DDB Worldwide Supports LGBT Pride Month with #PrideInTalent Campaign

June 3, 2016

Program Celebrates Diversity as the Root of Creativity

NEW YORK, June 3, 2016 /PRNewswire/ — In its continued efforts to create awareness and impact around advertising industry diversity and inclusion, DDB Worldwide, part of Omnicom Group (NYSE: OMC), today announced the launch of “Pride in Talent,” a social media campaign in support of LGBT Pride Month intended to underscore the agency’s overall belief in nourishing a diverse talent base. The campaign builds on DDB’s earlier talent initiative, “Talent Has No Gender,” which launched on International Women’s Day in support of gender equality at the agency and throughout the advertising industry.

Photo – http://photos.prnewswire.com/prnh/20160603/375177

The “Pride in Talent” campaign kicks off with a film highlighting the importance of encouraging people to bring their true selves—their whole selves— to work. The film, which can be found on prideintalent.com, celebrates DDB employees and provides a rallying cry for overall acceptance. Later this month, the program will encourage DDB employees from around the globe to take a selfie, upload it to the “Pride in Talent” app, customize it with their talent, and share it on social channels with the hashtag #PrideInTalent. To support Pride events throughout the U.S., the campaign will reach beyond the DDB network and encourage people to use the app to celebrate and share their pride in their own talent via Facebook, Twitter, Snapchat and Instagram.

Wendy Clark, President and Chief Executive Officer of North America, stated, “At DDB we believe strongly that the best work and the greatest creativity are found in that which makes us dimensional and different, not homogenous and the same. Our very diversity of views and outlooks and cultures and lifestyles is the key to our most insightful thinking and work, and ultimately our continued success. With that in mind, we are so proud to celebrate our diverse and multifaceted associates during LGBT Pride Month, and every month.”

DDB has also recently launched an “Unconscious Bias” training program, with a public commitment to train all the approximately 2,000 North America associates by the end of 2016. This foundational pillar for the DDB Diversity & Inclusion strategy will be offered to all employees as an in-person training opportunity supported by e-learning tools to help mitigate bias and raise awareness.

PRIDE: Creative Credits

Agency: DDB New York

Executive Creative Director: Janet Guillet

Creative Director: Matthew Christiansen

Creative Director: Bob Davies

Executive Producer: Chris Klein

Senior Digital Producer: Alise Bellina

Production Assistant: Morgan Edstrom

Senior Project Manager: Andrew Miller

Director of Content Strategy: Tim Polder

Director of Social Strategy: Chiara Martini

Director of Digital: Joel Nagy

Director of Analytics: Christopher Chobanian

Post Production: Cut and Run NY

Executive Producer: Raná Martin

Producer: Ellese Jobin

Editor: Adam Bazadona

Music: unoino music

Producer, Composer: Jesko Stahl

Audio: Heard City

Managing Director: Gloria Pitagorsky

Executive Producer: Sasha Awn

Producer: Talia Rodgers

Audio Mixer: Elizabeth McClanahan

About DDB U.S.
DDB U.S., part of Omnicom Group Inc. (NYSE: OMC), is one of the country’s leading and most influential advertising agencies, with offices in New York, Chicago and San Francisco. DDB has been named Agency of the Year numerous times by the industry’s leading advertising publications and has been recognized by top awards shows including Effie, Cannes, CLIOs, The One Show, New York Festivals and more. The agency’s U.S. clients include McDonald’s, Unilever, Mars, Johnson & Johnson, Qualcomm, Capital One and State Farm, among others.

Founded in 1949, the agency is part of DDB Worldwide and consists of more than 200 offices in over 90 countries, with its flagship office in New York, NY.

ABOUT OMNICOM
Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

Press Contact:
Christie Giera, Director of Agency Communications, DDB Worldwide
Email: [email protected]
Phone: 212-415-2186

(Español) LOS CLIENTES DE SPRINT ANOTAN UN GOLAZO CON 60 DÍAS DE UNA PRUEBA GRATIS DE FUBOTV CON ACCESO A PARTIDOS EN VIVO DE LA COPA AMÉRICA CENTENARIO 2016

June 3, 2016

Sorry, this entry is only available in Español.

10 Ways for Marketers to Benefit from PortadaLat on June 8 and 9!

June 3, 2016

PortadaLat, in it's eighth annual edition will cover the Latin American and U.S. Hispanic digital marketing, tech and media space. The two-day annual gathering on June 8-9, will bring together key brand marketing, advertising, media and content leaders from all over the Americas. The event will take place at the Hyatt Regency Miami.

