KWHY-TV 22 Los Angeles Wins Six Prestigious Telly Awards
KWHY-TV 22 Los Angeles Wins Six Prestigious Telly Awards
Noticias 22 MundoFOX and Meruelo Media Studios win 2 Silver and 4 Bronze Telly 2015 Awards for Outstanding Creative and Production Achievement to include a first ever People’s Telly!
LOS ANGELES, June 23, 2015 /PRNewswire-HISPANIC PR WIRE/ — Noticias 22 MundoFOX, KWHY-TV Canal 22’s news team and the Los Angeles flagship affiliate of the MundoFOX television network, has been awarded and recognized with six Telly Awards for their News campaign “La Voz de Tu Ciudad” (the Voice of Your City). This is the first time Noticias 22, has received this honor for their creative work. The award-winning team earned two coveted silver Telly for their excellence in Lighting and Local TV Commercial, and four bronze Telly awards for Art Direction, Copywriting and Directing, News Promotional Piece and they won the People’s Telly award as well.
“The Meruelo Media team is extremely honored to receive such prestigious recognition by the Telly Awards academy,” stated Otto Padron, President of Meruelo Media. “This is a tribute to high quality teamwork, and the multiple honors illustrate Meruelo Media Studio’s creativity, skill and dedication to their craft, talent and potential.”
This notable competition regularly receives more than 11,000 entries from all around the world and this year Canal 22 MundoFox received scores high enough to be among this year’s winners. Out of every award-winning applicant, approximately 18%-25% will receive a bronze accolade and even more impressively, only 7-10% will receive silver. This year, the station had the creative know-how to garner a total of four. The campaign crafted by O-TV creative and Canal 22 MundoFOX stood out to the judges of this year’s 36th annual Telly Awards to successfully distinguish it from all others in their respective categories.
The Telly Awards have grown to become the premiere competition recognizing achievements in local, regional and national TV commercials. Applications are received from a wide-array of talented advertising agencies, production companies, television stations, cable operators and corporate video departments worldwide. Past winners have included AEG, AOL Media, CBS Television, State Farm Insurance, The Weather Channel, and TV Guide Network to name a few. Canal 22 MundoFOX has now rightfully secured its place among that prestigious group of honorees.
For More information on Canal 22 MundoFOX, please visit http://www.mundofox22.com/. You can also find us on Facebook at http://www.Facebook.com/mundofox22, on Twitter at @mundofox22 and on Instagram at @mundofox22.
About Meruelo Media
Meruelo Media, the media division of Meruelo Group, which currently operates Los Angeles radio station KDAY, 93.5 FM and three television stations in Los Angeles, Houston and Santa Barbara; as well as a superstation on its digital KWHY-TV 22.2 stream with carriage on Time Warner Cable. KWHY-Channel 22 Los Angeles is the flagship and local affiliate station of the MundoFOX television network. Meruelo Group is a diversified management company overseeing 25 affiliated portfolio companies in 10 primary industries with holdings in banking and financial services, food services, construction and engineering, real estate, hotel and casino operations and public and private equity. Alex Meruelo is the principal of Meruelo Group. For more information please visit www.meruelogroup.com.
Press Contact:
Rebekah Salgado
[email protected]
562.228.8191
Cheezburger Launches Spanish Humor Platform: Eres Todo un Loquillo
Cheezburger Launches Spanish Humor Platform: Eres Todo un Loquillo
The Popular Humor Network Expands Into the Spanish-Language Market.
Already Racks Up More Than 1 Million Visits.
SEATTLE, June 23, 2015 /PRNewswire-HISPANIC PR WIRE/ — Cheezburger, a leading online humor network known for popular websites such as I Can Has Cheezburger?, Know Your Meme, FAIL Blog and Memebase, today announced the launch of its newest venture, Eres Todo un Loquillo. The new site, iOS and Android apps will feature funny content in Spanish and will cater to Hispanic audiences both in the U.S. and abroad. During its pre-release period, Eres Todo un Loquillo has already racked up 1 million visits.
Cheezburger has established itself as a global brand. In fact, 50 percent of its 20 million monthly users are from outside the US. Starting with a Spanish only language site was the clear next step for Cheezburger.
“We’re committed to entertaining the world regardless of borders or language. Eres Todo un Loquillo is just the first step,” says CEO and Founder, Ben Huh. “Humor is specific to cultures and language plays a huge part. Giving users their own home in their native tongue is important in helping them express their sense of humor.”
