Coors Light Celebrates Legendary Soccer Player Juan Pablo Angel

June 6, 2016

CHICAGO, June 6, 2016 /PRNewswire-HISPANIC PR WIRE/ — Coors Light is bringing New York City soccer fans exclusive access to Juan Pablo Angel, one of Colombia’s most renowned soccer players. Angel, known for his unmatched resilience, will share his inspirational story, sign autographs and take photographs with soccer fans 21 and over during a tournament viewing party happening on June 6. Party will be hosted by Univision Deportes’ “Fanaticos del Frio” host Xavier Sol at Heights Tavern Bar and Grill in New York.

Angel’s story is one that demonstrates the power of perseverance – one that Coors Light is honored to share. Not one to rely on innate talent alone to succeed, Angel trained twice as hard every step of the way, even when reaching the big leagues. His hard work and unwavering determination laid the foundation for a career with one of the most prestigious teams, and led him to make it big in Colombia, Argentina, England and New York.

“Juan Pablo is a symbol of positivity and passion for the sport. He is living proof that when you stay committed to whatever drives you and calls you higher, great things can happen,” said Paola Gonzalez, associate marketing manager for the brand. “At Coors Light we’re excited to share Juan Pablo’s inspiring journey and aim a spotlight on his climb story.”

“I want to thank Coors Light for inviting me to share my story with soccer fans in such an intimate way,” said Angel. “I truly believe that great rewards come to those who work hard, and I hope to keep inspiring all those who keep climbing to reach their personal peaks.”

In addition to Angel’s upcoming appearance, Coors Light will host two more exclusive parties for diehard soccer fans on June 18 and 26. For more information on the soccer parties, follow Coors Light on Twitter @coorslight.

About Coors Brewing Company
Coors Brewing Company was founded in 1873 by Adolph Coors, who chose the Clear Creek Valley in Golden, Colo., for his new brewery because of the pure water in the nearby Rocky Mountain springs. The brewery’s original and most enduring beer is Coors Banquet (Coors.com, Facebook.com/CoorsBanquet, YouTube.com/OfficialCoorsBanquet), still brewed exclusively in Golden using only Rocky Mountain water and high-country barley. Coors Light (CoorsLight.com, Facebook.com/CoorsLight, @CoorsLight on Twitter, YouTube.com/CoorsLight) was introduced in 1978 and now is the second-best-selling beer in the United States. Triple-filtered smooth Keystone Light (KeystoneLight.com, Facebook.com/KeystoneLight) is one the country’s most popular economy beers. Coors Brewing Company operates in the United States and Puerto Rico as part of MillerCoors, a joint venture of SABMiller plc and Molson Coors Brewing Company. Learn more at MillerCoors.com, at Facebook.com/MillerCoors or on Twitter through @MillerCoors.

Logo – http://photos.prnewswire.com/prnh/20130523/CG19623LOGO

Puerto Rican Voters Send Message to Washington: No PROMESA

June 6, 2016

WASHINGTON, June 6, 2016 /PRNewswire-HISPANIC PR WIRE/ — In response to the results of the Puerto Rico primary elections, Alfonso Aguilar, President of the Latino Partnership for Conservative Principles, released this statement:

“Yesterday’s vote was a referendum on PROMESA, because there was only one candidate for governor running on his support for it – Pedro Pierluisi – and he was defeated. The people of Puerto Rico have voted and they have rejected Washington’s proposed solution for Puerto Rico. They have rejected PROMESA.

“Congress should take note that now none of the leading candidates for governor support this piece of legislation. If the next governor of Puerto Rico and the people of the Island oppose PROMESA, why would Congress want to impose it on them?”

The Latino Partnership for Conservative Principles works to engage the Latino community on conservative causes and garner greater Latino support for our issues and conservative candidates. We encourage the conservative movement to support Latino conservative groups, leaders, candidates, and policies that are welcoming of Latino immigrants.

(Español) Magnifica Figura, Centro de Cirugía Plástica Bilingüe, Ahora Acepta Pacientes para las Consultas de Aumento de Senos.

June 6, 2016

Sorry, this entry is only available in Español.

Statement by NHCLC President Rev. Samuel Rodriguez Regarding the Passing of TBN Co-founder Jan Crouch

June 4, 2016

National Hispanic Christian Leadership Conference logo. (PRNewsFoto/The National Hispanic Christian Leadership

SACRAMENTO, Calif., June 3, 2016 /PRNewswire-HISPANIC PR WIRE/ —

Statement by Rev. Samuel Rodriguez, President of the National Hispanic Christian Leadership Conference (NHCLC) and author of “Be Light” regarding the Passing of TBN Co-founder Jan Crouch.

