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Personal Storytelling Demonstrates Effect of Safety on Human Lives in New Honda Brand Campaign

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Honda Logo.

TORRANCE, California, Sept. 20, 2019 /PRNewswire-HISPANIC PR WIRE/ — Honda is debuting a brand marketing campaign highlighting the automaker’s deep-rooted and ongoing commitment to safety and the company goal of helping to create a collision-free society. The new “Safety for Everyone” campaign launches today with 60-second and 30-second commercials (https://honda.us/safetyforeveryone) that portray a “what if” vehicle-pedestrian collision scenario. Through emotional storytelling, the spot illustrates what could happen to the lives touched by a pedestrian had a collision not been avoided by Honda’s Collision Mitigating Braking System™, part of the Honda Sensing® suite of safety and driver-assistive technology that is now standard or available on every Honda model in the U.S.

“Safety for Everyone” represents Honda’s unique approach to safety — that everyone sharing the road should be able to safely and confidently enjoy the freedom of mobility. With nearly 40,000 lives being lost each year in the United States due to motor vehicle crashes, Honda is dedicated to not only improving the safety of drivers and occupants of its vehicles, but all road users such as pedestrians, motorcycle riders, cyclists and occupants of other vehicles, with the ultimate goal of eliminating crashes and vehicle-related fatalities completely.

“We wanted our new Honda brand campaign to capture the type of real-life scenario that inspires Honda engineers to pour their passion into creating technologies that work toward our ‘Safety for Everyone’ approach of protecting everyone sharing the road,” said Ed Beadle, senior manager of marketing for Honda. “Crash statistics alone simply can’t tell the story of how a single crash can have a significant and lasting effect on family, friends and loved ones of people involved in a collision.”

Directed by award-winning commercial director Ringan Ledwidge, Honda’s “Safety for Everyone” spot will first air during tonight’s Friday night college football matchup on ESPN/ABC. The commercial will run on national cable and network television through November 30 and on sports networks through January 2020 during professional football, hockey and basketball games. The commercial leads a multichannel campaign that will also feature creative across Honda’s website and social media through the fall.

In addition, and to further advance its vision for a collision-free society, Honda will roll out a safety-focused social media campaign next month that features actual Honda customers who have benefited from Honda’s active and passive safety technologies. These inspiring stories are pulled from customers’ social media posts and letters Honda has received from thankful customers.  

Honda “Safety for Everyone” Approach
On the basis of this “Safety for Everyone” concept, Honda is committed to developing innovative safety technologies and equipping them to its automobiles, motorcycles and other powersports products toward Honda’s vision for a collision-free mobile society where its customers, and everyone sharing the road, can safely and confidently enjoy the freedom of mobility. 

Honda Sensing®
Honda Sensing® helps provide greater awareness of conditions around the vehicle, and in some cases can help drivers maintain lane position and, under certain conditions, is capable of slowing or even stopping the vehicle if a potential frontal collision has been detected. Comprising the Honda Sensing® suite of safety and driver assistive technologies are:

For More Information
Additional media information including detailed pricing features and high-resolution photography of all 2020 Honda models is available at hondanews.com. Consumer information is available at automobiles.honda.com. To join the Honda community on Facebook, visit facebook.com/honda.

About Honda
Honda offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with advanced safety technologies sold through over 1,000 independent U.S. Honda dealers. The Honda lineup includes the Fit, Civic, Insight, Accord and Clarity series passenger cars, along with the HR-V, CR-V, Passport and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan.

Honda has been producing automobiles in America for more than 35 years and currently operates 19 major manufacturing facilities in North America. In 2018, more than 90 percent of all Honda brand vehicles sold in the U.S. were made in North America, using domestic and globally sourced parts.

Honda Logo.

Video – https://www.youtube.com/watch?v=tsM6XoqWRFs

Logo – https://mma.prnewswire.com/media/451598/Honda_Logo.jpg

SOURCE Honda

Cacique® Announces Top Trends in Mexican Cuisine — Old World Techniques, Emerging Mixology Ingredients and More Coming to Tables Across the Country in 2020

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Cacique

LOS ANGELES, Sept. 20, 2019 /PRNewswire-HISPANIC PR WIRE/ — Cacique® Inc. – one of the country’s top authentic Mexican food brands – is celebrating Hispanic Heritage Month by partnering with some of the most respected voices in the culinary industry to unveil What’s Next in Mexican Cuisine. Spotlighting the profound influence Mexican cuisine has in America, the company’s second annual forecast includes food and beverage trends to watch for in 2020 alongside trend-inspired recipes developed by the panelists.

Cacique curated a panel of top culinary talent to develop this year’s predictions. Led by the company’s long-term partner, award-winning chef and TV personality Aarón Sánchez, the panel also includes the talents of James Beard Best Chef West semifinalist Chef Claudette Zepeda and Chef Thomas Ortega of Amor y Tacos in Los Angeles, as well as the unique perspectives of James Beard award-winning food writer and author Bill Esparza and Mixologist Alex Valencia of La Contenta in New York.

“We created What’s Next in Mexican Cuisine to extend our brand values – Family, Integrity, Quality and Authenticity – beyond the products that we craft every day, and shine a light on the impact Mexican cuisine has in our country during an important time for our community, Hispanic Heritage Month,” said Gil de Cardenas, Chief Executive Officer, Cacique, Inc. “We’re proud to celebrate authenticity in Mexican cuisine, and, at the same time, look ahead toward what’s to come – all in partnership with several of the most prominent voices in the culinary world today.”

