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AmazonCrossing Launches “Estados Unidos de Banana”, Puerto Rican Novel Foresees Debt Crisis

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A Puerto Rican debt crisis is a catalyst for the disintegration of the American empire in United States of Banana. The postcolonial dramatic novel by Puerto Rican author Giannina Braschi depicts the secession of American states and territories, starting with Puerto Rico's declaration of independence. The works is now available in Spanish translation by Manolo Broncano through AmazonCrossing en Espanol.

NEW YORK, April 27, 2016 /PRNewswire-HISPANIC PR WIRE/ — A debt crisis is a catalyst for Puerto Rico’s independence and the disintegration of American states in “Estados Unidos de Banana,” a dramatic novel by Giannina Braschi.  The book is available for the first time in Spanish in print and kindle through AmazonCrossing en Español.

A Puerto Rican debt crisis is a catalyst for the disintegration of the American empire in United States of Banana.  The postcolonial dramatic novel by Puerto Rican author Giannina Braschi depicts the secession of American states and territories, starting with Puerto Rico's declaration of independence. The works is now available in Spanish translation by Manolo Broncano through AmazonCrossing en Espanol.

“The United States of America will become the United States of Banana. And Puerto Rico will be the first half-and-half banana republic state incorporated that will secede from the union. Then will come Liberty Island, then Mississippi Burning, Texas BBQ, Kentucky Fried Chicken—all of them—New York Yankees, Jersey Devils—you name it—will want to break apart—and demand a separation—a divorce. Things will not go well for the banana republic when the shackles and chains of democracy break loose and unleash the dogs of war. Separation—divorce—disintegration of subject matters that don’t matter anymore—only verbs—actions. Americans will walk like chickens with their heads cut off,” writes Giannina Braschi

Originally written in English, “United States of Banana” has become a staple of post 911 literature in universities since the book debuted in English in 2011 and has inspired artists of various mediums.  The mixed-genre work was produced as a theater play by Columbia University, a series of short art films, and is forth coming as a comic book.  The work parodies the shifting dynamics between the United States, Spain, Latin America, and the Caribbean, with a nod to the rising economic influences of China. Associated Press called United States of Banana a work of unlimited imagination.  

Braschi is “one of the most revolutionary voices in Latin American Literature today” according to PEN American Center. She is a fellow of the National Endowment for the Arts.  She writes in Spanish, Spanglish, and English to express the cultural journey of millions of Hispanic immigrants in the US and to dramatize the three options of her native Puerto Rico: nation, colony, or statehood. She is the author of the epic poem El imperio de los sueños and the Spanglish classic novel Yo-Yo Boing!

The Spanish translation by Manuel Broncano is on sale now at amazon.com.

http://www.amazon.es/Estados-Unidos-Banana-Giannina-Braschi-ebook/dp/B01C47Y0IE

Photo – http://photos.prnewswire.com/prnh/20160425/360365

Family Talk About Drinking: Conversations Every Parent Should Have With Their Teen This Prom and Graduation Season

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NEW YORK, April 27, 2016 /PRNewswire-HISPANIC PR WIRE/ — Spring is in the air and for the many teenagers across the country celebrating proms and graduations, this season is an ideal time for parents to talk with their teenagers about underage drinking. To help parents prepare their teens to have a safe and memorable experience, Anheuser-Busch has added a creative twist to its Family Talk About Drinking program – using comedy to break the ice about a serious topic between parents and teenagers through a short video series.

Experience the interactive Multimedia News Release here: http://www.multivu.com/players/English/7804551-family-talk-about-drinking/

Created by certified parent coach MJ Corcoran and Anheuser-Busch, Family Talk About Drinking is a free, comprehensive online resource that gives parents the knowledge, confidence and tools to talk to their kids about alcohol throughout their child’s life.

This year, Anheuser-Busch partnered with the world’s leading comedy theatre enterprise, The Second City, to create compelling videos and help drive discussions about having important conversations with teenagers about drinking and making responsible choices. The 80’s themed throwback videos take parents back to when they were teenagers, and encourage parents to stay connected with their teens and help them be ready to make smart decisions. Each scenario plays out different effects of making unsound decisions, but each have one message: be sure to talk with your teens about underage drinking. See videos here.

