilever United States, Inc.

Unilever is one of the world’s leading suppliers of Food, Home Care, Personal Care and Refreshment products with sales in more than 190 countries and reaching 2 billion consumers a day. In the United States, the portfolio includes brand icons such as Axe, Ben & Jerry’s, Breyers, Caress, Clear Scalp & Hair Therapy, Country Crock, Degree, Dollar Shave Club, Dove, Fruttare, Good Humor, Hellmann’s, I Can’t Believe It’s Not Butter!, Klondike, Knorr, Lever 2000, Lipton, Magnum, Nexxus, Noxzema, Pond’s, Popsicle, Promise, Q-tips, Simple, St. Ives, Suave, Talenti Gelato & Sorbetto, TIGI, TONI&GUY, TRESemmé and Vaseline. All of the preceding brand names are trademarks or registered trademarks of the Unilever Group of Companies.

Unilever employs approximately 8,000 people in the United States – generating more than $8.5 billion in sales in 2015.

The Unilever Sustainable Living Plan commits to:

  • Helping more than a billion people take action to improve their health and well-being by 2020.
  • Halving the environmental impact of our products by 2030.
  • Enhancing the livelihoods of millions of people by 2020.

Unilever ranked number one in its sector on the 2016 Dow Jones Sustainability Index.

For more information on Unilever U.S. and its brands visit: www.unileverusa.com

To connect with Unilever U.S. via Facebook visit: www.facebook.com/unileverusa

To connect with Unilever U.S. via Twitter follow: @unileverusa

1 “Dove: #SpeakBeautiful Girls Research” March 2016
2 “Dove: #SpeakBeautiful Girls Research” March 2016
3 Twitter Research, October 2016

CONTACT:
Sherria Cotton / Edelman
917.344.4761
[email protected]

Colgate Total® Teams Up with the American Diabetes Association® and Actress Yvette Nicole Brown to Bring “Laugh Out Loud” Moments to the Diabetes Community

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NEW YORK, Oct. 18, 2016 /PRNewswire-HISPANIC PR WIRE/ — For the eighth consecutive year, Colgate Total® is teaming up with the American Diabetes Association® to help raise awareness of the potential link between oral health and diabetes by using the power of laughter. This year, the multi-talented comedic actress Yvette Nicole Brown is leading the “Laugh Out Loud” campaign (#OralHealthDiabetes), which will bring LOL-worthy moments to Americans living with diabetes, all while building awareness of the importance of maintaining the health of the teeth and gums behind those smiles.

Logo – http://photos.prnewswire.com/prnh/20161017/429571LOGO 

According to the Centers for Disease Control and Prevention, people with diabetes are two times more likely to develop gum disease1. Colgate Total® toothpaste is clinically proven to help prevent or reverse gingivitis, the most common form of gum disease. It is the only FDA-approved2 and American Dental Association-accepted3 toothpaste to help prevent gingivitis. With regular, twice daily brushing, gum health can improve in as little as four weeks4 with Colgate Total®.

In celebration of National Dental Hygiene Month in October and American Diabetes Month® in November, the “Laugh Out Loud” campaign aims to remind people that sometimes laughter can be the best medicine. “When I was diagnosed with type 2 diabetes in 2013, one way I worked through the challenges and lifestyle changes was with humor,” says Yvette Nicole Brown. “I’m excited to partner with Colgate Total to give the diabetes community a reason to come together, laugh and learn how to better manage our oral health and diabetes.”

Colgate Total® encourages the diabetes community to find and share funny tips, stories, images and more by searching and using #OralHealthDiabetes across Facebook, Twitter and Instagram. For more information, visit OralHealthandDiabetes.com or SaludOralyDiabetes.com in Spanish.

About Colgate Total® Toothpaste
Colgate Total® toothpaste has a formula clinically proven to actively fight germs for 12 hours. It is the only FDA-approved2 and American Dental Association-accepted toothpaste3 to help prevent gingivitis. Colgate Total® toothpaste is also the number one toothpaste recommended most by dentists and hygienists. For more information about Colgate Total® toothpaste, visit www.ColgateTotal.com.

