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Hispanic Public Relations Association Announces 2019 Bravo! Awards Honorees

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HPRA BRAVO! Awards Logo (PRNewsFoto/HPRA)

NEW YORK, June 10, 2019 /PRNewswire-HISPANIC PR WIRE/ —  The National Hispanic Public Relations Association (HPRA) is proud to recognize the Coca-Cola Company’s Chief Diversity and Inclusion Officer, Lori George Billingsley, full-service agency Pinta’s CEO Mike Valdés-Fauli, Univision’s host of Aquí y Ahora, Teresa Rodríguez and We Are All Human Foundation led by Claudia Romo-Edelman for their work and leadership in advancing diversity within the public relations industry and upholding journalistic integrity. This year’s awardees will be recognized alongside the top Hispanic public relations campaigns impacting an array of industry sectors.

HPRA BRAVO! Awards Logo (PRNewsFoto/HPRA)

New to this year’s awards program is the Diversity & Inclusion Award and President’s Award, intended to honor individuals and organizations that are showing exemplary commitment and fortitude in helping advance Hispanics in the PR industry, workplace, and community.

“HPRA’s National Bravo! Awards has recognized some of our industry’s most luminous leaders over the years. We felt the time was right to expand our awards program and honor those making an impact in diversity and inclusion, as well as being a driving force in advancing the progress of U.S. Hispanics,” said national HPRA President Andy Checo. “As a result, we are pleased to present Coca Cola’s Lori George Billingsley with the Diversity & Inclusion Award, and the We are All Human Foundation with the President’s Award for the transformational work being done with ‘The Hispanic Promise’ pledge. Joining these esteemed honorees is veteran agency executive Mike Valdés-Fauli honored with 2019 Pioneer of the Year Award and acclaimed journalist Teresa Rodríguez bestowed with Journalist of the Year.”   

Diversity & Inclusion Award recipient Lori George Billingsley has spent more than 30 years working in public relations developing and implementing breakthrough programs that meet organizational goals, target audience needs and produce results. As the Global Chief Diversity and Inclusion Officer for The Coca-Cola Company, she leads the company’s Global Diversity and Inclusion Center of Excellence, focused on enabling a more engaged global workforce, mirror the markets the company serves, and supporting a more inclusive culture to best position the associates of the company to drive growth.

Pioneer of the Year award recipient Mike Valdés-Fauli has spent nearly 20 years as a thought leader in Hispanic PR. Having held senior roles with both agencies as well as clients, his career has spanned four U.S. cities (Miami, New York, Washington D.C., Los Angeles) and produced several thought leadership innovations. As President and CEO of Pinta, one of the largest independent Hispanic firms in the country, Mike is responsible for implementing executions and influencing the work of some of today’s leading brands, including Carnival Cruise Line, Heineken, Microsoft, NFL, Remy Martin, Telemundo and T-Mobile. Valdés-Fauli has employed and mentored dozens of Hispanic PR professionals throughout his career, been an advocate for important causes and is highly regarded in the industry.  

Journalist of the Year awardee Teresa Rodríguez is a 14 time Emmy Award winning journalist and anchor of Univision’s news magazine show “Aqui y Ahora” (Here and Now). She is also the best-selling author of the book, “The Daughters of Juarez: A True Story of Serial Murder South of the Border,” based on her more than 10 years of investigative reports on the abduction, rape, and murder of hundreds of women in Juarez, Mexico. The book is required reading in some universities in the U.S. as it relates to the Mexico-U.S. border. Rodriguez joined Univision in 1982, becoming the first woman in history to host a national primetime Spanish-language newscast as co-anchor of Spanish International Network, Univision’s former name.