“All of Heaven must have stood when Jan Crouch walked through those gates. Jan didn’t just live in history, she created it. Her work, with her dear husband Paul, literally made Christian television ubiquitous around the globe. The network they created spread the name of Jesus Christ further, faster than – perhaps – at any time in church history. The list of those whose lives were changed numbers at least in tens-of-millions, maybe hundreds-of-millions. I join with the TBN and Crouch family in mourning the loss of an amazing wife, mother, and grandmother, and I celebrate the life of a courageous pioneer in Christian media.”

NHCLC/CONEL is the world’s largest Hispanic Christian organization. It serves as a representative voice for the more than 100 million Hispanic Evangelicals assembled in over 40,000 U.S. churches and another 500,000 congregations spread throughout the Spanish-speaking diaspora. For additional information, visit http://www.nhclc.org.

Logo – http://photos.prnewswire.com/prnh/20120912/CL72800LOGO

(Español) Javier Ceriani de regreso a MegaTV con un nuevo concepto de programa “Ceriani”

June 3, 2016

Sorry, this entry is only available in Español.

DDB Worldwide Supports LGBT Pride Month with #PrideInTalent Campaign

June 3, 2016

Program Celebrates Diversity as the Root of Creativity

NEW YORK, June 3, 2016 /PRNewswire/ — In its continued efforts to create awareness and impact around advertising industry diversity and inclusion, DDB Worldwide, part of Omnicom Group (NYSE: OMC), today announced the launch of “Pride in Talent,” a social media campaign in support of LGBT Pride Month intended to underscore the agency’s overall belief in nourishing a diverse talent base. The campaign builds on DDB’s earlier talent initiative, “Talent Has No Gender,” which launched on International Women’s Day in support of gender equality at the agency and throughout the advertising industry.

Photo – http://photos.prnewswire.com/prnh/20160603/375177

The “Pride in Talent” campaign kicks off with a film highlighting the importance of encouraging people to bring their true selves—their whole selves— to work. The film, which can be found on prideintalent.com, celebrates DDB employees and provides a rallying cry for overall acceptance. Later this month, the program will encourage DDB employees from around the globe to take a selfie, upload it to the “Pride in Talent” app, customize it with their talent, and share it on social channels with the hashtag #PrideInTalent. To support Pride events throughout the U.S., the campaign will reach beyond the DDB network and encourage people to use the app to celebrate and share their pride in their own talent via Facebook, Twitter, Snapchat and Instagram.

Wendy Clark, President and Chief Executive Officer of North America, stated, “At DDB we believe strongly that the best work and the greatest creativity are found in that which makes us dimensional and different, not homogenous and the same. Our very diversity of views and outlooks and cultures and lifestyles is the key to our most insightful thinking and work, and ultimately our continued success. With that in mind, we are so proud to celebrate our diverse and multifaceted associates during LGBT Pride Month, and every month.”

DDB has also recently launched an “Unconscious Bias” training program, with a public commitment to train all the approximately 2,000 North America associates by the end of 2016. This foundational pillar for the DDB Diversity & Inclusion strategy will be offered to all employees as an in-person training opportunity supported by e-learning tools to help mitigate bias and raise awareness.

PRIDE: Creative Credits

Agency: DDB New York

Executive Creative Director: Janet Guillet

Creative Director: Matthew Christiansen

Creative Director: Bob Davies

Executive Producer: Chris Klein

Senior Digital Producer: Alise Bellina

Production Assistant: Morgan Edstrom

Senior Project Manager: Andrew Miller

Director of Content Strategy: Tim Polder

Director of Social Strategy: Chiara Martini

Director of Digital: Joel Nagy

Director of Analytics: Christopher Chobanian

Post Production: Cut and Run NY

Executive Producer: Raná Martin

Producer: Ellese Jobin

Editor: Adam Bazadona

Music: unoino music

Producer, Composer: Jesko Stahl

Audio: Heard City

Managing Director: Gloria Pitagorsky

Executive Producer: Sasha Awn

Producer: Talia Rodgers

Audio Mixer: Elizabeth McClanahan

About DDB U.S.
DDB U.S., part of Omnicom Group Inc. (NYSE: OMC), is one of the country’s leading and most influential advertising agencies, with offices in New York, Chicago and San Francisco. DDB has been named Agency of the Year numerous times by the industry’s leading advertising publications and has been recognized by top awards shows including Effie, Cannes, CLIOs, The One Show, New York Festivals and more. The agency’s U.S. clients include McDonald’s, Unilever, Mars, Johnson & Johnson, Qualcomm, Capital One and State Farm, among others.