The top Mexican food and beverage trends for 2020 include:

  • Mexican herbs like hoja santa, epazote and marjoram will rise to the top as a flavor trend, showing up in cocktails and dishes alike
  • Nixtamalization – an ancient process that transforms corn into masa – will enter the spotlight as a revered culinary technique when it comes to making fresh, homemade tortillas and tamales
  • Interest in plant-based cooking will extend into Mexican cuisine as chefs swap meat for popular and regional vegetables in traditional dishes
  • From chapulines to escamoles, more people will begin embracing insects as ingredients, particularly when incorporated into sauces
  • The Yucatan Peninsula and Central Mexico will stand out as hot spots influencing Mexican cuisine as a whole, and as culinary destinations
  • The Valle de Guadalupe will pick up steam as one of the world’s hottest up-and-coming wine regions
  • Pulque, tepache and Mexican whiskeys will heat up as trending cocktail ingredients
  • As access to more fresh and regional ingredients grows, home chefs will be more empowered to cook from scratch in their own kitchens
  • Young chefs will take inspiration from their family and regional heritage, but modernize these Mexican traditions with their own twists
  • Mexican cuisine will be more recognized as complex and layered – rather than always spicy and heavy

“As we look toward 2020, I’m excited to see a broad new appreciation for Mexican cuisine as its place within the culinary world continues to be elevated,” said Chef Aarón Sánchez. “There are so many talented chefs out there bringing back old school dishes, methods and ingredients with a spirit of reinvention or creating something entirely new. What’s Next in Mexican Cuisine provides a platform to showcase these trends and inspires those at home to explore our cuisine by creating meals that are made with authentic ingredients and embrace both our rich history and bright future.”

Each of the panelists designed a recipe that embodies their predictions, so that anyone can experience next year’s top Mexican food trends right in their own kitchens. The recipes include Tamales with Jackfruit “Carnitas” by Chef Aarón Sánchez, Celery Root and Potato Taquitos by Chef Claudette Zepeda, a Short Rib Birria QuesaTaco by Chef Thomas Ortega, a Mini Brefas Tlayuda by Bill Esparza and a Chorizo Old Fashioned by Mixologist Alex Valencia.

For more than 45 years, Cacique has remained a family-owned company dedicated to producing the highest-quality authentic products, including Mexican cheeses, creams, chorizos and yogurts. This year, the brand expanded its range of Mexican meal and snack-time essentials to include authentic Homestyle Salsas, Mexican-Style Queso Dips and Fully Cooked Chorizos. To learn more about Cacique, visit www.caciqueinc.com and find Cacique on Facebook, Instagram and Twitter.

About Cacique® Inc.

Family-owned and founded in 1973 on the principles of Family, Quality, Integrity and Authenticity, Cacique® is now one of the country’s top Mexican food brands the #1 producer of Hispanic cheeses, creams, yogurts, chorizos and salsas in the United States. Headquartered in Monrovia, California, Cacique® remains dedicated to producing authentic, fresh and high quality Hispanic products. For more information about Cacique®‘s line of products, please visit caciqueinc.com or call (800) 521-6987 or (626) 937-3505.

Logo – https://mma.prnewswire.com/media/744001/Cacique.jpg

 

SOURCE Cacique, Inc.

FUD Celebrates Real Hispanic Heroes During Hispanic Heritage Month

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Hispanic_Heroes_English

PHOENIX, Sept. 20, 2019 /PRNewswire-HISPANIC PR WIRE/ — During Hispanic Heritage Month, we celebrate culture, customs, and the achievements of Latinos living in the United States. For the second consecutive year, FUD (which stands for Fine, Unique, and Delicious) is recognizing a group of Latinos as “Real Hispanic Heroes” for their inspiring success stories and efforts to improve themselves and their communities.

FUD, a brand owned by Sigma, was born in Mexico nearly 70 years ago. In the late 90’s, FUD began to expand its reach into the U.S. by marketing meat and cheese products.

“FUD is a Hispanic brand and we know the challenges of reaching a culturally different country, of adapting to the circumstances, because we have experienced these situations and that is why we want to acknowledge these heroes,” says Rafael Amezcua, member of the marketing team at FUD in the U.S.

Sergio Sandoval is one of the Real Hispanic Heroes recognized by FUD. Sergio is a NASA Aerospace Engineer who works at the Jet Propulsion Lab (JPL) in Pasadena, California. To fulfill his dream of reaching the stars, Sergio had to live away from his family and learn a new language and new customs while maintaining his sense of self and Hispanic heritage.

FUD recognizes Sergio because on his journey to achieving his dream of working at NASA, he relied heavily on the support of the Hispanic community. He received the strength and inspiration that motivated him to overcome challenges because he knew he was not alone.

“NASA is not a U.S. organization, NASA is world organization, because everything we discover changes textbooks in any country. It is an example of what we can do when we are united,” said Sergio.

To learn more about FUD’s Real Hispanic Heroes of 2019, visit http://www.fudusa.com/heroes and FUD USA on Facebook every week, from September 15th until October 15th.

Photo – https://mma.prnewswire.com/media/998560/Hispanic_Heroes_English.jpg

SOURCE Sigma

The US Minority Chamber Of Commerce is Ready for the Exclusive Premier Bi-Annual the Americas Security Summit Miami 2019

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1_LOGO_CHAMBER_Logo

MIAMI, Sept. 20, 2019 /PRNewswire-HISPANIC PR WIRE/ —

The Premier Edition will highlight four main discussion:
1. Crime, U.S Economy and terrorism threats;
2. Cyber to disrupt and sow discord economy injury to U.S business
3. Identify and exploit points to protect American’s business interests.
4. Bad actors are inciting violence in our neighborhood against America’s business interests.
U.S. Minority Chamber of Commerce 

The premier bi-annual The Americas Security Summit Miami 2019 is on and we’re getting ready for our biggest and best Security Summit yet! Every six months, the U.S Minority Chamber of Commerce (U.S MCC) will provide the very best forum for security awareness against transnational crime. This 2019 edition with a focus on Security and Cyber Intelligence. This two-day Conference includes expert awareness-focused talks, interactive discussions, networking events.

The 2019 Miami Edition to be held at the wonderful Trump National Doral Miami this September 23rd-24th, 2019. and focus in the cooperating across borders: Tackling Illicit Flows, Kidnapping and Extorsion. For more information: www.securityworld.vip

The Miami Summit 2019 represents a major step forward in the fight against transnational organized crime and signifies the recognition of members and partners of the U.S MCC around our country of the seriousness of the problems posed by it, as well as the need to foster and enhance close international cooperation in order to tackle those problems. The magistral security conference will be attended by more than 100 high-profile and senior decision-makers as well as thought-leaders from around the region, including Mayors, Chiefs of Police, leading personalities of international and non-governmental organizations, high-ranking representatives in the industry and the civil society to engage in an intensive debate during the 2 days of the magistral activity.

