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“Above and Beyond — The Ultimate Interactive Flight Exhibition” To Launch This August

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“Above and Beyond — The Ultimate Interactive Flight Exhibition” To Launch This August 

The exhibit’s
 
international
 
multi-city tour will run through
 
2020
 


NEW YORK, July 23, 2015 /PRNewswire-HISPANIC PR WIRE/ — Above and Beyond — The Ultimate Interactive Flight Exhibition, a groundbreaking exhibition exploring the wonder of flight and the marvels of aerospace innovation, design, and technology, will make its worldwide debut in Washington, D.C. at Smithsonian’s National Air and Space Museum on August 1.  

Above and Beyond

Logo – http://photos.prnewswire.com/prnh/20150723/240772LOGO
Photo – http://photos.prnewswire.com/prnh/20150723/240767

Above and Beyond is produced by Evergreen Exhibitions in association with Boeing and in collaboration with NASA and the Smithsonian’s National Air and Space Museum. 

Above and Beyond uses fully immersive experiences to explore the impact of aerospace in our world – and beyond.  Following its premiere, the exhibition will embark on a multi-city tour to major science centers and air-and-space museums worldwide. The 2015-2016 Above and Beyond tour schedule will include Washington, D.C., Dubai, St. Louis, Charleston (SC), Riyadh, Seattle, London, Tokyo and Chicago. 

Explored through five key themes that define flight and space travel – Up, Faster, Higher, Farther, and Smarter – Above and Beyond is an education-based exhibition disguised as a thrilling, hands-on journey that provides visitors of all ages and interests with both retrospective and forward-thinking views on the innovation and science behind flight. The five themed galleries will feature dozens of interactive experiences made possible using flight simulation, augmented reality, touch-tables, design and skill challenges, virtual reality and more.  “The tenacity of the human spirit couldn’t be more evident than in its never-ending quest to understand and explore the world around it,” said Jaiwon Shin, Associate Administrator for NASA’s Aeronautics Research Mission Directorate in Washington. “This exhibit is a celebration of the innovation that made flight possible during the last century, and serves as an inspiration for the next generation of aviation and space visionaries.” 

Above and Beyond is designed to be the most interactive exhibition on aerospace ever to tour, with approximately 5,000 square feet of exhibition space, including a 180-degree immersive theater presentation, a high-tech media-rich historical timeline, a simulated space elevator ride, a challenge to design and test a supersonic fighter jet in a virtual high-speed flying competition, and an avatar-based motion-capture group experience that demonstrates flight like a bird.    

“Aerospace has advanced by overcoming great challenges with imagination, skill and perseverance to change the world for the better, which gives this exhibit very broad appeal – it is by no means just for aviation enthusiasts,” said Roger D. Launius, Associate Director for Collections and Curatorial Affairs at Smithsonian’s National Air and Space Museum. “We use aerospace technology all the time, even when we’re not flying. This experience will help visitors understand not only how we’ve been using this technology to go about our daily lives, but also its benefits for a better and brighter tomorrow.” 

Above and Beyond launches just as Boeing enters its second century of aerospace achievement. Supporting the exhibit is an important element of Boeing’s centennial commemoration, an unparalleled opportunity to share Boeing’s own rich legacy and culture of innovation through high quality, engaging education, and STEM-related activities.  

“Above and Beyond represents an investment in inspiring curiosity in a new generation to enjoy, explore and create through science, engineering, and technology – and to generate belief in their ability to develop the skills to contribute in fields like aerospace as future designers, engineers or business leaders,” said John Tracy, Chief Technology Officer at Boeing. “A sense of wonder, discovery and the drive to change the world through innovation is woven into the fabric of our company and our industry and is reflected in the impressive technology, design, and spirit of this exhibit.” 

About Boeing
Boeing is the world’s largest aerospace company and top U.S. exporter, supporting airlines and U.S. and allied government customers in 150 countries. More than 160,000 employees at Boeing design, develop and build the world’s leading commercial and military aerospace products, including the 787 Dreamliner, the V-22 Osprey; F/A-18 Super Hornet and the CST-100 Commercial Space Transportation System. In 2014 Boeing was ranked #1 Innovator in Aerospace for the eighth consecutive year by the Patent Board and holds more than 14,000 active patents globally. 

