City of Hope Announces New Spanish-language Campaign Designed to Connect with and Serve the Hispanic Community

June 13, 2017

DUARTE, California, June 13, 2017 /PRNewswire-HISPANIC PR WIRE/ — For the second year in a row, City of Hope has launched an integrated Spanish-language marketing and outreach campaign designed to connect with and serve Hispanic families throughout Southern California. The comprehensive campaign features Spanish-speaking City of Hope doctors and scientists who are positively impacting the lives of cancer patients and their families with breakthrough cancer research and treatments, combined with compassionate care. Airing across multiple media platforms, the Spanish-language messaging will draw attention to City of Hope’s commitment to meeting the needs of the Hispanic community.

“City of Hope believes it’s critically important that Hispanic patients know that there is a world-class research and cancer treatment center in their community,” said Alex Herrera, M.D., assistant professor in City of Hope’s Department of Hematology & Hematopoietic Cell Transplantation. “One of my goals as a physician and that of our team is to communicate to our community that we are here to serve and support them. We want all families to know about and access our innovative cancer treatments.”

It is estimated that cancer is the leading cause of death among U.S. Hispanics, with more than 22 percent of total deaths in 2012 being cancer-related. According to the most recent cancer figures in the U.S., about one in three Hispanics will be diagnosed with cancer in his or her lifetime. The American Cancer Society also estimates that one in five Hispanic men and one in six Hispanic women will die from cancer.

“City of Hope is known for its rapid translation of scientific research into new treatments and cures,” added Herrera. “We want every member in our community to have access to the level of care that City of Hope provides. This Spanish-language campaign is an extension of our lifesaving work because it will ensure that no patient is left behind.”

The campaign includes Spanish-language TV, radio, digital and outdoor advertising. To learn more about City of Hope’s new Spanish-language campaign, please visit CityofHope.org/espanol. For more information on City of Hope, visit CityofHope.org.

About City of Hope
City of Hope is an independent research and treatment center for cancer, diabetes and other life-threatening diseases. Designated as one of only 48 comprehensive cancer centers, the highest recognition bestowed by the National Cancer Institute, City of Hope is also a founding member of the National Comprehensive Cancer Network, with research and treatment protocols that advance care throughout the world. City of Hope is located in Duarte, California, just northeast of Los Angeles, with 13 community clinics throughout Southern California. It is ranked as one of “America’s Best Hospitals” in cancer by U.S. News & World Report. Founded in 1913, City of Hope is a pioneer in the fields of bone marrow transplantation, diabetes and numerous breakthrough cancer drugs based on technology developed at the institution. For more information about City of Hope, follow us on Facebook, Twitter, YouTube or Instagram.

SOURCE City of Hope

(Español) «La búsqueda de Gobi» relata el inusual encuentro entre un ultramaratonista y una perrita callejera

June 13, 2017

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Sorry, this entry is only available in Español.

Steve Wozniak, Armando Perez (Pitbull), And Other Tech Powerhouses Headline Miami Tech Conference eMerge Americas

June 13, 2017

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Inspiration, Innovation, and a Nod to the Future Take Center Stage at eMERGE Americas 2016

MIAMI, June 13, 2017 /PRNewswire-HISPANIC PR WIRE/ — eMerge Americas, the technology conference that connects revolutionary startups, cutting-edge ideas, global industry leaders and investors, rounded out its first day of programming yesterday with an impressive display of keynotes. The conference opened with keynote, Steve Wozniak, while many startup companies showed off their new technology and applications to potential investors.

The purpose of this conference is to bring together global industry investors and leaders with local startups and the Miami community to help transform Miami into the technological hub of the Americas. As Miami Beach Mayor, Phillip Levine stated in his opening remarks, Miami is “truly becoming a high-tech innovation capital.”

“Our first day of eMerge Americas was an enormous success, with unforgettable keynotes and presentations, and out-of-this world technologies that are disrupting all industries around the world,” said Xavier Gonzalez, CEO of eMerge Americas. “The buzz around eMerge, and Miami, was very high, as everyone was excited to learn from influencers and startup companies about what kind of innovative ideas they have to shape the future of their industry.”