President’s Award recipient Claudia Romo-Edelman’s We Are All Human Foundation has been undertaking the task of engaging some of today’s largest corporations via The Hispanic Promise, a first-of-its-kind pledge in the country, which aims to rally the business community to advance and empower Hispanics. The Hispanic Promise pledge calls on business leaders and companies to hire, promote, retain and celebrate Hispanics as employees, customers and citizens. It acknowledges the common priorities that matter to Hispanics as reflected in a historic vote by more than 300 Hispanic leaders at the Hispanic Leadership Summit: United Nations resulting in the Vision 2020 Agenda for U.S. Hispanics which includes access to education, financial empowerment and perception change of Hispanics. To date, more than 50 corporations have signed the promise, including Microsoft, EY, Nielsen, KIND, Mars, Incorporated, Unilever, Microsoft. 

Now in its six year, the HPRA National BRAVO! Awards celebrates the best corporate, agency, and non-profit PR and marketing teams, and the breakthrough work they produced. Taking place on October 15th in New York City, the event is made possible in part by the generous contributions from Univision, Havas FORMULATIN, Cision and HispanicAd.com, who are returning sponsors of the awards.

For more information about the awards program, visit:  https://hpra-usa.org/pages/bravo-awards/

For information about HPRA National BRAVO! Awards sponsorship opportunities, please contact the HPRA National Office at [email protected].

About the Hispanic Public Relations Association (HPRA)
Founded in 1984, the Hispanic Public Relations Association (HPRA) is the foremost organization of Hispanic public relations practitioners in the U.S. HPRA is a resource for communications professionals and for individuals seeking Hispanic market expertise. It is dedicated to the recognition and advancement of Hispanics in public relations through year-round programs, professional development seminars and networking. HPRA hosts one of the most anticipated annual events and industry awards: the HPRA Bravo Awards, recognizing the most outstanding campaigns in the marketplace. The national organization aims to meet the professional needs of the growing number of Hispanic PR practitioners, independents and agencies throughout the U.S. HPRA National, its Chapters and those Chapters in formation are paving the way for the next phase of growth and evolution in the PR industry, especially in the Hispanic market space. For more information please visit www.hpra-usa.org.

Logo – https://mma.prnewswire.com/media/379227/HPRA_BRAVO_Awards_logo.jpg  

SOURCE HPRA

Oscar Flores’ new book, “How much is learned from a people” begins with a description of the people and the geography of where the author grew up

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Page_Publishing_Oscar_Flores

GAINESVILLE, Va., June 10, 2019 /PRNewswire-HISPANIC PR WIRE/ — Oscar Flores, an immigrant to the United States who arrived from Mairana, Bolivia, has completed his book “How much is learned from a people”: an inspiring work that narrates his personal experiences before and after immigrating to the United States of North America.

Mr. Flores says that “All human life is a book ready to be read” and that through these pages he tells us about his first experiences of the simple life of his people that, with the passage of time, people grow and they acquire their identity, influenced by the environment of the society where they are born and developed.

Published by Page Publishing, based in New York City, the emotional work of Oscar Flores examines not only how the author emigrated to the United States, but also how other immigrants did it in search of the American dream. All their odyssey to cross the border with the sole purpose of improving the living conditions for them and their families.

Coming from his village, the author learned from humble and hardworking people, and this allowed him to succeed in life, as well as others. This book includes reflections, advice, wise sayings and adages compiled from large people along the way. Finally, a book of motivation, entertainment and inspiration for any reader who seeks delight and recreation in reading.

Readers who wish to experience this inspiring work can buy “How much is learned from a people” in bookstores around the world or online at iTunes, Amazon, Google Play, or Barnes Noble stores.

For additional information or media inquiries, contact Page Publishing at 866-315-2708.

About Page Publishing:

Page Publishing is a traditional full-service publishing house based in New York that handles all the complexities involved in the publication of its author books, including distribution in the world’s largest retail stores and royalty generation. Page Publishing knows that authors must be free to create, not be stuck with commercial problems such as the conversion of electronic books, the establishment of wholesale accounts, insurance, shipping, taxes and the like. YOUR list of authors can leave behind these complex and slow tedious themes, and concentrate on passion: writing and creating. Get more information WWW.pagepublishing.com.

