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Forbes Travel Guide Announces 2016 Star Rating Awards

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ATLANTA, Feb. 22, 2016 /PRNewswire-HISPANIC PR WIRE/ — Forbes Travel Guide today unveiled its 58th list of worldwide Star Rating recipients, including 42 new Five-Star hotels, 101 new Four-Star hotels and 57 new hotels in the Recommended category.

Forbes Travel Guide now rates properties in 29 countries throughout The Americas, Europe and the Asia-Pacific region and expects to double its size again in the next year with expansion into the Middle East and Africa. The 2016 Five-Star hotel winners now total 154 — the most in Forbes Travel Guide’s history. The company continues its uniquely selective process for recognizing the finest properties in the markets it rates, rewarding intuitive, gracious service —  which makes winning an award one of the most prestigious achievements in the industry.

In addition to the Five-Star hotel winners, two new restaurants earned Five-Star awards, bringing the total to 56. Two new spas achieved Forbes Travel Guide’s highest honor, pushing the tally to 47 Five-Star spas. See the complete Star Rating list here.

“We are delighted to recognize the 2016 Star Rating recipients, a phenomenal group of hotels, restaurants and spas,” said Gerard J. Inzerillo, Chief Executive Officer of Forbes Travel Guide. “These properties set an unimpeachable standard of excellence in hospitality at a moment when the proliferation of voices claiming to provide unbiased ratings online is exploding. With Forbes Travel Guide-rated properties, there is no ambiguity, no doubt: based on a stringent set of standards developed and refined over six decades, our ratings are now accepted and embraced worldwide. We are proud to congratulate each of the owners, property managers and their teams, and everyone associated with the prestigious properties recognized today. Together, we help discerning consumers make better luxury travel decisions worldwide.”

Forbes Travel Guide also recognized a total of 410 Four-Star hotels, 187 Four-Star restaurants and 180 Four-Star spas, as well as its list of 159 Recommended hotels and 68 Recommended restaurants in the markets it rates — the United States, Canada, Mexico, the Caribbean, Bermuda, Buenos Aires, Iguazu Falls, Rio de Janeiro, Sao Paulo, Costa Rica, England’s Home Counties, London, the French Riviera, Paris, Berlin, Florence, Milan, Rome, Geneva, Bangkok, Beijing, Guangzhou, Hangzhou, Hong Kong, Macau, Shanghai, Singapore, Taipei and Tokyo.

A Snapshot of the List: Highlighting the Big Winners and Trends

  • Four Seasons Hotels and Resorts made the strongest showing among hotel brands, with six new Five-Star hotels in Florence, Italy; Geneva, Switzerland; Hangzhou, China; Papagayo, Costa Rica; Paris, France; and Whistler, Canada. It also dominated the overall Five-Star hotel list, nabbing 26 of the 42 spots. This is the first time in the company’s history it has achieved six new Five-Star hotels in a single year.
  • Paris was the year’s biggest winner among new destinations, debuting with nine Five-Star hotels: Four Seasons Hotel George V, Paris; Hôtel Plaza Athénée; La Réserve Paris; Le Bristol Paris; Le Meurice; Le Royal Monceau — Raffles Paris; Mandarin Oriental, Paris; The Peninsula Paris; and Shangri-La Hotel, Paris.
  • Italy also scored high, with eight hotels earning Five-Star accolades in the country’s first year as a rated destination. Rome continues to be a hot luxury destination, boasting four Five-Star hotels (Hotel de Russie, Hotel Eden, Hotel Hassler Roma, J.K. Place Roma). Florence clinched three Five-Star awards (Four Seasons Hotel Firenze, Hotel Savoy, Portrait Firenze) and Milan took one (Mandarin Oriental, Milan).
  • In the Asia-Pacific region, Four Seasons Hotel Hangzhou at West Lake became the first-ever Five-Star hotel in that newly rated destination. China now has a total of 10 Five-Star hotels, with three first-time winners this year. Palace Hotel Tokyo became the first Japanese-branded hotel ever to receive Five-Star recognition. Peninsula achieved two new Five-Star awards, one in Tokyo and another in Bangkok.
  • Distinctive independent boutique properties around the world continue to gain recognition, including The Goring, London; J.K. Place Roma, Rome; La Réserve Paris; and Portrait Firenze, Florence; and. All garnered Five-Star awards for the first time. Coworth Park, set in the English Royal County of Berkshire, also earned the top honor — demonstrating that the highest levels of service and facilities can be found in all locations, at all property types and in all parts of the world.
  • Langham Hotels & Resorts nabbed its first Five-Star award in the U.S. The Langham, Chicago won the top honor for both its hotel and spa.
  • The Caribbean and Mexico scored big wins. In the Caribbean, large branded hotels such as Puerto Rico’s Dorado Beach, A Ritz-Carlton Reserve joined independent boutique properties like Barbados’ Sandy Lane Hotel in earning first-time Five-Stars. Mexico had six Five-Star hotels on the list in Cabo San Lucas, Cancun, Playa del Carmen and Punta Mita.
  • In the U.S., Wequassett Resort and Golf Club became the only Five-Star hotel on Cape Cod, its first time winning the coveted honor. It joined Five-Star properties from destinations as diverse as New York City (eight Five-Star hotels); Las Vegas (five Five-Star hotels); and Park City, Utah (two Five-Star hotels).