MIAMI, June 3, 2016 /PRNewswire-HISPANIC PR WIRE/ — The 8th Annual Edition of PortadaLat is taking place next Wednesday June 8 and Thursday June 9 in Miami’s Hyatt Regency Hotel. To get you ready, here are 10 ways Marketing, Technology and Digital Innovation professionals will benefit from the event. Not registered yet? You can secure your spot at the special online promotional rate!
https://www.portada-online.com/events/portadalat/#Register

10 ways you will benefit by attending the annual showcase of the best and brightest in Latin Marketing, Media and Digital Innovation.

1. Get First-Hand Insights from the Nr. 3 Female CMO in the World and the CEO of A Marketing Technology “Unicorn” Dorothy Dowling, Chief Marketing Officer, Best Western® Hotels & Resorts, who recently was selected by Forbes as the #18 CMO in the world and #3 female CMO and Adam Singolda, CEO & Founder of Taboola will have a “fireside chat” at 2pm on Wednesday June 8. Taboola, is a so-called marketing tech unicorn (that’s how private digital companies valued at US$ 1 billion are affectionately called!).

Dowling will share hands-on insights about how she markets 4,100 hotels in 100 countries. Taboola’s Singolda will provide his views about the future of content marketing and the role of native advertising.

2. Sit-Down With Brand Marketers And Agencies At The Speed Networking Function!
One amazing feature of Portada’s traditional speed-networking function is that it allows attendees to meet brand marketers, agency executives and other prospects in an informal setting.

Get ready to meet major players including the below:
Patricia Aragon, Digital Marketing Manager, L’Oreal
Carlos Leal, Sr. Consumer Marketing Manager, Nestlé
Luiz Schmidt, Head of Marketing, Latin America & Caribbean and Jack Daniel’s Center of Excellence Emerging Markets, Brown Forman
Yamilet Bermudez, Media Operations Director – IPG Mediabrands
Armando Lopez, Account Director, Havas Media Group|
Jose Luis Perez Rodriguez, Performance Marketing Manager, Volaris
Rebeca Ricoy, Sr. Manager Digital, Nola, Avon
… and many more!

3. Find out Why Cable And Social Media are in Need of Couple’s Therapy
Latin American media plans are not complete with cable media buys only. Neither are they with social media only. The challenge lies in connecting all the dots and develops integrated offline and online communication packages. Group M’s Cynthia Evans, will act as couple therapists by being the moderator of the session “Why TV and Social Media need to become friends: couple’s therapy”, with panelists Adriana Grineberg, Head of Operations Miami, Facebook, Carlos Leal, Sr. Consumer Marketing Manager, Nestlé and Alfonso Cueto, Sr. Director Ad-Sales Latin America, ESPN.

4. Learn How to Use Data Science To Reach Out To The Latin Consumer
To recognize the enormous impact Data Sciences have on Marketing and Advertising, Portada is adding a Data Marketing Forum at the first Day of #PortadaLat (June 8). PortadaLat will provide a unique setting for marketers targeting Latin consumers in the U.S. and Latin America to delve into how Big Data can revolutionize marketing efficiency.

Major Speakers at the Data Marketing Forum include:
Mebrulin Francisco, Partner, Director Marketing Analytics Multicultural, GroupM
Ana Crandell, Group Account Director, OMD Multicultural
Oscar Padilla, Senior VP of Marketing and Digital, Pulpo Media
Francisco Morillo, Digital Marketing Manager, Xoom
Jose Luis Valderrama, CEO and Founder, Hispanic Group

5. Understand how Influencers Add Value to Branded Video Entertainment
Alexander Ospina, Influencer/Instagram Sensation and Christian Acosta, Influencer, Recording Artist, are going to be key Influencers participating at PortadaLat. They will participate in session on Latin Tech Innovations and on Branded Video Entertainment. Branded video is one of the fastest growing areas in Latin marketing. A major brand marketer, an agency exec and a star influencer share the latest insights on: Online Video is emerging as a powerful medium in Latin America with both very short and long formats being successful. Learn from Alejandro Rosado, VP, Content Creative Director Latin América, Publicis One, Jorge Rocha, Digital Director/Mobile Lead Latin America, Starcom MediaVest and Luiz Schmidt, Head of Marketing, Latin America & Caribbean and Jack Daniel’s Center of Excellence Emerging Markets, Brown Forman about what works, what doesn’t and why.