Spread Your Wings

CONTACT: DKC Public Relations, 212-981-5118, [email protected]


@GoParks Expedition Connects Diverse Audiences To America’s National Parks [CONTEST]

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@GoParks Expedition Connects Diverse Audiences To America’s National Parks [CONTEST]

APPLY FOR ONCE-IN-A-LIFETIME OPPORTUNITY AT

WWW.NATIONALPARKS.ORG

AND BE A PART OF THE ADVENTURE BY FOLLOWING #FYPx ON SOCIAL MEDIA


WASHINGTON, July 23, 2015 /PRNewswire-HISPANIC PR WIRE/ —  The National Park Foundation, the official charity of America’s national parks, announced today that the call for applicants for its 2015 Find Your Park Expedition has opened. The expedition will engage people from all backgrounds and inspire them to discover all that a park can be and the variety of experiences that can be had in a park, directly supporting the Find Your Park/Encuentra Tu Parque movement launched earlier this year. Millennial online influencers are invited to apply at www.nationalparks.org/FYPx for the opportunity to participate in the national park adventure to Mesa Verde National Park in Colorado. The application period goes through August 21, 2015. Follow #FYPx for updates.

Logo – http://photos.prnewswire.com/prnh/20140324/DC89075LOGO

“As we move into the second century of the National Park Service and look to connect all people to America’s treasured places, we’re thrilled that our expedition will once again give people the opportunity to experience our national parks, explore how they’re relevant to our lives as individuals and as a collective society, and share their adventures along the way with friends and family,” said Will Shafroth, president and CEO of the National Park Foundation. “The expedition is a great example of the important role that public-private partnerships play in inspiring more people to find their park.”

Thanks to support from Find Your Park premier partner REI and through partnerships with Aramark and Columbia Sportswear, expenses including transportation and lodging will be covered and outdoor gear will be provided.

You can read quotes from each of the National Park Foundation partners and find out why they feel it’s important to support the expedition on the National Park Foundation’s blog today.

“We’re very delighted Mesa Verde was chosen for the Find Your Park Expedition and look forward to welcoming the participants,” said Cliff Spencer, superintendent of Mesa Verde National Park. “Southwest Colorado has a rich cultural history and spectacular vistas that make it a great fall destination.”

The 2015 expedition is an expanded take on the American Latino Expedition, a program of the American Latino Heritage Fund of the National Park Foundation. In its third year, the expedition will raise awareness about all that the National Park System has to offer, including careers with the National Park Service. In addition, the experience will redefine the word “park.” Beyond vast landscapes, the expedition will bring attention to historical, urban, and cultural parks, as well as National Park Service programs that protect, preserve and share America’s collective heritage in communities nationwide.

ABOUT THE NATIONAL PARK FOUNDATION 
The National Park Foundation is the official charity of America’s national parks and nonprofit partner to the National Park Service.  Chartered by Congress in 1967, the National Park Foundation raises private funds to help PROTECT more than 84 million acres of national parks through critical conservation and preservation efforts, CONNECT all Americans with their incomparable natural landscapes, vibrant culture and rich history, and INSPIRE the next generation of park stewards.  Find out more and become a part of the national park community at www.nationalparks.org.

MEDIA CONTACT: Alanna Sobel
202-796-2538
[email protected]

 

 


(Español) Cómo evitar a estafadores que no representan al Gobierno

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Sorry, this entry is only available in Español.

13th Annual Hispanic Television Summit to Be Keynoted by GroupM Multicultural’s Gonzalo del Fa and Major League Soccer’s Gary R. Stevenson

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13th Annual Hispanic Television Summit to Be Keynoted by GroupM Multicultural's Gonzalo del Fa and Major League Soccer's Gary R. Stevenson on Thursday, October 22 at the Park Central Hotel New York





13th Annual Hispanic Television Summit to Be Keynoted by GroupM Multicultural’s Gonzalo del Fa and Major League Soccer’s Gary R. Stevenson

Signature Hispanic Television Business Conference 
Set For Thursday, October 22 at Park Central Hotel New York


NEW YORK, July 22, 2015 /PRNewswire-HISPANIC PR WIRE/ — Broadcasting & Cable and Multichannel News today announced that Gonzalo del Fa, President, GroupM Multicultural and Gary R. Stevenson, President and Managing Director, MLS Business Ventures, have been named opening and closing keynote speakers for the 13th Annual Hispanic Television Summit.  The premier one-day conference covering the business of Hispanic television in the United States, Latin America and around the world is set for Thursday, October 22 at the Park Central Hotel New York.  

Photo – http://photos.prnewswire.com/prnh/20150722/240256

This year, for the first time, the Hispanic Television Summit will be one of the signature events that make up New York City Television Week, which also includes The Next TV Summit & Expo, The Content Show, Advanced Advertising and the Broadcasting & Cable Hall of Fame.