For details on how Forbes Travel Guide compiles its Star Ratings, visit http://www.forbestravelguide.com/about/forbes-travel-guide.

To view the complete list of 2016 Forbes Travel Guide Star Rating recipients, visit http://www.forbestravelguide.com/about/awardwinners.

About Forbes Travel Guide

Forbes Travel Guide is the originator of the prestigious Five-Star Rating system, and has provided the travel industry’s most comprehensive ratings and reviews of hotels, restaurants and spas since 1958. Forbes Travel Guide has a team of expert inspectors who anonymously evaluate properties against up to 800 rigorous and objective standards, providing consumers the insight to make better-informed travel and leisure decisions. Forbes Travel Guide is the most prestigious standard for luxury hospitality worldwide. For more information about Forbes Travel Guide, visit www.forbestravelguide.com.

ForbesTravelGuide.com combines the objectivity and heritage of the Forbes Travel Guide Star Rating system with insightful recommendations from a hand-selected group of travel experts, tastemakers and Forbes Travel Guide inspectors. ForbesTravelGuide.com is the exclusive online destination for Forbes Travel Guide’s list of Star-Rated hotels, restaurants and spas, and gives its registered members exclusive access to special offers and curated experiences from select Forbes Travel Guide partners.

Connect with Forbes Travel Guide:

Instagram: www.instagram.com/ForbesTravelGuide

Twitter: www.twitter.com/ForbesInspector

Facebook: www.facebook.com/ForbesTravelGuide

MEDIA CONTACT:
Michael Frenkel
MFC PR
+1-212-808-6559
[email protected]

Entravision to Air One-on-One Live Interview with Democratic Presidential Candidate Hillary Clinton

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LAS VEGAS, Feb. 20, 2016 /PRNewswire-HISPANIC PR WIRE/ —

WHAT:

Entravision Communications Corporation‘s (NYSE: EVC) a diversified media company serving U.S. Latino audiences and communities, has secured an unprecedented, exclusive one-on-one interview with Presidential Candidate Hillary Clinton. During the program, host Rafael Contreras and Hillary Clinton will discuss key issues among the U.S. Latino voter community in addition to the importance of U.S. Latino awareness of their own political power.

WHEN:       

Air Date: Saturday, February 20, 2016
Time: 8:00 am PT – 9:00 am PT

WHERE:   

This segment will air on Entravision’s KINC-TV CH. 15 Noticias Univision Nevada station, and will be filmed at Entravision studios in Las Vegas, NV at 500 Pilot Road.

The program will also include minute by minute online coverage by Entravision political editor Alida Gonzalez on Entravision’s politicaparami.com website, in addition to live coverage on Entravision’s Facebook (PoliticaParaMiUSA), Twitter and Instagram (@PoliticaParaMi).

WHY:  

In its ongoing effort to keep audiences informed with the latest issues and current events both locally and nationally, Entravision is committed to providing comprehensive news on the current political landscape in this critical election year. As a leader in Spanish-language media, Entravision is dedicated to meeting the increasing demand for high-quality news coverage through interviews with key political figures to discuss the latest and most relevant issues.

 

UPDATE: Use the Nutrition Facts Label and Reduce Your Sodium Intake

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SILVER SPRING, Maryland, Feb. 19, 2016 /PRNewswire-HISPANIC PR WIRE/ — February is American Heart Month. In the United States (U.S.), an estimated 56% of adults have either hypertension (high blood pressure) or prehypertension (slightly elevated blood pressure). Increased sodium intake can increase your risk of developing hypertension, which can lead to heart attacks, heart failure, stroke, kidney disease, and blindness. 