Photo – https://mma.prnewswire.com/media/899221/Page_Publishing_Oscar_Flores.jpg  

SOURCE Page Publishing

Agustín Lara’s New Book “Heart Of A Poet” Brings Us A Compilation Of Poems Through Which He Opens A World Of True Love And Passion Without Limits

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Page_Publishing_Delara

SALT LAKE CITY, June 10, 2019 /PRNewswire-HISPANIC PR WIRE/ — Agustín Lara was born on May 7, 1987, in Veracruz, Mexico. He currently lives in Salt Lake City, Utah. He is a contemporary poet who tries to relay his personal experiences through his poems. He is a man in love with life, and his favorite hobby is writing poetry.

“Heart of a Poet” is based on the experiences of a man who transformed them into poems. One can appreciate beautiful poems of love and passion. Two lovers that destiny separated, and it was the same destiny who was in charge of putting them back together. It is difficult not to get lost on each verse, on every word that describes the feelings of a man who has found the key to his soul and, thus, leave his life embodied in poetry.

Published by New York City based Page Publishing, Agustín Lara’s new book, “Heart of A Poet”, opens up a world of experiences through which we can perceive true love and passion.

Readers who wish to experience this romantic and vibrant work can purchase “Heart Of A Poet” at bookstores everywhere, or online at the Apple iTunes store, Amazon, Google Play, or Barnes and Noble.

For additional information or media inquiries, contact Page Publishing at 866-315-2708.

About Page Publishing: 
Page Publishing is a traditional New York based full-service publishing house that handles all of the intricacies involved in publishing its authors’ books, including distribution in the world’s largest retail outlets and royalty generation. Page Publishing knows that authors need to be free to create—not bogged down with complicated business issues like eBook conversion, establishing wholesale accounts, insurance, shipping, taxes and the like. Its roster of authors can leave behind these tedious, complex and time-consuming issues, and focus on their passion: writing and creating. Learn more at www.pagepublishing.com.

Photo – https://mma.prnewswire.com/media/899222/Page_Publishing_Delara.jpg

 

SOURCE Page Publishing

Nancy Nieves-Cruz’s new book, “Letters to an Absent Mother,” a beautiful work, where a daughter reflects her unbearable sorrow for the loss of her mother

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ORLANDO, Fla., June 10, 2019 /PRNewswire-HISPANIC PR WIRE/ — Nancy Nieves-Cruz, born in Ponce, Puerto Rico, on September 16, 1960, grew up in Juana Díaz. Discovering poetry, she soon become passionate about it, and so she begins to write her first verses at 11 years old. She studied medicine, graduating at 21 years old. Then she proceeded to her specialty in Internal Medicine, which she has practiced for more than 30 years. Currently, she lives and works in Kissimmee, Florida, and continues to write whenever she has the opportunity. This is her second book and is dedicated to her mother.

“Letters to an Absent Mother” is born in the heart of a daughter who has lost an agonizing battle against her mother’s cancer. Her mother was her strength, her friend, her confidant. It is the supplication, the questions, and the claim of a daughter, who feels the life of someone whom she believed as invincible is slipping away, the heartbreaking cry of a daughter, who, even being a doctor, could not save the precious life of her mother.

Published by New York City based Page Publishing, Nancy Nieves-Cruz wonderful book “Letters to an Absent Mother” brings us the methodology and the ideal procedures to develop our talents and achieve any goal that we set ourselves so we can be successful in life.

Readers who wish to experience this sublime and beautiful work can purchase “Letters to an Absent Mother” at bookstores everywhere, or online at the Apple iTunes store, Amazon, Google Play. or Barnes and Noble.

For additional information or media inquiries, contact Page Publishing at 866-315-2708.