6. Find out where Panregional Marketing and Miami are Heading to
It’s always been a central mission of Portada to cover and promote the panregional marketing and media buying sector. What is the role of Miami going forward. At the session “Shaping the Future of Panregional Marketing: The Role of Miami” find out what experts Benoit Wirz, Director Venture Investments, Knight Ventures, Yazmid Aguilar, Sr. Marketing Communications Mgr LATAM- Jarden Consumer Solutions – ‎Jarden Consumer Solutions, Alfredo Pedroso, Director of Panregional Ad-Sales, Sony Pictures Entertainment and Fernando Monedero, Managing Director, MediaBrands Miami have to say.

7. Gain from New Latin Travel Marketing Insights
Latin America and the U.S. Hispanic market are key inbound and outbound destinations for global travel and luxury marketing companies. Hear how major brands are approaching the region and learn more about their innovations in digital marketing.

Some of the key speakers participating in the Travel Marketing Track are:
Montserrat Santaella, International Promotion Manager, Grupo Posadas
Guillermo Morrone, VP Head of Global Consumer and Priceless Cities Content Strategy, MasterCard
Ricardo Rivera, Chief Marketing Officer, Volaris
Rolando Aedo, Chief Marketing Officer, Greater Miami Tourism and Convention Bureau
Ismalis Mendoza, Senior Manager of Marketing and E-Commerce, Marriott International
Jose Luis Carrete, Chief Digital Officer, Hoteles CityXpress
Lara Migliassi, VP, Global Brands – Hyatt Zilara, Hyatt Ziva, Hyatt Residence Club & Hyatt
Carlos Orta, VP Corporate Affairs, Carnival Corporation

8. Learn About L’Oreal’s New Content Factory and Avon’s Approach To Social Selling
Patricia Aragon, Digital Marketing Manager L’Oreal and the leader of the beauty giant’s content marketing in Spanish-speaking Latin America, will explain how the company’s new content factory based in Mexico City works. “At the content factory, or content assembly line, we work with content creators and editorial partners”, Aragon tells Portada in a pre-event interview. Each major brand e.g. Lancome and Maybelline has its own “content assembly line”. Measurement of content performance is a key element of L’Oreal’s content factory. “We need to know what content performs better and where,” Aragon says. This includes to know how the content of different product launches performs.” Avon, another personal care and beauty juggernaut, will also be participating at PortadaLat. Rebecca Ricoy, Senior Manager, Rebeca Ricoy, Senior Manager of Digital Strategies at Avon NoLa will explain how the second largest direct selling company in the world with more than 6.4 million representatives. Learn how the personal care and beauty giant is using social media marketing and social sales to complement the efforts of its direct sales force. Social marketing/Social selling and more.

9. Absorb How Latin Americas Largest Retailer and Mexico’s Largest Bank Reap Online And Off-Line Marketing Synergies
Juan Guillermo Restrepo, Digital Marketing Manager, Fallabella and David Fierro, VP Retail Bank Marketing, Banamex will provide new insights into how they profit from online and offline marketing synergies. Case studies from the Mexican retail banking giant and of Fallabella, Latin America’s largest retailer.

10. Find Out Who The Award Winners Are!
After thousands of votes were casted throughout the Americas and the PortadaLat Award Jury also casted its votes, we will know who the winners in 13 different categories are.

Check out the Full Event Agenda here: https://www.portada-online.com/events/portadalat/#Agenda

Click here to view our 2016 #PortadaLat Event Preview:
http://goo.gl/H1yqFs

VIDEO WITH KEY PORTADALAT SPEAKERS!
https://www.youtube.com/embed/5gFnrSpFRr4?list=PLz-Ze19N6TY8i2uO5f05EEH-S_DWEb_dT

REGISTER HERE AT THE ONLINE PROMOTIONAL RATE:
https://www.portada-online.com/events/portadalat/#Register

Confirmed Sponsors of PortadaLat (June 8-9 at Miami’s Hyatt Regency)

Leader Sponsor Plus Level
Taboola (www.taboola.com)
Brand Networks (http://bn.co)

Leader Sponsor
Sojern (www.sojern.com)
Innov8 Events Agency (www.innov8events.com)
Sony Pictures Television (https://www.sonypicturestelevision.com/)