Logo – http://photos.prnewswire.com/prnh/20090824/FDALOGO

To prevent or manage hypertension, the U.S. Food and Drug Administration (FDA) reminds you to use the Nutrition Facts Label to check the sodium content of packaged foods and beverages.

Learn more at:  http://www.fda.gov/Food/IngredientsPackagingLabeling/LabelingNutrition/ucm315355.htm

Look at the Label!
Packaged foods and beverages can contain high levels of sodium, whether or not they taste salty – so before purchasing, check the amount of sodium in the products to make informed dietary choices. Sodium content can vary significantly between similar types of foods.

  • Understand the Daily Value
    The Daily Values are the amounts of nutrients recommended per day for Americans 4 years of age and older. The Daily Value for sodium is less than 2,400 milligrams (mg) per day – that’s equal to about 1 teaspoon of salt. Yet on average, Americans eat about 3,400 mg of sodium a day.
  • Use the Percent Daily Value (%DV) as a Tool
    The %DV tells you how much of a nutrient is in one serving of a food.  The %DV is based on 100% of the Daily Value for sodium. When comparing and choosing foods, pick the food with a lower %DV of sodium.  As a general rule:
    • 5% DV or less of sodium per serving is low
    • 20% DV or more of sodium per serving is high
  • Pay attention to serving sizes
    The %DV listed is for one serving, but one package may contain more than one serving. Be sure to look at the serving size to determine how many servings you are actually consuming.

Know the Sources of Sodium
More than 40% of the sodium consumed by Americans comes from the following 10 types of foods:

  • Breads and rolls
  • Cheese (natural and processed)
  • Cold cuts and cured meats (such as deli or packaged ham or turkey)
  • Mixed meat dishes (such as beef stew, chili, and meat loaf)
  • Mixed pasta dishes (such as lasagna, pasta salad, and spaghetti with meat sauce)
  • Pizza
  • Poultry (fresh and processed)
  • Sandwiches (such as hamburgers, hot dogs, and submarine sandwiches)
  • Savory snacks (such as chips, crackers, popcorn, and pretzels)
  • Soups

Watch Sodium When Eating Out, Too!
When eating away from home, ask if nutrition information is available. If a restaurant item or meal includes a claim about its nutrient content, such as “low sodium” or “low fat,” then nutrition information to support that claim is required to be available at the point of purchase.

In addition, FDA’s Menu Labeling Final Rule will require many chain restaurants (and other places selling restaurant-type food) to provide written information on the nutrient content of standard menu items, including the amount of sodium. We’ll keep you posted!

Contact: Media: 1-301-796-4540  Consumers: 1-888-SAFEFOOD (toll free) 

Star Wars Takes to the Skies This Summer in New Blockbuster Nighttime Spectacular at Walt Disney World Resort

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LAKE BUENA VISTA, Florida, Feb. 19, 2016 /PRNewswire-HISPANIC PR WIRE/ — Following the extraordinary popularity of Star Wars: The Force Awakens, Walt Disney World Resort is unveiling even more Star Wars-themed entertainment at Disney’s Hollywood Studios starting this spring – including one of the most elaborate fireworks and projection shows in the park’s history.

Photo – http://photos.prnewswire.com/prnh/20160219/335168

Just in time for spring, that “galaxy far, far away” will be closer than ever with the April 4th arrival of the new Star Wars live entertainment experience Star Wars: A Galaxy Far, Far Away and a menacing First Order stormtrooper procession at Disney’s Hollywood Studios. And to kick off summer, the park is launching a new nightly fireworks and projection show called Star Wars: A Galactic Spectacular that will eclipse anything of its kind in the park’s history.

These new Star Wars entertainment elements, coupled with other recently-added Star Wars experiences, make Disney’s Hollywood Studios the place for fans to celebrate their Star Wars passion.

Here are details on these latest entertainment features coming to Disney’s Hollywood Studios this spring and summer:

APRIL 4:

  • Star Wars: A Galaxy Far, Far Away: This new live, stage show celebrates iconic moments from the Star Wars saga with live vignettes featuring popular Star Wars characters, such as Kylo Ren, Chewbacca, Darth Vader and Darth Maul. The show will take place multiple times each day at the Center Stage area near The Great Movie Ride.
  • Stormtroopers march: At various times each day, the menacing Captain Phasma will lead a squad of First Order stormtroopers as they march in formation from Star Wars Launch Bay to the Center Stage area in an intimidating demonstration of the First Order’s indomitable strength.

