Honda Finishes 1-2 at Iowa Speedway
NEWTON, Iowa, July 14, 2014 /PRNewswire-HISPANIC PR WIRE/ —
- Ryan Hunter-Reay scores his third win of 2014 in a 1-2 finish for Honda
- Josef Newgarden finishes second, equaling career-best finish
- Honda’s sixth IndyCar Series race victory of 2014
Honda-powered Ryan Hunter-Reay became the first three-time winner of the 2014 Verizon IndyCar Series Saturday night at Iowa Speedway, when his Andretti Autosport team made a bold call to give up track position and make a pit stop for fresh tires during a late-race caution period.
Photo – http://photos.prnewswire.com/prnh/20140713/126535
Logo – http://photos.prnewswire.com/prnh/20140415/73520
Running in 10th place when the green flag waved with just nine laps remaining around the tight, eight-tenths of a mile oval, Hunter-Reay rocketed through the field, passing multiple cars each lap, to overtake race leader Tony Kanaan as the pair took the white flag for the penultimate lap. The victory was Hunter-Reay’s third of the season, following wins at the Honda Indy Grand Prix of Alabama and the Indianapolis 500.
With his Sarah Fisher Hartman Racing team making the same late-race call, Josef Newgarden emerged from the pits even further back – 12th – but put on an equally impressive charge to also work his way past Kanaan on the final lap. His second-place finish is his best of 2014, and equals his career-best IndyCar Series result.
The Verizon IndyCar Series summer run of consecutive races continues next weekend with the third and final “doubleheader” race weekend of 2014, the July 19-20 Honda Indy Toronto, on the downtown Exhibition Place temporary street circuit in Toronto, Ont.
Ryan Hunter-Reay (#28 Andretti Autosport Honda) Iowa race winner, first three-time race winner in 2014: “What a crazy night, it was unreal. We up picked some spots early in the race, then settled into a good rhythm, but it was really frustrating at times, as we seemed unable to move up from seventh or eighth. At the end, [team owner] Michael Andretti made a bold move, calling for fresh tires. That was amazing. That was so much fun, to be on new tires while everyone else was on old ones. I was passing cars right and left; it felt like a video game in the final laps. It was blur, picking a line and just slicing through them. Tony [Kanaan] was tough, though, he was pretty hooked up, even on old tires. It made for a good show. It was a pretty big gamble, but congratulations to Michael for making it. We definitely stole one tonight.”
Marc Sours (Senior Manager, Chief Engineer, Commercial Division) on tonight’s 1-2 finish for Honda: “Tonight’s race just goes to show that in racing, just as in life, perseverance is a useful characteristic. Until the final 10 laps, when different tire strategies came into play, it appeared to be difficult to pass in the race, and for a lot of the race, the running order was not too different from qualifying. It took a calculated risk by a few of our teams right at the end to make the difference. Congratulations to Ryan Hunter-Reay, the Andretti Autosport organization and to Josef Newgarden and the Sarah Fisher Hartman team on making the right calls, and never giving up.”
SOURCE Honda
Tour Engages Youth and Latinos with National Parks
Tour Engages Youth and Latinos with National Parks
College students seek to boost attendance, protection of western landmarks
WASHINGTON, July 11, 2014 /PRNewswire-HISPANIC PR WIRE/ — Today, seven Latino college students embark on a nine-day tour of national parks in the west as they seek to engage Latinos with the outdoors and raise awareness about the need to protect these treasures from oil and gas development. The youth will visit six national parks in three states and will share their experiences through social media and video blogs (#4Stops1Destination).
“This campaign introduces Latinos to new destinations and shows them how accessible, enjoyable and good for your health these places can be,” said Maite Arce, president and CEO of Hispanic Access Foundation, which is sponsoring the trip. “The engagement of Latinos, and especially Latino youth, is critical to the long-term protection and preservation of these locations for future generations.”
HAF hopes increased attendance and awareness about threats to these national treasures, such as oil and gas development, air pollution and water shortage will encourage Latinos to take an active role in protecting these natural wonders for future generations.
“We’re looking to put conservation on equal ground with oil and gas drilling,” said Arce. “If we don’t have a balanced approach to energy development, future generations will not be able to enjoy the beauty of these parks as they stand today. And it will be that much more difficult to attract Latinos, and other communities for that matter, to these parks.”
Nationally, Latinos represent only 9 percent of the annual visitors to our national parks each year, according to estimates from the American Latino Heritage Fund. While reasons vary, HAF has found that awareness is one of the biggest barriers to entry.