About Page Publishing: 
Page Publishing is a traditional New York based full-service publishing house that handles all of the intricacies involved in publishing its authors’ books, including distribution in the world’s largest retail outlets and royalty generation. Page Publishing knows that authors need to be free to create not bogged down with complicated business issues like eBook conversion, establishing wholesale accounts, insurance, shipping, taxes and the like. Its roster of authors can leave behind these tedious, complex and time-consuming issues, and focus on their passion: writing and creating. Learn more at www.pagepublishing.com.

SOURCE Page Publishing

Valente Vargaz’s new book, “The Monster: The Demon Who Reached Redemption,” a powerful work, a book about redemption and overcoming life hardships

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Page_Publishing_Valente_Vargaz

CHICAGO, June 10, 2019 /PRNewswire-HISPANIC PR WIRE/ — Valente Vargaz, originally from Mexico, was the third of six siblings and the only male in the family. He had a very difficult childhood because of his language problems and convulsions. During his time as a student, he always had good grades in the natural sciences, dance, handicrafts, social sciences, and history. His childhood dream has been writing books, but both his parents and his teachers did not believe in him. He served in the Armed Forces of his country, and he was a missionary in his church for two years. Then he was a policeman in Mexico, and after a few years, he emigrated to the USA where he performed different jobs. After being diagnosed with a cerebral and psychiatric illness, he was declared as disabled, and it was at this time that the author began to write with many difficulties, since he could only write on the computer using two fingers of the right hand and three fingers of the hand left, and even so he brings us a great job.

Valente Vargaz has completed his new book, “The Monster: the Demon Who Reached Redemption,” which shows the story of a man who suffered from a psychopathic dysfunction that endowed him with multiple skills, gifts, and talents but in turn, he developed a sadistic and obscure personality where other’s suffering was a pleasure to him. He used to be charming, but when he became angry, he became a madman.

The Monster was self-taught and struggled to excel physically, intellectually, and economically, even surpassing his psychopathy and gave a radical change to his life by knowing the doctrine of Jesus Christ, and following his example becoming a good man who dedicated his life to serve everyone around him and teach others to straighten out their lives.

Published by New York City-based Page Publishing, Valente Vargaz wonderful story “The Monster: the Demon Who Reached Redemption” is a story that exposes the harsh reality of those with mental illness and how the human being can overcome any obstacle if he follows the holy teachings of Jesus Christ.

Readers who wish to experience this shocking and deep work can purchase “The Monster, the demon that reached redemption” at bookstores everywhere, or online at the Apple iTunes store, Amazon, Google Play. or Barnes and Noble.

For additional information or media inquiries, contact Page Publishing at 866-315-2708.

About Page Publishing:
Page Publishing is a traditional New York based full-service publishing house that handles all of the intricacies involved in publishing its authors’ books, including distribution in the world’s largest retail outlets and royalty generation. Page Publishing knows that authors need to be free to create not bogged down with complicated business issues like eBook conversion, establishing wholesale accounts, insurance, shipping, taxes and the like. Its roster of authors can leave behind these tedious, complex and time-consuming issues, and focus on their passion: writing and creating. Learn more at www.pagepublishing.com.

Photo – https://mma.prnewswire.com/media/899236/Page_Publishing_Valente_Vargaz.jpg

SOURCE Page Publishing

Teodulo Utrera Duran’s New Book “Memories Of An Immigrant” Is A Testament From The Author To All Poets, Who He Considers To Be The Most Intelligent And Talented People

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Page_Publishing___Teodulo_Utrera_Duran_Book

JACKSON, Mississippi, June 10, 2019 /PRNewswire-HISPANIC PR WIRE/ — According to Utrera Duran, “From a very early age, I liked poetry. I always dreamed that one day I would have the privilege of being able to compose my own verses, and allow others to enjoy my work.”

Published by New York City-based Page Publishing, Teodulo Utrera Duran’s emotional work examines his view of politics, as well as his love for women.

The author’s poetry deals with the current political climate on immigration. He also writes of his love for his homeland and its beauty. It is also clear from his writing that women have had a profound influence on his life.