About Colgate-Palmolive
Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate-Palmolive sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, Mennen, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, Elmex, Tom’s of Maine, Ajax, Axion, Soupline, and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet. For more information about Colgate-Palmolive’s global business, visit the Company’s web site at www.Colgate.com. To learn more about Colgate’s global oral health education program, Bright Smiles, Bright FuturesTM, please visit http://www.colgatebsbf.com.

About the American Diabetes Association

The American Diabetes Association is leading the fight to Stop Diabetes® and its deadly consequences and fighting for those affected by diabetes. The Association funds research to prevent, cure and manage diabetes; delivers services to hundreds of communities; provides objective and credible information; and gives voice to those denied their rights because of diabetes. Founded in 1940, the Association’s mission is to prevent and cure diabetes, and to improve the lives of all people affected by diabetes. For more information, please call the American Diabetes Association at 1-800-DIABETES (1-800-342-2383) or visit diabetes.org. Information from both of these sources is available in English and Spanish. Find us on Facebook (American Diabetes Association), Twitter (@AmDiabetesAssn) and Instagram (@AmDiabetesAssn). 

1 Centers for Disease Control: http://www.cdc.gov/diabetes/pubs/pdf/ndfs_2011.pdf

2 Colgate Total® toothpaste is approved through the New Drug Application process to help prevent gingivitis. Not approved for the prevention or treatment of serious gum disease or other diseases. As shown in 6 month clinical studies of the general population.

3 Colgate Total® toothpaste is approved through the New Drug Application process to help prevent gingivitis. Not approved for the prevention or treatment of serious gum disease or other diseases. As shown in 6 month clinical studies of the general population.

4 Results improve with continued twice daily use, as shown in 6 month clinical studies of the general population.

Odgers Law Group Opens New Mission Valley Office and brings on Estate Planning Attorney Ray Padilla to Meet Client Demand as it Rapidly Expands

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Odgers Law Group Opens New Mission Valley Office and Brings on Estate Planning Attorney Ray Padilla to Meet Client Demand as it Rapidly Expands

MISSION VALLEY, California, Oct. 18, 2016 /PRNewswire-HISPANIC PR WIRE/ — Odgers Law Group, a San Diego estate planning law firm is excited to announce it has opened a new office in Mission Valley that will be run by experienced estate planning attorney Ray Padilla.

Odgers Law Group Opens New Mission Valley Office and Brings on Estate Planning Attorney Ray Padilla to Meet Client Demand as it Rapidly Expands

Mr. Padilla, who has a wealth of experience in estate planning, will be in charge of managing and increasing Odgers Law Group’s ability to serve estate planning clients throughout all of San Diego. In particular, Mr. Padilla will be tasked with providing estate planning services to clients in Mission Valley and to Odgers Law Groups’ Spanish speaking clients. Odgers Law Group treats estate planning as a relationship and not a transaction and Mr. Padilla is the perfect addition to continue that tradition.

“The rapid expansion of our estate planning practice and new office in Mission Valley further strengthens our ability to meet the needs of our clients,” noted Matthew Odgers, founder of Odgers Law Group. “Ray Padilla’s comprehensive understanding of estate planning and his responsive, thorough, and likable personality, will greatly benefit Odgers Law Group, our estate planning department, and our clients.”

Odgers Law Group works with individuals, families, and business owners who own a home or have minor children. “What I love about estate planning is that I get to help people protect what matters most to them. When clients leave my office they know that their loved ones and assets will be taken care of,” Says Mr. Padilla

Before joining Odgers Law Group, Mr. Padilla worked for The Turley Law Firm, and before that the Lawyer in Blue Jeans, where he assisted individuals, families, and business owners in protecting their hard earned assets.  

Mr. Padilla grew up in Phoenix, Arizona. He earned his BA from Arizona State University and his JD from Thomas Jefferson School of Law in San Diego. Odgers Law Group Mission Valley estate planning office is located at 4025 Camino Del Rio South, Suite 320, San Diego, CA 92108 and their website is https://odgerslawgroup.com/mission-valley-estate-planning/.