“Our number one goal is to arm parents with educational information and content that helps fuel open and honest conversations with their teens about underage drinking,” said VP of Corporate Social Responsibility for Better World for Anheuser-Busch Katja Zastrow. “We are taking a different approach to simplify our messaging and help drive conversations with parents and teenagers – using comedy and humor to break the ice about a serious topic.”

Parents can underestimate the influence they have on their kids’ choices around alcohol. According to a GfK Roper Youth Report, parents remain the number one influence when it comes to their children’s decisions on whether or not to drink alcohol underage, over advertising. Parents should be aware of and take confidence in their influence and use it to talk with their children on this important topic.

Certified parent coach, MJ Corcoran provides three ways parents can help ensure teens are safe throughout prom and graduation season.

  1. Take advantage of resources your school has to offer. Schools are committed to keeping students safe, and they have years of experience managing teens during prom and graduation season. Be proactive – inquire and take advantage of any programs and information available.
  2. Don’t be afraid to get involved. While schools are well equipped to handle safety and responsibility, parents should not rely 100 percent on school staff alone. Be part of the planning process so you know what’s going on from start to finish.
  3. Reiterate expectations. Special occasions are not a reason to lower your expectations regarding underage drinking. Start conversations early to make sure your teens have a clear understanding well before the event date arrives. Listen to your teens and let them voice their thoughts and concerns before, during and after the events.

Visit the Family Talk About Drinking YouTube channel to watch the short videos, and the website to learn about the parent guide to get tips on how to begin these important conversations with the teens in your life. Additional Family Talk About Drinking online resources can be found on the organization’s website and owned social channels listed below. Please share the tips and short videos to be part of the community that helps to prevent underage drinking.

About Anheuser-Busch
Anheuser-Busch and its employees build on a legacy of corporate social responsibility by focusing on three key areas: promoting alcohol responsibility, preserving and protecting the environment and supporting local communities. In the past three decades, Anheuser-Busch and its wholesalers have invested more than $1 billion in national advertising campaigns and community-based programs to encourage responsible drinking and prevent underage drinking and drunk driving. Anheuser-Busch reduced total water use at its breweries 32 percent over the last 5 years and by 45.5 percent over the last 10 years. The company has been a leading aluminum recycler for more than 30 years. Since 1997, Anheuser-Busch and its Foundation have invested in local communities through donations of more than $530 million to charitable organizations. The company also has provided more than 72 million cans of emergency drinking water to people impacted by natural and other disasters since 1988. Based in St. Louis, Anheuser-Busch, the leading American brewer, is a wholly-owned subsidiary of Anheuser-Busch InBev, the leading global brewer. For more information, visit www.anheuser-busch.com.

For additional information:
Amanda Greenfield
Zeno Group
212-299-8957 / [email protected]

Safety Ties Together Construction Industry

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WORCESTER, Pa., April 26, 2016 /PRNewswire-HISPANIC PR WIRE/ — More than 50 national and global construction firms have joined forces for the annual Safety Week, a construction industry-wide education and awareness event. Safety Week 2016 will be held May 2-6 to align with what the Occupational Safety & Health Administration and other federal agencies have set as the National Safety Stand-Down focusing on fall prevention on the job.

Photo – http://photos.prnewswire.com/prnh/20160426/360086

Safety Week is an opportunity for people and companies – even competitors – to work together and rally around a common cause. During Safety Week, construction companies will take the opportunity to thank their employees for the commitment to safety and work to educate, inspire and share best practices. Many companies will conduct on-site safety awareness activities.

“Ask anyone in construction and they will tell you that safety is the number one priority – it crosses competitive boundaries and ties us all together,” said Ross Myers, CEO, Allan Myers and Safety Week co-chair.

“That is the reason we’ve chosen Safety Ties as our theme this year, because the commitment to safety is strongest when it’s woven into the culture of our work and is a visible part of our everyday routines and processes. For workers on a job site, this starts with the individual. Every day, each person needs to take responsibility for their own safety and the safety of those around them.”

To symbolize Safety Ties, participating companies will launch social media campaigns around photos of bootlaces as a visible homage to Safety Week.

Three major U.S. construction sites will host ceremonial events during which the laces and a “ribbon tying” will be used as powerful emblems of safety.