SUMMER: 

  • Star Wars: A Galactic Spectacular: As the next generation of the current Star Wars-inspired fireworks show, this blockbuster nightly show, unprecedented in Disney’s Hollywood Studios history, will light up the sky with Star Wars-themed fireworks, lasers, light projections and other special effects combined with Star Wars-themed music and iconic characters and scenes from throughout the saga.

Through these state-of-the-art special effects that project onto the nearby Chinese Theatre and other surrounding buildings, guests will gaze at the twin suns of Tatooine, push through a field of battle droids, navigate through an asteroid field, soar down the trench of the Death Star and deliver the final blow to destroy Starkiller Base. The show, which will unfold through a series of acts, will be punctuated by a tower of fire as well as powerful spotlight beams that create lightsabers in the sky.

These latest Star Wars experiences join other new Star Wars elements recently launched at Disney’s Hollywood Studios, such as Star Wars Launch Bay. Since its debut in December, Star Wars Launch Bay has become a popular and central location where guests immerse themselves in the Star Wars saga through themed galleries, large-scale artifacts and Star Wars character encounters, including recently-added Kylo Ren, the menacing character from Star Wars: The Force Awakens.

Other recent additions that have attracted legions of fans since their December debut include:

  • Star Wars: Path of the Jedi, a cinematic reel celebrating the Star Wars saga.
  • The enhanced Star Tours – The Adventures Continue that includes new characters and a new journey from Star Wars: The Force Awakens.
  • The reimagined Jedi Training: Trials of the Temple, featuring new characters, including the Seventh Sister from the Disney XD series Star Wars Rebels.
  • The “Symphony in the Stars: A Galactic Spectacular,” a nightly fireworks show set to Star Wars-themed music that will be reimagined as Star Wars: A Galactic Spectacular this summer.
  • First Order stormtrooper patrols.
  • Star Wars-inspired food and beverage offerings.

With these new entertainment elements, Walt Disney World Resort guests can enjoy even more extensions of the record-setting movie Star Wars: The Force Awakens and further immerse themselves into the Star Wars galaxy like never before. Each entertainment element offers guests a uniquely immersive Star Wars experience, all adding to an unforgettable day and night at Disney’s Hollywood Studios.

And more Star Wars experiences are on the way with the upcoming Star Wars-themed lands planned for Walt Disney World Resort and Disneyland Resort in California.

For more information about Walt Disney World Resort, visit www.wdwnews.com or visit www.DisneyParksBlog.com. Join the conversation online using #StarWars.

Use the Nutrition Facts Label and Reduce Your Sodium Intake

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SILVER SPRING, Maryland, Feb. 19, 2016 /PRNewswire-HISPANIC PR WIRE/ — February is American Heart Month. In the United States (U.S.), an estimated 56% of adults have either hypertension (high blood pressure) or prehypertension (slightly elevated blood pressure). Increased sodium intake can increase your risk of developing hypertension, which can lead to heart attacks, heart failure, stroke, kidney disease, and blindness. 

Logo – http://photos.prnewswire.com/prnh/20090824/FDALOGO

To prevent or manage hypertension, the U.S. Food and Drug Administration reminds you to use the Nutrition Facts Label to check the sodium content of packaged foods and beverages.

Learn more at:  http://www.fda.gov/Food/IngredientsPackagingLabeling/LabelingNutrition/ucm315355.htm

Look at the Label!

Packaged foods and beverages can contain high levels of sodium, whether or not they taste salty – so before purchasing, check the amount of sodium in the products to make informed dietary choices. Sodium content can vary significantly between similar types of foods.

  • Understand the Daily Value
    The Daily Values are the amounts of nutrients recommended per day for Americans 4 years of age and older. The Daily Value for sodium is less than 2,400 milligrams (mg) per day – that’s equal to about 1 teaspoon of salt. Yet on average, Americans eat about 3,400 mg of sodium a day.
  • Use the Percent Daily Value (%DV) as a Tool
    The %DV tells you how much of a nutrient is in one serving of a food.  The %DV is based on 100% of the Daily Value for sodium. When comparing and choosing foods, pick the food with a lower %DV of sodium.  As a general rule:
    • 5% DV or less of sodium per serving is low
    • 20% DV or more of sodium per serving is high
  • Pay attention to serving sizes.
    The %DV listed is for one serving, but one package may contain more than one serving. Be sure to look at the serving size to determine how many servings you are actually consuming.