Distinguished Sponsor
Hola (www.hola.com)
ZoominTV (www.zoominTV)
Yume (http://www.yume.com/)
Gravity4 (http://gravity4.com/)

Attendee Bag Sponsor
Latcom (www.latcom.com)

Attendee Badge Sponsor
Multimedia Inc. (www.multimediausa.com)

Special Newsroom Sponsor
Efe (http://www.efe.com/)

To align your brand with the eight annual edition of PortadaLat, the main conference for Brand Marketers, Digital Innovators, Media Properties and Influencers targeting the Latin American and U.S. Hispanic markets, please contact Portada’s Sales and Marketing Director, Kelley Eberhardt at [email protected].

Contact Information:
Kelley Eberhardt
Director of Sales and Marketing, Portada
[email protected]

Last Chance to Register for PortadaLat on June 8-9, at the Hyatt Regency Miami!

2016 Latin American Advertising and Media Award Winners will be announced at the Awards Ceremony on the second day of PortadaLat (June 9) at the Hyatt Regency Miami.

Photo – http://photos.prnewswire.com/prnh/20160603/375364
Logo – http://photos.prnewswire.com/prnh/20160603/375366
Logo – http://photos.prnewswire.com/prnh/20160603/375368

Cal/OSHA Issues Statewide High Heat Advisory as Temperatures Soar

June 3, 2016

OAKLAND, California, June 1, 2016 /PRNewswire-HISPANIC PR WIRE/ — Cal/OSHA is urging all employers to protect their outdoor workers from heat illness as temperatures hit extreme highs this week. The National Weather Service has issued excessive heat warnings for multiple areas throughout the state that will last through Sunday. Temperatures well over 100 degrees are predicted in many locations, including the greater San Diego area and the Inland Empire east of Los Angeles.

Even some cities in the normally cooler San Francisco Bay Area are expected to experience 100+ degree weather, including Concord and Walnut Creek.

“Employers need to be aware of the rules that protect workers from heat illness,” said Cal/OSHA Chief Juliann Sum. “Water, rest, shade and increased vigilance are absolutely essential in high heat conditions.”

California’s heat regulation requires all employers with outdoor workers to protect outdoor workers by taking these basic steps:

Train all employees and supervisors about heat illness prevention.
Provide enough fresh water so that each employee can drink at least 1 quart, or four 8-ounce glasses, of water per hour, and encourage them to do so.
Provide access to shade and encourage employees to take a cool-down rest in the shade for at least 5 minutes. They should not wait until they feel sick to cool down.
Develop and implement written procedures for complying with the Cal/OSHA Heat Illness Prevention Standard.

Cal/OSHA will inspect outdoor worksites in industries such as agriculture, construction, landscaping, and others throughout the heat season. Through partnerships with various employer and worker organizations in different industries, Cal/OSHA will also provide consultation, outreach and training on heat illness prevention.

Cal/OSHA’s award-winning heat illness prevention campaign, the first of its kind in the nation, includes enforcement of heat regulations as well as outreach and training for California’s employers and workers.

Online information on the heat illness prevention requirements and training materials can be obtained at Cal/OSHA’s Heat Illness web page or the Water. Rest. Shade. campaign site. A Heat Illness Prevention e-tool is also available on Cal/OSHA’s website.

Cal/OSHA helps protect workers from health and safety hazards on the job in almost every workplace in California. Cal/OSHA’s Consultation Services Branch provides free and voluntary assistance to employers to improve their health and safety programs. Employers should call (800) 963-9424 for assistance from Cal/OSHA Consultation Services.

Employees with work-related questions or complaints may contact DIR’s Call Center in English or Spanish at 844-LABOR-DIR (844-522-6734). The California Workers’ Information line at 866-924-9757 provides recorded information in English and Spanish on a variety of work-related topics. Complaints can also be filed confidentially with Cal/OSHA district offices.

Members of the press may contact Erika Monterroza or Peter Melton at (510) 286-1161, and are encouraged to subscribe to get email alerts on DIR’s press releases or other departmental updates.

https://www.facebook.com/CaliforniaDIR
https://twitter.com/CA_DIR
https://www.youtube.com/user/CaliforniaDIR
http://www.dir.ca.gov/email/listsub.asp?choice=1

The California Department of Industrial Relations, established in 1927, protects and improves the health, safety, and economic well-being of over 18 million wage earners, and helps their employers comply with state labor laws. DIR is housed within the Labor & Workforce Development Agency. For general inquiries, contact DIR’s Communications Call Center at 844-LABOR-DIR (844-522-6734) for help in locating the appropriate division or program in our department.