Founded in 1949, the agency is part of DDB Worldwide and consists of more than 200 offices in over 90 countries, with its flagship office in New York, NY.

ABOUT OMNICOM
Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

Press Contact:
Christie Giera, Director of Agency Communications, DDB Worldwide
Email: [email protected]
Phone: 212-415-2186

(Español) LOS CLIENTES DE SPRINT ANOTAN UN GOLAZO CON 60 DÍAS DE UNA PRUEBA GRATIS DE FUBOTV CON ACCESO A PARTIDOS EN VIVO DE LA COPA AMÉRICA CENTENARIO 2016

June 3, 2016

Sorry, this entry is only available in Español.

10 Ways for Marketers to Benefit from PortadaLat on June 8 and 9!

June 3, 2016

PortadaLat, in it's eighth annual edition will cover the Latin American and U.S. Hispanic digital marketing, tech and media space. The two-day annual gathering on June 8-9, will bring together key brand marketing, advertising, media and content leaders from all over the Americas. The event will take place at the Hyatt Regency Miami.

MIAMI, June 3, 2016 /PRNewswire-HISPANIC PR WIRE/ — The 8th Annual Edition of PortadaLat is taking place next Wednesday June 8 and Thursday June 9 in Miami’s Hyatt Regency Hotel. To get you ready, here are 10 ways Marketing, Technology and Digital Innovation professionals will benefit from the event. Not registered yet? You can secure your spot at the special online promotional rate!
https://www.portada-online.com/events/portadalat/#Register

10 ways you will benefit by attending the annual showcase of the best and brightest in Latin Marketing, Media and Digital Innovation.

1. Get First-Hand Insights from the Nr. 3 Female CMO in the World and the CEO of A Marketing Technology “Unicorn” Dorothy Dowling, Chief Marketing Officer, Best Western® Hotels & Resorts, who recently was selected by Forbes as the #18 CMO in the world and #3 female CMO and Adam Singolda, CEO & Founder of Taboola will have a “fireside chat” at 2pm on Wednesday June 8. Taboola, is a so-called marketing tech unicorn (that’s how private digital companies valued at US$ 1 billion are affectionately called!).

Dowling will share hands-on insights about how she markets 4,100 hotels in 100 countries. Taboola’s Singolda will provide his views about the future of content marketing and the role of native advertising.

2. Sit-Down With Brand Marketers And Agencies At The Speed Networking Function!
One amazing feature of Portada’s traditional speed-networking function is that it allows attendees to meet brand marketers, agency executives and other prospects in an informal setting.

Get ready to meet major players including the below:
Patricia Aragon, Digital Marketing Manager, L’Oreal
Carlos Leal, Sr. Consumer Marketing Manager, Nestlé
Luiz Schmidt, Head of Marketing, Latin America & Caribbean and Jack Daniel’s Center of Excellence Emerging Markets, Brown Forman
Yamilet Bermudez, Media Operations Director – IPG Mediabrands
Armando Lopez, Account Director, Havas Media Group|
Jose Luis Perez Rodriguez, Performance Marketing Manager, Volaris
Rebeca Ricoy, Sr. Manager Digital, Nola, Avon
… and many more!

3. Find out Why Cable And Social Media are in Need of Couple’s Therapy
Latin American media plans are not complete with cable media buys only. Neither are they with social media only. The challenge lies in connecting all the dots and develops integrated offline and online communication packages. Group M’s Cynthia Evans, will act as couple therapists by being the moderator of the session “Why TV and Social Media need to become friends: couple’s therapy”, with panelists Adriana Grineberg, Head of Operations Miami, Facebook, Carlos Leal, Sr. Consumer Marketing Manager, Nestlé and Alfonso Cueto, Sr. Director Ad-Sales Latin America, ESPN.

4. Learn How to Use Data Science To Reach Out To The Latin Consumer
To recognize the enormous impact Data Sciences have on Marketing and Advertising, Portada is adding a Data Marketing Forum at the first Day of #PortadaLat (June 8). PortadaLat will provide a unique setting for marketers targeting Latin consumers in the U.S. and Latin America to delve into how Big Data can revolutionize marketing efficiency.