“Latinos are extremely passionate about their local parks, but we need to translate that enthusiasm to our national park system. By bringing more families into the parks, we’re working to secure these destinations for the future,” said Arce. “While more visitors equates to more park funds, there’s more to it than just the numbers. With Latinos, their passion for the outdoors underscores the roles they can play in the preservation of these natural landmarks.”
This trip is the second of the “Four Stops, One Destination” project. The seven college students making the trip are:
- Luke Miguel Argleben, 19, from Christopher Newport University (@lifeisguac)
- Lesly Caballero, 21, from Humboldt State University (@leslyoutdoors)
- Joe Camacho, Jr., 22, from University of Washington (@joe_camacho44)
- Roger Espinoza, 23 from Western State Colorado University (@speedster900)
- Adrian Hernandez, 19, from Santa Ana Community College (@AdrainAh)
- Jessica Loya, 21, from University of California, Santa Cruz (@jloks32)
- Zoraida Martinez, 23, from University of California, Riverside (@zoey_mrtnz)
Covering 1,400 miles, the trip includes stops at Rocky Mountain National Park (July 12) in Colorado, Dinosaur National Monument (July 13) in Colorado, Arches National Park (July 15) in Utah, Mesa Verde National Park (July 16) in Colorado, Chaco Culture National Park (July 17) in New Mexico, and Great Sand Dunes National Park and Preserve (July 18) in Colorado.
A media kit on the trip is available at http://ow.ly/z0sv9. If you would like to schedule an interview or join the youth on location, please contact Robert Fanger at 317.410.7668 or [email protected].
About Hispanic Access Foundation
Hispanic Access Foundation is a 501(c)(3) non-profit organization that improves the lives of Hispanics in the United States and promotes civic engagement by educating, motivating and helping them access trustworthy support systems. Our vision is that all Hispanics throughout the U.S. enjoy good physical health, a healthy natural environment, a quality education, economic success and civic engagement in their communities with the sum improving the future of America. For more information visit www.hispanicaccess.org.
Contact:
Robert Fanger
P: 317-410-7668
E: [email protected]
SOURCE Hispanic Access Foundation
Acura MDX Cements Position as America’s All-Time Best-Selling 3-Row Luxury SUV
Acura MDX Cements Position as America’s All-Time Best-Selling 3-Row Luxury SUV
TORRANCE, California, July 11, 2014 /PRNewswire-HISPANIC PR WIRE/ — Record sales in the first six months of 2014 have strengthened the third-generation MDX’s position as America’s best-selling three-row luxury SUV – not only in 2014, but of all time. Through June, sales of MDX are up 68.4 percent (compared to the same period last year) to 30,664 units, bringing cumulative sales of the MDX over its nearly 15-year history to 692,710 units, making it the most popular three-row luxury SUV of all time*. In fact, the MDX has topped all other three-row luxury SUVs in the annual sales rankings in every year since 2002. Cumulative U.S. sales of MDX are anticipated to surpass 700,000 units before the end of the year.
“Luxury car buyers have spoken, and we really want to thank our Acura customers for making the MDX the clear winner among three-row luxury SUVs,” said Mike Accavitti, senior vice president and general manager of Acura Division. “MDX is the clear benchmark in its class, consistently delivering the best combination of features, function and performance that luxury buyers are after.”
Acura pioneered the three-row crossover luxury SUV segment when it launched the first-generation MDX in 2000 as a 2001 model, when the MDX captured both the Motor Trend SUV of the Year and North American Truck of the Year titles. For three generations, the U.S. engineering team responsible for MDX has steadily advanced and refined the original concept of the MDX – a three-row, 7-passenger luxury SUV with superior packaging, fuel efficiency, and ride and handling performance.
The third-generation, 2014 Acura MDX, introduced in June 2013, has undergone a complete makeover, starting with the development of an all-new, more rigid and lightweight body and chassis, dropping more than 275 pounds versus the previous model and boasting major gains in body rigidity, aerodynamic efficiency and low running resistance.
A safety leader, the third-generation MDX applies Acura’s next-generation ACE™ body structure and the first-ever use of Acura’s new hot-stamped steel, one-piece door stiffener ring. As a result of these and other design enhancements, the MDX obtained class-leading EPA fuel-economy ratings of 20/28/23 mpg city/highway/combined while earning both a five-star Overall Vehicle Score from the NHTSA and a TOP SAFETY PICK+ rating from the IIHS, a feat only one other luxury SUV has matched. The MDX also offers greater interior comfort, advanced connectivity via its next-generation AcuraLink™ system, and greatly improved third-row entry and exit via its kid-friendly One-Touch Walk-In feature.