Contact:
Madison Scarlett
[email protected]
Director of Marketing
Odgers Law Group
https://odgerslawgroup.com/mission-valley-estate-planning/
(858) 869-1114

Photo – http://photos.prnewswire.com/prnh/20161014/428906

AT&T Debuts Cuba Roaming

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AT&T Inc.

DALLAS, Oct. 18, 2016 /PRNewswire-HISPANIC PR WIRE/ — Starting today, AT&T* customers can talk, text and use data while in Cuba.

At AT&T, we continue to expand our premier international network and global coverage. Now, we have you covered in Cuba.

When you travel to Cuba, you can call, text or surf on your same phone and number that you use while you’re at home.

“We know our customers want uninterrupted connectivity and a continuous mobile experience. This is especially true as more visit Cuba,” said Bill Hague, executive vice president, AT&T Global Connection Management. “Extending service to our customers while they are in Cuba further solidifies our position as having the best global coverage of any U.S wireless provider.”

VOICE

SMS/MMS

DATA

$3/minute

$.50/SMS & $1.30/MMS

$2.05/MB

For more info on Cuba roaming, click here.

Click here for more information on our international wireless and calling plans and travel tips.

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

About AT&T
AT&T Inc. (NYSE:T) helps millions around the globe connect with leading entertainment, mobile, high speed internet and voice services. We’re the world’s largest provider of pay TV. We have TV customers in the U.S. and 11 Latin American countries. And we help businesses worldwide serve their customers better with our mobility and highly secure cloud solutions.

Additional information about AT&T products and services is available at http://about.att.com. Follow our news on Twitter at @ATT, on Facebook at http://www.facebook.com/att and YouTube at http://www.youtube.com/att.

© 2016 AT&T Intellectual Property. All rights reserved. AT&T, the Globe logo and other marks are trademarks and service marks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

AT&T Inc.

Logo – http://photos.prnewswire.com/prnh/20140408/CG99935LOGO

Let’s Celebrate ¡Vive Tu Vida! Get Up! Get Moving!® 10th Year Anniversary in Phoenix!

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PHOENIX, Oct. 17, 2016 /PRNewswire-HISPANIC PR WIRE/ — This Saturday, October 22, 2016, the National Alliance for Hispanic Health and the Concilio Latino de Salud present the 10th Annual ¡Vive tu vida! Get Up! Get Moving!®Phoenix at Isaac Middle School. The event promotes Hispanic family physical activity and good nutrition for better health and wellness for all. This FREE, open to the public event, is made possible by an extraordinary group of partners and volunteers.

“Get Up! Get Moving! focuses on good nutrition education and access to healthy food options; life-saving health screenings; and, a variety of opportunities for physical activity and sports for the entire family,” said Dr. Ortiz de Valdez, President of the Concilio Latino de Salud.

Dr. Mario Ventura stated: “As Superintendent of the Isaac School District, I appreciate the opportunity to help promote a healthy and active lifestyle for our families and community. The District is happy to participate in this event with Concilio Latino de Salud.”

What:

  • Health Screenings: FREE Health Screenings
  • Fitness: Activities for Prizes! Basketball, Soccer, Jump Rope, Volleyball, Speed and Agility Ladder
  • Health Information: Info on Arizona Health Insurance Marketplace
  • Nutrition: Fresh fruits and healthy snacks available, along with educational resources
  • Family fun: Games, Drumming Performance, Family Gardening Demo

Where: Isaac Middle School, 3402 W McDowell Road, Phoenix, AZ
When: Saturday, October 22, 2016 from 8:00 am to 12:00 pm
Cost: FREE!

“We are celebrating a 10-year anniversary of ¡Vive tu vida! Get Up! Get Moving!, the nation’s largest annual event series promoting healthy lifestyles in Hispanic communities,” said Dr. Jane L. Delgado, President and CEO of the National Alliance for Hispanic Health, the nation’s leading Hispanic health advocacy group. “Driven by a “can-do” volunteer spirit, ¡Vive tu vida! Get Up! Get Moving! is working neighbor-to-neighbor to support healthier environments.”