“The Hispanic Television Summit is always one of our most popular conferences of the year,” said Louis Hillelson, VP/Group Publisher, Broadcasting & Cable/Multichannel News. “By bringing it under the New York City Television Week umbrella, our attendees will be a wide cross-section of the general market with the Hispanic television communities. This will bring added value to their participation. It’s a great opportunity for anyone looking to learn from each other, network and be inspired.” Hillelson continued, “Our keynoters represent two areas of greatest interest to our attendees, one being ad-spend targeting Hispanic viewers, and the other being the changes affecting the immediate future of televised soccer.”

Delivering the opening keynote, del Fa will discuss Turning Loyal Viewers into Your New Customers.  In his position as President of GroupM Multicultural, del Fa leads all aspects of the multicultural media and marketing efforts initiated by GroupM agencies including Mindshare, MEC, Mediacom, Maxus and more.  Under del Fa’s leadership, GroupM Multicultural handles over $600 million in billings from clients such as Nestle, AT&T, Unilever, Anheuser Busch, Mars, Colgate, Lancôme, Abbott, Netflix, Church & Dwight, Subway, Kimberly Clark and KFC.  del Fa joined GroupM in 2003 as Managing Director of MEC Argentina. 

Last year, MLS received the Leadership in Hispanic Television Award at this summit, so it is fitting that Stevenson’s closing keynote will be A Look Ahead at the Business of Soccer on Television.  An innovator in sports marketing and media strategies for more than 35 years, Stevenson was named president and managing director of MLS Business Ventures in 2013.  Stevenson oversees the commercial side of MLS, which includes Soccer United Marketing (SUM), media/broadcasting, club services, international, marketing, content and digital.  In addition to launching and building OnSport, a highly successful sports marketing and television consulting firm in 1997 and selling it to the Wasserman Media Group in 2007, Stevenson has served as a senior-level executive at the NBA and PGA TOUR.  He also was the COO and oversaw the launch of two television networks, The Golf Channel in 1995 and the Pac-12 Networks in 2012.

The Hispanic Television Summit is the premier event for those in the business of television for Hispanic audiences and covers programming, advertising, online distribution technology and this year will especially feature the genre of telenovelas. Over 500 executives attend from the U.S., Latin America, Europe and other territories, representing broadcasters, pay TV providers, over-the-top digital providers, programming networks, production companies, advertisers, ad agencies, technology suppliers, research firms, investors and more.

The Summit includes the presentation of the Leadership in Hispanic Television Award as well as the Award for Achievement in Hispanic Television. Previous recipients of the Leadership Award include Comcast, Time Warner Cable, Dish Latino and Major League Soccer, and the Achievement Award past recipients include on-air personalities Don Francisco, Andrés Cantor, and Cristina Saralegui; network news anchors Jorge Ramos, Maria Celeste Arrarás, María Elena Salinas and José Díaz-Balart; sports celebrity Oscar De La Hoya and advertising executives Monica Gadsby of SMG and Edgar Sandoval of P&G.

The Summit is produced by The Schramm Marketing Group, based in New York City.
To inquire about speaking opportunities, contact Joseph Schramm at 212-983-0219 or [email protected].

For registration, please contact Rebecca Shottland at [email protected]
or 917-281-4782.

For sponsorship opportunities, please contact Charlie Weiss at [email protected] 
or 212-378-0478.

About Broadcasting & Cable and Multichannel News

Broadcasting & Cable and Multichannel News serve the television industry with respected, industry-leading websites, weekly print publications, daily e-newsletters and events. Broadcasting & Cable covers the broadcast, cable and syndication markets, while Multichannel News focuses on programming, marketing, finance and more for the cable and telecommunications industries.

Press Contacts:

Geena Pandolfi
Sayles & Winnikoff Communications
P: 212-725-5200, x112
E: [email protected]

Ashley Read
Sayles & Winnikoff Communications
P: 212-725-5200, x122
E: [email protected]

NOTE TO EDITORS: A high-resolution image is available at: http://hispanicprwire.com/multimedia/

 


Aeromexico: Connecting Queretaro With The World

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Aeromexico: Connecting Queretaro With The World

– Beginning October 1, the airline will begin operating two daily flights between Mexico City and Queretaro

– From the Mexico City hub, Queretanos will now be connected to the United States, South America, Europe, Asia, and Aeromexico’s extensive domestic network


MEXICO CITY, July 22, 2015 /PRNewswire-HISPANIC PR WIRE/ — Aeromexico, Mexico’s global airline, announced that, starting October 1st, it will begin operating a twice-daily service between Mexico City and Queretaro to boost its connectivity in the Mexican Bajio region.