The MDX has been designed, developed and manufactured in North America for three generations. The third-generation MDX is manufactured exclusively at the company’s Lincoln, Alabama automobile and engine production facility, using domestic and globally sourced parts.
About Acura
Acura offers a full line of technologically advanced performance-luxury vehicles through a network of 275 U.S. Acura dealers. The Acura lineup features five distinctive models: the RLX luxury flagship sedan, the TLX performance luxury sedan (arriving this summer), the ILX compact luxury sedan, the 5-passenger RDX luxury crossover SUV, and the 7-passenger MDX luxury sport utility vehicle. Acura was recently recognized by Edmunds.com for the third consecutive year as the top luxury brand for retained value, with products that are projected to hold more of their original value after five years of ownership than any other luxury brand.
For More Information
Consumer information is available at http://www.acura.com/ . To join the Acura community on Facebook, visit www.facebook.com/Acura. Additional media information including detailed pricing features and high-resolution photography of the Acura line can be found at http://www.acuranews.com/
*Sales numbers based on Automotive News Sales Database 1999-2014; manufacturer data for prior to 1994.
Photo – http://photos.prnewswire.com/prnh/20140710/126207
Logo – http://photos.prnewswire.com/prnh/20100923/ACURALOGO
SOURCE Acura
NMSDC Annual Conference Set For Orlando In November
NMSDC Annual Conference Set For Orlando In November
NEW YORK, July 10, 2014 /PRNewswire-HISPANIC PR WIRE/ — The National Minority Supplier Development Council (NMSDC) – one of the nation’s leading advocacy organizations for supplier diversity – will host its annual Conference and Business Opportunity Fair in Orlando, Florida, November 2-5. This best-in-class gathering of nearly 7,000 corporate leaders, supplier diversity professionals, Asian, Black, Hispanic and Native American-owned businesses and guests from around the world will be held at the Orange County Convention Center. The Walt Disney Company is the corporate co-chair of the four-day conference, and Liberty Power Corp. is the minority business enterprise (MBE) co-chair for the event.
“Florida has a growing, thriving minority business community,” said NMSDC President Joset Wright-Lacy. “The Sunshine State has been the backdrop for successful NMSDC conferences in the past, and we expect a large turnout of guests from around the world at this year’s event.”
The 2013 event in San Antonio contributed more than $30 million to the local economy. That figure could be higher in sunny Orlando.
The event kicks off on Sunday, November 2, with a Welcome Reception at Epcot World ShowPlace. Monday highlights include the one-day Business Opportunity Fair – one of the nation’s largest minority business tradeshows – with more than 700 corporate and MBE exhibit booths. The schedule for Tuesday and Wednesday features a slate of 10 daily workshops for corporate procurement professionals, minority suppliers and members of the NMSDC network leadership team. The event concludes with an awards banquet on Wednesday evening, where winners will be announced for Corporation of the Year, Regional Council of the Year, Minority Supplier Development Leader of the Year and Suppliers of the Year.
Online registration is open through Friday, October 10, at www.NMSDCConference.com. Guests can also make hotel reservations via the conference website. For more information, please contact NMSDC at +1-212-944-2430 or visit www.NMSDCConference.com.
More than 30 of the nation’s largest corporations are sponsors of the event, including Altria, AT&T, BP America, Capital One, Chevron, Ciena, The Coca-Cola Company, The Walt Disney Company, Ford, General Motors, Hilton Worldwide, Honda, Johnson & Johnson, Kaiser Permanente, Kellogg’s, Liberty Power, Lowe’s, Macy’s, Manpower, Pacific Gas & Electric, Raytheon, Shell, SodexoMagic, Sprint, Target, Toyota, Verizon, Walmart, Wellpoint, Wells Fargo and UPS.
About NMSDC
The National Minority Supplier Development Council advances business opportunities for certified Asian, Black, Hispanic and Native American business enterprises and connects them to corporate members. One of the country’s leading corporate membership organizations, NMSDC was chartered in 1972 to provide increased procurement and business opportunities for minority businesses of all sizes.
The NMSDC Network includes a National Office in New York and 24 affiliate regional councils across the country. There are 1,750 corporate members throughout the network, including most of America’s largest publicly-owned, privately-owned and foreign-owned NMSDC companies, as well as universities, hospitals and other buying institutions. The regional councils certify and match nearly 13,000 minority-owned businesses with member corporations that want to purchase their products, services and solutions. For more information, visit www.NMSDC.org.