Know the Sources of Sodium

More than 40% of the sodium consumed by Americans comes from the following 10 types of foods:

  • Breads and rolls
  • Cheese (natural and processed)
  • Cold cuts and cured meats (such as deli or packaged ham or turkey)
  • Mixed meat dishes (such as beef stew, chili, and meat loaf)
  • Mixed pasta dishes (such as lasagna, pasta salad, and spaghetti with meat sauce)
  • Pizza
  • Poultry (fresh and processed)
  • Sandwiches (such as hamburgers, hot dogs, and submarine sandwiches)
  • Savory snacks (such as chips, crackers, popcorn, and pretzels)
  • Soups

Watch Sodium When Eating Out, Too!

When eating away from home, ask if nutrition information is available. If a restaurant item or meal includes a claim about its nutrient content, such as “low sodium” or “low fat,” then nutrition information to support that claim is required to be available at the point of purchase. In addition, as of December 1, 2016, many chain restaurants (and other places selling restaurant-type food) will be required to provide written information on the nutrient content of standard menu items, including the amount of sodium.

Contact:  Media: 1-301-796-4540  Consumers: 1-888-SAFEFOOD (toll free)

African Americans, Hispanics face greater risk of heart failure

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DALLAS, Feb. 18, 2016 /PRNewswire-HISPANIC PR WIRE/ — More than 915,000 Americans will be diagnosed with heart failure this year, according to the recently published American Heart Association 2016 Statistical Update.

Logo – http://photos.prnewswire.com/prnh/20151216/296712LOGO

Heart failure, a chronic, progressive condition in which the heart can’t pump blood efficiently to meet the body’s needs, is one of the most common heart diseases in the United States. In the next 15 years, the number of people living with the condition is expected to increase substantially – from 5.7 million to nearly 8 million by 2030 – and treatment costs will nearly double.

The statistics for minorities are even more startling. Studies show heart failure disproportionately affects African Americans, with incidences roughly double that of whites. This population is also at greater risk of developing the condition at younger ages and dying from it.

Hispanics have the second-highest risk of developing heart failure and are more likely to be younger, have diabetes or high blood pressure and be overweight/obese. Studies also show Hispanics with heart failure have higher rates of hospitalizations and readmissions for heart failure.

Numerous studies point to higher rates of modifiable risk factors such as high blood pressure, diabetes and obesity as the reason these groups are more likely to have heart failure.

Education is crucial because people of all races aren’t aware of heart failure symptoms or risk factors. And those who suffer from the condition, may not realize they have it.

“These statistics highlight the need for all Americans to get an annual checkup, and especially for minority populations—who are at higher risk—to start in early adulthood to check blood pressure,” said Mariell Jessup, M.D., a former president of the American Heart Association and a cardiologist at the University of Pennsylvania in Philadelphia. “Heart failure is preventable and treatable. Data shows that if we can control blood pressure, we may prevent heart failure. This specifically has the potential to reduce the incidence of heart failure in minority populations.”

Jessup’s advice resonates with twins Kimberly Ketter and Shaun Rivers, of Richmond, Va.

The sisters, both nurses and African American, ignored early warning signs and got their heart failure diagnoses one week apart at the age of 40 in 2009. The diagnosis was particularly surprising, because they did not have the typical risk factors. While their heart failure stemmed from a genetic condition, they now understand the importance of tuning into the body’s warning signals, living a healthy lifestyle and seeing a doctor regularly.

They join a newly established team of American Heart Association Heart Failure Patient Ambassadors through the Rise Above Heart Failure initiative. The group works to increase awareness and understanding of heart failure, sharing personal experiences and helpful resources.

Additionally, Kim and Shaun share their story in hopes of saving the lives of fellow parishioners at The Saint Paul’s Baptist Church, leading the American Heart Association’s EmPowered To Serve™ initiative they’ve established there. EmPowered To Serve is a national strategic initiative partnering with faith-based and other organizations serving minority populations to improve health outcomes in underserved communities.