Readers who wish to experience this inspirational work can purchase “Memories of an Immigrant” at bookstores everywhere, or online at the Apple iTunes store, Amazon, Google Play or Barnes and Noble.

For additional information or media inquiries, contact Page Publishing at 866-315-2708.

About Page Publishing: 

Page Publishing is a traditional New York based full-service publishing house that handles all of the intricacies involved in publishing its authors’ books, including distribution in the world’s largest retail outlets and royalty generation. Page Publishing knows that authors need to be free to create – not bogged down with complicated business issues like eBook conversion, establishing wholesale accounts, insurance, shipping, taxes and the like. Its roster of authors can leave behind these tedious, complex and time consuming issues, and focus on their passion: writing and creating. Learn more at www.pagepublishing.com.

Photo – https://mma.prnewswire.com/media/899247/Page_Publishing___Teodulo_Utrera_Duran_Book.jpg

SOURCE Page Publishing

Leal, the Colombian loyalty startup, raised US $3 million

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BOGOTA, Colombia, June 7, 2019 /PRNewswire-HISPANIC PR WIRE/ — Leal is the largest loyalty network in Colombia with more than 450 affiliated brands and more than 1 million registered users.

Within less than 3 years of operation, Leal has managed to raise more than US $5 million from Colombian investors. The last round of investment of US $3 million included the participation of FCP Ventures of EPM (Empresa de servicios públicos de Medellín y Colombia), one of the main financial institutions in the country. After months of fast growth in Colombia, this investment will accelerate Leal’s plans to expand in Central America starting with El Salvador and Panama.

Benefits for users and brands

With Leal, users can enjoy all the reward programs of their favorite brands in a single App.

For affiliated brands, Leal changes the way they interact with their customers by providing the technology and data needed to compete in a digital world. By integrating with the POS payment terminals of each point of sale, Leal captures transactional data and turns it into powerful analytics.  With Leal, businesses can identify their customers, their frequency of visits and average purchase tickets, as well as the brand perception. All in one single platform. Leal also allows brands to send customized and automatized messages to their customers through SMS or email.

Why Leal?

Thanks to the digital revolution, e-commerce companies know exactly who their customers are, what they buy and what to recommend each time a user visits their website.

However, online transactions in the retail industry in Latin America only represent 1% of total transactions. This means that brands don’t have any visibility on 99% of their transactions.

To solve this problem, Leal, an information technology platform was founded. Through rewards programs, Leal allows business owners to know who their customers are, what they buy and what they say about their brands.

Leal in numbers

  • 450+ affiliated brands (1500+ points of sale)
  • 1+ million registered users
  • 15+ different verticals (restaurants, coffee shops, bakeries, gas stations, retailers, pet stores, among others) – including clients with a national presence such as Texaco, Buffalo Wings and Lili Pink.
  • 13,000+ people trust Leal on a daily basis to help them save money and redeem rewards.
  • Presence in 170+ cities in Colombia.
  • Winner of Startup Colombia competition in 2017.

The Founders

Florence Frech and Camilo Martinez met while they were doing their MBA at Kellogg School of Management. Before that, Florence and Camilo worked in investment banking for several years with a focus on the retail sector.

To download the app in the App Store: https://itunes.apple.com/co/app/leal/id1083234969?mt=8 To download the app in Google Play: https://play.google.com/store/apps/details?id=com.kubo.leal

SOURCE Leal

Caribbean Countries Agree to Protect Endangered Largetooth Sawfish

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ROATÁN, Honduras, June 5, 2019 /PRNewswire-HISPANIC PR WIRE/ — Today, on World Environment Day, the critically endangered largetooth sawfish gained a lifeline as Caribbean countries unanimously agreed to add the species to Annex II of the Specially Protected Areas and Wildlife (SPAW) Protocol under the Cartagena Convention. Seventeen member governments are thereby obligated to impose strict national protections for the species and cooperate regionally to recover populations.