Steve Wozniak, co-founder of Apple and well-known tech entrepreneur opened the keynote sessions with the story of how he got to where he is and where he believes the tech industry is going. When speaking on artificial intelligence, Wozniak added, “Let humans participate as much as we can and the machines just enhance what we know. There are places where it (artificial intelligence) will cut jobs, but society works itself towards an equilibrium where most people will end up with jobs.”

In addition, Marcelo Claure, CEO of Sprint and co-founder of Brightstar Corp, talked about eMerge Americas being a staple of the Miami tech industry. And as Francesca de Quesada Covey, Head of Platform Partnerships, Facebook LATAM stated, “Miami is that bridge city, it is the city that brings the region (Latin America) together. When we think of innovation in Miami, we think about the opportunity to bridge the entrepreneurial mindset with the needs of the community.”

Armando Christian Perez (Pitbull) and Suze Orman, two-time Emmy Award-winning television host and personal finance expert, sat down for a conversation to discuss their professional journey and perspective on technology.

Riding off the success of the first day of the conference, day two of eMerge Americas is shaping up to be a great opportunity to hear celebrated speakers Uri Levine, co-founder of Waze, Alex Rodriguez, former MLB baseball player, and more.

About eMerge Americas
eMerge Americas serves as the preeminent innovative thought exchange transforming Miami into the technological hub of the Americas. By connecting global industry leaders and investors with America’s top business executives, IT decision-makers, and entrepreneurs, partnerships are forged that spur visionary innovation and technological advancements for the betterment of business and society. eMerge’s founding partners include: Medina Capital, A Rod Corporation, Greenberg Traurig, Knight Foundation, Miami-Dade County, and the Miami Herald. For more information about eMerge Americas, please visit: emergeamericas.com.

Logo – https://mma.prnewswire.com/media/357556/eMERGE_2016_Logo.jpg

SOURCE eMerge Americas

Discovery en Español’s Diesel Brothers Take The Mound For All-Star Two-Part MLB-Themed Special

June 13, 2017

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DISCOVERY EN ESPAÑOL’S DIESEL BROTHERS TAKE THE MOUND FOR ALL STAR TWO-PART MLB-THEMED SPECIAL

MIAMI, June 13, 2017 /PRNewswire-HISPANIC PR WIRE/ — What do baseball and diesel have in common? The answer is a DIESEL BROTHERS special, coming to the Discovery en Español screen featuring Detroit Tigers’ Miguel Cabrera and MLB Network analysts Hall of Famer Pedro Martinez and former All-Star Carlos Peña. The two-night special will air as part of the ‘Lunes de Motores’ programming block on Monday, June 19 and Monday, June 26 at 10pm E/P.

Heavy D and Diesel Dave have built an empire with their business bringing extreme tricked-out trucks to fans across the country. They are masters in transforming, building, and selling everything that runs on diesel fuel. Each truck is unique to them and they can make these vehicles look like new by customizing parts, changing engines and wheels, and adding fuel injectors and gas pumps. If it’s diesel… it is possible for the DIESEL BROTHERS!

This time they are taking their diesel game to the ballpark… Heavy D and Diesel Dave step up to the plate for Tigers’ first baseman and car enthusiast Miguel Cabrera, to trick out his 2016 Chevy Silverado. The duo know diesel, but to knock this build out of the park, they’ll need the help of Hall of Famer Pedro Martinez and All-Star Carlos Peña. However, the MLB stars are in for a surprise with a taste of Heavy D and Diesel Dave’s legendary stunt driving.

For more about network programming, please follow us on facebook.com/discoveryenespanol, Twitter @DiscoveryenESP and Instagram @discoveryenespanol.

About Discovery en Español
Discovery en Español connects Spanish-speaking viewers in the U.S. to the world and all its wonder and possibilities. It provides quality programming focusing on bold storytelling across core genres including adventure, ingenuity, natural history, investigation and current affairs. Created by Discovery Communications, Discovery en Español is widely distributed on Hispanic tier packages throughout the country. For more information, please follow us on Facebook at facebook.com/discoveryenespanol, Twitter @DiscoveryenESP and Instagram @discoveryenespanol.

About MLB Network
MLB Network is the ultimate television destination for baseball fans, featuring the multiple Emmy Award-winning MLB Tonight, live regular season and Postseason game telecasts, original programming, highlights, and insights and analysis. MLB Network debuted on January 1, 2009 in a record-setting 50 million homes, is currently distributed by more than 250 distributors in the U.S., Canada, Caribbean and Latin America, and is available for live, authenticated streaming via MLB.com At Bat and MLBNetwork.com. For more information and to find MLB Network in your area, go to www.MLBNetwork.com.

