(Español) Prepárese para cuando azoten las tormentas – Proteja a su familia esta temporada de huracanes con los consejos que salvan vidas de la CPSC
The Future of Barbados Does Not Include Waste.
BRIDGETOWN, Barbados, May 7, 2021 /PRNewswire-HISPANIC PR WIRE/ — Waste management is a significant challenge for any society. An appropriate waste management strategy mitigates public health risks, contributes to sustained economic activity, and enhances Public welfare generally. While waste management is one of the least recognized public policy issues in the Caribbean, with the implementation of this project, Barbados will have a world-leading and technology-driven solution for the efficient collection of residential waste.
Minister of the Environment and National Beautification, Hon. Adrian Forde, M.P. observed, “The consequences of COVID 19, climate change and the ash fall caused by the recent eruption of the La Soufriere volcano only serves to underscore the importance of solid waste management and the need for efficient waste collection in Barbados. One of the most important tenets of sustainable development is a partnership, whether with private entities, community groups or individuals. The health and safety of our people are paramount in our environmental planning and development. This project will ensure our streets, beaches, ecosystems, wetlands and other areas of biodiversity are maintained. I am eagerly looking forward to this seamless transformation at SSA. My Friends, this is who we are.”
The project is a cooperation between the Sanitation Service Authority (SSA) and Barbadian company Prosource Limited, which will vastly improve the efficiency, reliability, and regularity of waste collections. Prosource Limited, whose expertise lies in the residential, commercial, and industrial waste sector, will provide and implement a fully managed end to end solution for the country. Prosource Limited is a part of the Innotech Group and has successfully completed similar projects in the region. In 2020, the Solid Waste Management Corporation of St. Kitts engaged the company to undertake an island-wide waste collection improvement project. David Tomlinson, Director of Prosource Limited, explained how it works for the people of Barbados. “Each household in Barbados will be provided, free of charge, with a standardized Radio Frequency Identification (RFID) enabled 65-gallon roll-out cart for general waste and an 18-gallon bin to be used for commingled recycling. In addition, all the SSA’s collection compactor trucks will be retrofitted with market-leading equipment for mechanically lifting the carts. The RFID readers installed on the trucks will track collection activity, improve collection efficiency, and the in-cab route optimization and management solution will also benefit drivers whilst reducing SSA’s operational cost. Once implemented, the residential waste collection methodology for Barbados will change from a manual system to a much more efficient and safer mechanical operation.” The solution includes a specialist software system capable of tracking, monitoring, and providing analytics for waste collection services and operations. It also allows for automated work orders and asset inventory management. Households will now also have a convenient way to dispose of recyclables using the new recyclable bin provided by the SSA.
It is not just the public who will benefit from this project, according to SSA Chairman Ramon Alleyne. “This project will not only allow our team to be better equipped with state-of-the-art tools and technology, we will be able to deliver a higher standard of service to the public. Just as importantly, it will ensure safer, healthier and better working conditions for SSA’s workers who provide this critical service to the country.”
A cleaner Barbados will also be a benefit for the island’s tourism promotion efforts. A modern and progressive way of keeping the island environmentally friendly and clean can be a competitive edge for a destination, especially with health being a paramount consideration of travellers in deciding where to visit. Chairman of Innotech Group, Anthony Da Silva, stated, “This groundbreaking initiative is a huge win for the island, both for our people and our key industries such as tourism. It is innovative projects such as these that will hopefully serve as a model for the region. We must not overlook the importance of waste management and recycling, and this public health project is evidence that we are serious about making the improvements and investments necessary.”
SOURCE Prosource Ltd.
Tecate® Announces Official U.S. Sponsorship of LIGA BBVA MX
WHITE PLAINS, N.Y., May 10, 2021 /PRNewswire-HISPANIC PR WIRE/ — HEINEKEN USA and its TECATE® brand today announced the official, multi-year U.S. sponsorship of LIGA BBVA MX, the most-watched soccer league in the U.S. Tecate USA will also be a partner of LIGA BBVA MX’s other competitions, LIGA BBVA Expansion MX and LIGA BBVA MX Femenil. The official sponsorship and its associated activations reflect the long-standing affinity and passion for Mexican soccer here in the U.S.
Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8888451-tecate-official-us-sponsorship-liga-bbva-mx/
The agreement includes the use of logos, names, and images of teams and players participating in LIGA BBVA MX, interviews with Mexican soccer legends, presence in matches during the season openings and closings, access to exclusive items, and a presence in the best match highlights on LIGA BBVA MX social platforms.