Texas small land sales, prices surged in 2015 due to high demand

June 3, 2016

AUSTIN, Texas, June 3, 2016 /PRNewswire-HISPANIC PR WIRE/ — Texas small land sales were the strongest segment of the Texas real estate market in 2015, with double-digit increases in sales and price per acre, according to the Texas Small Land Sales Report released today by the Texas Association of Realtors.

“Despite sluggish performance for Texas’ agriculture and oil-and-gas sectors, Texas land sales continued to be incredibly strong in 2015,” said Leslie Rouda Smith, chairman of the Texas Association of Realtors. “As our state’s population and economy have continued to grow, so has the number of Texans looking for getaway homes or development opportunities.”

There were 6,281 small land tracts sold in Texas in 2015, an 18.91 percent increase from 2014. This double-digit growth was consistent across all regions, with the exception of Region Five: Gulf Coast-Brazos Bottom, which fell 7.43 percent to 1,146 sales, and Region Two: Far West Texas, which increased 8.57 percent to 38 sales.

Region Seven: Austin-Waco-Hill Country recorded the most small land sales, jumping 19.74 percent to 2,062 sales in 2015.

The average price per acre for small land sales also increased, rising 10.21 percent to $5,657 per acre statewide. Region One: Panhandle-South Plains and Region Four: Northeast Texas were the only regions to show decreases in average price per acre, falling 4.79 percent to $1,749 per acre and 3.5 percent to $7,305 per acre, respectively.

Region Five had the highest average price per acre, with land prices increasing 9.44 percent to $10,002 per acre.

Statewide average tract size continued to drop in 2015, as high demand for Texas land drove down the average tract size 13.33 percent to 39 acres statewide.

However, average tract sizes increased in Regions One, Four and Five and remained flat in Region Seven. Charles Gilliland, economist with the Real Estate Center at Texas A&M University, explained that these increases are likely due to a shortened supply of prime land, not a decline in demand, as Texans increasingly view land as a wise investment.

“Investing in Texas land can yield higher returns than traditional investment options,” Gilliland added. “More Texans are purchasing land for recreational purposes or a vacation property, knowing that if they sell in a few years, there’s a good chance they will see a strong return.”

Smith concluded: “Whether for weekend getaways, recreational properties, small farming to large ranching operations or commercial developments, there’s no shortage of uses for land tracts in Texas. At the same time, strong land sales activity and development during the last few years has begun to impact inventory and the quality of land available for purchase.”

About the Texas Small Land Sales Report
The Texas Small Land Sales Report analyzes small land sales data and trends across seven regions of Texas with data provided by the Real Estate Center at Texas A&M University. The Texas Association of Realtors distributes insights about the Texas housing market each month, including quarterly market statistics, trends among homebuyers and sellers, luxury home sales, international trends and more. To view the current report in its entirety, visit TexasRealEstate.com.

About the Texas Association of REALTORS®
With more than 100,000 members, the Texas Association of REALTORS® is a professional membership organization that represents all aspects of real estate in Texas. We advocate on behalf of Texas REALTORS® and private-property owners to keep homeownership affordable, protect private-property rights and promote public policies that benefit homeowners. Visit TexasRealEstate.com to learn more.

CONTACT:
Danielle Urban
Pierpont Communications
512-448-4950
[email protected]

Illinoisans Now Get to Choose Their High School Equivalency Test

June 3, 2016

ETS logo. (PRNewsFoto/Educational Testing Service)

PRINCETON, New Jersey, June 3, 2016 /PRNewswire-HISPANIC PR WIRE/ — For the first time in Illinois history, residents can choose what test they take on their path towards earning the Illinois High School Equivalency Certificate. The Illinois Community College Board recently approved the HiSET^® exam to be administered throughout the state.

Logo – http://photos.prnewswire.com/prnh/20120110/DC33419LOGO

After a two-year review of new tests on the market, state officials felt having multiple options benefited the 1.2 million Illinois adults who lack a high school credential. Illinois residents seeking their credential now have more flexibility in choosing a test based on cost and preference in taking the test on a computer or using the paper and pencil format.