The U.S Minority Chamber of Commerce recognizes the importance of cooperation and sharing to ensure a more effective approach to combating the common threats faced by the countries of Latin America and the United States. The Official Agenda is:

Day 1 Friday September 23, 2019

An overview of the Western Hemisphere

8:00 A.M. Welcome Message. Mr. Doug Mayorga, Chairman, U.S. Minority Chamber of Commerce

8:15 A.M.  International delegation’s presentation Across Central America

8:45 A.M the Contrast of Peru’s Challenges from Central America. Retired Army General Wilson Barrantes, Perú

9:00 A.M. Panel, Transnational Security, Mitigating International Homeland Security threats in the Western Hemisphere: International Law Enforcement Regional Perspectives. Various

10:00 A.M. Miami-Dade Department of Homeland Security, Mitigation, Security and Preparedness in the Face of Transnational Crimes. Brian Rafky, Director of Intelligence, South East Fusion Center Miami

10:30 A.M. Mitigating Homegrown Terrorism in America, Active Shooters in Safe and Public Spaces, address by Chief Orlando Rolon, City of Orlando Chief of Police

11:00 A.M. One on One with the Honorable Mayor of the Rural City of La Mana in Ecuador, Hipolito Carrera: The Rural Communities and the Transnational Crime

11:45 A.M Recess

12:15 NOON: An overview about the U.S Minority Chamber of Commerce, presented by Doug Mayorga, CEO and Founder.

12:25 P.M .  Chief Ms. Mirtha Ramos, Miami Dade County Police, the intelligence development trough Fusion able to assist as a Partner to Law Enforcement from Latin America and the Caribbean.

12:45 P.M. Panel, Global Illicit Activities, Securing the Western Hemisphere’s penetrable Borders Through International Cooperation. Tomás Ángeles Dauahare, Retired General, Armed Forces of Mexico

1:15 P.M. The Western Hemisphere: A Beacon of Collaboration, Economic Development for 22nd Century Public and Global Security, Doug Mayorga, Chairman, U.S. Minority Chamber of Commerce and Secretary of National Security of Costa Rica, Mr. Michael Soto

2:30 P.M.  A One of One the Exponential Growth of Transnational Organized Crime in Mexico, General Tomas Angeles former Sub Secretary of Defense Mexico.

3:45 P.M.  The Private Sector of Honduras Speaks out, one on one with Security Private companies about the challenge and development of the crime and reason of illegal immigration

5:00 PM A Welcome Reception 

Day 2 Tuesday September 24, 2019

8:00 AM   Announcing of the Schools of Transnational Crime in Miami for Latin America & The Caribbean, presented by Doug Mayorga, CEO of the U.S MCC

8:30 AM Addressing Illicit Human and Arms Trade: The Internal Threat to Peru’s economy, tourism and the challenges of ensuring public security of the Andes, Wilson Barrante, Retired General, Peruvian Department of Defense

9:45 A.M. Miami-Dade Police Intelligence and Transnational Investigation Unit, on Global Crimes: Financial Extorsion through Blackmail, Sex Crimes, Business and Illegal Immigration in the Cybersecurity Age. R. Jaime Nuñez, Captain, Miami-Dade Police

10:15 A.M. COFFEE BREAK

10:45 A.M. “The Criminal Activity and Terrorism, Strategies and Challenges for Miami Dade County as the Gateway in Latin America, presented by Chief, Ana Jorge, director of training for Miami Dade County

11:15 A.M.  Chief Alfredo G. Larrinaga, Director of Economic Crime, the importance of conducting intelligence against international fraud and money laundry.

11:45 A.M. Chief Jesus Ramirez, Director Narcotic Bureau of Miami Dade County Police Department, the crime of narcotic and kidnappings for ransom.

12:15 NOON – Remark by Hon. Mayor, Mr Hipolito Carrera. A brief presentation about his community

12:30 P.M. Working Lunch Speaker Series, Wilson Barrante, Retired General, 2020 Presidential Candidate, Peru

12:45 P.M. The International Forum: Mexico, Panama, Costa Rica and Honduras, how understanding the criminal culture.

2:00 P.M. International Law Enforcement Tour to Fusion Miami Dade

4:30 P.M.  International Tour to Southern Command

6:30 P.M   Awards reception dinner

“This premier edition, our mission of the Summit’s success will not be possible without extensive collaboration across foreign actors, members and partners in the United States,” said Doug Mayorga, CEO of the U.S Minority Chamber of Commerce. “The world is evolving, and our summit provides the opportunity to capitalize on our initiatives, explore new ideas, and unify our businesses with our counterpart in the region against criminals, and international threats. Our country is stronger when we counter and mitigate threats with a collective defense, preparedness and partnership”.

About the U.S MCC: Founded in September 2000 and Headquarters in Washington DC, with global centers in in Los Angeles, Miami and Puerto Rico, is preparing a security conference in order to reach  main compromise from actors in the international security sector to build public-private partnership- coalitions – not just across borders but also across sectors that include civil society and U.S private enterprise to be localized in affected communities. More information: www.minoritychamber.net

The event will be broadcast, including most of our debates, and disseminate the results of our events via reports, interviews, and social media.

For Interview and RSPV:
Maria Loaisiga
Senior Director- Public Affairs U.S MCC
[email protected]
786-406-2190 

Logo – https://mma.prnewswire.com/media/722000/1_LOGO_CHAMBER_Logo.jpg

SOURCE U.S. Minority Chamber of Commerce

Mazda Announces Partnership With The National Football Foundation’s William V. Campbell Trophy®

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Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com.

IRVINE, California, Sept. 19, 2019 /PRNewswire-HISPANIC PR WIRE/ — Mazda announced today a three-year partnership with the National Football Foundation (NFF) & College Hall of Fame to support the William V. Campbell Trophy® presented by Mazda, college football’s premier scholar-athlete award.

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com.

“For three decades, the William V. Campbell Trophy® has recognized individuals who best reflect humility, dedication and inventive approaches to overcoming challenges. These individuals have a strong commitment to their teammates, academics and community,” said Dino Bernacchi, chief marketing officer for Mazda North American Operations. “Born out of Hiroshima, Japan, Mazda holds dear that same philosophy: pushing past boundaries, realizing potential and inspiring others to do the same.”