SOURCE National Minority Supplier Development Council
Cricket Wireless Launches Back-to-School Promotion with a Free 4G Smartphone (After Mail-In Rebate Cricket Visa® Promotion Card) and Hot Deals on Seven Popular Phones
Cricket Wireless Launches Back-to-School Promotion with a Free 4G Smartphone (After Mail-In Rebate Cricket Visa® Promotion Card) and Hot Deals on Seven Popular Phones
Cricket’s Back-to-School Deal offers free and discounted phones, unlimited plans starting at $35 per month after $5 Auto Pay credit, group plans savings of up to $90 per month, and a rewards program that lets you earn a free smartphone in a year
ALPHARETTA, Georgia, July 10, 2014 /PRNewswire-HISPANIC PR WIRE/ — Cricket Wireless announces the season’s hottest back-to-school promotion for new customers starting July 11, featuring a free 4G Nokia Lumia 630 with Windows Phone 8.1 (after $50 mail-in rebate Cricket Visa® Promotion Card), and great sale prices on phones from Samsung, Motorola, ZTE and more.
Logo – http://photos.prnewswire.com/prnh/20140604/94414
These deals, together with Cricket’s affordable pricing plans, group plans, and loyalty plans, yield an offer hard to beat for back to school—and others looking for a great deal.
“Cricket has a great back-to-school deal when you consider a free 4G smartphone, discounts on some of the most popular phones in the market, unlimited service plans, multiline savings of as much as $90 a month, and a rewards program where customers can earn a new smartphone every year,” said Janna Ducich, Cricket’s head of marketing. “And, we also include taxes and fees in the price of our plans, so the price you see is the price you pay – all on our nationwide 4G network that covers more than 97 percent of Americans.”
Cricket’s Back-to-School New Customer Promotion Details
|
Device |
Promotion Price |
|
Nokia Lumia 630 4G smartphone with Windows Phone 8.1 |
Free after a $50 new activation discount and $50 mail-in rebate Cricket Visa® Promotion Card (normally priced at $99.99) |
|
ZTE Prelude |
$29.99 after a $20 new activation discount (normally priced at $49.99) |
|
Motorola Moto G |
$49.99 after a $50 new activation discount and $50 mail-in rebate Cricket Visa® Promotion Card (normally priced at $149.99) |
|
Nokia Lumia 520 |
$49.99 after a $30 new activation discount (normally priced at $79.99) |
|
ZTE Sonata 4G |
$59.99 after a $20 new activation discount (normally priced at $79.99) |
|
ZTE Overture 4G LTE smartphone |
$79.99 after a $20 new activation discount (normally priced at $99.99) |
|
Samsung Galaxy Express 4G LTE smartphone |
$149.99 after a $50 new activation discount and $50 mail-in rebate Cricket Visa® Promotion Card (normally priced at $249.99) |
|
Nokia Lumia 1320 4G LTE smartphone |
$179.99 after a $50 new activation discount and $50 mail-in rebate Cricket Visa® Promotion Card (normally priced at $279.99) |
In addition, with Cricket’s unique loyalty program, Cricket Rewards***, eligible customers can earn a new smartphone every year.
And, besides saving on devices, students going back to school can save big by pooling friends into Group Save, which offers four lines for only $100 a month****.
Promotion includes new Nokia Lumia 630 with Windows 8.1
Cricket is the first prepaid carrier to offer US consumers the Nokia Lumia 630 with Windows Phone 8.1. And just in time for back to school, new customers can get the $49.99 4G Lumia 630 for free* after a $50 mail-in rebate Cricket Visa® Promotion Card, beginning July 11, 2014 at Cricket stores and online.
The Lumia 630 comes equipped with impressive new features now available on Windows Phone 8.1, including the Action Center, which gives users quick access to settings and notifications without unlocking the phone; the Word Flow keyboard for quicker, more accurate typing or shape writing; and, Cortana, the world’s first truly personal smartphone assistant.
Additional features include:
- Brilliant 4.5″ ClearBlack FWVGA display for viewing even in bright sunlight
- Quad-core processing for a fast, smoother user experience
- 5MP auto-focus camera with 720p HD recording with Nokia Camera
- Loaded with premium services like Nokia MixRadio, HERE Drive+ and HERE Maps
- Windows Phone 8.1 with Microsoft Office
- 15GB free OneDrive storage
Offers available at more than 3,000 stores and online
These and other offers are available at more than 3,000 Cricket Wireless retail stores across the U.S. and online. To learn more about Cricket, the Back-to-School promotion, or find a store near you, visit www.cricketwireless.com and connect with us on Facebook at facebook.com/cricketnation and Twitter at twitter.com/Cricketnation.
