Organic Consumers Activists in Seven US Cities and Mexico City Dump Weedkiller-Contaminated Ben & Jerry’s Ice Cream

August 10, 2017

FINLAND, Minn., Aug. 10, 2017 /PRNewswire-HISPANIC PR WIRE/ — The Organic Consumers Association (OCA) will hold protests today against Ben & Jerry’s, a subsidiary of Unilever, in seven US cities, and Mexico City. US cities are: Austin, Texas; Burlington, Vt., Chicago; Los Angeles; Minneapolis; New York; and Washington, D.C.

Photo – http://mma.prnewswire.com/media/543930/oca_ben_jerrys_protest_Image_PRNewswire.jpg

Protests will take place at noon local time, except Los Angeles (4 p.m. PT)

“Ben & Jerry’s built its brand on claims that its products are “natural” and “GMO-Free,” and that the company is committed to “social responsibility,” which includes concern about environmental issues, global warming, fair labor, animal welfare, and economic success for all partners, including dairy farmers,” said Ronnie Cummins, OCA’s international director. “Serving up ice cream made with milk from cows raised on GMO animal feed and contaminated with Monsanto’s Roundup weedkiller violates those promises.

“Ben & Jerry’s contributes to the massive pollution of Vermont and US waterways by supporting industrial dairy which relies on GMO crops for animal feed. By sourcing organic milk, the company could clean up Vermont’s water and support organic dairy farmers who currently are forced to sell their milk at conventional prices because they lack markets,” Cummins said.

On July 25, 2017, The New York Times reported on tests of Ben & Jerry’s ice cream conducted by the OCA. Ten of 11 samples tested positive for glyphosate, the key ingredient in Monsanto’s Roundup herbicide, and/or AMPA, a metabolite of glyphosate. Three recent peer-reviewed studies link very low levels of glyphosate—lower than what was found in B&J’s ice cream—to fatty liver disease, cancer tumors, kidney damage and more.

OCA is calling for Ben & Jerry’s to immediately transition to using only organic ingredients, including milk, or face an international consumer boycott.

About Organic Consumers Association
The Organic Consumers Association is an online and grassroots non-profit 501(c)3 public-interest organization advocating on behalf of more than two million U.S. consumers for health, justice, and regeneration. For more information, please visit www.organicconsumers.org. @OCA_Press.

SOURCE Organic Consumers Association

Acura Reveals Striking New Design for 2018 Acura RLX; Debut Set for Monterey Automotive Week

August 10, 2017

2018 Acura RLX Sport Hybrid in Brilliant Red Metallic, the brand’s most sophisticated and best performing sedan ever.

TORRANCE, California, Aug. 10, 2017 /PRNewswire-HISPANIC PR WIRE/ — Acura today unveiled a redesigned 2018 Acura RLX reflecting the brand’s new Precision Crafted Performance design direction to create a more substantial presence for Acura’s top-of-the-line luxury sports sedan. The 2018 Acura RLX will make its public debut during the prestigious Monterey Automotive Week, August 15-19 on the Monterey peninsula. The new RLX incorporates design cues to showcase its performance capabilities, including Acura’s signature diamond pentagon grille, a more sculpted hood, new wheel designs, bold, newly designed LED taillights, dual exhaust finishers and a gloss black rear diffuser.

The 2018 Acura RLX is the most sophisticated and best performing Acura sedan ever, with Sport Hybrid Super-Handling All-Wheel Drive™ (Sport Hybrid SH-AWD™) technology, shared with the NSX supercar, that creates a powerful and precise driving experience unmatched in the segment. Acura has simplified the RLX trim structure to make the brand’s innovative Sport Hybrid technology more desirable and accessible streamlining the offering to two well-equipped variants. The new 2018 Acura RLX will go on sale in November.

The 377 total system horsepower¹ RLX Sport Hybrid seamlessly integrates a direct-injected V-6 with three electric motors and Super Handling All-Wheel Drive™ for instant acceleration, precise handling, outstanding all-weather performance and excellent fuel economy. Based on developments from the NSX, the RLX Sport Hybrid powertrain and dynamic handling has been further optimized.

The 310-horsepower RLX with Precision All-Wheel Steer™ is now mated to a new 10-speed Automatic Transmission (10AT) delivering a more refined driving experience, as well as improved acceleration and passing times.

“This redesign of the 2018 Acura RLX is transformational, creating road presence and styling that better reflect underlying performance capabilities of the vehicle,” said Jon Ikeda, Acura vice president & general manager.

Standard features on the 2018 RLX Sport Hybrid include premium Krell Audio System, Surround View Camera, parking sensors, LED fog lights, remote engine start, ventilated and heated front seats, heated rear seats and steering wheel and more.

The 2018 RLX features the unique AcuraWatch™ suite of technologies, as standard equipment, and has been enhanced with the addition of Traffic Jam Assist, a first for Acura. Working in conjunction with Adaptive Cruise Control with Low Speed Follow, Traffic Jam Assist helps reduce driver stress in highly congested traffic situations by helping keep the vehicle in its lane and a set interval behind a car detected ahead.