This college football season, Mazda is proud to launch its Power of Potential Platform, a program developed to honor individuals making a difference, pushing to their potential and inspiring others.  The platform will kick off by sponsoring The William V. Campbell Trophy® presented by Mazda, which ranks as one of college football’s most sought after and competitive awards, recognizing an individual as the best in the country for his combined academic success, football performance and community leadership. Past recipients have gone on to impressive careers, ranging from doctors to corporate executives, with gridiron greats such as Peyton Manning (Tennessee) and Christian Wilkins (Clemson).

Other past winners include John Urschel, a standout player at Penn State. Following a successful professional football career, he retired to pursue a Ph.D. in mathematics from MIT and is now a published mathematician. Urschel recently penned a New York Times op-ed, “Math Teachers Should Be More Like Football Coaches,” citing a lack of academic encouragement during his own childhood. He even works to inspire the next generation to drive their interest in STEM (science, technology, engineering and mathematics).

“At the heart of the National Football Foundation is the nation’s premier scholar-athlete award, The William V. Campbell Trophy® presented by Mazda – a distinguished honor bestowed to those who meet the highest standards of on-field performance, academic excellence and community leadership,” said NFF Chairman Archie Manning. “That same pedigree is required of our partners, which is why we are proud to work with Mazda, who shares our common mission of inspiring others to reach their full potential.”

First awarded in 1990, the trophy is named in honor of the late Bill Campbell, the former chairman of Intuit and a former player and head football coach at Columbia University. His impact and success was recently chronicled in the “Trillion Dollar Coach: The Leadership Playbook of Silicon Valley’s Bill Campbell,” co-authored by former Google CEO Eric Schmidt.

This year’s finalists will be announced on October 30th and the 30th William V. Campbell Trophy® presented by Mazda will be awarded during the 62nd NFF Annual Awards Dinner in New York City on December 10th.

Click here to learn more.

About The National Football Foundation & College Hall of Fame
Founded in 1947 with early leadership from General Douglas MacArthur, legendary Army coach Earl “Red” Blaik and immortal journalist Grantland Rice, The National Football Foundation & College Hall of Fame is a non-profit educational organization that runs programs designed to use the power of amateur football in developing scholarship, citizenship and athletic achievement in young people. With 120 chapters and 12,000 members nationwide, NFF programs include Football Matters®, the Chick-fil-A College Football Hall of Fame in Atlanta, The William V. Campbell Trophy® presented by Mazda, annual scholarships of more than $1.3 million and a series of initiatives to honor the legends of the past and inspire the leaders of the future. NFF corporate partners include Delta Air Lines, Fidelity Investments, Goodyear, Herff Jones, Mazda, New York Athletic Club, the Pasadena Tournament of Roses, the Sports Business Journal, SportsManias, Under Armour and VICIS. Learn more at footballfoundation.org and follow us on Facebook, Instagram and Twitter @NFFNetwork.

About The National College Football Awards Association
The William V. Campbell Trophy® presented by Mazda is a member of the National College Football Awards Association (NCFAA), which encompasses the most prestigious awards in college football. Founded in 1997, the NCFAA and its 25 awards now boast over 800 recipients, dating to 1935. Visit ncfaa.org to learn more about the association.

About Mazda North American Operations
Mazda North American Operations is headquartered in Irvine, California, and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at InsideMazda.MazdaUSA.com/Newsroom.

Follow MNAO’s social media channels through Twitter and Instagram at @MazdaUSA and Facebook at Facebook.com/MazdaUSA.

Logo – https://mma.prnewswire.com/media/53154/mazda_north_american_operations_logo.jpg

SOURCE Mazda North American Operations

HITEC Launches Inaugural Hall of Fame; Recognizes Tech Industry Trailblazers

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HITEC_logo_color_01_Logo

SAN FRANCISCO, Sept. 19, 2019 /PRNewswire-HISPANIC PR WIRE/ — The Hispanic Information Technology Executive Council (HITEC) announced today the launch of the HITEC Hall of Fame. This new and exclusive recognition will celebrate the success of a select group of Hispanic technology leaders who have achieved the highest levels of professional success and who have a strong commitment to helping lift up the next generation of leaders.

HITEC is proud to recognize the following industry giants as the inaugural inductees into the HITEC Hall of Fame:

Since its inception, HITEC has developed a strong and dynamic network of leading technology executives from across the country. In addition to the impact these individuals have bestowed to the technology industry, these leaders have also engaged in meaningful ways with the HITEC community. 

“This group of exemplary leaders represents the best of our community,” said HITEC President Omar Duque. “Their professional success and commitment to helping the next generation of technology leaders merits this prestigious recognition and more. They have blazed a wide trail for all of us and we look forward to celebrating their leadership at the HITEC Awards Gala on October 24th,” Duque said.

HITEC is the premier global executive leadership organization of senior business and technology executives. Part of the organization’s mission is to celebrate and increase Hispanic representation, building stronger technology and executive leaders in the diversity-challenged technology industry.

The HITEC Hall of Fame inductees will be recognized during the HITEC Awards Gala benefiting the HITEC Foundation on October 24, 2019 held at the San Francisco Airport Marriott Waterfront.

About HITEC

Logo – https://mma.prnewswire.com/media/726204/HITEC_logo_color_01_Logo.jpg

SOURCE Hispanic Information Technology Executive Council

4 coaches from the Americas shortlisted as “Future Stars” by Arsenal and WorldRemit

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Gilberto Silva - Arsenal player

LONDON, Sept. 19, 2019 /PRNewswire-HISPANIC PR WIRE/ — Today, WorldRemit announces that 4 applicants from the Americas have been shortlisted for its Future Stars programme. Of these 4 coaches, one is a woman.

Gilberto Silva - Arsenal player

WorldRemit and Arsenal launched the second edition of the Future Stars programme in August to recognise the valuable contributions that grassroots youth football coaches make to their communities by teaching the children they train life skills on and off the pitch.

Through the programme, WorldRemit will sponsor two winners – one male and one female – to fly to London for a personalised training session with Arsenal Football Development coaches.

Entries for Future Stars closed on 4 September, and the programme received over 1,400 entries from coaches from across Africa and the Americas.