Job sites include:

  1. The New NY Bridge (replacing the Tappan Zee), Tarrytown, NY – featuring eight general traffic lanes, cashless tolling, and a shared-use path for pedestrians and cyclists.
  2. The Crenshaw/LAX Transit project, Los Angeles – an 8.5-mile light-rail line, with eight stations, serving the Crenshaw District, Inglewood, Westchester and surrounding area.
  3. The 35Express Project, Dallas, Texas – a $1.4 billion expansion of Interstate 35E between U.S. Highway 380 in Denton County and I-­635 in Dallas County extending approximately 30 miles, through nine cities and two counties to relieve traffic congestion. AGL Constructors, a joint venture between Archer Western Contractors L.L.C., Granite Construction Incorporated and the Lane Construction Corporation, in partnership with the design team of Parsons and HDR Inc., manages construction of the 35Express Project for the Texas Department of Transportation. The project is scheduled for completion in mid-2017.

At these events, guest speakers and project executives will speak about the status of their projects and the importance of and unifying nature of safety.

“A culture of safety starts at the CEO’s office and I applaud all the corporate executives who focus on safety as their essential product,” said LA Metro CEO Phillip A. Washington. “The end users of these great transportation projects understand that by caring for the safety of workers, we also care about the quality and safety of the entire system.”  

Additionally, Safety Week activations will be held at many other job sites across the country.

About Safety Week
Safety Week is sponsored by members of The Construction Industry Safety Initiative (CISI) and the Incident & Injury Free Executive Forum (IIF™). Additional support comes from the Alliance Partners, many of which are non-profit associations. For more information, visit www.safetyweek2016.com

Safety Week Sponsors
Adolfson & Peterson Construction | Aldridge | Allan Myers | American Bridge | Ames | API Group, Inc. | Atkinson Construction | Austin | Avalon Bay | Balfour Beatty Infrastructure Inc. | Baker Concrete Construction | Barnard | Barton Malow | Black & Veatch | BMWC Constructors | Boh Bros. | Brasfield & Gorrie | Cianbro | Clark Construction | Clyde Companies | Fluor | Gilbane | Granite | Great Lakes Dredge & Dock Company | Hensel Phelps | Hunter Roberts Construction Group | i+icon USA | Jacobs | J.F. Shea Electric, Inc. | JMJ Associates | J.E. Dunn Construction | Kiewit | Lane | Lend Lease | Liberty Mutual Insurance | Limbach | MWH Constructors | Manson Construction Co. | Massman Construction Co. | Mortenson Construction | Nicholson | PCL Construction | Parsons | Railworks | Shimmick Construction | Skanska | Stacy and Witbeck | struc’tur’al | Suffolk | Sundt | Terracon | Travelers | Traylor | Turner | Walsh | Weeks Marine | Zachry | Zurich

Bridgestone And Correa Tire Distributors Celebrated the Opening of the First “Bridgestone Store” In Puerto Rico

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En la fotografia "BS ejecutivos..." aparecen, de Izq. a Der.: Josue Correa, Presidente de Correa Tire Distributors; Erick Herrera, Country Manager de Bridgestone Costa Rica, y Daniel Benvenuti; Presidente de BS-LAN.

SAN JUAN, Puerto Rico, April 26, 2016 /PRNewswire-HISPANIC PR WIRE/ — Bridgestone Latin America North, BS-LAN, through its subsidiary in Costa Rica, and in alliance with Correa Tire Distributors, announced the opening of the first Bridgestone Store located in the financial commercial corridor in the city of San Juan, Puerto Rico. The new Bridgestone Store is the seventh service center in the company’s network of Family Channel stores on the island, and enhances the importance and strategic growth of the Puerto Rican market in the region.

Bridgestone Executives from left to right: Josue Correa, President of Correa Tire Distributors; Erick Herrera, Country Manager of Bridgestone Costa Rica, and Daniel Benvenuti; President of BS-LAN.

The Bridgestone Store counts with state-of-the-art facilities with the latest technology in equipment, offering customers personalized services by qualified personnel, in a comfortable place. The main benefits and competitive advantages of the new the Service Center are a complete line up of High-Performance tires for passenger and SUVs, with high quality and first class services, available in a 3,685 sq. m facility that ensures prompt service and assistance for our clients’ vehicles.