AcuraWatch™ also includes Collision Mitigation Braking System (CMBS) with automatic emergency braking, Lane Departure Warning (LDW), Forward Collision Warning (FCW), Lane Keeping Assist (LKAS), Adaptive Cruise Control (ACC) with Low-Speed Follow and Road Departure Mitigation (RDM). AcuraWatch uses a millimeter wave radar and monocular camera sensing technology to detect other vehicles as well as lane markings and can help intervene to prevent or mitigate the severity of a collision.

The 2018 Acura RLX is complimented by three new exterior colors including two premium paint offerings – Brilliant Red Metallic and Majestic Black Pearl. Inside, the 2018 Acura RLX receives upgraded materials and touchpoints including a completely redesigned seat featuring high-contrast piping and stitching, as well as a new Espresso interior option, which adds sophistication to an interior with class-leading space and comfort.

The 2018 Acura RLX will be featured at multiple events throughout Monterey Automotive Week including the Carmel-By-The Sea Concours on the Avenue on Tuesday, August 15 and The Quail, A Motorsports Gathering, on Friday, August 18.

For More Information
Consumer information is available at http://www.acura.com. To join the Acura community on Facebook, visit http://www.facebook.com/acura. Additional media information including pricing, features and high-resolution photography is available at acuranews.com/channels/acura-automobiles.

About Acura
Acura is a leading automotive luxury nameplate that delivers Precision Crafted Performance, an original approach to technology and design that creates a new driving experience.

The Acura lineup features six distinctive models – the RLX premium, luxury sedan, the TLX performance luxury sedan, the ILX sport sedan, the 5-passenger RDX luxury crossover SUV, and the seven-passenger Acura MDX, America’s all-time best-selling three-row luxury SUV. Last spring, Acura launched its next-generation, electrified NSX supercar as a new and pinnacle expression of Acura Precision Crafted Performance.

¹ Combined system horsepower as measured by the peak, concurrent output of the three electric motors and gasoline engine.

The 2018 Acura RLX Sport Hybrid interior receives upgraded materials and touchpoints including a completely redesigned seat featuring high-contrast piping and stitching, as well as a new Sea Coast leather steering wheel option, adding sophistication to an interior with class-leading space and comfort.

The 2018 Acura RLX Sport Hybrid is the most sophisticated and best performing Acura sedan ever, with Super-Handling All-Wheel Drive (SH-AWD) technology, shared with the NSX supercar, that creates a powerful and precise driving experience unmatched in the segment.

Photo – https://mma.prnewswire.com/media/543456/RLX18_001.jpg
Photo – https://mma.prnewswire.com/media/543455/RLX18_002.jpg
Photo – https://mma.prnewswire.com/media/543457/RLX18_007.jpg
Photo – https://mma.prnewswire.com/media/543458/RLX18_010.jpg
Video – https://www.youtube.com/watch?v=Qm_W76xBmjQ
Logo – https://mma.prnewswire.com/media/458749/acura_logo.jpg

SOURCE Acura

Tribal College and University Presidents Convene to Improve Native Student Outcomes

August 10, 2017

PRINCETON, New Jersey, Aug. 10, 2017 /PRNewswire-HISPANIC PR WIRE/ — Tribal college and university (TCU) presidents from across the country met last week to examine the critical role of data in addressing student enrollment, retention and success at their institutions serving Native American students.

Photo: http://mma.prnewswire.com/media/543699/TCU_Presidents_Convening.jpg

To meet their goal of continuing to improve Native students’ outcomes and better share the story of how American Indian Tribal higher education is transforming their students’ lives, the TCU presidents explored using data intelligence as a tool and their role as leaders and leadership within their institutions. Educational Testing Service (ETS) Center for Advocacy and Philanthropy and Strada Education Network hosted the two-day event in partnership with the American Indian Higher Education Consortium (AIHEC) and the American Indian College Fund.

“One of our advocacy goals is to raise awareness of the challenges that our Native American communities face in higher education and to help mitigate those challenges,” said Lenora Green, executive director of the ETS Center for Advocacy and Philanthropy. “When we support our Tribal Colleges and Universities, we support the students they serve.”

The convening opened with a keynote speech by Timothy Renick, vice provost and vice president of enrollment management and student success at Georgia State University (GSU). During his session, Renick discussed how GSU raised graduations rates by 22 percent and closed all achievement gaps. He accentuated the importance of data and assessment and outlined several practical and low-cost steps that tribal colleges can take to improve outcomes for their students.

The presidents cited facing many of the same issues as GSU, and continued the dialogue with panel discussions and guided conversations led by Carrie Billy, President and CEO of AIHEC. During the sessions, the TCU presidents of Diné College in Tsaile, Arizona; Salish Kootenai College in Pablo, Montana; and Oglala Lakota College in Kyle, South Dakota, discussed how to put GSU’s strategies into action and what steps their institutions are taking to improve American Indian higher education.