Aeromexico LOGO

Logo – http://photos.prnewswire.com/prnh/20130315/MX77534LOGO

The new route, strategically chosen to connect passengers to over 80 destinations in Mexico and around the world will be served by 50-seater Embraer 145 airliners, on the following schedules:

Mexico City – Queretaro*

Queretaro – Mexico City*

AM2460

09:00 a.m.

10:05 a.m.

Daily

AM2461

10:30 a.m.

11:23 a.m.

Daily

AM2462

6:00 p.m.

7:03 p.m.

Daily

AM2463

7:25 p.m.

10:22 p.m.

Daily

*Schedules are published in local times and are subject to change without notice.

“The state of Queretaro has experienced tremendous growth not only in terms of tourism, but also in several sectors in which it has taken on a leading role in Mexico, such as the aeronautical industry. This is why Aeromexico—together with our partner Delta Air Lines—opened TechOps in Queretaro, as the most modern state-of-the-art MRO in all of Latin America,” said Anko van der Werff, Chief Revenue Officer at Aeromexico.

“Passengers traveling from Queretaro, and in particular business travelers, will go through Aeromexico’s main hub at Terminal 2 in the Mexico City International Airport, from which they can safely and easily connect to the more than 40 cities we serve in Mexico, in addition to our 16 destinations in the United States, 15 in Latin America, three in Canada and Europe, and two in Asia.

By adding these new services to the three daily flights operated by the airline from Monterrey, Aeromexico is set to consolidate its presence in Queeétaro and the Bajio region, as well as offer customers better connectivity options and contribute to the development of this all-important Mexican state.

About Grupo Aeromexico
Grupo Aeromexico, S.A.B. de C.V. is a holding company whose subsidiaries are engaged in commercial aviation in Mexico and the promotion of passenger loyalty programs. Aeromexico, the largest airline in Mexico, operates more than 600 daily flights and its main hub is in Terminal 2 at the Mexico City International Airport. Its destinations network features more than 80 cities on three continents, including 46 destinations in Mexico, 16 in the United States, 15 in Latin America, three in Canada, three in Europe and two in Asia.

The Group’s fleet of more than 120 aircraft is comprised of Boeing 787, 777, 767 and 737 jet airliners and next generation Embraer 145, 170, 175 and 190 models. In 2012, the airline announced the most significant investment strategy in aviation history in Mexico, to purchase 100 Boeing aircraft including 90 MAX B737 jet airliners and 10 B787-9 Dreamliners.

As a founding member of SkyTeam, the airline alliance which this year celebrates its 15th anniversary, Aeromexico offers customers more than 1,000 destinations in 177 countries served by the 20 SkyTeam airline partners rewarding passengers with benefits including access to 636 premium airport lounges around the world. Aeromexico also offers travel on its codeshare partner flights with Delta Air Lines, Alaska Airlines, Avianca, LAN, TACA and TAM with extensive connectivity in countries like the United States, Brazil, Canada, Chile, Colombia and Peru. www.aeromexico.com www.skyteam.com http://disfrutaam.tumblr.com/


John Frieda Hair Care Gives You An Exclusive, Behind-The-Scenes Look At What Red Carpet Prep Really Involves With Actress Taylor Schilling

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John Frieda Hair Care Gives You An Exclusive, Behind-The-Scenes Look At What Red Carpet Prep Really Involves With Actress Taylor Schilling


NEW YORK, July 22, 2015 /PRNewswire-HISPANIC PR WIRE/ — John Frieda Hair Care® is determined to give women everywhere access to the secrets behind the best red-carpet looks. So with that in mind, the company recently brought together celebrity hairstylist Harry Josh, its International Creative Consultant, and his good friend and actress Taylor Schilling, to create a look that women can follow easily, step by step.

Experience the interactive Multimedia News Release here: http://www.multivu.com/players/Spanish/7556851-john-frieda-taylor-schilling

Taylor and Harry decided to go with a full-bodied, messy bob with a sexy, bed-head feel. Hours before she hit the red carpet for her premiere, John Frieda Hair Care® went behind the scenes with Taylor and Harry to capture the pregame. The result: An exclusive “Get the Look” tutorial with fun extras, including “5 Questions in 15 Seconds,” bloopers and selfies which is now live on John Frieda social channels.

THE STYLIST: Harry Josh

THE INSPIRATION: A sexy, wavy pageboy with loads of volume and texture.