The opening ceremony was held on Saturday, April 23rd, and was presided by Daniel Benvenuti, President of Bridgestone Latin America North, and Josué Correa, President of Correa Tire Distributors; whom were accompanied by Erick Herrera, Country Manager, Bridgestone Costa Rica; Roger Hidalgo, Director of Sales, Bridgestone Costa Rica; among other special guests and customers.

“At Bridgestone, we are proud to celebrate the opening of this important service center in Puerto Rico, which represents the largest market in Central America and the Caribbean region. Through the establishment of positive purchase experiences and the development of innovative technology that strengthens our position as worldwide leader in tire manufacturing, we are following our mission to serving society with superior quality,”  said Daniel Benvenuti, President of Bridgestone Latin America North, BS-LAN.

Meanwhile, Josué Correa, President of Correa Tire Distributors stated during the ceremony that, “We are committed to creating a new standard of services in the tire industry, investing to continue to provide Puerto Ricans with the highest quality products and services within a very innovative model.”

Correa Tires Distributor, one of the largest importers on the island, is Bridgestone’s tires distribution business, and  is an established company in Puerto Rico, founded in 1978, when it began its retreading operations of passenger and light truck tires. As a distributor, it also sells tires to the commercial, industrial, agricultural and government sectors.

For Bridgestone, the new store is very meaningful for Puerto Rico as it is a growing market. “This area represents the largest vehicle fleet in the HP (High Performance) and UHP (Ultra High Performance) segments. With the opening of this Service Center we aim to increase market share and sustain our growth as the most important tire company in the country and the region,” said Erick Herrera, Country Manager of Bridgestone Costa Rica.

The new service center provides tuning, mechanical services, change of distribution belts, water pumps composure, change of oxygen sensors and dampers. In addition, the service center also offers brakes replacement and adjustment, suspensions, battery verification, sale and installation of tires, alignment, balancing, oil change, and preventive maintenance.

The new Bridgestone Store is located at 1141 F. D. Roosevelt, San Juan, Puerto Rico, and is open from 8:00 AM to 5:00 PM.

About Bridgestone Costa Rica, S.A.:
Bridgestone Costa Rica, SA (BSCR) is a subsidiary that is part of the business unit Bridgestone Latin America North, BS-LAN, a subsidiary of Bridgestone Latin America Tire Division, (BATO LA) and Bridgestone Americas, Inc., (BSAM) based in Nashville, Tennessee. BSCR was established and built its first tire in 1967 in La Ribera de Belen, in the province of Heredia. The facility manufactures passenger, light truck, truck and bus, and agricultural tires. BSCR also markets small off road tires throughout Costa Rica and has sales responsibilities for Central America and the Caribbean Islands

Service Center "Bridgestone Store" Puerto Rico

Photo – http://photos.prnewswire.com/prnh/20160425/359630
Photo – http://photos.prnewswire.com/prnh/20160425/359631

Embassy of Ecuador Partners with U.S. Fund for UNICEF to Raise Funds for Children Affected by Earthquake

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NEW YORK, April 26, 2016 /PRNewswire-HISPANIC PR WIRE/ — The Embassy of Ecuador together with the U.S. Fund for UNICEF today announced a fundraising partnership to support the children affected by the 7.8 magnitude earthquake which struck the country on Saturday, April 16. 

More than 655 people lost their lives in the Pacific coast of Ecuador as a result of the earthquake– a number which is likely to rise given that over 8,000 people were wounded. Hundreds are still missing and more than 29,000 people are in shelters. Of those affected, more than 250,000 are children who are in need of urgent assistance. Several UNICEF teams are in the hardest hit areas of Ecuador, assessing children’s needs and coordinating the response. An appeal of $23M was launched by UNICEF and humanitarian partners last week to support relief and recovery efforts.

“The Embassy of Ecuador encourages those who wish to help those affected to donate funds through UNICEF. We are longtime partners and are confident that they are best poised to deliver assistance – including urgently needed supplies, clean water and sanitation support to prevent the spread of disease, education and psychosocial assistance to help children cope with the trauma they have faced,” said His Excellency Francisco Borja Cevallos, Ambassador of Ecuador.