“Helping individuals to achieve a high school equivalency is very important and comes at a time when jobs of today and in the future require this credential plus some postsecondary education credentials,” says Jennifer Foster, Deputy Director for Adult Education and Workforce and State Administrator for High School Equivalency.

Having test options also removes a completion roadblock for new residents as they can continue preparing for or taking the HiSET exam they may have begun in another state.

Earning the Illinois High School Equivalency Credential opens doors for people to enter postsecondary or career/technical education programs, or enter the workforce with potential to access higher paid jobs.

“One test can change a life,” says Amy Riker, National Executive Director of the HiSET program at ETS. “Having options, like cheaper test prices, or choosing whether to take the test on paper or a computer, gives Illinois residents more control in how they accomplish their educational goals leading to better career and education opportunities.”

The HiSET exam, developed by Educational Testing Service (ETS) and Iowa Testing Programs, became a test option in 2014, and is currently approved in 21 states and four U.S. territories. Scores measure high school equivalent skills, and are accepted for college or job applications and the U.S. military. The test is offered in computer- or paper-delivered formats and is cheaper than previous options.

For more information about the HiSET program from ETS, please visit www.hiset.ets.org.

About ETS
At ETS, we advance quality and equity in education for people worldwide by creating assessments based on rigorous research. ETS serves individuals, educational institutions and government agencies by providing customized solutions for teacher certification, English language learning, and elementary, secondary and postsecondary education, and by conducting education research, analysis and policy studies. Founded as a nonprofit in 1947, ETS develops, administers and scores more than 50 million tests annually — including the TOEFL^® and TOEIC^® tests, the GRE^® tests and The Praxis Series^® assessments — in more than 180 countries, at over 9,000 locations worldwide. www.ets.org

HITN-TV and WIPR TV Present ‘La Llamarada,’ Simulcast in Puerto Rico and the US

June 2, 2016

BROOKLYN, New York, June 2, 2016 /PRNewswire-HISPANIC PR WIRE/ — The Hispanic Information and Telecommunications Network (HITN) and the Puerto Rico Public Broadcasting Corporation (WIPR) announced the simulcast of the made-for-TV movie ‘La Llamarada’ in early June, an initiative specifically targeting Spanish-speaking audiences in the United States and Puerto Rico.

‘La Llamarada’ is a film inspired by the classic literature of Puerto Rican writer Enrique Laguerre. HITN-TV and WIPR will present the world premiere of this historical epic on June 6 during primetime at 8:00 p.m.

“We are proud to present US audiences with the screen version of the classic Puerto Rican novel ‘La Llamarada,'” remarked Florentina Almonte, Director of Programming at HITN-TV.

‘La Llamarada’ is the latest original production by the Puerto Rico Public Broadcasting Corporation (WIPR)’s Programa Dramático para Televisión Lucy Boscana, a program that encourages cultural productions that highlight Puerto Rican history.

“With this production WIPR strengthens its educational and cultural mission as a public broadcaster,” said Cecille Blondet, President of the Puerto Rico Public Broadcasting Corporation. “The quality of our content is a priority in all we do, and ‘La Llamarada’ is an excellent example. We are excited to share this production with Spanish-speaking audiences in Puerto Rico and beyond.”

‘La Llamarada’ is widely considered the best representation in twentieth-century literature of the struggles of sugarcane workers in Puerto Rico in the 1930s. Playwright Roberto Ramos-Perea adapted the screenplay for the production, which was filmed in HD format and features a cast of well-known actors and local talent.

‘La Llamarada’ will air simultaneously on HITN-TV and WIPR TV on Monday, June 6 at 8:00 pm, ET / 5:00 PT and on Saturday, June 11 at 9:00 pm, ET / 6:00 pm PT. For a trailer of the film ‘La Llamarada‘ produced by WIPR TV go to: https://vimeo.com/154903751

For more information about The Hispanic Information and Telecommunication Network (HITN, Inc.) please visit: http://www.hitn.org/en/about-us

About WIPR The Puerto Rico Public Broadcasting Corporation (WIPR) was created in 1949 with the mission of promoting educational and cultural programming. It currently operates two radio stations: 940AM and Allegro 91.3FM; 2 television stations: WIPR (San Juan) and WIPM (Mayagüez), to live streaming of its programming please visit: http://www.wipr.pr/tv/envivo/

About Programa Dramático para Televisión Lucy Boscana Programa Dramático para Televisión Lucy Boscana encourages the production of cultural programming based on Puerto Rican history as well as novels, musical comedies, miniseries and single episodes showcasing local talent and topics through workshops made possible by local state funding.