A panel of judges from WorldRemit and Arsenal Football Development reviewed the applications and selected 20 semi-finalists, including 4 coaches from the Americas, based on the following criteria:

  • The commitment of the coach to improving the lives of their community
  • The impact the coach has had on young people within their community
  • The strength of the coach’s proposal to pass on their training on their return home

In recognition of their commitment to using football to bring their communities together, the 20 semi-finalists will receive Arsenal shirts for their youth squad.

What’s next for the semi-finalists?

From the 20 semi-finalists, the judging panel will select eight coaches – four male and four female – as finalists. Their stories will be shared on futurestars.worldremit.com in late October and the two winners will be chosen based on a public vote on the website.

Daniel Canning, Managing Director of North America said: “Congratulations to the 4 semi-finalists from across the Americas! 

“Our business is all about connecting communities, no matter where they are in the world. We developed Future Stars to celebrate the amazing work that football coaches do to support young people, and have been so impressed by the quality and diversity of the applications this year.”

Simon McManus, Head Coach at Arsenal Football Development, added: “Arsenal is thrilled to partner with WorldRemit to recognize coaches who use the power of football to inspire and support young people across the globe.

“We have one of the most successful women’s sides in the world and are committed to encouraging greater participation in the sport among women. Through this edition of Future Stars, we hope to further amplify the positive impact that female coaches have on their communities.”

Coaches in the Future Stars shortlist from the Americas

Colombia

Luis Alejandro Castañeda Vargas, Coach at Cundinamarca Soccer team in Bogota.

Vivian Johana Pirateque Garzón, Coach at Iguaran F. C. Academy, in Bogota.

Mexico

Arnaldo Correa Plata, Coach in Mexico City.

Jamaica

Tashana Samantha Vincent, Coach at Ballaz International and St. Hugh Preparatory in Portmore.

About WorldRemit
WorldRemit is changing the way people send money. It’s easy – just open the app or visit the website – no more agents, no more queues.

  • Send money 24/7 from 50 to 150 countries.
  • More ways to receive money (mobile money, bank transfer, cash pickup, and mobile airtime top-up).
  • Our award-winning customer service team are available to help 24/7.
  • Over 125,000 5-star reviews for our app.
  • Backed by Accel, TCV and Leapfrog – early investors in Facebook, Netflix and Slack.

WorldRemit’s global headquarters are in London, UK with offices in the United States, Canada, Colombia, South Africa, Singapore, the Philippines, Japan, Australia and New Zealand.

About Arsenal

Arsenal Football Club was born when a group of workers at Dial Square armaments factory in Woolwich, notably exiled Scotsman David Danskin and Jack Humble, decided to form a football team to break the monotony of factory life.

Since that Dial Square team played its first match against Eastern Wanderers in 1886, Arsenal has gone on to become one of London’s most successful football clubs and one of the most famous names in modern football with millions of passionate followers worldwide.

Steeped in history and tradition, Arsenal Football Club has thrived on a pioneering and innovative spirit that has existed throughout its 133 years in existence. While society and football may have changed during this time, Arsenal has always served to create a sense of community for people in north London, across the UK and around the world.

Since 2015 Arsenal have operated a commercial office in Singapore, as well as at Highbury House, north London.

Isabel Bolivar
[email protected]
Marketing Manager, North America

Photo – https://mma.prnewswire.com/media/997917/WorldRemit_Gilberto_Silva.jpg

SOURCE WorldRemit

2020 Honda CR-V: America’s Most Popular CUV Gets New U.S.-Built Hybrid-Electric Version, Standard Honda Sensing® and Freshened Styling

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America’s best-selling crossover of the past two decades gets a major boost with the introduction of the 2020 Honda CR-V, sporting freshened styling, new features and upgraded powertrains--including a new CR-V Hybrid to be built in the company’s Greensburg, Indiana plant. The 2020 CR-V Hybrid is the first electrified SUV from the Honda brand in America.

DETROIT, Sept. 18, 2019 /PRNewswire-HISPANIC PR WIRE/ — America’s best-selling crossover of the past two decades gets a major boost with the introduction of the 2020 Honda CR-V, sporting freshened styling, new features and upgraded powertrains—including a new CR-V Hybrid to be built in the company’s Greensburg, Indiana plant1. The 2020 CR-V Hybrid is the first electrified SUV from the Honda brand in America, joining the Accord Hybrid and Insight as the third electrified Honda manufactured in the U.S. as the company moves to apply its advanced two-motor hybrid-electric system to all of its core U.S. models in the years ahead.

America’s best-selling crossover of the past two decades gets a major boost with the introduction of the 2020 Honda CR-V, sporting freshened styling, new features and upgraded powertrains—including a new CR-V Hybrid to be built in the company’s Greensburg, Indiana plant. The 2020 CR-V Hybrid is the first electrified SUV from the Honda brand in America.

In addition to the new hybrid-electric variant, major upgrades to the 2020 CR-V include bolder front and rear styling, re-designed wheels and standard Honda Sensing® safety and driver-assistive technology (previously available only on EX and above trims). All non-hybrid 2020 CR-V models are now powered by the 1.5-liter VTEC™ Turbo engine, previously available only in EX and above trims. The 2020 CR-V will go on sale at Honda dealerships nationwide this fall, followed by the launch of the all-new CR-V Hybrid in early 2020.

Production of the CR-V Hybrid for the U.S. market will take place at Honda’s Greensburg, Indiana plant alongside CR-V and the Insight hybrid sedan. The company will invest $4.2 million and add 34 new jobs in the plant to support production of the CR-V Hybrid. Honda’s Russells Point, Ohio, plant will manufacture the CR-V Hybrid’s two-motor power unit, and the company’s Anna, Ohio, engine plant will produce its 2.0-liter 4-cylinder engine.

“The Honda CR-V is the best-selling CUV over the past two decades and the updates we’ve made to the 2020 model, including a new hybrid-electric variant, solidify its position as a leader in the compact SUV market,” said Henio Arcangeli, Jr., senior vice president of Automobile Sales at American Honda Motor Co., Inc. “The CR-V Hybrid also signifies our direction to bring Honda hybrid-electric technology to all core models and to invest in the production of electrified vehicles in America.”

Honda Electrification Initiative

Honda is targeting two-thirds of its global automobile sales to come from electrified vehicles by 2030. In North America, Honda is focusing on the expanded application of its advanced two-motor hybrid-electric technology as the most effective means to meet customer needs while realizing significant near-term gains in fuel efficiency and accompanying reductions in CO2 emissions that contribute to global climate change.