Eres Todo un Loquillo’s content channels include: Curiosidades, Memes, Deportes, Animales, GIFs, Medios, Relaciones and Videos. The channels were chosen based on popular categories on Cheezburger, as well as thorough data analysis of the types of content preferred by Spanish-speaking audiences.
The company tapped Juan Pablo Chiquiza to serve as content Producer for the new site and apps. Chiquiza, a Colombian native, brings a decade of impressive experience to Eres Todo un Loquillo. Prior to joining the Cheezburger, Chiquiza worked for several major players in the media industry including The Washington Post, Google and Sony.
“Cheezburger’s existing editorial voice and style is appealing to me, and it’s an honor to be producing our new channel with a 100% focus in Spanish,” says Juan Pablo Chiquiza. “Being involved from the beginning of this new experience is a rare opportunity and I’m excited about leading it.”
Since its inception in 2007, Cheezburger has become a major player in the digital media and entertainment industry. The company already delivers mainstream fun to millions online, and now with the launch of Eres Todo un Loquillo, it hopes to reach new millennial readers who are seeking funny content in Spanish.
Contact: Emily Huh, 1-425-830-7743, [email protected]
El Latino Semanal Expands Its Digital Circulation To South Florida
El Latino Semanal Expands Its Digital Circulation To South Florida
WEST PALM BEACH, Fla., June 23, 2015 /PRNewswire-HISPANIC PR WIRE/ — El Latino Semanal, www.ellatinodigital.com, and Hispanic Media Works Inc, the news and distribution site administrator for El Latino Semanal, will expand the Digital circulation to South Florida. The site surpassed 10 million hits in the first year of operation.
“Our marketplace had reached a strategic inflection point in both the way our content was distributed and consumed, as well as how it was utilized by marketers to communicate with their consumers. We launched www.ellatinodigital.com as a commitment to provide our readers and advertisers with a truly seamless approach to print and digital.”
“Our broadsheet format, 40 years of experience serving the growing DMA38 and a deep commitment to our community made the increased coverage of our digital distribution a natural step. With this expansion and our new distribution modes along with accurately generated statistics, our advertisers have the best ROI measurement possible,” commented Jose R. Uzal, National Sales Manager.
El Latino Semanal has an iconic format which reflects the present market realities for print media and strikes a balance between informing the readers, giving our advertisers maximum exposure and controlling operating costs.
About El Latino Semanal Inc: El Latino Semanal is the largest and oldest Spanish weekly in DMA 38/H28. It is the only Hispanic broadsheet publication with measured distribution and readership. It started in 1976 serving 30K Hispanics. Today, El Latino Semanal serves a Hispanic population approaching 500,000, as per the last census adjustment. El Latino Semanal markets to the English reluctant, the non-Hispanic whites who want to reach the Hispanics and its core community from Boca Raton to Ft Pierce. El Lattino Semanal is the minority newspaper of record. It publishes all the legal ads for the State, County and Municipalities.
Contact: Jose R. Uzal, National Sales Manager 561-310-5333 E-mail: [email protected]
SOCCER.COM & Makita USA Announce Seventh Annual El Tricolor Soccer Contest
SOCCER.COM & Makita USA Announce Seventh Annual El Tricolor Soccer Contest
Grand Prize includes VIP treatment at Mexico vs. Argentina match in September
HILLSBOROUGH, N.C., June 23, 2015 /PRNewswire-HISPANIC PR WIRE/ — SOCCER.COM, the largest online soccer retailer in the world and a leading brand of parent company Sports Endeavors, Inc., today announced in collaboration with Makita USA its Seventh Annual El Tricolor Contest. The contest, which runs June 22 – August 15 offers one lucky fan the chance to win a grand prize trip for two to the Mexico vs. Argentina match on September 8 in Dallas, Texas.
The grand prize includes round-trip airfare, hotel, transportation to and from match, a VIP pregame field experience and VIP game tickets for two. Fans can enter for a chance to win at www.SOCCER.com/eltricolor.
“Makita’s active sponsorship of the Mexican National Team (MNT), as well as Major League Soccer (MLS), is a key part of the company’s effort to integrate the Makita brand into the life and passions of the Hispanic contractor,” says Raquel Portillo, senior marketing specialist, emerging markets at Makita. “Our partnership with Sports Endeavors allows us to give a contractor who supports MNT a dream trip to see their favorite team in action.”