“With this exclusive sponsorship, Tecate takes a strong step forward to stand as the brand that best connects U.S. fans with their favorite LIGA MX soccer teams, offering memorable experiences on and off the field,” said Tecate Sr. Brand Director, Oscar Martinez. “With an exciting summer of soccer upon us, we’re thrilled to deliver unforgettable experiences that speak to our maverick and unapologetic spirit. Mexico is in us!”
Guillermo Alegret, Commercial Director of LIGA MX, added “We are very excited to have Tecate, an established, well known Mexican brand, expand their partnership of LIGA MX into the United States. There is no doubt that LIGA MX’s following in the US is very strong, with an average of over 400,000 viewers per match, representing 40% of LIGA MX’s audience. The American market continues to be an important place for LIGA MX to grow and connect on a daily basis with the Hispanic community, in addition to the over 35 million Mexican Americans residing there.”
“Tecate is already one of Mexican-Americans’ favorite brands to enjoy with friends, and that is the intention of this partnership: to offer fun and safe experiences for fans of legal age, while allowing us to deliver messages of social responsibility,” Martinez added.
ABOUT TECATE
TECATE® represents the authentic energy of Mexican-Americans in the USA. We are still proudly brewed in our namesake town of Tecate using the same high-quality recipe since 1944. TECATE® is imported by Cervezas Mexicanas, White Plains, N.Y. For news and updates, follow us on Twitter & Instagram @Tecate, or visit TecateBeerUSA.com
ABOUT LIGA MX
With headquarters in Toluca. Liga MX was founded in 2012 to promote the development of soccer in Mexico across all divisions and in all other areas: sporting and competitions, administrative and legal, communications and marketing.
LIGA MX is the organization that manages the most important professional soccer leagues in Mexico. Liga MX’s top division, Liga BBVA MX, has a very strong fan base in all of North America and amongst the top leagues in the western hemisphere. Other professional Liga MX competitions include Liga BBVA MX Feminil, Expansion BBVA MX and E-Liga BBVA MX.
SOURCE Tecate USA
Toyota Ranks 7th on DiversityInc’s Top 50 Companies for Diversity
PLANO, Texas, May 7, 2021 /PRNewswire-HISPANIC PR WIRE/ — DiversityInc named Toyota Motor North America one of its 2021 Top 50 Companies for Diversity®, ranking 7th—up from 10th last year.
The DiversityInc Top 50 list, issued yearly since 2001, recognizes the nation’s top companies for diversity and inclusion management. Toyota is the only automotive manufacturer ranked in the Top 10.
“The past year was unlike any other we’ve faced, yet Toyota’s fundamentals remain the same. Who we are and the way in which we navigate the toughest times are reflected in our core values of acting for others, showing respect for people and the quest for continuous improvement,” said Sandra Phillips Rogers, chief diversity officer and chief legal officer, Toyota Motor North America.
Rogers goes on to say, “These results reflect the strong commitment and collaboration of our employees across the company. We would not be where we are today without their efforts.”
Toyota also was recognized as a top company in six DiversityInc specialty lists including:
- Top Company for Environmental, Social and Governance
- No. 1 Top Company for Board of Directors: Overall board diversity representation, committee diversity and governance, involvement and practices.
- No. 2 Top Company for Executive Diversity Councils: Representation, practices and CEO and executive leadership involvement and accountability.
- No. 5 Top Company for Talent Acquisition: Women of Color: New hire and employee representation, onboarding and employee benefit practices, and diverse candidate requirements.
- No. 9 Top Company for LGBTQ Employees: Score of 100% on the Human Rights Campaign Corporate Equality Index; Resource Groups for LGBTQ employees; philanthropic and supplier spend with LGBTQ-focused organizations and vendors; and workplace practices, policies and benefits supportive of LGBTQ employees.
- No. 12 Top Company for Black Executives
With more than 1,800 participants, the Diversity rankings are empirically driven and based on 2020 company-submitted data in these six key areas: 1) Leadership Accountability, 2) Human Capital Diversity Metrics, 3) Talent Programs, 4) Workforce Practices, 5) Supplier Diversity and 6) Philanthropy.
For more information on Toyota’s D&I efforts please visit https://toyotadiversityreport.com/.