U.S. sales of electrified Honda vehicles are on track for a third consecutive year of growth. For the first eight months of 2019, sales of Accord Hybrid, Insight and Clarity have reached 42,270 combined sales, propelling Honda electrified vehicle sales to year-over-year gains of 67.9 percent. In 2018, Honda set a new record of 49,914 electrified vehicle sales in the U.S., which were nearly double 2017 results.

Advanced Powertrains

The 2020 Honda CR-V Hybrid promises substantially improved fuel efficiency while maintaining CR-V’s award-winning balance of interior space, driving dynamics and comfort that has made CR-V such a success with American buyers. The CR-V’s advanced two-motor hybrid powertrain, shared with the current Accord Hybrid, combines two electric motors with a 2.0-liter, 16-valve DOHC Atkinson cycle engine with greater than 40 percent thermal efficiency, the highest for any mass-produced Honda engine.

The CR-V’s two-motor system operates without the need for a conventional automatic transmission for smooth and seamless power delivery similar to a pure electric vehicle, and boasts a broad range of electric-only operation. The compact intelligent power unit (IPU), containing the hybrid battery pack and its control systems, is mounted under the cargo floor, allowing the new CR-V Hybrid to retain excellent cargo utility, including a 60/40 split rear seatback with a flat load floor. Peak total system horsepower is 212, up from 190 HP on the CR-V, along with an anticipated 50 percent increase in the EPA city fuel economy rating compared to the CR-V.

The CR-V Hybrid also marks the first application of all-wheel drive to Honda’s two-motor hybrid system in the U.S. When available traction is low, an electronic clutch activates, sending the appropriate level of power from the electric motor to the rear wheels. Detailed specifications on the new CR-V Hybrid, including EPA fuel economy ratings, will be provided closer to on-sale timing early in 2020.

Also for 2020, all non-hybrid CR-V models, including LX, are powered by the efficient 1.5-liter DOHC, direct-injected VTEC™ Turbo powerplant rated at 190 horsepower (SAE net), with responsive and refined performance across the engine’s full operating range. Available in front- or all-wheel drive configurations, power is transmitted through a smooth yet sporty continuously variable transmission (CVT) with Honda G-Shift control logic.

Sophisticated Interior and Exterior Styling

Exterior styling updates to the 2020 Honda CR-V result in a more upscale and rugged appearance. In front, broad openings for the fog lights are fully integrated into the bumper, giving the 2020 CR-V a more aggressive look, while the chrome grille is more pronounced. CR-V EX, EX-L and Touring trims get round LED fog lights, while CR-V Hybrid models in the same trims get distinctive bar-type fog lights with five LEDs.

CR-V Hybrid models will also get hybrid badging and a distinctive blue Honda logo in the center of the grille. In the rear, all CR-V trims feature sophisticated new dark-tinted taillights and a new dark chrome treatment for the garnish below the rear glass, better integrated with the more darkly tinted rear window. In addition to hybrid badges on the hatch, CR-V Hybrid Touring trims receive a unique rear bumper. CR-V Hybrid also has a hidden tailpipe, while non-hybrid CR-V Touring trims get new chrome exhaust finishers for a sporty appearance. All CR-V EX and EX-L trims, including Hybrid, get newly designed 18-inch wheels with a dark gray and machined finish, and Touring trims get a new, larger 19-inch wheel and tire (+1 inch).

Three new exterior colors are available for 2020: Sonic Gray Pearl and Radiant Red Metallic on standard and Hybrid models, and new Aegean Blue Metallic is available exclusively on non-hybrid models.

Inside, the new CR-V Hybrid is distinguished from non-hybrid models through its unique interior trim. Most apparent is the new push-button gear selector flanked by three switches for Econ, Sport or EV mode. Econ mode alters throttle inputs to help drivers maximize fuel efficiency, while Sport enhances throttle response for a more aggressive feel, with the engine sound enhanced by Active Sound Control for a sportier note. EV Mode allows the CR-V Hybrid to operate under electric-only power when the hybrid battery has a sufficient charge.

The instrument panel also is unique to CR-V Hybrid models, and features a display for power/charge status, as well as a driver-selectable display for power distribution and regeneration. CR-V Hybrid models also receive deceleration selector paddles on the steering wheel. By clicking the left paddle, drivers can increase the amount of regenerative braking from the hybrid system’s electric motor when decelerating.

All 2020 Honda CR-V models and trims benefit from a redesigned center console bin that is easier to use and offers more flexible storage options, and CR-V Touring trims now come standard with Qi-compatible wireless cell phone charging. Additional in-vehicle technology includes a color TFT driver-information interface (DII) center meter display, available 7-inch touchscreen Display Audio interface with Apple CarPlay® and Android Auto™ integration, and an available Honda Satellite-Linked Navigation System™. Also available are remote engine start, dual-zone climate control, an Electric Parking Brake (EPB), rear USB charging ports, front passenger seat with 4-way power adjustment, driver’s seat with 8-way power adjustment and 4-way power lumbar support, and heated front seats. All CR-V models, including the hybrid model, continue to offer top-class interior space with legendary Honda versatility.

Advanced Safety and Driver-Assistive Technology

With the 2020 model year, all Honda CR-Vs now come standard with the Honda Sensing® suite of advanced safety and driver-assistive technologies, including:

  • Collision Mitigation Braking System™ (CMBS™) with Forward Collision Warning (FCW) and pedestrian sensing capability
  • Road Departure Mitigation (RDM) with Lane Departure Warning (LDW)
  • Adaptive Cruise Control (ACC) with low-speed follow
  • Lane Keeping Assist (LKAS)

Additional driver-assistive technologies include the available blind spot information (BSI), Rear Cross Traffic Monitor (CTM) and Auto High Beam headlights.

CR-V Hybrid models benefit from a new Acoustic Vehicle Alerting System (AVAS) designed to increase awareness by pedestrians when travelling under electric-only power. A speaker mounted in the front bumper generates a distinct audible alert that varies in volume depending on vehicle speed and is easily noticeable to pedestrians, but nearly inaudible to the driver or passengers under most circumstances.