What: HITN-TV and WIPR Present ‘La Llamarada,’ Simulcast in Puerto Rico and the US

When: June 2016

Where: HITN-TV ( www.hitn.org/donde-ver-hitn)

Logo – http://photos.prnewswire.com/prnh/20160314/344200LOGO

March of Dimes Says Preterm Birth Rate Increase is Wake-Up Call

June 2, 2016

WHITE PLAINS, New York, June 2, 2016 /PRNewswire-HISPANIC PR WIRE/ — For the first time in eight years, the national preterm birth rate has increased rather than decreased, according to the National Center for Health Statistics. The 2015 preliminary preterm birth rate for the U.S. was up slightly, to 9.62 percent from 9.57 percent in 2014.

This is a wake-up call. Even a slight increase in preterm birth is unacceptable for the nation’s babies. We cannot become complacent about preventing premature birth. We have made considerable progress, but that progress can be eroded all too easily.

In addition to the slight increase in the overall rate, preterm birth rates rose among African-American babies (13.23 percent to 13.39 percent) and Hispanic babies (9.02 percent to 9.13 percent). We must redouble our efforts to address health inequities, implement known interventions that reduce preterm birth, and continue to engage our nationwide network of researchers to give every baby a fighting chance.

About March of Dimes
The March of Dimes is the leading nonprofit organization for pregnancy and baby health. For more than 75 years, moms and babies have benefited from March of Dimes research, education, vaccines, and breakthroughs.

For the latest resources and health information, visit our websites marchofdimes.org and nacersano.org. To participate in our annual signature fundraising event, visit marchforbabies.org. If you have been affected by prematurity or birth defects, visit our shareyourstory.org community to find comfort and support. For detailed national, state and local perinatal statistics, visit persistats.org. You can also find us on Facebook or follow us on Twitter.

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vWise Introduces SmartEnroll–an Innovative and Intuitive Retirement Plan Enrollment Experience

June 2, 2016

Innovative Solutions for the Benefits Industry

ALISO VIEJO, Calif., June 2, 2016 /PRNewswire-HISPANIC PR WIRE/ — vWise, Inc., the leader of digital solutions for retirement plan providers and advisors, today announced the launch of SmartEnroll, an innovative online enrollment solution. Designed specifically for plan providers, advisors, and their plan sponsor clients, SmartEnroll reduces the complexities and print/mail costs associated with retirement plan enrollment. Extremely flexible, easy to deploy and accessible on any device, SmartEnroll can be used to enroll new participants and facilitate recordkeeper transitions.

Based on behavioral finance fundamentals, and the way today’s digital-savvy audience interacts with media, the vWise solution delivers relevant, bite-sized content that can be watched, skipped, or watched again. The interactive video solution is designed to drive engagement and spur specific actions, whether it’s completing a risk questionnaire, selecting a deferral amount, or choosing investments. The SmartEnroll experience can be delivered in English or Spanish, and customized to reflect the plan sponsor’s brand and preferences.

SmartEnroll also offers comprehensive data capture and on-demand reporting, thereby reducing providers’ administrative and call center burdens, as well as the costs associated with enrollment kit printing and distribution. In addition, when used in tandem with SmartConnect, vWise’s innovative two-step, secure email capture tool, vWise solutions facilitate ongoing targeted participant outreach, communication, and education. This, in turn, helps build participants’ confidence—empowering them to take the necessary steps to become retirement ready.

About vWise
A developer of award-winning employee benefit solutions for providers and advisors, vWise offers the industry’s most advanced platform for participant education, enrollment, and analytics. The company’s interactive tools and data analytics are designed to maximize operational efficiency and increase profitability across the retirement continuum.

For more information, please contact:
Mary Kay Leydon
(877) 820-8212
[email protected]
VP, Marketing & Communications, vWise Inc.