About The Detroit Tigers
The Detroit Tigers, Inc., a charter member of the American League in 1901, have won four World Series and 11 American League pennants. An Ilitch organization, the Tigers play their home games at Comerica Park located within The District Detroit, one of the largest sports and entertainment developments in the country. Other Ilitch companies include: Little Caesars Pizza, Blue Line Foodservice Distribution, the Detroit Red Wings, Olympia Development of Michigan, Little Caesars Pizza Kit Fundraising Program, Ilitch Holdings, Inc., MotorCity Casino Hotel and Champion Foods. For more information, visit www.Tigers.com, www.DistrictDetroit.com and www.IlitchCompanies.com.

Photo – https://mma.prnewswire.com/media/522330/Discovery_en_Espanol_Diesel_Brothers_MLB.jpg
Logo – https://mma.prnewswire.com/media/183866/discovery_en_espanol_logo.jpg

SOURCE Discovery en Espanol

HSN Extends American Dreams Initiative through Partnership with Liliana Gil Valletta

June 13, 2017

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Liliana Gil Valletta, becomes the first Latina star entrepreneur host on HSN’s American Dreams.

ST. PETERSBURG, Fla., June 13, 2017 /PRNewswire-HISPANIC PR WIRE/ — Leading entertainment and lifestyle retailer, HSN, is collaborating with award-winning entrepreneur Liliana “Lili” Gil Valletta to discover new inventors and innovators as part of its American Dreams initiative. HSN’s American Dreams platform finds, educates and trains rising entrepreneurs to help bring their products to the marketplace and create successful business opportunities.

“HSN has been dedicated to finding and supporting innovators, inventors and entrepreneurs since we first opened our doors 40 years ago. Entrepreneurship is core to HSN’s DNA, and we are thrilled to have Lili Gil Valletta join us on our mission to provide these inventors with the tools they need to bring their products to life,” said Bill Brand, President, HSN. “As a business owner herself, Lili understands the critical role small businesses play in building communities and local economies. As we enter the next decade in HSN’s history, we are committed to helping rising entrepreneurs as they launch their products or start a business of their own.”

Gil Valletta is founder and CEO of CIEN+, an advocate for minority business owners and the creator of the accelerator program, Dreamers Ventures, a multi-city tour and business accelerator platform primarily empowering Latinos with access to tools, capital and resources for growth. Minority entrepreneurs represent the fastest growing segment of small business owners in America; however, they still lag in their ability to access capital and opportunities, as reported by the Minority Business Development Agency.

“I am honored to be working with HSN to help discover great inventions and continue the momentum of Project American Dreams,” said Gil Valletta. “As an entrepreneur and immigrant from Colombia, I have experienced firsthand the challenges we face as women and minority business owners and I am focused on helping make it easier for others to achieve their dreams.”

Through Dreamers Ventures and CIEN+, Gil Valletta will help identify and discover inventors and innovators with products that could one day be sold on HSN. This partnership continues the success of the Project American Dreams program, which launched five inventors last March and identified over 100 products created by Latino entrepreneurs.

Gil Valletta joins a select group of star entrepreneurs that include TV’s original billion-dollar man Bob Circosta, Shark Tank’s Daymond John, tech expert Randi Zuckerberg and Marc Portney, from the Science Channel’s popular series All American Makers. Gil Valletta will appear as the first Latina star entrepreneur host on HSN’s American Dreams joining her discovered inventors to sell their products on-air reaching over 90 million households.

For more information about HSN and American Dreams please visit http://www.hsn.com/

For more information about Liliana Gil Valletta and Dreamers Ventures visit www.dreamersventures.com and follow her social channels Twitter: www.twitter.com/liligil Instagram: www.instagram.com/liligilusa and YouTube: www.youtube.com/liligil

About HSN
HSN is a leading entertainment and lifestyle retailer, offering a curated assortment of exclusive products and top brand names to its customers. HSN incorporates entertainment, inspiration, personalities and industry experts to provide an entirely unique shopping experience. At HSN, customers find exceptional selections in Health & Beauty, Jewelry, Home/Lifestyle, Fashion/Accessories, and Electronics. HSN broadcasts live to over 90 million households in the US 24/7 and its website – hsn.com features more than 50,000 product videos. Mobile applications include HSN apps for iPad, iPhone and Android. HSN, founded 40 years ago as the first electronic retailer, is an operating segment of HSN, Inc. (Nasdaq: HSNI). For more information, please visit www.HSN.com, or follow @HSN on Facebook and Twitter.