“It all boils down to access to care and education,” said Rivers, Advanced Diabetes Clinical Nurse Specialist. “We need to go out and educate in schools and churches — where the people are. It’s going to take a whole lot of effort from a whole lot of people to create change on a larger scale.”

Another simple piece of advice they offer: Don’t ignore signals from your body — or from your lineage.

“Many people don’t talk about their health concerns, but knowing your family history is key,” said Ketter, a nurse practitioner. “I tell people to do a family tree. You could be genetically predisposed to high blood pressure, diabetes or heart disease. Education is a huge first step. If people know they are at risk, they can start tackling the problem early.”

The American Heart Association launched the Rise Above Heart Failure initiative last year to increase the dialogue about the condition, empower patients to take a more active role in their care, and encourage small changes that can lead to healthier lifestyles and better disease management to help keep patients out of the hospital. Rise Above Heart Failure is nationally supported by Novartis Pharmaceutical Corp.

The American Heart Association/American Stroke Association receives funding mostly from individuals. Foundations and corporations donate as well, and fund specific programs and events. Strict policies are enforced to prevent these relationships from influencing the association’s science content. Financial information for the American Heart Association, including a list of contributions from pharmaceutical companies and device manufacturers, is available at www.heart.org/corporatefunding.

Houston Businesses Flock to Consilium for Innovative Interior Design

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HOUSTON, Feb. 18, 2016 /PRNewswire-HISPANIC PR WIRE/ — Houston-based interior design firm, Consilium, is quickly becoming the go-to company for tech-infused, state-of-the-art, modern design for upscale businesses and homeowners.

Logo – http://photos.prnewswire.com/prnh/20160218/334952LOGO

“Interior design is much more than nice pillows and a coat of paint on the walls,” says Laurie Coton, Consilium president and creative director. “The elements of a room set the tone of the space and give it personality. When we consult with our clients, we make sure the message they want to send comes across clearly in the design of their office or home environment.”

At luxury real estate firm, Nan & Company Properties, Consilium created a design that complemented their technology-centric culture. The real estate company is completely paperless and relies on computer software to conduct business to lessen its environmental footprint. With this in mind, Consilium created a space that speaks of transparency, with glass walls, white décor and orange accents.

“When you walk through the doors of Nan & Company, you’re immediately hit with a message that says the company is both contemporary and at the forefront of their industry. That was definitely intentional,” says Coton.

ONGC Videsh Limited, with offices in the Houston area, relied on Consilium to merge culture and tradition with the familiar design elements that are expected of a company with offices in a large American city. The firm included essential elements to convey the unique point of view of the energy company.

Homeowners also call on Consilium to deliver luxurious environment with individual style. The firm is currently providing design services in the Astoria high-rise luxury condominium building located in the exclusive Galleria/Uptown area of Houston. The unit boasts lavish materials and natural textures to achieve a specific aesthetic that adds to Consilium’s residential body of work.

“Your home design says a lot about who you are. That’s why I help my clients bring forth a true and honest expression of themselves through the ambiance great design can create,” says Coton.

One trend Coton has latched onto is helping families from other countries, particularly Mexico, create the décor from their first homes, condos and ranch properties. These particular makeovers sometimes require renovations. For those projects, she works hand-in-hand with Integrity Interior and Exterior.

For foreign national clients who sometimes need more help becoming acclimated to America, Consilium often takes the lead on more than just finding them a great home. Extra services include assistance with setting up utilities, locating educational options, getting the home furnished and much more. It is a complete turnkey experience.

“One of our latest projects involved getting a ranch property set up for our client in less than two weeks,” Coton said. “We got everything ready, even down to putting hangers in the closets. It really is the little things that make or break an experience, and at Consilium, we’re fantastic at giving our clients an experience they’ll never forget.”

For more information about Consilium, visit www.consiliumhome.com.

ABOUT CONSILIUM

Consilium Home is a full-service interior design firm serving both residential and commercial clients in the greater Houston area. Consilium offers services ranging from small, custom projects to whole-home designs and is led by Laurie Coton, president and creative director.

Contact: Misty Starks
832-283-7575
[email protected]

el Jimador Tequila Celebrates National Margarita Day With New Survey

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LOUISVILLE, Kentucky, Feb. 18, 2016 /PRNewswire-HISPANIC PR WIRE/ — While we all “love” chocolate and flowers, February is now the most wonderful time of year for another reason: ’tis the season for margaritas! In fact, margarita season officially kicks off on February 22nd with National Margarita Day!