About DiversityInc
The mission of DiversityInc is to bring education and clarity to the business benefits of diversity. The DiversityInc Top 50 Companies for Diversity list began in 2001, when many corporations were beginning to understand the business value of diversity-management initiatives. The 2020 Top 50 Companies for Diversity results are featured on DiversityInc.com. DiversityInc is a VA certified veteran-owned business and a USBLN certified business owned by a person with a disability. For more information, visit www.diversityinc.com and follow us on Facebook, Twitter and LinkedIn @DiversityInc.
About Toyota
Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. and North America for more than 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands. During that time, Toyota has created a tremendous value chain as our teams have contributed to world-class design, engineering, and assembly of more than 40 million cars and trucks in North America, where we have 14 manufacturing plants, 15 including our joint venture in Alabama (10 in the U.S.), and directly employ more than 47,000 people (over 36,000 in the U.S.). Our 1,800 North American dealerships (nearly 1,500 in the U.S.) sold 2.7 million cars and trucks (2.4 million in the U.S.) in 2019.
Media Contact:
Victor Vanov
469-292-1318
[email protected]
Logo – https://mma.prnewswire.com/media/439685/Toyota_Corp_Red_Logo.jpg
SOURCE Toyota Motor North America
Blue Shield of California Provides $300,000 to Support Youth Development, Social Justice, and Health Equity in Communities of Color
OAKLAND, Calif., May 7, 2021 /PRNewswire-HISPANIC PR WIRE/ — Blue Shield of California today announced $300,000 in community investments to nonprofit organizations that advance the health and well-being of youth and communities of color. The funding supports initiatives focused on youth development, social justice, and health equity.
Twelve organizations – six in the San Francisco Bay Area and six in the Inland Empire region of Southern California – will each receive $25,000 for a range of initiatives, including art programs, mentorship, technology training, housing, and social justice activism.
The announcement coincides with today’s National Children’s Mental Health Awareness Day, as well as May’s Mental Health Awareness Month, and builds on the work of Blue Shield’s signature BlueSky youth mental health initiative. Blue Shield created BlueSky because youth mental illness is a pressing issue that demands early intervention: it’s the number one reason California children are hospitalized, and half of all lifetime cases begin by the age of 14.
“These organizations are taking on hard challenges and finding new, innovative ways to inspire Black, Hispanic, Asian and foster youth to live their healthiest, most productive, and fulfilling lives,” said Kimberley Goode, senior vice president of External Affairs, Blue Shield of California. “As a nonprofit health plan whose goal is to help improve the health and well-being of all Californians, Blue Shield is honored to collaborate and provide our support.
“Local nonprofits are key to building a healthier California as they work to break down barriers to well-being and economic opportunities and reduce stigma around mental health,” Goode added. “Blue Shield selected this diverse group of organizations, who are trusted experts, working on the ground in their communities to drive meaningful change.”
The organizations receiving funding are:
San Francisco Bay Area
- Razing the Bar
- Youth Spirit Artworks (YSA)
- The Hidden Genius Project
- Black Girls Code
- Covenant House California YEAH!
- RYSE Center
Inland Empire Region
- 100 Black Men of the Inland Empire
- TODEC Legal Center
- RAICES
- Building Resilience In African American Families
- Reach-Out
- Asian American Resource Center
“Most foster youth in California have no source of income when they ‘age out’ and are expected to make it on their own,” said Dontae Lartigue, CEO and co-founder, Razing the Bar in San Jose. “We have to be proximate, intentional, and be able to invest time in young people — the way we would provide for our own children. When we do this as a community and as a system, that is when young people will thrive. We are grateful for Blue Shield’s support to help us reach even more youths in need.”
“This funding couldn’t have come at a better time,” said Pepi Jackson, president of the Riverside County Black Chamber of Commerce, which supports the Building Resilience in African American Families organization. “It will immediately help us to increase the character building services we provide to our young girls and boys who live in some of the most vulnerable communities in the Inland Empire. Thank you, Blue Shield!”
Blue Shield Takes Action for Mental Health Awareness Month
In addition to funding these community organizations, Blue Shield of California is engaged in several initiatives during Mental Health Awareness Month that are aimed at raising awareness about resources and reducing stigma. Activities include:
- Participating in MTV’s Mental Health Day of Action on May 20th which aims to meet the needs of our communities and to identify opportunities to build long-term resilience.