The 2020 Honda CR-V also incorporates Honda’s next-generation Advanced Compatibility Engineering™ (ACE™) body structure, helping CR-V achieve the highest possible collision safety ratings, including an NCAP 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA), and targeting a TOP SAFETY PICK+ rating from the Insurance Institute for Highway Safety (IIHS).

Chassis Technology

The 2020 Honda CR-V and CR-V Hybrid maintain the same agile and confident handling, greater refinement, additional ground clearance and superior overall versatility versus its competition. Its front MacPherson strut and rear multi-link suspension use specially tuned low-friction dampers, with both FWD and AWD models including tubular front and solid rear stabilizer bars that promote responsive turn-in and flatter cornering. Dual-pinion, variable ratio Electric Power Steering (EPS) also contributes to the CR-V’s direct and satisfying steering feel. For CR-V Hybrid, an electronic servo brake pedal maintains a firm and linear brake feel like its non-hybrid sibling.

About CR-V

With U.S. retail sales of the Honda CR-V approaching 5 million units since its U.S. launch in 1997, the CR-V has been America’s best-selling crossover SUV over the past 22 years. The current-model, 5th-generation CR-V is manufactured in plants in North America, in Marysville and East Liberty, Ohio; Greensburg, Indiana; and Ontario, Canada. Retail sales of CR-V this year tally more than 200-thousand units, putting CR-V on-pace for its seventh year in a row for sales of 300-thousand units or more.

About Honda

Honda offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with advanced safety technologies sold through over 1,000 independent U.S. Honda dealers. The Honda lineup includes the Fit, Civic, Insight, Accord and Clarity series passenger cars, along with the HR-V, CR-V, Passport and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan.

Honda has been producing automobiles in America for more than 35 years and currently operates 19 major manufacturing facilities in North America. In the first half of 2019, nearly 90 percent of all Honda brand vehicles sold in the U.S. were made in North America, while nearly two-thirds were manufactured in the U.S., using domestic and globally sourced parts.

For More Information

Additional media information including detailed pricing features and high-resolution photography of all 2020 Honda models is available at hondanews.com. Consumer information is available at automobiles.honda.com. To join the Honda community on Facebook, visit facebook.com/honda.

1 Honda vehicles made in America are built using domestic and globally-sourced parts.

Honda Logo.

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SOURCE American Honda Motor Co., Inc.

The ANA’s AIMM Introduces the Cultural Insights Impact Measure™ (CIIM™) Proving that Cultural Relevance Drives Real Brand Results

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NEW YORK, Sept. 18, 2019 /PRNewswire-HISPANIC PR WIRE/ — A breakthrough new study that proves the incremental value of genuinely reflecting culture in marketing creative was unveiled today by The Association of National Advertisers’ (ANA) Alliance for Inclusive and Multicultural Marketing (AIMM). The Cultural Insights Impact Measure™ (CIIM) was developed by AIMM in partnership with NBCUniversal and AIMM member companies. CIIMevaluates advertising creative in various categories and identifies the impact and effectiveness of cultural insights in ads and programming on increased brand relevance, ad relevance, purchase intent lift, and loyalty. 

“CIIM™ points at the role that cultural insights play in forming deep consumer-brand connections that lead to significant value creation,” said Carlos Santiago, Co-Founder, AIMM and President, Santiago Solutions Group, who led the study team. “Genuinely mirroring cultural values, in the eyes of consumers, boosts their recall, interest, net promoter scores and purchase intent. These findings present marketers with a paradigm shift as to how culture can optimize growth opportunities.”

Released today, initial findings from CIIM™ – which included a survey of 10,000 individuals across demographics including Hispanics, African-Americans, Asians, LGTBQ+, the Disabled community, and Non-Hispanic White – found that culturally-relevant ads are a key driver of brand affinity and purchase intent. 

CIIM™ results revealed that consumers who perceive ads as culturally relevant, compared to those who do not, are: 

  • 1.5x more likely to learn more about the brand;
  • 2.8x more likely to recommend the brand to others;
  • 2.6x more likely to find the brand relevant to them;
  • 3x more likely to find the ad relevant to them;
  • 2.7x more likely to purchase a brand for the first time;
  • 50% more likely to repurchase a brand they have bought in the past.

Bob Liodice, CEO, Association of National Advertisers, said, “ANA is extremely proud of AIMM and NBCU for the rollout of CIIM. One of the cornerstones of ANA’s growth mission is measurement. The utilization of CIIM provides marketers and the industry with a powerful measurement tool that will enhance culturally relevant creative to engineer incremental brand and business growth.”

“At NBCUniversal, we have always known the value of diversity and multicultural representation in advertising and media,” said Laura Molen, President, Advertising Sales and Partnerships, NBCUniversal. “While we hear from marketers in every industry that reaching diverse and multicultural audiences is critical, we partnered with AIMM to create CIIM™ to show the broader media and advertising community what we already experienced to be true: culturally-relevant creative and environment drive real brand results.”

Insights from CIIM™ will also fuel the launch of #SeeALL, a movement that will course-correct the issue of representation and illuminate growth opportunities for brands within multicultural segments. Together, CIIM™ and #SeeALL will prove not only that culture matters, but that cultural relevance and inclusivity are good for both society and for business.

“People are thirsty for culturally relevant content and we have an obligation as marketers to follow both the head and the heart – to drive growth in our businesses and bring America with us – that’s why AIMM is launching the #SeeALL movement within the marketing industry,” said Tony Rogers, Chair, AIMM, and Chief Member Officer, Sam’s Club.

“Inclusion and authentic cultural representation are the right thing for our country; the right thing for our businesses and the right thing for the marketing community,” said Michael Lacorazza, Founding Chair, AIMM, and Head of Integrated Marketing, Wells Fargo.

In the coming months, AIMM, in partnership with NBCUniversal, will release the full scope of the results across all consumer segments.  To make the findings actionable for marketers, CIIM™ will also be developing a baseline, norms for industry, segments, and individual CIIM™ scores available for creative assets provided by advertisers.  In 2020, the study will provide learnings on how culture impacts ROI. CIIM™ will serve as an actionable tool in guiding marketers, advertisers and the entertainment industry on how to best reflect, understand and respect all consumers in order to drive profit and growth.