About the new Cricket Wireless
Cricket is bringing consumers more value with a simple, friendly, and reliable nationwide wireless experience with no annual contract. The power of Cricket is our nationwide 4G LTE network that covers nearly 290 million people; easy and affordable unlimited plans with taxes and fees included; annual loyalty rewards; and a great selection of phones customers love. Cricket, Something to Smile About. Cricket is a subsidiary of AT&T Inc.
*Mail-In Rebate Offer ends Sept. 11, 2014. While supplies last. New activation on qualifying smartphone plan required. Sales tax not included. Not available in CT, RI, or Miami-Dade County. No rainchecks. Promotion Card, issued by MetaBank®, member FDIC, or CenterState Bank of Florida, NA pursuant to license from Visa U.S.A. Inc., is not redeemable for cash and may not be used for cash withdrawal at any cash-dispensing locations or automated gasoline pumps. Card is non-transferable and non-refundable. Funds are available at US locations where Visa debit cards are accepted for 150 days after the Card issuance, through the “VALUD THRU” shown on the Card. Service must be active and customer must make second service payment within 45 days of activation to receive card. Offer may not be available with other rebates, offers or promotions. Restrictions and other charges may apply. For cardholder agreement and complete terms and conditions, please visit www.cricketwireless.com/promocard.
**Auto Pay: $5 savings provided as an account credit at the end of each billing cycle while enrolled in Auto Pay. Auto Pay credit requires Auto Pay enrollment with a new Basic, Smart or Pro plan. Terms, conditions and restriction apply.
***Cricket Rewards: Loyalty Program: Cricket Customers on Smart and Pro plans earn one (1) Reward Credit for each full, on-time payment. Reward Credits are only redeemable for a phone upgrade once customer has earned a Device Credit(s). Customers earn a $50 Device Credit for every twelve (12) Reward Credits earned. Reward Credits expire, if unused, sixty (60) months after Device Credit becomes redeemable. Reward Credits earned at the account level. Device Credits are capped at $150 without redemption and are not-transferrable and have no cash value. Restrictions Apply.
**** Multi-Line (“Group Save”) Discounts: New and existing customers in good standing with at least two (2) eligible lines of service on one account will be automatically enrolled to receive Group Save discounts. Only eligible lines two-five on the same account receive the monthly discount described below. Activation fee may apply. Only lines of service on a Basic, Smart, or Pro rate plan are eligible. Your first eligible line does not receive a discount; the second eligible line = $10 monthly discount; the third eligible line = $20 monthly discount; and the fourth and fifth eligible lines each = $30 monthly discount. The maximum monthly discount is $90 when you have five (5) eligible lines on your Group Save account. Single line rate plan pricing will apply if lines are canceled and only one (1) line remains.
For device images and other press materials visit new Cricket newsroom
SOURCE Cricket Wireless
PCL Construction Special Projects Division Completes New Belvedere Aquatic Center
PCL Construction Special Projects Division Completes New Belvedere Aquatic Center
Grand Opening This Saturday
LOS ANGELES, July 10, 2014 /PRNewswire-HISPANIC PR WIRE/ — PCL Construction is pleased to announce that it has completed construction of the new Belvedere Aquatic Center in East Los Angeles. The achievement will be marked by a grand opening celebration on Saturday, July 12 at 10:00am with PCL Construction, LA County Supervisor Gloria Molina, and top officials from the Department of Parks and Recreation, Department of Public Works, and members of the community. The grand opening will be at the Belvedere Aquatic Center at 5099 E. First Street, Los Angeles, CA, 90022. The $14 million project will provide another safe, family-friendly recreation option in East Los Angeles.
The new Belvedere Aquatic Center built by PCL’s Special Projects Division was a design-build project to replace the former pool facilities on this site. The new facilities include a 9,939 square-foot, Spanish Colonial-style pool building, a new 12,743 square-foot Olympic-size competition pool, a 2,550 square foot lap pool, a 1,110 square-foot splash pool, a 1,100 square-foot senior’s pool, three diving boards, shaded seating areas, and an exercise room. PCL Construction also added a detached storage area, a new parking lot, site retaining walls, access ramps, new fencing, walkways, landscaping, and site lighting. A local artist, Sonia Romero, was also commissioned to infuse the facility with graphic art that relates to the East Los Angeles community that it serves. The new facilities allow for easy maintenance, durability, and off-season security. The project was designed by Steinberg Architects to serve the needs of the growing local community and provide a venue for regional competitive swim meets. Los Angeles County Supervisor, Gloria Molina states, “Hopefully, this $14 million investment will help level the playing field so that Eastside kids can have a fair shot at Olympic gold.”
Jack Sample, District Manager for PCL, says, “The Belvedere Aquatic Center will be a wonderful amenity that will be enriching for this community. It’s very rewarding to build a space that will enhance the quality of life for so many people.”