- Teaming up with the Child Mind Institute on a series of mental health guides for parents and their “Getting Better Together” campaign.
- Sponsoring the “Directing Change Program and Film Contest” virtual awards ceremony that honors diverse youth filmmakers throughout California.
- Supporting H.R. 721 – the Mental Health Services for Students Act of 2021 – If approved, this federal legislation would provide grants for comprehensive, school-based mental health programs that address suicide prevention, trauma, grief and violence, and promote partnerships between schools and family- and community-based resources.
Today’s announcement and the BlueSky program also embody Blue Shield of California’s shared commitment to youth mental health with our state and local government partners. Our investments can synergize with Governor Newsom’s $400 million state budget proposal for Medi-Cal to fund infrastructure and capacity to increase the number of K-12 students receiving school-based behavioral health services.
Since Blue Shield’s BlueSky initiative launched in 2019 it has funded more than 6,700 youth counseling sessions in 20 middle and high schools in San Diego and Alameda Counties, and supported Youth Mental Health First Aid training for more than 2,000 educators statewide.
About Blue Shield of California
Blue Shield of California strives to create a healthcare system worthy of its family and friends that is sustainably affordable. Blue Shield of California is a tax paying, nonprofit, independent member of the Blue Shield Association with over 4.5 million members, over 7,500 employees and more than $21 billion in annual revenue. Founded in 1939 in San Francisco and now headquartered in Oakland, Blue Shield of California and its affiliates provide health, dental, vision, Medicaid and Medicare healthcare service plans in California. The company has contributed more than $150 million to Blue Shield of California Foundation in the last four years to have an impact on California communities.
For more news about Blue Shield of California, please visit news.blueshieldca.com.
Or follow us on LinkedIn, Twitter, or Facebook.
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CONTACT: |
Mark Seelig |
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Blue Shield of California |
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510-607-2359 |
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Logo – https://mma.prnewswire.com/media/810201/blue_jpg_Logo.jpg
SOURCE Blue Shield of California
Join Us for a Sesame Street in Communities® Sing-a-long, Storytime, and Dance Exercise In Celebration of Mother’s Day
WASHINGTON, May 7, 2021 /PRNewswire-HISPANIC PR WIRE/ — “This Mother’s Day, more than ever, is a great time for families to come together and sing a song, read a book together, and enjoy some exercise dancing and moving!” said Dr. Jane L. Delgado, President and CEO of the Healthy Americas Foundation. “We invite families to join us for a special Sesame Street in Communities bilingual sing-a-long, dance exercise, and story times with Big Bird’s Comfy Cozy Nest and Bert and Ernie’s Book Buddies.”
Beloved Sesame Street characters Rosita and Sofia will be hosting family events launching:
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When: |
Mother’s Day; Sunday May 9, 2021; available starting at 9am Eastern |
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What: |
• Sing-a-long (bilingual) |
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• Dance and Movement (bilingual) |
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• Storytime Big Bird’s Comfy Cozy Nest (bilingual, book read in Spanish) |
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• Storytime Bert and Ernie’s Book Buddies (bilingual, book read in Spanish) |
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Where: |
View on Facebook @healthyamericas or Instagram and Twitter @health4americas |
The family fun sing-a-long and story time are part of the Healthy Americas Foundation’s Nuestros Niños effort that is supported by The Centene Charitable Foundation. As part of the effort, Sesame Street in Communities bilingual (English and Spanish) videos, storybooks, and activities are being made available in new Comfy-Cozy spaces in Hispanic-serving early childhood centers in twenty cities. The spaces feature a comforting, safe space for children and families. Using the power of the beloved Muppets of Sesame Street, the bilingual resources being made available, are designed to help children handle their big feelings during these challenging times and foster nurturing connections between children and the caring adults in their lives. The bilingual resources are also available online at www.SesameStreetinCommunities.org.
“We are so proud to bring Sesame Street in Communities to families as part of Nuestros Niños and we are thrilled to celebrate Mother’s Day with these special family events,” said Dr. Jeanette Betancourt, Senior Vice President of U.S. Social Impact, Sesame Workshop. “Together with our wonderful partners at the Healthy Americas Foundation and The Centene Charitable Foundation, we are building a circle of care around all children.”