Photo – http://photos.prnewswire.com/prnh/20160218/334695

But wait…margaritas in February? Well, if you are like the 64 percent of millennials who drink margaritas outside of the summer season, according to a survey* commissioned by el Jimador Tequila, the No. 1 selling 100 percent agave tequila in Mexico – then this is the best news since the invention of the blender!

So, before you salt the rim of your next glass, take a look at some of the unique ways millennials will be celebrating National Margarita Day and Margarita Season this year.

A Case of the Mondays?
Though we all can get the Monday blues, it doesn’t have to be that way. Only 13 percent of survey respondents said they would drink a margarita on Monday. Too many are missing out! Today’s the perfect day to start a new Monday tradition – Margarita Mondays.

Don’t Be a Two Percenter – Try Something New!
Remember when margaritas came in two varieties – with or without salt? Yeah, we just yawned too. Millennials nowadays are interested in trying new flavors to keep their taste buds guessing, with 84 percent of survey respondents proclaiming their interest in trying new types of margaritas. On the other hand, 2 percent of respondents said they will ONLY stick to classic margaritas, which is 2 percent too many in our opinion. But what do we know? We’re only the margarita experts.

Sweet vs. Spicy
Spicy flavors have been on the rise with millennials, with ingredients seemingly never hot enough. However, when it comes to unconventional ingredients in margaritas, champagne and black raspberry made the top of the list, crowning “sweet” the winner of this round. Surprisingly, spicy ingredients such as jalapeños and sriracha ranked lower on the list. Lucky for you, margaritas don’t play favorites! Have a sweet tooth? The Korbelrita is your calling. Feeling spicy? A Habanero margarita might just light your taste buds.

Slice of Pizza, Meet Slice of Lime
Mexican cuisine and a margarita – a pairing made in taste bud heaven. But have you ever thought to pair a margarita with a hot slice of pizza? Already ahead of the game, millennials are doing the “newest thing” and experimenting with different cuisine pairings. In fact, when asked what unconventional foods they would pair with a margarita, the number one answer was pizza.

Margarita for the Goal!
Aside from a Mexican restaurant, 32 percent of survey respondents listed sports bars as their top place to drink a margarita. So when you are out with the crew watching the next big soccer match, skip the beer and opt for a refreshing ‘rita.

Now that you’re ready to plan your celebration for National Margarita Day, try these out-of-the-box recipes from el Jimador Tequila.

Korbelrita
1 ½ oz el Jimador Tequila
½ oz Triple Sec
3 oz Sour Mix
187ml Korbel
Glass: Pint Glass with Clip

In a shaker filled with ice, add ingredients and shake to mix. Pour into margarita glass rimmed with salt (optional). Flip the Korbel upside down into your glass. Garnish with a lime wedge.

Rasparita
1 ½ oz el Jimador Tequila
½ oz Triple Sec
3 oz Sour Mix
½ oz Chambord Liquor

In a shaker filled with ice, add ingredients and shake to mix. Pour into margarita glass rimmed with salt (optional). Garnish with a lime or blackberry.

Habanero Lime Margarita
1 ½ oz el Jimador Tequila
½ oz Lime Juice
3 oz Sour Mix
3 Dashes of Tabasco sauce

In a shaker filled with ice, add ingredients and shake to mix. Pour into margarita glass rimmed with salt (optional). Garnish with a lime wedge.

To kick off Margarita Season and spread the cheer, el Jimador Tequila will be hosting Margarita Trails around the country. Learn more by visiting elJimador.com and join the conversation on Twitter.com/jimieljimador with #elJimador and #NationalMargaritaDay. Happy National Margarita Day!

*This survey was conducted by Instantly on behalf of el Jimador, and polled 1,005 respondents aged 21-34 who have consumed a margarita in the past three months.

el Jimador Tequila encourages you to drink responsibly.

About el Jimador Tequila
From Casa Herradura, established in 1870, el Jimador is a premium, authentic 100 percent agave tequila that captures the spirit of real tequila. The name el Jimador honors the men who harvest the locally grown agave with great pride and care. Since its introduction in 1994, el Jimador has become the No. 1 selling 100% agave tequila in Mexico*. To learn more about el Jimador, visit www.eljimador.com.  

* Nielsen/ISCAM January 2015

Alc. 40% by Vol. (80 proof) Tequila, Imported by Brown-Forman, Louisville, KY