About PCL Construction
PCL is a group of independent construction companies that carries out work across the United States, Canada, the Caribbean, and in Australia. These diverse operations in the civil infrastructure, heavy industrial, and buildings markets are supported by a strategic presence in 31 major centers. Together, these companies have an annual construction volume of more than $6 billion, making PCL one of the largest contracting organizations in North America. Watch us build at PCL.com.
For media inquiries, please contact:
Beth Binger
BCI
(619) 987-6658
[email protected]
SOURCE PCL Construction
WSKQ-FM Mega 97.9FM Leader In The Tri-State Area In New York As The #1 Station In The Market Regardless Of Language
WSKQ-FM Mega 97.9FM Leader In The Tri-State Area In New York As The #1 Station In The Market Regardless Of Language
NEW YORK, July 10, 2014 /PRNewswire-HISPANIC PR WIRE/ — (Big Time Media/SBS-MegaTV) — Spanish Broadcasting System, Inc. (SBS); (NASDAQ: SBSA), today announced that its New York station WSKQ-FM “Mega 97.9FM” achieved significant ratings gains and strengthened its market position in Nielsen’s recently-released June 2014 Nielsen Audio book. WSKQ-FM Mega 97.9FM has captured the number one position amongst all RADIO stations in the Tri-State New York market, for Adults 18-49, regardless of language.
– New York: WSKQ-FM (Mega 97.9FM)- #1 station among ALL Adults 18-49 Mon-Sunday 6a-12mid in New York regardless of language.
Albert Rodriguez COO of SBS commented, “As WSKQ-FM Mega 97.9FM continues to lead and reach listeners in New York, we are confident that audiences will only continue to grow even more so, as demonstrated in the latest New York Arbitron rankings. The Hispanic community is growing rapidly and SBS New York will continue to provide quality, compelling entertainment to satisfy its listeners.”
“The SBS Radio cluster in New York has consistently served as the leader in the NY Latino market place for over 30 years. Today we have only strengthened that position by becoming the number 1 radio station in New York regardless of language amongst key advertising demos, A18-49,” said Eric Garcia VP of Sales of SBS New York. “Our Arbitron performance reflects our strategic advantages and tactical strengths, which benefit both the communities we serve and our clients who are tapping into the branding power of WSKQ-FM Mega 97.9FM by reaching the fast growing Hispanic consumer segment.”
Jesus Salas EVP of Programming of SBS commented, “WSKQ-FM Mega 97.9FM reaching the number one rank over all the stations in New York regardless of language is an impressive and history making event. WSKQ- Mega 97.9 FM has a close tie with the local community unlike any other station. Our on air personalities have formed an emotional relationship with our millions of listeners in a unique way.
WSKQ-FM “Mega 97.9FM” radio personalities have captured New Yorkers with the best on air content and music. The solid ratings performance confirms Spanish Broadcasting’s leadership commitment to delivering the growing Hispanic consumer audience the best original programming throughout the Tri-State area.
About Spanish Broadcasting System, Inc.:
Spanish Broadcasting System, Inc. is the world’s largest media and entertainment company publicly controlled by Hispanics in the United States. SBS is the owner and/or operator of 21 radio stations located in the main Hispanic U.S. markets in New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, including the first Spanish-speaking radio station in the United States, WSKQ-FM in New York City, as well as 4 of the most tuned-in radio stations for Tropical, Regional Mexican and Adult Contemporary content in Spanish and Urban format. The Company is also the owner and operator of MegaTV, a television station serving the markets of South Florida and Puerto Rico. SBS also produces events and live concerts throughout the U.S. and Puerto Rico. In addition, it operates www.lamusica.com, a bilingual Internet portal providing Latino music, entertainment, news and culture. The Company’s corporate website is at: www.spanishbroadcasting.com, www.mega.tV and www.spanishbroadcasting.com.
SOCIAL MEDIA HANDLES & OFFICIAL HASHTAG: #MEGAYORK
Twitter: @mega979nyc
Facebook.com/Mega979FM
iPhone – Descargue la aplicacion Lamusica
Android – Descargue la aplicacion Lamusica
MEDIA & PRESS CONTACT FOR SBS:
Vladimir Gomez
Big Time Media/SBS-MEGATV
@VladyGomez
@BigTimeMedia
NOTE TO EDITORS: A high-resolution image is available at: http://hispanicprwire.com/en/multimedia/
SOURCE Spanish Broadcasting System, Inc.