“For more than 40 years, UNICEF has partnered with the Government of Ecuador to provide healthcare, access to education and protection for children.  In this time of catastrophic need, we are working around the clock in partnership with the Embassy and Consulates to raise critically needed funds for the children of Ecuador,” said Caryl M. Stern, President & CEO of the U.S. Fund for UNICEF.

The Embassy of Ecuador and the U.S. Fund for UNICEF are encouraging those who wish to help to make monetary donations. UNICEF has an extensive infrastructure in place for procuring and distributing materials in more than 190 countries and territories worldwide. Donated goods must be screened, sorted, stored, transported and delivered, resulting in higher associated costs and delays in reaching those who need relief and supplies most. By prepositioning supplies and purchasing from regional or local sources, UNICEF eliminates expensive transportation costs, funding which can help purchase more supplies rather than being spent on shipping.

The U.S. Fund for UNICEF will provide donors and the Embassy with accountability for donations, and receipts for tax purposes.

How to help:
For more information or to make a tax-deductible contribution to UNICEF’s relief efforts, please contact the U.S. Fund for UNICEF:
Website: www.unicefusa.org/ecuador (English) or www.unicefusa.org/apoyeecuador (Spanish)
Toll free: 1-800-FOR-KIDS
Text: Text “Relief” to 864233 (UNICEF) to make a $10 donation
Mail: 125 Maiden Lane, 10th Floor, New York, NY 10038

Find us on Twitter: @unicefusa; join us on Facebook: UNICEF-USA

About UNICEF
The United Nations Children’s Fund (UNICEF) works in more than 190 countries and territories to put children first. UNICEF has helped save more children’s lives than any other humanitarian organization, by providing health care and immunizations, clean water and sanitation, nutrition, education, emergency relief and more. The U.S. Fund for UNICEF supports UNICEF’s work through fundraising, advocacy and education in the United States. Together, we are working toward the day when no children die from preventable causes and every child has a safe and healthy childhood. For more information, visit www.unicefusa.org.

Latino Faith Leaders Unite Over Colorado River Protections

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Summit Explores Stewardship in Protecting and Preserving Natural Resources

GRAND CANYON, Arizona, April 26, 2016 /PRNewswire-HISPANIC PR WIRE/ — This weekend over 40 Latino faith leaders from Arizona joined together to discuss the importance of protecting the Colorado River and how the Latino community can help lead the charge for its conservation. Following the meeting, the faith leaders also toured the Grand Canyon and explored how the protection of our national parks is crucial to our diverse cultural heritage.

“The Colorado River is the lifeblood of the southwest – its water sustains over 35 million people, including one-third of the nation’s Latinos, and endangered fish and wildlife in seven states,” said Maite Arce, president and CEO of Hispanic Access Foundation. “The Colorado River is an integral part of our heritage and way of life, and by taking action now we can make strides in ensuring that future generation can continue to benefit from this tremendous resource. These faith leaders embrace this and want to make a difference.”

Held by Por La Creación Faith-based Alliance, a Hispanic Access Foundation initiative that unites Latino faith leaders in an effort to develop stewards of God’s creation, the summit provided the opportunity for the attendees to learn more about the federal and local roles in the effort and how their local communities could get involved. Speakers included U.S. Department of Interior Deputy Secretary Michael Connor, Assemblies of God Central District Superintendent Dennis Rivera and American Rivers Communications Director Sinjin Eberle.

“The sustainability of the Colorado River depends upon multiple and diverse communities and stakeholders who live within its seven state region in the United States and in Mexico,” says Department of the Interior Deputy Secretary Michael Connor, who addressed the faith leaders. “It is critically important for everyone to share in collaborative efforts to ensure the Colorado continues as the lifeblood for future generations.”

WaterSMART is the Department of the Interior’s sustainable water initiative that uses the best available science to improve water conservation and help water resource managers identify and implement strategies to narrow the gap between supply and demand. Since its establishment in 2010, WaterSMART (‘Sustain and Manage America’s Resources for Tomorrow’) has provided about $250 million in competitively-awarded funding to non-federal partners, including tribes, water districts, municipalities and universities. These investments have conserved enough water to meet the annual needs of more than 3.8 million people. Each acre-foot of conserved water delivered means that an equal amount of existing supply is available for other uses.