Logo – http://photos.prnewswire.com/prnh/20160531/373703LOGO

All Hands On Deck: 2016 Top 100 Family-Friendly Places to Fish and Boat in the U.S. Unveiled

June 2, 2016

ALEXANDRIA, Virginia, June 2, 2016 /PRNewswire-HISPANIC PR WIRE/ — The Recreational Boating & Fishing Foundation (RBFF) and its Take Me Fishing™ and Vamos A Pescar™ campaigns today released the 2016 Top 100 Family-Friendly Places to Fish and Boat . Americans fell hook, line and sinker for the fishing experience at Florida’s Everglades National Park, which snagged the No. 1 position as the best place to fish and boat in the U.S. for the second consecutive year. The news comes just ahead of an event-filled National Fishing and Boating Week, June 4 – 12.

Take Me Fishing™ and Vamos A Pescar™ brought back America’s Top Family Fishing and Boating Spots Instant Win and Sweepstakes for its third consecutive year, with the goal of finding great family-friendly fishing areas and getting more families out on the water. More than 300 sites representing all 50 states were pre-selected from across the U.S. and entrants were able to vote daily for their favorite places.

Criteria for the Top 100 included having a public body of water within driving distances of a major city, good fishing opportunities and family-friendly amenities. With the newly introduced Spanish-language version of the survey, instant-win prizes and mobile access to the voting process, it’s clear why more participants took the bait and voted this year. Nearly 35,000 different anglers and boaters cast nearly 650,000 votes to support their favorite fishing and boating locations.

Top 10 Places to Drop a Line in 2016:

Everglades National Park, Fla.
Bahia Honda State Park, Atlantic Ocean, Fla.
Blue Springs State Park, St. Johns River, Fla.
Kissimmee State Park, Lake Kissimmee, Fla.
Clear Lake State Park, Clear Lake, Calif.
Brannon Island State Park, Sacramento River, Calif.
Dockweiler State Beach, Santa Monica Bay, Calif.
Hanging Rock State Park, Hanging Rock Park Lake, N.C.
Guntersville State Park, Guntersville Lake, Ala.
Lake James State Park, Lake James, Ala.

Other Reel-y Interesting Facts:

Places in North Carolina and Alabama moved into the coveted Top 10, displacing Texas and Pennsylvania.
In 2016, 29 states are represented in the Top 100, four more states than in 2015.
Florida and California are the only states to have placed in the Top 10 three years in a row.

“The best way to enjoy fishing and boating is to find a special place to fish with family and friends, so we’re thrilled that so many people shared their favorite place to engage in this national pastime,” said RBFF President and CEO, Frank Peterson. “If you and your family haven’t tried fishing, with so many states represented in the Top 100, we hope you’re nearby one to cast away. It’s a great way to enjoy, conserve and restore our nation’s aquatic natural resources.”

With National Fishing and Boating Week starting June 4, check out these fun fishing opportunities to help you and your family make a splash this summer:

Free Fishing Days 2016 – Most states will offer free fishing days for everyone to fish on public bodies of water without a fishing license. These days are the perfect opportunity for beginners to try fishing for the first time.
#ReelFun Fishing Events – Kick-off events will be hosted at more than 1,000 Walmart® stores across the U.S. June 3 – 5. All ages and skill levels are invited to learn fishing tips from expert anglers, purchase a fishing license, and test their casting skills.
#FirstCatch – Create and capture moments fishing with family and friends, then share them with others online using #FirstCatch. #FirstCatch is Take Me Fishing’s initiative to help anglers come together and revel in the joys of fishing and boating by sharing their first fishing and boating memories – first catch of the day, first fish of the season or even the first catch of a lifetime.

For additional details on National Fishing and Boating Week, including your state’s Free Fishing Days, visit TakeMeFishing.org. The site, along with its Spanish language counterpart, VamosAPescar.org, is a one-stop resource for fishing license and boat registration information, fishing and boating locations nationwide and how-to information to help plan fishing and boating adventures.

About the Recreational Boating & Fishing Foundation (RBFF)

RBFF is a nonprofit organization whose mission is to increase participation in recreational angling and boating, thereby protecting and restoring the nation’s aquatic natural resources. RBFF developed the award-winning Take Me Fishing™ and Vamos A Pescar™ campaigns to create awareness around boating, fishing and conservation, and educate people about the benefits of participation. Take Me Fishing and Vamos A Pescar help boaters and anglers of all ages and experience levels learn, plan and equip for a day on the water. The campaign websites, TakeMeFishing.org, and VamosAPescar.org, feature how-to videos, information on how to get a fishing license and boat registration, and an interactive state-by-state map that allows visitors to find local boating and fishing spots.

Photo – http://photos.prnewswire.com/prnh/20160602/374894-INFO

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