Lilly for Better Health™ expands website’s non-product-branded health education resources, focuses on healthy behavior skills
Lilly for Better Health™ expands website’s non-product-branded health education resources, focuses on healthy behavior skills
INDIANAPOLIS, July 10, 2014 /PRNewswire-HISPANIC PR WIRE/ — Eli Lilly and Company (NYSE: LLY) has rebooted the Lilly for Better Health™ program, with several innovative enhancements to lillyforbetterhealth.com that help enrich the user experience with Lilly’s non-product-branded health education.
Changes to the site include improved ease of use, interactive engagement and an updated mobile experience.
Lilly for Better Health is one of the many ways Lilly goes beyond medicine to support individuals and caregivers on their health care journeys. The program, and its website, lillyforbetterhealth.com, recognized by the MarCom Awards, Aster Awards and eHealthcare for excellence in health communication, offer nearly 100 non-product-branded health education resources in English and Spanish, plus information on health-related topics, such as diabetes, depression, exercise and stress.
“It’s our goal to provide educational health and wellness tools that people consider relevant and useful,” said Brad Woodward, M.D., senior medical director, Lilly Bio-Medicines. “We deliver them online in a way that is engaging, easy-to-use and interactive.”
Engaging design, interactive features
The entire site was built with a responsive design ensuring a seamless experience from desktop to mobile or tablet. New features include an enhanced filtering tool that enables visitors to search nearly 100 health education resources by topic, language and format.
The resources include short videos on nutrition and physical activity that highlight ways to take small steps toward a healthier lifestyle, quizzes and interactive activities and brochures. Many of these resources are available in Spanish, and were created using the Information-Motivation-Behavioral Skills (IMB) Model to be easy to understand, use and act on.
Health topics focus on condition management of diagnoses, such as diabetes and depression, as well as areas of holistic health, such as family and caregiver support, managing pain and living well. Resources can be downloaded, printed, emailed and shared via social media. And a limited number of copies of certain health education materials can be ordered through the Contact Us section.
To encourage a two-way exchange, visitors are invited to provide real-time feedback on the relevance and usefulness of health education resources with a “rate this” star-rating feature, and also are able to respond to a regularly updated knowledge-based health question. Regardless of which answer is selected, the correct response is shown, with tips on incorporating a positive and healthy behavior into everyday life.
The Lilly for Better Health website helps address the health needs of the growing U.S. Latino/Hispanic population with nearly half of the website in Spanish. In the En Espanol section, visitors can engage and interact with health quizzes and activities. The Mi Salud interactive health area provides practical tips on managing health conditions, such as diabetes and depression.
Aiding in understanding
Lillyforbetterhealth.com is sensitive to health literacy – an individual’s ability to obtain, process and understand health information and services needed to make appropriate health decisions. Several sections of the website underwent an assessment for health literacy from the University of California, Berkeley and received a “superior” Suitability Assessment of Material (SAM) rating.
With health literacy in mind, a conscious effort was made to write short content focused on behavior skills, not medical facts. The site includes language that is positive and people-focused to help in the understanding of health topics, including stress, bone health and exercise.
One component of creating a health literate experience was the addition of a sound icon in the My Health section. This feature offers an auditory pronunciation of difficult or complex words and phrases. The sound feature helps clue visitors to a word they may have seen in handouts from their doctor or heard when visiting a health care provider. The icon, in conjunction with other cues, such as subheads and images, helps to reinforce the content and lead to a greater understanding of the topic.
“Our focus on health literacy is a commitment to the public, caregivers and health care providers that our resources are not one-size-fits-all,” Woodward said. “Great content doesn’t matter if individuals can’t take your resources and use them to make sustainable, positive life changes.”
About Lilly for Better Health™
Lilly for Better Health is one of the many ways Lilly goes beyond medicine to support individuals and caregivers on their health care journeys. The program, and its website, www.lillyforbetterhealth.com, recognized by the Health Information Resource Center, MarCom Awards, Aster Awards and eHealthcare for excellence in health communication, offer nearly 100 non-product-branded health education resources in English and Spanish, plus information on health-related topics, such as diabetes, depression, exercise and stress.
About Eli Lilly and Company
Lilly is a global healthcare leader that unites caring with discovery to make life better for people around the world. We were founded more than a century ago by a man committed to creating high-quality medicines that meet real needs, and today we remain true to that mission in all our work. Across the globe, Lilly employees work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to communities through philanthropy and volunteerism. To learn more about Lilly, please visit us at www.lilly.com and http://newsroom.lilly.com/social-channels.