“Latinos have an important voice in the protection of our public lands and waters. We have a moral responsibility to future generations to protect God’s creation — preserving the mountains, rivers, deserts and other breathtaking landscapes of our nation,” said Rivera. “Protecting the Colorado River is crucial not only to the majority of local economies in the area, but also to the spiritual well-being of our community.”

About Hispanic Access Foundation
Hispanic Access Foundation is a 501(c)(3) non-profit organization that improves the lives of Hispanics in the United States and promotes civic engagement by educating, motivating and helping them access trustworthy support systems. Our vision is that all Hispanics throughout the U.S. enjoy good physical health, a healthy natural environment, a quality education, economic success and civic engagement in their communities with the sum improving the future of America. For more information, visit www.hispanicaccess.org.

About Por La Creación Faith Based Alliance:
Por la Creación Faith-based Alliance’s mission is to develop stewards of God’s creation by educating and engaging this generation to leave a legacy for the future. The group seeks to educate Latinos and to encourage active engagement in supporting the nation’s public lands and protecting our natural resources.

Contact: Robert Fanger
P: 317-410-7668
E: [email protected]  

México’s Most Outrageous Projects On Wheels Are Back In Season Three Of Mexicánicos

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Martin Vaca, protagonist of Discovery en Espanol series MEXICANICOS. Mondays @10PM E/P.

MIAMI, April 26, 2016 /PRNewswire-HISPANIC PR WIRE/ — The talented mechanic Martín Vaca and his team are back with new challenges and more of the incredible automobile conversions that have fascinated Hispanic audiences.  With his passion for all things motorized, Martín continues to push the limits of his ingenuity to accomplish extreme transformations, such as turning a double cabin pickup into a hearse or building the world’s biggest limousine, roomy enough for 50 people and complete with a dance floor and DJ booth.  The third season of MEXICÁNICOS (#mexicanicos) premieres May 9 and will air Mondays at 10PM E/P during the network’s ‘Lunes de motores’ programming block.

Martin Vaca, protagonist of Discovery en Espanol series MEXICANICOS. Mondays @10PM E/P.

Special guests this season include Mexican singer and comedian Lola Cortés who visits Martín’s Guadalajara workshop with a special request: to make her Corvette 2000 into a 1950s model. In another episode, world boxing champion Ana María Torres, aka “La Guerrera” (The Warrior), asks Martín to personalize her 1954 Ford Custom Line. She wants to add a boxing glove emblem on the front of the car and an image of the World Boxing Council’s Diamond Belt under the hood. 

A new team member also joins the show this season: Lidia, an electromechanical engineering student hired as an assistant to Isabel, Martín’s daughter.  Lidia will have to stand up for her work and ideas in a male-dominated workplace.

Fans of the series and car lovers can find exclusive material, unedited videos, surprising facts and interviews with the show’s cast of characters on the Mexicánicos Facebook page: https://www.facebook.com/mexicanicos, and on Discovery en Español’s YouTube channel: https://www.youtube.com/discoveryenespanol .

About Discovery en Español

Discovery en Español connects Spanish-speaking viewers in the U.S. to the world and all its wonder and possibilities. It provides quality programming focusing on bold storytelling across core genres including adventure, ingenuity, natural history, investigation and current affairs. Created by Discovery Communications, Discovery en Español is widely distributed on Hispanic tier packages throughout the country. For more information, please follow us on Facebook at facebook.com/discoveryenespanol, Twitter @DiscoveryenESP and Instagram @discoveryenespanol.

Discovery en Espanol

Photo – http://photos.prnewswire.com/prnh/20160426/360155
Logo – http://photos.prnewswire.com/prnh/20160426/360154

‘Cinderella Era’ of Your Vehicle is No Fairy Tale

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BETHESDA, Maryland, April 26, 2016 /PRNewswire-HISPANIC PR WIRE/ — Once upon a time, buying a new car may have sounded like a dream come true, but keeping your car through the “Cinderella Era” can mean more gold at the end of the rainbow, says the non-profit Car Care Council.

“The smartest way to get a solid return on your vehicle investment is to keep your car through what we call the ‘Cinderella Era.’ That’s the period of time after the payoff when your car is still in great shape and needs only modest repairs,” said Rich White, executive director, Car Care Council. “With proper care, the typical vehicle should deliver at least 200,000 miles of safe, dependable performance, and that’s no fairy tale.”