“The Centene Charitable Foundation is proud to support this important initiative in Hispanic communities throughout the country to promote the well-being of children,” said Marcela Manjarrez-Hawn, Senior Vice President, Chief Communications Officer for Centene. “Together we can make a positive and lasting impact on the health and wellness of kids and families in all communities.”
About Sesame Workshop
Sesame Workshop is the nonprofit educational organization behind Sesame Street, the pioneering television show that has been reaching and teaching children since 1969. Today, Sesame Workshop is an innovative force for change, with a mission to help kids everywhere grow smarter, stronger, and kinder. We’re active in more than 150 countries, serving vulnerable children through a wide range of media, formal education, and philanthropically-funded social impact programs, each grounded in rigorous research and tailored to the needs and cultures of the communities we serve. For more information, please visit www.sesameworkshop.org.
About The Centene Charitable Foundation – Since 2004, the Centene Charitable Foundation has worked to make a difference in communities by investing in organizations and institutions that improve the lives of their neighbors and friends. A central element of Centene’s business strategy involves their focus on the whole person, not just the physical body. That principle has shaped their approach to community investments, paving the way for Centene to continue its support of long-term and far-reaching initiatives that promote strong and healthy communities.
About the Healthy Americas Foundation (HAF)- The Healthy Americas Foundation (HAF) seeks to improve the health of individuals and families throughout the Americas. HAF’s efforts are grounded in the experience of the National Alliance for Hispanic Health and its many partners. For more information, please visit www.healthyamericasfund.org.
Photo – https://mma.prnewswire.com/media/1505276/Healthy_Americas_Foundation_Seasame_Street.jpg
SOURCE Healthy Americas Foundation (HAF)
Kanal D Drama Premieres “La Trampa Del Amor” For The U.S. Hispanic Audience
MIAMI, May 6, 2021 /PRNewswire-HISPANIC PR WIRE/ — Kanal D Drama exclusively presents the series “La Trampa del Amor” (Afili Aşk) for the Hispanic audience in the U.S. As of May 10th, its thousands of U.S. fans of Turkish dramas will be able to enjoy this fun romantic comedy, only on Kanal D Drama. The series will be presented on Kanal D Drama Monday through Friday at 8:20 p.m. Eastern Time and 5:20 p.m. Pacific, by Xfinity, Xfinity On Demand, Verizon FIOS TV World, and Total World Channel 1586. Fans of Kanal D Drama will be able to enjoy the avant premiere of the first episode starting on May 9, through the channel’s official Facebook page.
“Female audiences are becoming more demanding and sophisticated when it comes to choosing a series that they want to get hooked on. They demand quality productions with emotional impact and substance. I’m convinced that “La Trampa del Amor” will resonate with the female audience in the U.S., because they are asking for stories like these, which masterfully combine humor and romance, essential elements that make a great difference these days,” said Francheska León de la Barra, Marketing Manager of Kanal D Drama in the U.S. and LatAm.
Turkish actor and model Çağlar Ertuğrul (Kerem), and the dazzling Burcu Özberk (Ayşe) star in Kanal D Drama’s new romantic comedy, which will captivate the Spanish-speaking audience in the U.S., right from the first episode. The series tells the story of Ayşe, a humble young woman who works at a textile factory whose family includes two controlling older brothers. She dreams of going back to university and marrying her lifelong boyfriend Berk. Kerem, is part one of the wealthiest families in istanbul who happen to own the textile factory where Ayşe works. He is smart and handsome, but also a playboy who is always struggling for his father’s approval. After Ayşe catches her boyfriend betraying her, she comes up with a plan to save her from an arranged marriage by trapping Kerem into marrying her. Skeptic at first, Kerem accepts to be part of Ayse’s plan and their lives are bound to take a radical turn.
It should be noted that the stellar performance of Çağlar Ertuğrul (Kerem) in this series won him an award last year as best romantic actor in the Golden Butterfly Awards, which annually recognize the best Turkish TV productions. “La Trampa de Amor” (Afili Aşk) was produced by Arc Film for Kanal D in 2019.
To watch the trailer for “La Trampa de Amor” visit: https://youtu.be/1he3YNi1tJo
Kanal D Drama is the first 24/7 Spanish-language Turkish drama channel. It is owned by Kanal D International Networks, which currently reaches 14 countries on three continents. It is the result of a strategic alliance between Kanal D International and Thema America, which is responsible for managing, operating, and distributing Kanal D Drama in Spanish in the United States and Latin America, including the following countries: Argentina, Bolivia, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, Panama, Paraguay, Peru, and Uruguay. The channel also features other international versions of Kanal D Drama in Albania, France, and Kosovo.