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SOURCE Eli Lilly and Company
New Research: Fresh Avocado Enhances Absorption of Essential Nutrients for Healthy Living
New Research: Fresh Avocado Enhances Absorption of Essential Nutrients for Healthy Living
Study Explores Improvements in the Absorption of Vitamin A When Avocados are Eaten With Tomatoes or Carrots
IRVINE, Calif., July 10, 2014 /PRNewswire-HISPANIC PR WIRE/ — Consuming a whole fresh avocado with either an orange-colored tomato sauce or raw carrots significantly enhanced provitamin A carotenoid (alpha- and beta-carotene) absorption and conversion of these carotenoids to an active form of vitamin A, according to new researchi published in The Journal of Nutrition.
Vitamin A is involved in reproductive health and growth promotion; helps support healthy skin, immune function and vision; and has antioxidant properties. Provitamin A carotenoids, like alpha- and beta-carotene, impart the orange and yellow colors to many fruits and vegetables. The body converts these plant pigments into an active and usable form of vitamin A.
The research, “Avocado consumption enhances human post-prandial absorption and conversion from a novel high beta-carotene tomato sauce and from carrots,” conducted at The Ohio State University and supported by the Hass Avocado Board (HAB), investigated if avocados could help the body better use and absorb vitamin A from carotene-rich foods when eaten together.
Specifically, the research was based on two randomized, two-way crossover feeding studies in 12 healthy men and women. The first study investigated if fresh avocado, when eaten with high beta-carotene tomato sauce, would promote the absorption of provitamin A carotenoids and the conversion of these carotenoids to an active form of vitamin A. The second study investigated the same outcome, but replaced high beta-carotene tomato sauce with raw carrots.
For the first study, researchers found that compared to a tomato-sauce meal without avocado, the addition of one avocado (150 g):
- More than doubled (2.4 times) beta-carotene absorption.
- More than quadrupled (4.6 times) the conversion of provitamin A (inactive vitamin form) to vitamin A (active vitamin form).
Similarly, researchers found in the second study that compared to a raw carrot meal without avocado, the addition of one avocado (150 g):
- Significantly increased beta-carotene absorption (6.6 times).
- More than quadrupled (4.8 times) alpha-carotene absorption.
- Significantly increased (12.6 times) the conversion of provitamin A (inactive vitamin form) to vitamin A (active vitamin form).
“The results of this study strengthen the current body of researchon this topic and complement a previous study conducted in my lab that showed a similar enhancement in carotenoid absorption with one-half of an avocado (75 g),ii” said Steven Schwartz, Ph.D., professor, Carl E. Haas Endowed Chair, The Ohio State University. “The results also provide promising clues and a basis for future research to determine avocados’ effect on the conversion of provitamin A to vitamin A.”
“Pairing certain foods together is more than just about taste – specific foods eaten together can help your body utilize the benefits more effectively. We know that avocado consumers are interested in foods that act like a ‘nutrient booster,'” said Nikki A. Ford, Ph.D., director of nutrition, HAB. “While additional studies are needed to determine if these results can be applied to everyone, the studies’ outcomes help to strengthen and advance the body of published research on avocado benefits and their role in everyday healthy living. Avocados are a nutrient-dense, cholesterol-free fruit with naturally good fats, and a delicious and easy way to add more fruits and vegetables to everyday healthy eating plans.”
To view the abstract or the full study, visit http://jn.nutrition.org/content/early/2014/06/04/jn.113.187674.full.pdf+html.
About the Hass Avocado Board
The Hass Avocado Board (HAB) is an agriculture promotion group established in 2002 to promote the consumption of Hass Avocados in the United States. A 12-member board representing domestic producers and importers of Hass Avocados directs HAB’s promotion, research and information programs under supervision of the United States Department of Agriculture. Funding for HAB comes from Hass avocado producers and importers in the United States.
In 2010, HAB established a Nutrition Research program to increase awareness and improve understanding of the unique benefits of avocados to human health.
For a comprehensive collection of published nutrition and scientific literature, authoritative reports and other articles on or related to avocados, their nutrients and eating patterns that include them, visit avocadonutritioncenter.com.
For more information, visit loveonetoday.com or follow HAB on Facebook, Twitter, Pinterest and YouTube.
i Kopec R.E., Cooperstone J.L., Schweiggert R.M. et. al. “Avocado consumption enhances human post-prandial absorption and conversion from a novel high beta-carotene tomato sauce and from carrots.” Journal of Nutrition. June 4 (2014). Epub ahead of print.
ii Unlu N.Z., Bohn T., Clinton S.K., Schwartz S.J. “Carotenoid absorption from salad and salsa by humans is enhanced by the addition of avocado or avocado oil.” Journal of Nutrition. 135 (2005): 431-6. Print.
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SOURCE Hass Avocado Board