“We are pleased that governments from across the Caribbean have seen the value of saving the iconic and irreplaceable largetooth sawfish from further regional extinction,” said Olga Koubrak, legal advisor for Sealife Law. “Sawfish are among the world’s most endangered marine species and urgently need strict legal protections wherever they remain.”

All five sawfish species worldwide are classified as Endangered or Critically Endangered under the IUCN Red List. Largetooth and smalltooth sawfish were once common in the Caribbean but are now seriously depleted. The smalltooth sawfish was added to SPAW Annex II in 2017. Caribbean countries thought to still have sawfish in their waters include the Bahamas, Cuba, Colombia, and Costa Rica. The level of national sawfish protection varies, however, and regional conservation initiatives are lacking.

“Today’s decision is warranted and welcome, as time is running out for sawfish,” said Sonja Fordham, president of Shark Advocates International. “The success of this measure depends on prompt and robust implementation of associated conservation commitments. We thank the Netherlands for proposing sawfish listing and urge continued engagement to ensure sawfish protection programs are developed across the Caribbean, before it’s too late.”

Found globally in warm waters, sawfish can grow to nearly 20 feet. Like other rays, low reproductive rates leave them exceptionally vulnerable to overfishing. Incidental catch is the main threat to sawfish; their tooth-studded snouts are easily entangled in nets. Despite increasing protections, sawfish parts are used for curios, food, medicine, and cockfighting. Habitat degradation also jeopardizes survival.

Sealife Law (SL) brings legal information and education to ocean conservation. Shark Advocates International (SAI) advances science-based policies for sharks and rays. SL and SAI have joined with marine researchers from Havenworth Coastal Conservation (HCC), CubaMar, and Florida State University to form a Caribbean sawfish coalition, supported by the Shark Conservation Fund. SAI, HCC, and CubaMar are projects of The Ocean Foundation.

SOURCE Shark Advocates International

Ismael Cala and experts to hold seminar in Miami on “The business of being you. The School of Entrepreneurship.”

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The aim is to develop skills for creating businesses, adapting to circumstances, achieving autonomy and financial independence and monetizing passion.  

MIAMI, June 6, 2019 /PRNewswire-HISPANIC PR WIRE/ — Ismael Cala and a group of experts will hold a seminar in Miami on July 18 – 20, on “The Business of being you.  The School of Entrepreneurship” (“El negocio de ser tú. Academia de Emprendimiento”), aimed at helping participants to develop an entrepreneur’s mentality to take things from paper into action.  

Nowadays, the foundations of successful entrepreneurship are essential. In the United States, immigrant residents have founded more than 40% of the country’s businesses, according to a report by the Partnership for a New American Economy. Notable among them are: Apple, Google, AT&T, Budweiser, Colgate, eBay, General Electric and IBM.

But also, according to a study by Forbes, eight out of ten new businesses don’t last more than 18 months; that’s a failure rate of 80%.   

For this reason, the seminar “The Business of being you.  The School of Entrepreneurship” (“El negocio de ser tú. Academia de Emprendimiento”) has invited the participation of experts in marketing, communication, technology, finance, optimization, profitability and personal branding, among other subjects and areas of specialization. The aim is to develop skills for adapting to circumstances, achieving autonomy and financial independence, and monetizing passion.  

Among the experts are Piter Albeiro, Juan M. Barrientos, Carlos Jiménez, Vilma Núñez, Francés Ríos, Carlos Jiménez, Jacques Giraud, Pablo Suárez, Darys Estrella, Carlos Mazo, Rafael de Cárdenas, Luis Barrios and Irma Martínez.

The seminar is particularly, though not exclusively, addressed to leading entrepreneurs, influencers, professionals from all industries, students and anyone else undergoing a process of transformation and reinvention, whether or not they are currently employed.

“Entrepreneurs are people with tremendous energy, persistence and determination, who believe in themselves enough to move forward with an idea or a dream. In this world where change is constant and migration is on the rise, “starting over” has become commonplace, even for people who used to be established. But any project requires a great deal of preparation,” Cala explains.