About Lili Gil Valletta
An immigrant from Colombia, Lili is an award-winning entrepreneur, World Economic Forum Young Global Leader and a weekly independent TV contributor to various networks like Fox News, Fox Business, CNN en Español, among others. She is the cofounder and CEO of CIEN+ a firm that helps business leaders and Fortune 500 companies unlock the power of today’s diverse marketplace with big data analytics, research, creativity and purpose.

She is also the creator of Dreamers Ventures, an empowerment platform and multi-city tour empowering entrepreneurs with the tools, capital and resources they need to accelerate their growth. Prior to launching her company, she had a 10-year career at Johnson & Johnson where she pioneered diversity and multicultural marketing initiatives and co-founded the Hispanic Employee Resource Group HOLA. Her work has been featured by Forbes, The Huffington Post, CNN, and has made her the recipient of many industry awards. Her advocacy for minority issues has impacted public and private organizations, including forums at the White House, the United Nations and as board member of the YMCA USA and the Harvard Kennedy School Women’s Leadership Board, among others. For more information about Liliana Gil Valletta and Dreamers Ventures visit www.dreamresventures.com, www.lilianagil.com and follow her social channels Twitter: www.twitter.com/liligil Instagram: www.instagram.com/liligilusa and YouTube: www.youtube.com/liligil

Photo – https://mma.prnewswire.com/media/522717/Liliana_Gil_Valletta___HSN.jpg

SOURCE HSN

10xU Launches to Unlock Entrepreneurs’ Potential in the Age of Digitalization and Hyper Connectivity

June 13, 2017

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MIAMI, June 13, 2017 /PRNewswire-HISPANIC PR WIRE/ — New platform 10xU is set to empower entrepreneurs by providing them with the knowledge and tools needed to navigate digitalization and hyper connectivity. This startup wants to prepare current and future leaders to overcome challenges by stimulating new ways of thinking, promoting innovation, and connecting entrepreneurial communities all over the world.

The platform offers courses, workshops, mentoring, personalized business assessments, networking, and company roadmap building. These offerings can take place online, or in person at 10xU’s Miami headquarters. Additionally, there is a wide offering of free content, including webinars and events. The offer covers entrepreneurs of any level with pricing levels reflective of company needs.

“A deep-rooted understanding of the entrepreneurial ecosystem led me to discover the need for established companies and entrepreneurs to learn about this new world order, governed by an abundance of technological resources and living in the digital sphere,” explains 10xU Chief Executive Lorenzo de Leo. “10xU wants to build a community of like-minded individuals who drive each other forward by offering them a different approach to business challenges, which ultimately, will drive global innovation into the future.”

Unlike other startup courses, the goal is to create a community of startups and entrepreneurs that thrive with education and collaboration. Designed to scale globally, 10xU aims to become the common platform that connects new startup hubs and amplifies their growth by promoting the exchange of resources and experiences. To this end, 10xU will connect local tech hubs around the globe.

10xU is a portfolio company of Rokk3r Labs, a cobuilding platform for investors, entrepreneurs and organizations. 10xU is open to individuals who are planning to become entrepreneurs and want to validate the potential of their idea, or any person or company wanting to learn about the inner workings of launching a company in the digital era, including those already at established companies and corporations.

“10xU’s model puts forward a solution for what entrepreneurial learning and execution should be in the digital age. I am excited to announce it as our newest portfolio company and an upcoming standard for global ecosystem connectedness,” said CEO and Co-founder at Rokk3r Labs Nabyl Charania.