Major Speakers at the Data Marketing Forum include:
Mebrulin Francisco, Partner, Director Marketing Analytics Multicultural, GroupM
Ana Crandell, Group Account Director, OMD Multicultural
Oscar Padilla, Senior VP of Marketing and Digital, Pulpo Media
Francisco Morillo, Digital Marketing Manager, Xoom
Jose Luis Valderrama, CEO and Founder, Hispanic Group

5. Understand how Influencers Add Value to Branded Video Entertainment
Alexander Ospina, Influencer/Instagram Sensation and Christian Acosta, Influencer, Recording Artist, are going to be key Influencers participating at PortadaLat. They will participate in session on Latin Tech Innovations and on Branded Video Entertainment. Branded video is one of the fastest growing areas in Latin marketing. A major brand marketer, an agency exec and a star influencer share the latest insights on: Online Video is emerging as a powerful medium in Latin America with both very short and long formats being successful. Learn from Alejandro Rosado, VP, Content Creative Director Latin América, Publicis One, Jorge Rocha, Digital Director/Mobile Lead Latin America, Starcom MediaVest and Luiz Schmidt, Head of Marketing, Latin America & Caribbean and Jack Daniel’s Center of Excellence Emerging Markets, Brown Forman about what works, what doesn’t and why.

6. Find out where Panregional Marketing and Miami are Heading to
It’s always been a central mission of Portada to cover and promote the panregional marketing and media buying sector. What is the role of Miami going forward. At the session “Shaping the Future of Panregional Marketing: The Role of Miami” find out what experts Benoit Wirz, Director Venture Investments, Knight Ventures, Yazmid Aguilar, Sr. Marketing Communications Mgr LATAM- Jarden Consumer Solutions – ‎Jarden Consumer Solutions, Alfredo Pedroso, Director of Panregional Ad-Sales, Sony Pictures Entertainment and Fernando Monedero, Managing Director, MediaBrands Miami have to say.

7. Gain from New Latin Travel Marketing Insights
Latin America and the U.S. Hispanic market are key inbound and outbound destinations for global travel and luxury marketing companies. Hear how major brands are approaching the region and learn more about their innovations in digital marketing.

Some of the key speakers participating in the Travel Marketing Track are:
Montserrat Santaella, International Promotion Manager, Grupo Posadas
Guillermo Morrone, VP Head of Global Consumer and Priceless Cities Content Strategy, MasterCard
Ricardo Rivera, Chief Marketing Officer, Volaris
Rolando Aedo, Chief Marketing Officer, Greater Miami Tourism and Convention Bureau
Ismalis Mendoza, Senior Manager of Marketing and E-Commerce, Marriott International
Jose Luis Carrete, Chief Digital Officer, Hoteles CityXpress
Lara Migliassi, VP, Global Brands – Hyatt Zilara, Hyatt Ziva, Hyatt Residence Club & Hyatt
Carlos Orta, VP Corporate Affairs, Carnival Corporation

8. Learn About L’Oreal’s New Content Factory and Avon’s Approach To Social Selling
Patricia Aragon, Digital Marketing Manager L’Oreal and the leader of the beauty giant’s content marketing in Spanish-speaking Latin America, will explain how the company’s new content factory based in Mexico City works. “At the content factory, or content assembly line, we work with content creators and editorial partners”, Aragon tells Portada in a pre-event interview. Each major brand e.g. Lancome and Maybelline has its own “content assembly line”. Measurement of content performance is a key element of L’Oreal’s content factory. “We need to know what content performs better and where,” Aragon says. This includes to know how the content of different product launches performs.” Avon, another personal care and beauty juggernaut, will also be participating at PortadaLat. Rebecca Ricoy, Senior Manager, Rebeca Ricoy, Senior Manager of Digital Strategies at Avon NoLa will explain how the second largest direct selling company in the world with more than 6.4 million representatives. Learn how the personal care and beauty giant is using social media marketing and social sales to complement the efforts of its direct sales force. Social marketing/Social selling and more.

9. Absorb How Latin Americas Largest Retailer and Mexico’s Largest Bank Reap Online And Off-Line Marketing Synergies
Juan Guillermo Restrepo, Digital Marketing Manager, Fallabella and David Fierro, VP Retail Bank Marketing, Banamex will provide new insights into how they profit from online and offline marketing synergies. Case studies from the Mexican retail banking giant and of Fallabella, Latin America’s largest retailer.