“We are proud to support ¡Vive tu vida! Get Up! Get Moving!® events across the country,” said Robert Forrester, president of Newman’s Own Foundation. “The Foundation places a high priority on improving nutrition access, and National Alliance for Hispanic Health is working at the community level to advance the health and wellness of individuals.”

Western Dental Dentists Join in Providing Services at CDA Cares Stockton

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Western Dental

STOCKTON, California, Oct. 17, 2016 /PRNewswire-HISPANIC PR WIRE/ — Dentists and their staff team members from Western Dental & Orthodontics, one of the nation’s leaders in accessible, affordable high-quality oral health care, were among hundreds of caring professionals who volunteered this past weekend at CDA Cares in Stockton.

The California Dental Association Foundation hosted the event at the San Joaquin County Fairgrounds. The event allowed volunteer dentists, other health professionals and community volunteers to provide free dental services to approximately 2,000 people.

Western Dental has been a presenting sponsor of CDA Cares outreach events for the past two years.

“Western Dental is extremely proud to support and join in the efforts of the California Dental Association Foundation to help deliver essential dental care to people in great need,” said Dr. John Luther, Chief Dental Officer for Western Dental. “We share the CDA’s goal of improving the overall health of individuals throughout the state by eliminating pain and infection. We’re replacing pain with smiles.”

CDA Cares relied on the time and talents of hundreds of volunteers from both the dental profession and the greater Stockton community. Dental and health professionals, including general dentists, oral surgeons, hygienists, assistants, lab technicians, physicians, nurses and pharmacists, participated in the unified effort.

Over 100 portable dental chairs, lights and units were set up to treat patients, who were seen on a first-come, first-served basis. Services included cleanings, fillings, extractions, and on a limited basis, root canals for anterior teeth and denture procedures.

Western Dental has more than 160 California offices and is the leading provider of services to the Medi-Cal Dental program (commonly known as Denti-Cal), which provides health care benefits for more than 13 million low-income individuals and families in the state. Its dentists provided care to more than 500,000 Denti-Cal beneficiaries in 2015. Western Dental is committed to continuing to partner with the State to help improve the program. 

To learn more about Western Dental or inquire about an office in your community, visit www.westerndental.com or call 1-800-6-DENTAL.

ABOUT WESTERN DENTAL

Western Dental (with its affiliate Brident Dental & Orthodontics) is one of the nation’s largest dental providers and is the leader in accessible, affordable, high-quality oral health care, with over 2 million patient visits annually in more than 200 affiliated offices throughout California, Arizona, Nevada and Texas. Western Dental is the #1 provider of orthodontics services in California and Arizona, and continues to expand its network of orthodontists, oral surgeons, pedodontists, periodontists and endodontists to serve patient needs all within their local office. All of Western Dental’s services are backed by a unique quality assurance system that electronically monitors all patient visits, treatments, dental staff and clinical performance to enable high-quality care. For more information, please visit www.westerndental.com.

Western Dental

Logo – http://photos.prnewswire.com/prnh/20151202/292693LOGO  

Alejandro Chabán offers a new business opportunity with YES YOU CAN!®

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Alejandro Chaban ofrece nueva oportunidad de negocios con YES YOU CAN!(R)

MIAMI, Oct. 17, 2016 /PRNewswire-HISPANIC PR WIRE/ — Alejandro Chabán, founder and CEO of YES YOU CAN!®, announced today, the national launch of his Direct Sales Business, consolidating partners as independent coaches of health and wellbeing in the United States and Puerto Rico.