About 10xU
10xU plans to empower people and companies by providing them with the education and tools needed to overcome the challenges of the modern business age. The platform prepares current and future business leaders by stimulating new ways of thinking, promoting innovation, and connecting entrepreneurial communities all over the world. For more information, please visit www.10xU.com

About Rokk3r Labs
Rokk3r Labs is the best place in the world to launch companies that change the world. It is a venture builder and the world’s first “cobuilding” platform for entrepreneurs, corporations, and investors to create exponential startups. As a partner, Rokk3r Labs increases value, mitigates risk, and helps remain at the edge of innovation. With a focus on leveraging exponential technologies (e.g., the blockchain, artificial intelligence, and 3D printing) and implementing new-age methods of raising capital, Rokk3r Labs is harnessing the global collective genius to cobuild companies that change the world. Currently, Rokk3r Labs has a portfolio of over 40 ventures. To learn more, visit www.rokk3rlabs.com.

Media Contact
Latiffe Ghanem
[email protected]
305-479-0279

Logo – http://mma.prnewswire.com/media/522709/10xU_Logo.jpg

SOURCE 10xU

“Black Henna” Tattoos May Put You at Risk

June 13, 2017

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Black Henna Tattoos May Put You at Risk.

SILVER SPRING, Md., June 13, 2017 /PRNewswire-HISPANIC PR WIRE/ — Summer vacation season is here… time to hit the beach and perhaps indulge in a little harmless fun. What about getting a black henna temporary tattoo? Who could it hurt? It could hurt you.

Learn more at:
http://www.fda.gov/ForConsumers/ConsumerUpdates/ucm343932.htm
http://www.fda.gov/cosmetics/productsingredients/products/ucm108569.htm

A henna tattoo is temporary but that doesn’t mean it is risk free. This is especially true if you use “black henna,” which can cause serious skin reactions.

For centuries, traditional henna, a reddish-brown plant extract, has been used to dye skin, hair, and fingernails in parts of Asia and Northern Africa. Henna is safe and permitted for coloring the hair, but not for the skin or areas around the eyes.

“Black henna,” a different substance, is marketed for application on the skin’s surface as a form of temporary tattoo, and it is potentially harmful. Inks marketed as “black henna” – or sometimes simply as “henna” – may actually be hair dye or contain other ingredients. The extra ingredient most often used to darken “black” henna is a coal-tar hair dye containing p-phenylenediamine (PPD), which can cause dangerous sensitization reactions in some people. Coal tar hair dyes that contain PPD are required by law to have a caution statement and directions to patch test before use. However, PPD, by law, is not permitted in cosmetics intended for staining the skin.

You may find “black henna” in temporary tattoo kiosks at beaches, boardwalks, holiday destinations, ethnic or specialty shops. States regulate tattooing, but oversight for tattoo parlors and artists differs from state to state. Even though the U.S. Food and Drug Administration (FDA) does not regulate practices in tattoo parlors, we do monitor product safety problems.

Too many consumers have learned the risks of “black henna” the hard way. Dozens have reported their adverse events to FDA, but it is believed that many more problems go unreported. Some experienced reactions immediately after the application of “black henna” temporary tattoos; others occurred up to two or three weeks later. Problems included redness, blisters, raised red weeping lesions, loss of pigmentation, increased sensitivity to sunlight, and even permanent scarring. Some reactions have led to emergency room visits and prolonged skin sensitivity. For example, in one incident, a teenage girl’s back was permanently scarred after getting a black henna tattoo.

Some people may experience cross-sensitization, meaning that because of a previous exposure and bad reaction to one chemical, they become sensitized (allergic) to related compounds, such as rubber and other latex products, certain medications, hair dye ingredients, and textile dyes. When exposed to one of these products they may develop a rash or other allergic manifestations.

If you have a reaction to a temporary tattoo, contact your health care professional. Also, please contact FDA’s Safety Information and Adverse Event Reporting Program (1-800-FDA-1088 or http://www.fda.gov/Safety/MedWatch/default.htm) or an FDA consumer complaint coordinator (http://www.fda.gov/safety/reportaproblem/consumercomplaintcoordinators). FDA has issued import alerts and warning letters when manufacturers have violated the law. Enforcement can include product seizure and legal actions.

Contact: Media: 1-301-796-4540; Consumers: 1-888-SAFEFOOD (toll free)

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Photo – http://mma.prnewswire.com/media/511056/Black_Henna_Tattoos_May_Put_You_At_Risk.jpg

SOURCE U.S. Food and Drug Administration

“Black Henna” Tattoos May Put You at Risk

June 13, 2017

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