About AIMM:
Founded in 2016 as an arm of the ANA, comprised of 87 member corporations, advertising agencies, media and research companies and trade associations representing over 1000 brands, AIMM’s mission is to elevate Multicultural and Inclusive marketing to promote business growth in an increasingly diverse marketplace.  AIMM has proven to be one of the boldest industry reboots ever brought to the Multicultural marketplace, changing the way businesses drive growth. www.anaaimm.net

About NBCUniversal:
NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks, and a suite of leading Internet-based businesses. NBCUniversal is a division of Comcast Corporation.

ABOUT THE ANA
The ANA (Association of National Advertisers) makes a difference for individuals, brands, and the industry by driving growth, advancing the interests of marketers, and promoting and protecting the well-being of the marketing community. Founded in 1910, the ANA provides leadership that advances marketing excellence and shapes the future of the industry. The ANA’s membership includes more than 1,600 companies and organizations with 20,000 brands that engage almost 100,000 industry professionals and collectively spend or support more than $400 billion in marketing and advertising annually. The membership is comprised of more than 1,100 client-side marketers and nonprofit organizations as well as more than 700 marketing solutions provider members, which include leading marketing data science and technology suppliers, ad agencies, law firms, consultants, and vendors. Further enriching the ecosystem is the work of the nonprofit ANA Educational Foundation (AEF), which has the mission of enhancing the understanding of advertising and marketing within the academic and marketing communities.

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SOURCE ANA AIMM

Revolutionary Mini-Pitch Brings Soccer to Underserved Areas

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WASHINGTON, Sept. 18, 2019 /PRNewswire-HISPANIC PR WIRE/ — Girls and boys across the country, including thousands in underserved communities, will gain new access to Safe Places to Play over the next seven years thanks to a new and enhanced Mini-Pitch System™ designed for youth soccer.

These modular pitches – designed by the U.S. Soccer Foundation and Musco Lighting – are complete with lights to increase the number of hours kids and adults can use the space, benches to watch the play unfold, lockable storage for equipment, and include a comprehensive, long-term warranty to eliminate maintenance costs. Together, the mini-pitch system provides a compact but versatile unit that provides a fast, trouble-free installation, fits into urban environments or other areas where space is at a premium, and provides a safer place to play for kids and for the community to gather.

Although participation in youth sports is definitively associated with better health and academic achievement, more than 80 percent of children living in households making less than $25,000 miss out on the benefits of team sports. Furthermore, one in three Americans don’t have a park within a 10-minute walk from home, leaving too many kids without access to a soccer program or safe place for free play.

To address these barriers, the Foundation and its partners are creating 1,000 new mini-pitches nationwide by 2026 and working to offer youth development soccer programming at these sites at no cost to participants. In addition to providing access, the creation of mini-pitches has lasting community benefits: 98% of communities report that the people in their community are more active and 96% report the community feels safer with the addition of mini-pitch. Further, soccer mini-pitches serve as neighborhood gathering places for families, and nearly one-third of the kids who come to play on them are new to soccer.

“There just aren’t enough safe places for kids to play, especially in underserved communities,” said Ed Foster-Simeon, President & CEO of the U.S. Soccer Foundation. “We’re creating these mini-pitches right in the neighborhoods where kids live and go to school, so they are easy for kids to access. The addition of lights to every mini-pitch, thanks to our partnership with Musco Lighting, will allow even more kids and families to play, especially in the darker, winter months. This means even more kids can benefit from all our game offers.”

“At the heart of the Foundation’s mission is empowering youth with confidence, teamwork, and life skills built through participation in soccer, and that’s a mission we believe in very strongly,” said Joe Crookham, President of Musco. “This mini-pitch system will improve our ability to expand these opportunities more efficiently to more communities that need them. We’re very proud to partner with the Foundation in this important endeavor.”

This model will be used for newly sourced U.S. Soccer Foundation mini-pitch projects. Over the past five years, the U.S. Soccer Foundation has created more than 200 mini-pitches nationwide, with 100 more to come in the next year. More than 15 of this new mini-pitch system are already in use in Cincinnati, OH; Columbus, OH; Dallas, TX; Manchester, NH; Newark, NJ; Oklahoma City, OK; Orlando, FL; and Phoenix, AZ.

Today’s announcement will be made at the grand opening of a new mini-pitch at Reynolds Middle School in the city of Fairview in metropolitan Portland. The mini-pitch was a gift from the W.J. Silverstein Family Trust and is the third mini-pitch that the Trust worked with the U.S. Soccer Foundation to create in the Portland area. Jake Silverstein, co-owner of MLS’s Houston Dynamo and NWSL’s Houston Dash, said, “We are so excited to witness the amazingly positive impact these Safe Places to Play are having across our communities. Playing soccer from a young age can be instrumental in fostering a lifetime of health and wellbeing.”

Musco Lighting is a national partner in the U.S. Soccer Foundation’s It’s Everyone’s Game movement, which is working to ensure that children living in underserved communities can enjoy the health and youth development benefits of the game. Other national partners include adidas, Major League Soccer, and Target. Each of these national partners has been critical to helping the Foundation increase access to the game and its benefits through the creation of mini-pitches.

To learn more about the Foundation’s work to make soccer everyone’s game, visit itseveryonesgame.org.

About the U.S. Soccer Foundation 
The U.S. Soccer Foundation’s programs are the national model for sports-based youth development in underserved communities. Since its founding in 1994, the Foundation has established programs proven to help children embrace an active and healthy lifestyle while nurturing their personal growth beyond sports. Its cost-effective, high-impact initiatives offer safe environments where kids and communities thrive. Headquartered in Washington, D.C., the U.S. Soccer Foundation is a 501(c)(3) organization. For more information visit www.ussoccerfoundation.org or follow us on Twitter and Facebook.

About Musco Lighting

Since 1976, Musco has specialized in the design and manufacture of sports and large-area lighting with innovations in light quality, glare reduction, and light control responsible to the needs of facility owners, users, neighbors, and the night sky. Musco’s TLC for LED® system technology delivers a level of light control and uniformity that can’t be matched, and is the solution of choice for neighborhood fields, collegiate and professional stadiums and arenas, international speedways, and global events such as the Olympic Games. Musco backs its LED solutions with a long-term warranty covering parts and labor, eliminating maintenance concerns and costs for its customers.

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SOURCE The U.S. Soccer Foundation