Alejandro Chaban offers a new business opportunity with YES YOU CAN!(R)

“The business opportunity was created by popular demand. Daily, we receive petitions from thousands of people who want to be part of our mission of helping others, and at the same time improve their health and finances by earning extra money to achieve their dreams. Many of our success stories, after obtaining extraordinary results with YES YOU CAN!®, losing weight and, best of all, maintaining their ideal weight, want to share this positive success with their family and friends by representing the brand and the Yes You Can! values of energy, freedom, happiness and health with a Latin flavor. We are proud to create an opportunity for prosperity and health for our Latin community; a lifestyle that lets you eat delicious meals, reach your ideal weight and, above all, it gives our people the opportunity to make additional income,” said Chabán.

Alejandro Chabán continues with his YES YOU CAN!® national conventions tour in: 

Miami: October 22th

Los Angeles: October 29th

Houston: November 5th

Puerto Rico: November 19th

Alejandro Chabán opens a new professional chapter as CEO, author, speaker and transformational leader to fully support the national development and growth of his company YES YOU CAN!®.  This begins a sales direct process with the implementation of the “Business Opportunity” program that provides a business development opportunity to those who wish to improve their earnings through the promotion of YES YOU CAN!® nutritional products. Now, Chabán offers you the opportunity of becoming his partner motivating, inspiring and, best of all, making money.

About YES YOU CAN!®: It’s the first and only lifestyle program with Latin flavor, created by Hispanics for Hispanics.  It is focused on four key pillars –Nutritional Supplements supported by Nutrition, Emotional Health and Movement– emphasizing the importance of feeling well in all aspects of life, and how families can unite to remain happy and healthy. Since its creation in 2012 to date, Yes You Can! has thousands of success stories. In 2015 it was considered one of the “10 Most Searched Diets” on Google, according to that company’s report.  Based on Chaban’s own experience and certified by a team of experts, it has transformed the lives of thousands of people across the United States, and soon worldwide, offering wellness and business opportunities available to all with the promise of making money by keeping a healthy body and offering supplementary income through the promotion and sale of nutritional products. Yes You Can! maintains a business partnership with Univision Enterprises (UE) and will continue to inspire many with the #1 lifestyle and nutrition program, with a Latin flavor, nationwide. Transforming the world one person at a time, one day at a time.

About Alejandro Chabán: Author, transformational leader, and Nutrition and Wellness Advisor certified by American Fitness Professionals & Associates (AFPA), he is the founder and CEO of YES YOU CAN!®, the first and only lifestyle program with a Latin flavor.  For two years he was a cohost of Despierta América, Univision’s morning show which is seen by more Hispanics in the US. Recognized by the famous Dr. Oz as “the voice of health of this generation”, he has been the Hispanic representative of Michelle Obama’s successful initiative “GimmeFIve”, during the anniversary of the “Let’s Move” initiative, a campaign that became a trending topic in the social networks in record time. He has also been an ambassador for Michelle Obama’s Health Corps Foundation. With his inspirational message and his popular healthy lifestyle, Alejandro is a public figure with over 4 million followers in the social networks, who represents the flavor and the healthy Latin lifestyle.  After reaching a high rate of obesity, at more than 314 pounds at 15 years of age, and suffering from anorexia and bulimia, Alejandro found the formula to achieve and maintain a healthy balance. Alejandro has been named among PEOPLE en Español’s 50 Most Beautiful, and featured in Men’s health Magazine, among others. Chabán is the author of the bestseller “De Gordo a Galán”. For more information: www.yesyoucan.com

To interview Alejandro Chabán: Bridger Communications: Aleyso Bridger: [email protected] and Carlos Julio Sossa: [email protected]

Photo – http://photos.prnewswire.com/prnh/20161017/429376

Mitchell Kaplan Received The 2016 ArtesMiami Lydia Cabrera Award

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MIAMI, Oct. 17, 2016 /PRNewswire-HISPANIC PR WIRE/ — Mitchell Kaplan, founder of Books & Books Bookstore and co-founder, with Dr. Eduardo Padrón, of the Miami Book Fair International, received the prestigious ArtesMiami Lydia Cabrera Award on Friday, October 14, 2016, at a luncheon presented by U.S. Century Bank, one of the top ten Hispanic-owned community banks in the U.S.  The award, named in memory of Lydia Cabrera, world-renowned writer and expert in Afro-Cuban culture, honors individuals who have made a significant contribution to the cultural development of South Florida. It included $1000 cash prize and a ceramics work of art by Miami artist Rodrigo de la Luz. The luncheon was held at noon at Fleming’s Steakhouse in Coral Gables. It was the first time that a non-Hispanic received this award. The event was promoted by ArtesMiami, PR Newswire and was supported by the Knight Foundation Fund at The Miami Foundation.