For more information about Kanal D Drama and its programming in the U.S., visit: www.kanalddrama.com
About Thema America:
THEMA, a Canal+ group company, is a leading distributor of thematic and multicultural content on all platforms for MVPDs (Multichannel Video Programming Distributors). It has a varied portfolio of more than 180 channels worldwide. Its portfolio includes, among others, Kanal D Drama, in association with Kanal D International; MEZZO Live HD, and Mexico’s leading channels, Once Mexico and Canal 22 Internacional, and the Dominican Republic’s Telemicro Internacional, among others.
About Kanal D International:
Kanal D is the leading national TV channel of Turkey broadcasting under Demirören Media, Turkey’s leading and Europe’s fourth largest media organization, operating at television, newspaper, internet and magazine publishing and distribution industries. Kanal D is creating world class premium content as one of the top content providers in the world for 26 years. Kanal D International is the global distribution company of Kanal D, reaching to a wide profile of audience in more than 154 countries and territories, including Africa, Asia, the Balkans, Europe, Latam, Mena and the Far East, by providing award winning content including series and programs.
Logo – https://mma.prnewswire.com/media/1488303/KANAL_D_DRAMA_Logo.jpg
SOURCE Thema America
Realogy Expands Industry-First Inclusive Ownership Program to All Affiliated Franchise Brands Following Successful 2020 Launch with Coldwell Banker®
MADISON, N.J., May 6, 2021 /PRNewswire-HISPANIC PR WIRE/ — Realogy Holdings Corp (NYSE: RLGY), the largest full-service residential real estate services company in the United States, today announces the expansion of its pioneering Inclusive Ownership Program, now available for diverse independent brokerage owners interested in affiliating with any Realogy affiliated franchise brand including Better Homes and Gardens® Real Estate, CENTURY 21®, Coldwell Banker, Corcoran Group®, ERA®, and Sotheby’s International Realty®. Diverse populations include women, self-identified LGBTQ+, veterans and self-identified ethnic and racial groups including Hispanic, Black, and Asian American and Pacific Islander.
Launched in 2020 with Coldwell Banker, the Inclusive Ownership Program is an industry-first initiative designed to attract and invest in the success of diverse brokerage owners who affiliate with one of Realogy’s brands by offering incentives that support their business growth and productivity. In addition to a waived initial franchise fee, benefits vary by brand and include financial incentives and exclusive education and mentorship opportunities such as a tuition discount to enroll in Realogy’s exclusive Ascend: The Leadership Experience program and assistance to attain a National Minority Supplier Diversity Certification (NMSDC). Owners in the program will also receive a complimentary membership and conference registration to an industry partner organization of choice, including the National Association of Real Estate Brokers (NAREB), the National Association of Hispanic Real Estate Professionals (NAHREP) and the Asian Real Estate Association of America (AREAA).
Evident by the 45 diverse franchise owners who joined Realogy brands in 2020, diverse entrepreneurs play a crucial leadership role in a growing industry. Through the Inclusive Ownership Program, Realogy aims to increase entrepreneurship opportunities for those who represent diverse markets and to help open doors and strengthen their representation in the industry. “As a champion of equal and fair housing for all, Realogy’s leading brands must serve the unique needs of diverse communities they serve around the country,” said Sue Yannaccone, president and CEO of Realogy Franchise Group. “We are an industry of opportunity for all entrepreneurs, and the expansion of this groundbreaking ownership program demonstrates Realogy’s commitment to helping invest in and successfully move diverse leaders to what’s next in their business.”
Through this partnership, brokerages can enhance the ways in which they serve their diverse client bases as experienced by Coldwell Banker Omni Group in Santa Ana, California, owned by Tina Marie and Rich Hernandez. Joining the Coldwell Banker family as one of the first participants under the Inclusive Ownership Program last year, Omni Group has seen increased exposure in its efforts to reach and serve a more diverse clientele in their Southern California community. “Through the program, we’ve been given the tools, structure (something independents don’t always have), mentorship and confidence boost to back up the hard work that goes into our business every single day to serve our beloved community,” expressed Tina Marie, Owner of Omni Group.
For more information on the Inclusive Ownership Program and Realogy’s commitment to diversity, equity and inclusion, visit Realogy.com/Diversity.