By simply allocating the equivalent of just one new car payment, motorists can cover an entire year’s worth of basic maintenance and live happily ever after with their current vehicle. The most common maintenance procedures and repairs to keep a car operating safely and reliably while maintaining its long-term value involve checking the oil, filters and fluids, the belts and hoses, brakes, tires and air conditioning. The council also recommends an annual tune-up and wheel alignment.

“Whether it’s an oil change, replacing brakes or new belts and hoses, that periodic repair bill is a drop in the bucket compared to monthly payments on a new car,” said White. “The end of the story is that a properly maintained vehicle is safer, more dependable, more fuel efficient, less polluting and more valuable.”

The Car Care Council is the source of information for the “Be Car Care Aware” consumer education campaign promoting the benefits of regular vehicle care, maintenance and repair to consumers. For a copy of the council’s Car Care Guide or for more information, visit www.carcare.org.

Viking Cold Solutions ™ delivers green, cost-effective energy saving technology for cold storage facilities and supermarkets

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HOUSTON, April 26, 2016 /PRNewswire-HISPANIC PR WIRE/ — Viking Cold Solutions™, a leading provider of Thermal Energy Storage solutions for cold storage facilities and supermarkets, announced the launch of Solar Energy Storage™, bundling Viking Cold’s thermal energy storage with rooftop solar photovoltaic (PV) systems to deliver around-the-clock green, cost-effective energy management for cold storage facilities, supermarkets and utilities.

Viking Cold is combining Thermal Energy Storage with renewable energy sources, such as PV systems, making it possible for cold-storage facilities, supermarkets, and utilities to intelligently store and deploy refrigeration to reduce energy costs. This environmentally friendly solution solves one of the largest challenges to solar energy utilization by reducing renewable variability.

“Solar has proven to be a low-cost, reliable and green generation resource, but it creates a new problem with utilities with its intermittent nature for customers that require around the clock refrigeration,” said James Bell, CEO of Viking Cold Solutions. “Until now, the missing piece has been cost-effective and reliable thermal energy storage.  Our system will enable cold storage operators to sustainably protect their products, while lowering operating costs, making solar energy much more accessible to companies driven by green business practices.”

The Thermal Energy Storage solution in combination with PV generation stores thermal energy and deploys it during peak demand, in the evening or any time of non-generation. As a result, electricity peak demand can be reduced by up to 90 percent.   

Utilities benefit from the Viking Cold’s Solar Energy Storage solution by providing a “buffer” of efficient and green on-demand energy storage at customer sites. The solution also helps stabilize the grid enabling more intermittent users & suppliers of electricity to safely interconnect and helps achieve local mandatory energy storage targets.

Rooftop solar and Viking Cold’s Solar Energy Storage™ share many advantages, making them a perfect combination:

  • Increase the value of solar PV – by storing energy during the day and using it for refrigeration at night (increasing savings)
  • Cost-effectiveness and system longevity – Rooftop solar and Viking Cold’s Solar Energy Storage are low-cost and are designed to last for at least 20 years or the life of the facility, with minimal maintenance or downtime.
  • Lower peak demand charges – Peak load shedding or shifting at any time of day increases savings during periods of renewable variability
  • Reduce operational risk – Thermal backup allows customers to maintain safe temperatures and food quality during power outages or equipment failure, reducing business interruption and perishable food loss
  • Economic development—Rooftop solar and Viking Cold’s Solar Energy Storage use local engineering and labor, leveraging utility investments to boost the local economy.

Viking Cold Solutions™ is a thermal energy storage company focused on making the world’s cold storage systems smarter and more efficient. Their Thermal Energy Storage Systems have saved their clients over 5600 MW of energy and have removed over 3900 metric tons of Carbon from the air. Their team has deep expertise in cold storage energy management, supermarket energy management, and thermal energy storage systems.

Viking Cold provides turnkey energy-management solutions that reduce operational costs and business risk for cold storage and supermarkets with high refrigeration-based energy loads. The company is expanding rapidly throughout the U.S. and internationally. To learn more, please watch Viking Cold’s 90 second video which explains how the technology works and visit vikingcold.com.