Westfield Business School is an ally and official sponsor of the event. Its president, Carlos Mazo, will give a talk on leadership and entrepreneurship, based on his institution’s success stories, and his own personal history.  

Date: July 18-20, 2019 
Place: Miami Airport Convention Center (Miami, U.S.A.
Info: +1 (305) 360 9940 – [email protected] 
Registrationhttps://c212.net/c/link/?t=0&l=es&o=2489305-1&h=727458451&u=https%3A%2F%2Fseminarnst.ismaelcala.com%2F&a=https%3A%2F%2Fseminarnst.ismaelcala.com%2F

ABOUT ISMAEL CALA

A life and business strategist, for five and a half years he was the prime-time host of CALA on CNN en Español.  A businessman and social entrepreneur. Author of eight bestsellers on themes of leadership, entrepreneurship and personal development, including El poder de escuchar (‘The power of listening’), and Despierta con Cala (‘Wake up with Cala’). Cala was born in Santiago de Cuba in 1969, and holds a degree in Art History from Oriente University.  He is the co-author of the book “Beat the Curve,” with Brian Tracy.  He graduated from the School of Communication at York University in Toronto. He is President and founder of the Cala Enterprises Corporation and the Ismael Cala Foundation

SOURCE Cala Enterprises

California Cling Peaches: Affordable Nutrition in Every Package

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California Canned Cling Peaches

SACRAMENTO, Calif., June 6, 2019 /PRNewswire-HISPANIC PR WIRE/ — The growers of California Cling Peaches are reminding consumers and nutrition professionals that California Cling Peaches in cans, jars and plastic cups have the same or better nutrition than fresh, according to studies by Oregon State University and Michigan State University. Canned California Cling Peaches also contain less sugar per serving of fruit than other choices and deliver more nutrients for less money than fresh and frozen peaches.

California Canned Cling Peaches

Details on the university studies can be accessed here: https://californiaclingpeaches.com/nutrition 

Helping Consumers Choose Better, Eat Smarter

By spreading the word of these little-known facts and surprising benefits, the California Cling Peach Board hopes to help U.S. consumers make healthier food choices. According to fourth generation Cling peach grower and PR Committee Chair, Anthony Laney, persuading consumers to change their long-held beliefs and behaviors is the key to ending America’s obesity epidemic.

“Other contributing issues include low affordability and availability of fresh fruit options for many Americans,” Laney said. “We’re not knocking fresh fruit. But we are saying look at the alternatives because, in the case of canned California Cling Peaches, they’re just as nutritious, more economical than fresh and are available all year long.”

About the California Cling Peach Board

Founded in 1996, the California Cling Peach Board is a California State Marketing Order, issued in furtherance of the desire of California’s cling peach growers to create an environment that enhances the use of cling peaches through promotion, advertising, consumer education, production and marketing research, establishment of grades and standards, and compilation of industry statistics. California Cling Peaches are picked, packed and shipped at their peak of ripeness and available from your grocer year-round in cans, single-serve cups, and jars.

Citations and Related Links:

Research: Oregon State University Study
Nutritional content of fresh and canned peaches
https://californiaclingpeaches.com/assets/uploads/files/OSU-Nutrtitional-content-of-fresh-and-canned-peaches.pdf

California Canned Cling Peaches Deliver More Nutrients For Less Money

 

California Canned Cling Peach Slices

 

California Canned Cling Peaches Logo

Photo – https://mma.prnewswire.com/media/898786/California_Cling_Peaches_Halves_Chunks.jpg
Photo – https://mma.prnewswire.com/media/898787/California_Cling_Peaches_Nutrient_Facts.jpg
Photo – https://mma.prnewswire.com/media/898788/California_Cling_Peaches_Slices.jpg
Logo – https://mma.prnewswire.com/media/898785/California_Canned_Cling_Peaches_Logo.jpg

SOURCE California Cling Peaches