About Realogy
Realogy Holdings Corp. (NYSE: RLGY) is the leading and most integrated provider of U.S. residential real estate services, encompassing franchise, brokerage, relocation, and title and settlement businesses as well as a mortgage joint venture. Realogy’s diverse brand portfolio includes some of the most recognized names in real estate: Better Homes and Gardens® Real Estate, CENTURY 21®, Coldwell Banker®, Coldwell Banker Commercial®, Corcoran®, ERA®, and Sotheby’s International Realty®. Using innovative technology, data and marketing products, high-quality lead generation programs, and best-in-class learning and support services, Realogy fuels the productivity of independent sales agents, helping them build stronger businesses and best serve today’s consumers. Realogy’s affiliated brokerages operate around the world with approximately 190,700 independent sales agents in the United States and nearly 130,000 independent sales agents in 115 other countries and territories. Recognized for ten consecutive years as one of the World’s Most Ethical Companies, Realogy has also been designated a Great Place to Work three years in a row and one of Forbes’ Best Employers for Diversity. Realogy is headquartered in Madison, New Jersey.
Logo – https://mma.prnewswire.com/media/1504988/Realogy_Logo.jpg
SOURCE Realogy Holdings Corp.
America Ferrera, Kate del Castillo, Rosario Dawson & More Release PSAs Urging Latinas In California To Keep Working Together To End The Pandemic
LOS ANGELES, May 5, 2021 /PRNewswire-HISPANIC PR WIRE/– To remind Latinas across California to keep following safety measures and help protect our communities against COVID-19, Poderistas and the State of California joined forces to produce English and Spanish PSAs that are now airing across the state on network television and social media platforms. The PSAs feature America Ferrera, Chloe Bridges, Francia Raísa, Kate del Castillo, Liz Hernandez, Maria Elena Salinas, Patty Rodriguez, and Rosario Dawson. The PSAs were organized by Poderistas, a community built to celebrate Latina culture and harness Latina power, and the State of California for the Your Actions Save Lives campaign.
To view the PSA in Spanish and English, visit: https://www.instagram.com/p/CNqAcAcBi2V/.
In the PSAs, the Latina leaders and activists make the case that “we’re stronger together” during the pandemic and encourage the community to mask up and get vaccinated because these safety steps help keep everyone safe. Agencies supporting the PSA include RS-E and Sensis Agency.
“Without a doubt, the voices of these incredible Latina leaders will help the critical messages of wearing a mask and getting vaccinated breakthrough to the Latino community. We’re excited to partner with Poderistas and empower our communities with the information they need to stay safer and help end the pandemic. ¡Pa’lante, Pa’tras ni para coger impulso!” said Ana Matosantos, Cabinet Secretary, Office of Governor Gavin Newsom.
“Latinx essential workers have stepped up across the pandemic, saving lives by ensuring we have access to everything from healthcare to the food on our tables. All of us have to do our part to keep our community healthy and safe by getting vaccinated and continuing to mask up. We are stronger together,” said America Ferrera, actor, producer, director, and co-founder of Poderistas.
“The pandemic continues to disproportionately impact the Latinx community, but Latinas across California have a profound impact on keeping our families, friends, and neighbors safe. All of us need to get vaccinated and continue to follow safety guidelines so we can limit the spread as much as possible,” said Elsa Collins, co-founder of Poderistas.
As the vaccine continues to be rolled out across California and the country, the California Department of Public Health is urging everyone over the age of 16 to get vaccinated and to continue to follow safe practices guidelines like remaining socially distant and masking up in necessary spaces to help limit further spread of the virus. This PSA is specifically targeted to the Latina population in California to help reduce the disproportionate impact of the pandemic on the Hispanic community.
For more information, visit www.covid19.ca.gov.
ABOUT PODERISTAS™
Poderistas™, formally known as She Se Puede, is a community built to celebrate our cultura and harness our PODER. Our ethos remains igual: To elevate, celebrate, and inspire Latinas to amplify their voices and actions on behalf of themselves and their communities. Poderistas™ is lifting Latina power and leadership. We are a place for affirmation and inspiration — the place that knows you, that gets you, and encourages you to go out and conquer the world. Welcome home. Visit poderistas.com for more — and follow us on Instagram!
Press Contacts
Cat Crandall/Brandon Bouchard (Poderistas)
[email protected]
SOURCE Poderistas