10. Find Out Who The Award Winners Are!
After thousands of votes were casted throughout the Americas and the PortadaLat Award Jury also casted its votes, we will know who the winners in 13 different categories are.

Check out the Full Event Agenda here: https://www.portada-online.com/events/portadalat/#Agenda

Click here to view our 2016 #PortadaLat Event Preview:
http://goo.gl/H1yqFs

VIDEO WITH KEY PORTADALAT SPEAKERS!
https://www.youtube.com/embed/5gFnrSpFRr4?list=PLz-Ze19N6TY8i2uO5f05EEH-S_DWEb_dT

REGISTER HERE AT THE ONLINE PROMOTIONAL RATE:
https://www.portada-online.com/events/portadalat/#Register

Confirmed Sponsors of PortadaLat (June 8-9 at Miami’s Hyatt Regency)

Leader Sponsor Plus Level
Taboola (www.taboola.com)
Brand Networks (http://bn.co)

Leader Sponsor
Sojern (www.sojern.com)
Innov8 Events Agency (www.innov8events.com)
Sony Pictures Television (https://www.sonypicturestelevision.com/)

Distinguished Sponsor
Hola (www.hola.com)
ZoominTV (www.zoominTV)
Yume (http://www.yume.com/)
Gravity4 (http://gravity4.com/)

Attendee Bag Sponsor
Latcom (www.latcom.com)

Attendee Badge Sponsor
Multimedia Inc. (www.multimediausa.com)

Special Newsroom Sponsor
Efe (http://www.efe.com/)

To align your brand with the eight annual edition of PortadaLat, the main conference for Brand Marketers, Digital Innovators, Media Properties and Influencers targeting the Latin American and U.S. Hispanic markets, please contact Portada’s Sales and Marketing Director, Kelley Eberhardt at [email protected].

Contact Information:
Kelley Eberhardt
Director of Sales and Marketing, Portada
[email protected]

Last Chance to Register for PortadaLat on June 8-9, at the Hyatt Regency Miami!

2016 Latin American Advertising and Media Award Winners will be announced at the Awards Ceremony on the second day of PortadaLat (June 9) at the Hyatt Regency Miami.

Photo – http://photos.prnewswire.com/prnh/20160603/375364
Logo – http://photos.prnewswire.com/prnh/20160603/375366
Logo – http://photos.prnewswire.com/prnh/20160603/375368

Cal/OSHA Issues Statewide High Heat Advisory as Temperatures Soar

June 3, 2016

OAKLAND, California, June 1, 2016 /PRNewswire-HISPANIC PR WIRE/ — Cal/OSHA is urging all employers to protect their outdoor workers from heat illness as temperatures hit extreme highs this week. The National Weather Service has issued excessive heat warnings for multiple areas throughout the state that will last through Sunday. Temperatures well over 100 degrees are predicted in many locations, including the greater San Diego area and the Inland Empire east of Los Angeles.

Even some cities in the normally cooler San Francisco Bay Area are expected to experience 100+ degree weather, including Concord and Walnut Creek.

“Employers need to be aware of the rules that protect workers from heat illness,” said Cal/OSHA Chief Juliann Sum. “Water, rest, shade and increased vigilance are absolutely essential in high heat conditions.”

California’s heat regulation requires all employers with outdoor workers to protect outdoor workers by taking these basic steps:

Train all employees and supervisors about heat illness prevention.
Provide enough fresh water so that each employee can drink at least 1 quart, or four 8-ounce glasses, of water per hour, and encourage them to do so.
Provide access to shade and encourage employees to take a cool-down rest in the shade for at least 5 minutes. They should not wait until they feel sick to cool down.
Develop and implement written procedures for complying with the Cal/OSHA Heat Illness Prevention Standard.

Cal/OSHA will inspect outdoor worksites in industries such as agriculture, construction, landscaping, and others throughout the heat season. Through partnerships with various employer and worker organizations in different industries, Cal/OSHA will also provide consultation, outreach and training on heat illness prevention.

Cal/OSHA’s award-winning heat illness prevention campaign, the first of its kind in the nation, includes enforcement of heat regulations as well as outreach and training for California’s employers and workers.

Online information on the heat illness prevention requirements and training materials can be obtained at Cal/OSHA’s Heat Illness web page or the Water. Rest. Shade. campaign site. A Heat Illness Prevention e-tool is also available on Cal/OSHA’s website.

Cal/OSHA helps protect workers from health and safety hazards on the job in almost every workplace in California. Cal/OSHA’s Consultation Services Branch provides free and voluntary assistance to employers to improve their health and safety programs. Employers should call (800) 963-9424 for assistance from Cal/OSHA Consultation Services.