Photo – http://photos.prnewswire.com/prnh/20161017/429340 

Aida Levitan, Ph.D., ArtesMiami founder and President of ArtesMiami and Luis de la Aguilera, President and CEO of U.S. Century Bank presented the award to Kaplan. ArtesMiami board of directors, benefactors and more than 100 local leaders attended. The Mayor of Miami declared October 14thMitchell Kaplan Day in the City of Miami.  The Consul General of Spain, Candido Creis; Ambassador Marcelo Giusto, Consul General of Argentina, former Mayor Maurice Ferré, and other prominent leaders attended. Former ArtesMiami Lydia Cabrera Award winners also were there to pay tribute to Kaplan: Nat Chediak, Carlos Alberto Montaner, Olga Connor, Luis de la Paz, and Gloria Leal. Mitchell Kaplan’s wife, parents and one of his sons, as well as presidents of various cultural organizations, business and cultural leaders, were present, including Deborah Hoffman, founder of Funding Arts Network, Barbara Stein, founder and President of Actors Playhouse; Mario Ernesto Sánchez, founder and director of the Hispanic Theatre Festival; Meiyolet Mendez, UM Cuban Heritage Collection, and many others.

Dr. Levitan introduced the winner and said, “Mitchell Kaplan has dedicated his life to keeping alive the literature and culture of our community and nation.” She added that “Thanks to his vision and his passion for the arts, Kaplan has enabled South Florida writers and artists to shine at Books and Books and the Miami Book Fair International. We especially want to thank him for his support of many ArtesMiami Hispanic poets and writers who have been invited to present their works at his bookstore.” Luis de la Aguilera commented that “U.S. Century Bank is proud to support ArtesMiami and this important award. This award is essential because it highlights the position of Miami as a major cultural center thanks to leaders like Mitchell Kaplan, one of the great promoters of literature and art in South Florida.  U.S. Century Bank supports and appreciates ArtesMiami because this organization enriches our cultural environment.”

Visibly moved, Mitchell Kaplan said, “I am very honored to receive this recognition from ArtesMiami and to be the first non-Hispanic award recipient. I love this community, where I was born and raised, and its multicultural richness. What we have done at Books and Books is to give back to all the many who support our independent bookstores. I thank ArtesMiami for this great honor, which places me in very good company.”

ArtesMiami, Inc. is a nonprofit, 501 (c) 3 organization dedicated to supporting and promoting Hispanic artists and cultural organizations, thus contributing to the cultural development of South Florida. For more information visit: http://www.artesmiami.org. To support ArtesMiami, contact [email protected] or donate at http://www.artesmiami.org/.

MITCHELL KAPLAN BIOGRAPHY

Mitchell Kaplan, a Miami Beach native, founded Books & Books in Coral Gables in 1982. The locally-owned, independent bookstore presents hundreds of authors to the South Florida community every year. Last year, Books & Books was named “Bookstore of the Year” by Publishers Weekly and has expanded to include locations in Miami Beach, Bal Harbour Shops, Adrienne Arsht Center for the Performing Arts and most recently Key West (in partnership with beloved author Judy Blume) and Wynwood (Books & Books & Bikes & Lebo). Mitchell has dedicated his entire adult life to keeping literary culture alive in our community and to that end, he co-founded Miami Book Fair (with Dr. Eduardo Padron and others), now, over 30 years strong at Miami Dade College. This is the first year that ArtesMiami extends its award to a non-Hispanic, but in the spirit of the many literary & cultural opportunities opened up by his passion and vision, we honor him this year and say, “Gracias, Mitchell Kaplan.”  

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