HOW TO:

  • To encourage volume and bounce, Harry prepped Taylor’s hair with the new John Frieda Luxurious Volume 7 Day Volume In-Shower Treatment — a gel you apply to freshly washed and conditioned hair, then rinse out to create fullness that lasts through up to 5 shampoos.
  • While Taylor’s hair was still damp, Harry worked in a dollop of John Frieda Luxurious Volume Building Mousse, distributing it evenly from roots to tips.
  • To create impressive lift at the roots, Harry blowdried Taylor’s hair with a flat brush — pulling each section straight up and drying it at the roots before finishing with a shot of cool air. Then he went back through sections of her hair with a round brush to conjure up billowy waves.
  • To add extra bend and polish, Harry used a 3/4-inch curling iron all over: He wrapped the hair around the iron — making sure to leave the ends straight for a more modern, undone effect — and softened up the waves with his fingertips.
  • The final touch — a light misting of John Frieda Luxurious Volume All-Day Hold Hairspray — added shine and set the look to keep it from falling flat.

Kao USA Inc. is a leading manufacturer of premium beauty care brands that are recognized around the world for their innovation and quality. The Kao USA Inc. Consumer Products portfolio includes Ban® antiperspirants; Jergens® and Curel® hand and body lotions; Biore® facial care; John Frieda® Frizz-Ease®, Root Awakening®, Luxurious Volume, Sheer Blonde®, Brilliant Brunette®, Radiant Red®, Full Repair® Precision Foam Color and Luminous Color Glaze® hair care. Founded in 1882, Kao USA Inc. is a member of the Kao Group of companies.

 


Gun Carriers Fail At Self-Defense In Independent Study at Police Training Facility

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Gun Carriers Fail At Self-Defense In Independent Study at Police Training Facility


CHICAGO, July 22, 2015 /PRNewswire-HISPANIC PR WIRE/ — A two-day, independent study commissioned by National Gun Victims Action Council of 77 volunteer gun carriers with differing levels of shooting skills has revealed that carrying a gun in public does not provide self-defense unless the carrier is properly trained and maintains their skill level.

Logo – http://photos.prnewswire.com/prnh/20120123/DC39227LOGO

The research which asked the question Does the Quality and Frequency of Training Determine the Realistic Use of Firearms by Citizens for Self-Defense? was conducted by professors of criminology, sociology and quantitative research at Mount Saint Mary’s University, Maryland at the Prince George’s County Police Department’s training facility on April 9 and 10, 2015. (full report here.)

Using the same advanced simulating system that Prince George’s County police officers train with, volunteer participants were placed in three real-life scenarios—a carjacking, an armed robbery and a suspected larceny.  ( videos here)

Participants already had their guns drawn so they would not lose time retrieving them from holsters. Shooter’s reactions, including judgment and accuracy, were measured and recorded.

In the carjacking scenario, most if not all gun carriers would have been “killed,” regardless of their training level.  In the armed robbery scenario, all the carriers who engaged the robbers got “killed.” (Many did not engage because the robbers did not see them so they didn’t feel threatened.) In the larceny scenario, no one was “killed” because the suspect did not have a gun. However, the unarmed suspect was “killed” by overzealous carriers who used lethal force before ascertaining whether he had a gun.

In all scenarios, civilians, including trained ones, were unable to approach the accuracy and judgment of trained police officers.

“For citizens to realistically defend themselves they must have a high skill level. To attain that level requires extensive initial training in the classroom, on the firing range and with real-life scenarios,” said Joe Vince, Director of the Criminal Justice Program at Mount St. Mary’s. “To maintain such levels, semi-annual skill maintenance training, like what police officers go through, is required.”

“The study should be used to inform public policy,” said Elliot Fineman, CEO of National Gun Victims Action Council. “It proves that high skill levels must be attained and maintained for realistic self-defense when carrying in public. Just like an athlete’s skills deteriorate without ongoing training, low-skill carriers cannot defend themselves and are a threat to public safety.”

Five states have passed laws banning the passing of any legislation that would require a gun carrier to have any training and nine more are planning to do the same.  The NRA says that “citizens are capable of deciding for themselves” about firearms training and that training requirements are “more unnecessary regulation.” Yet studies overwhelmingly show that concealed carriers don’t reduce crime and that a gun being carried in public creates a real threat to public safety (Harvard Injury Control Research Center 2015, Stanford Report 2014, Violence Policy Center 2002 etc.)

“We require training and maintenance for every potentially dangerous product, including cars–yet guns are allowed to be used without training. This must stop and this study proves it,” said Elliot Fineman.

To view the multimedia assets with this and previous releases, click here.

National Gun Victims Action Council (NGVAC) is a non-profit network of 14 million gun victims, survivors, the faith community and ordinary people leveraging their buying power to change America’s gun laws. NGVAC initiated the successful action that caused Starbucks to change its gun policy. NGVAC pursues novel legal strategies to reduce gun violence and encourages corporate involvement. NGVAC can be found at www.gunvictimsaction.org.