“Each year the El Tricolor contest grows in number of entrants and helps us honor our fans who make SOCCER.COM a huge success,” says Jimmy McIntyre, Director of Marketing. “It allows us to connect our large database of Mexican fans with the Makita brand for a mutually beneficial partnership where fans are the ultimate winners. When a contest can pay homage to soccer fans, while also creating great sales and brand awareness, it is a win-win situation for everyone. Hispanics are estimated to have $1.5 trillion in purchasing power this year, so through this collaboration, we feel certain that the 2015 El Tricolor contest will be the best yet.”
El Tricolor refers the red, white and green of the Mexican flag, which also represents the jersey colors of the Mexican National Team (FMF) affectionately known as El Tri. Legends such as Jared Borgetti, Jorge Campos and Claudio Suarez have made way for today’s heroes, including Giovani dos Santos, Javier “Chicharito” Hernandez and Guillermo Ochoa, to create a sustained tradition of excellence on the field. In the summer of 2015, El Tri will challenge for silverware in the Copa America and Gold Cup, taking the field in a black home and white away jerseys with green on their hearts. The latter symbolizes respect, dynamic energy and patriotism, which are hallmarks of Mexican players.
About Makita USA: Makita utilizes leading-edge technology and innovation to engineer tools that are more compact with less weight to deliver industrial strength power and results. Makita USA, Inc. is located in La Mirada, California, and operates an extensive distribution network located throughout the U.S. For more information, please call 800-4-MAKITA (800-462-5482) or visit www.makitatools.com. You can follow Makita on Facebook at makitatoolspage, Twitter @makitatools, and YouTube at makitapowertools. Makita is Best in Class Engineering.
About SOCCER.COM: SOCCER.COM is part of the world’s leading authentic grassroots soccer company, Sports Endeavors, Inc., which was founded in 1984. SOCCER.COM has more than two million visitors per month and its print catalog has the largest distribution of any U.S. soccer publication in the world. Sports Endeavors also operates leading online retail sites for lacrosse and rugby at LACROSSE.COM and worldrugbyshop.com.
COMPANY CONTACT
Jimmy McIntyre
SOCCER.COM
919-640-6049
[email protected]
MIT Professor & Known Haitian Creole Advocate Join Forces To Create First Ever Kreyol Alphabet Songs and Videos
TARPON SPRINGS, Florida, June 23, 2015 /PRNewswire-HISPANIC PR WIRE/ — The first ever Kreyòl (Haitian Creole) alphabet songs as educational videos have been created and made available online, it was announced today. The groundbreaking project is the result of collaboration between Massachusetts Institute of Technology (MIT) Linguistics Professor Michel DeGraff and recognized Kreyòl advocate Mandaly Louis-Charles.
Photo – http://photos.prnewswire.com/prnh/20150622/224855
Photo – http://photos.prnewswire.com/prnh/20150622/224854
The videos’ creation holds both historical and political significance to the country of Haiti. Historically the primary language of school instruction has been French, despite most Haitians speaking only Kreyòl at home and in the community. Nearly 30 years after the language was made official, the newly created alphabet songs are intended for Haitian children to easily and joyfully learn their native language’s official alphabet.
“Imagine a new Haiti where everyone at long last can read and write their native language,” said DeGraff.
DeGraff leads the MIT-Haiti Initiative, a project that was created in response to the destruction of Haitian universities by the 2010 earthquake. The Initiative is using digital technology and open educational resources online, all in Kreyòl, in order to improve science, technology, engineering, and math education, as well as leadership and management in Haiti. The professor is also a founding member of Haiti’s recently created Haitian Creole Academy (Akademi Kreyòl Ayisyen) and a member of Haiti’s National Commission for Curricular Reform.
“This is specifically a Haitian song that is well anchored in Haitian culture and will resonate well with Haitian children to enhance their reading skills,” he added.
Louis-Charles created the song’s melody, vocals and harmonies. Bémol Telfort provided the musical accompaniment, playing the congas. DeGraff and Louis-Charles teamed up to create the lyrics and worked with Telfort and animator Robert Capria to produce the videos.
The song’s original video (“Chante Alfabè Kreyòl 1”) inspired a follow-up video (“Chante Alfabè Kreyòl 2”) illustrating the basic principles of the Kreyòl alphabet. Both videos are available for preview via Louis-Charles’ YouTube channel. The complete video of Alfabè Kreyòl 2 is available on Louis-Charles’ Vimeo channel.
The instrumental soundtrack is available via iTunes, Amazon.com, Google Play, CDBaby.com, and Gracenote MusicID. The collaborators will make the song’s musical score available on http://www.sweetcoconuts.blogspot.com this summer.
“I hope both children and adults alike have lots of fun playing and singing along while they learn the Kreyòl spelling system,” said Louis-Charles.