Employees with work-related questions or complaints may contact DIR’s Call Center in English or Spanish at 844-LABOR-DIR (844-522-6734). The California Workers’ Information line at 866-924-9757 provides recorded information in English and Spanish on a variety of work-related topics. Complaints can also be filed confidentially with Cal/OSHA district offices.

Members of the press may contact Erika Monterroza or Peter Melton at (510) 286-1161, and are encouraged to subscribe to get email alerts on DIR’s press releases or other departmental updates.

https://www.facebook.com/CaliforniaDIR
https://twitter.com/CA_DIR
https://www.youtube.com/user/CaliforniaDIR
http://www.dir.ca.gov/email/listsub.asp?choice=1

The California Department of Industrial Relations, established in 1927, protects and improves the health, safety, and economic well-being of over 18 million wage earners, and helps their employers comply with state labor laws. DIR is housed within the Labor & Workforce Development Agency. For general inquiries, contact DIR’s Communications Call Center at 844-LABOR-DIR (844-522-6734) for help in locating the appropriate division or program in our department.

Texas small land sales, prices surged in 2015 due to high demand

June 3, 2016

AUSTIN, Texas, June 3, 2016 /PRNewswire-HISPANIC PR WIRE/ — Texas small land sales were the strongest segment of the Texas real estate market in 2015, with double-digit increases in sales and price per acre, according to the Texas Small Land Sales Report released today by the Texas Association of Realtors.

“Despite sluggish performance for Texas’ agriculture and oil-and-gas sectors, Texas land sales continued to be incredibly strong in 2015,” said Leslie Rouda Smith, chairman of the Texas Association of Realtors. “As our state’s population and economy have continued to grow, so has the number of Texans looking for getaway homes or development opportunities.”

There were 6,281 small land tracts sold in Texas in 2015, an 18.91 percent increase from 2014. This double-digit growth was consistent across all regions, with the exception of Region Five: Gulf Coast-Brazos Bottom, which fell 7.43 percent to 1,146 sales, and Region Two: Far West Texas, which increased 8.57 percent to 38 sales.

Region Seven: Austin-Waco-Hill Country recorded the most small land sales, jumping 19.74 percent to 2,062 sales in 2015.

The average price per acre for small land sales also increased, rising 10.21 percent to $5,657 per acre statewide. Region One: Panhandle-South Plains and Region Four: Northeast Texas were the only regions to show decreases in average price per acre, falling 4.79 percent to $1,749 per acre and 3.5 percent to $7,305 per acre, respectively.

Region Five had the highest average price per acre, with land prices increasing 9.44 percent to $10,002 per acre.

Statewide average tract size continued to drop in 2015, as high demand for Texas land drove down the average tract size 13.33 percent to 39 acres statewide.

However, average tract sizes increased in Regions One, Four and Five and remained flat in Region Seven. Charles Gilliland, economist with the Real Estate Center at Texas A&M University, explained that these increases are likely due to a shortened supply of prime land, not a decline in demand, as Texans increasingly view land as a wise investment.

“Investing in Texas land can yield higher returns than traditional investment options,” Gilliland added. “More Texans are purchasing land for recreational purposes or a vacation property, knowing that if they sell in a few years, there’s a good chance they will see a strong return.”

Smith concluded: “Whether for weekend getaways, recreational properties, small farming to large ranching operations or commercial developments, there’s no shortage of uses for land tracts in Texas. At the same time, strong land sales activity and development during the last few years has begun to impact inventory and the quality of land available for purchase.”

About the Texas Small Land Sales Report
The Texas Small Land Sales Report analyzes small land sales data and trends across seven regions of Texas with data provided by the Real Estate Center at Texas A&M University. The Texas Association of Realtors distributes insights about the Texas housing market each month, including quarterly market statistics, trends among homebuyers and sellers, luxury home sales, international trends and more. To view the current report in its entirety, visit TexasRealEstate.com.

About the Texas Association of REALTORS®
With more than 100,000 members, the Texas Association of REALTORS® is a professional membership organization that represents all aspects of real estate in Texas. We advocate on behalf of Texas REALTORS® and private-property owners to keep homeownership affordable, protect private-property rights and promote public policies that benefit homeowners. Visit TexasRealEstate.com to learn more.

CONTACT:
Danielle Urban
Pierpont Communications
512-448-4950
[email protected]

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