“We need to pool our resources and share and compare the outcomes,” said Billy. “With that information we can continuously move forward and create a better learning community.”

On the final day of the TCU Presidents convening, the sessions focused on student success. Throughout the day ETS researchers and higher education experts shared tools and strategies and answered questions to pave the way to tribal student success.

“TCUs are important contributors to the success of Native American students, and they are well-positioned to make an even greater impact in enhancing degree attainment and career outcomes by applying data-informed and innovative solutions,” said Dr. Lorenzo L. Esters, Strada Education Network vice president, philanthropy. Esters, who presented results from Strada Education’s Associate Degree Graduates Report with Gallup, urged TCUs to survey alumni to gain insights and help align graduates with the workforce. Through Strada Education’s partnership with Gallup, more than 2,500 U.S. adults whose highest degree earned was the associate degree were surveyed to assess their overall well-being after college based on five elements — purpose, social, community, physical and financial well-being.

Dhanfu Elston, vice president of strategy, guided pathways, and Purpose First at Complete College America, began the day by stressing the importance of guided pathways for students and more emphasis on career outcomes. Elston explained that TCUs must lead students on the correct path, including ensuring that students take at least 30 credit hours each year and advising students on selecting majors to avoid poor choices.

Academic advisors also play a definitive role in student success. The student-to-faculty ratio can make it difficult for academic advisors to make a difference, but Elston stressed that TCUs can elevate that position to a more important role of career advisor.

ETS Senior Assessment Strategist Dr. Ross Markle explained the importance of understanding the strengths and challenges that students bring to college. Noncognitive skills such as study skills, motivation, self-management and social connections can provide a stepping stone to addressing the strategies tribal students need to succeed.

Markle explained that TCUs must be able to identify risks for tribal students and change their support programs accordingly so their students can finish their degrees. ETS’ SuccessNavigator® assessment — designed to help colleges reach at-risk incoming students and improve retention and completion rates — can help to identify and measure these factors. The assessment is currently being tested at Fond du Lac Tribal Community College in Cloquet, Minnesota; Southwestern Indian Polytechnic Institute in Albuquerque, New Mexico; and Nebraska Indian Community College in Macy, Nebraska.

“Let’s not just look at the data we have based on retention rates and graduation rates,” said Charles M. Roessell, President of Diné College. “Let’s look at the data of these students before they come to us and find a way to align ourselves with that.”

The convening concluded with a final keynote speech from Richard Lui, journalist and anchor for MSNBC and NBC News. Lui stressed the importance of telling stories and encouraged the TCUs to do whatever it takes to get their stories to the public.

Despite declining TCU enrollments and negativity surrounding reservations, the tribal presidents continuously strive to improve Native students’ education and share their stories.

“We are beacons of hope for our people on our reservations,” said Thomas Shortbull, president of Oglala Lakota College. “It makes all the trials and tribulations we go through as presidents worthwhile.”

About ETS
At ETS, we advance quality and equity in education for people worldwide by creating assessments based on rigorous research. ETS serves individuals, educational institutions and government agencies by providing customized solutions for teacher certification, English language learning, and elementary, secondary and postsecondary education, and by conducting education research, analysis and policy studies. Founded as a nonprofit in 1947, ETS develops, administers and scores more than 50 million tests annually — including the TOEFL^® and TOEIC ^® tests, the GRE ^® tests and The Praxis Series ^®assessments — in more than 180 countries, at over 10,000 locations worldwide. www.ets.org

About Strada Education Network
Strada Education Network^SM, formerly USA Funds^®, is a new kind of nonprofit organization that takes a fresh approach to improving the college-to-career connection. Through a unique combination of strategic philanthropy, research and insights, and innovative solutions, Strada Education Network advances Completion With a Purpose^®, building a more purposeful path for America’s students to rewarding careers and fulfilling lives. Learn more at StradaEducation.org.

SOURCE Educational Testing Service

(Español) Aceite de Canola, Beneficia tu Salud y Perfecciona tus Parrilladas

August 10, 2017

Sorry, this entry is only available in Español.

Tru by Hilton Set to be Developed in Orlando, Florida

August 9, 2017

MIAMI and MCLEAN, Virginia, Aug. 9, 2017 /PRNewswire-HISPANIC PR WIRE/ — Hilton (NYSE: HLT) and Epelboim Development Group announced today a new development deal to build an all-new Tru by Hilton in Orlando, Florida, bringing the innovative, midscale hotel brand to a new market. The eight-story, 259-room hotel will be the largest Tru by Hilton property to date and will be located just south of the Orange County Convention Center.

Tru by Hilton Orlando Convention Center Area, which is expected to open in October 2019, is one of the brand’s 425 hotels in various stages of development. With approximately 10 new properties slated to open this year, Tru by Hilton has achieved the fastest-growing pipeline in the history of the hospitality industry.

“I am both honored and excited to partner with Tru by Hilton to provide Orlando with a one-of-a kind hotel experience,” said Noel Epelboim, CEO, Epelboim Development Group. “This expansion into Orlando is helping Epelboim reach its objective of developing top-quality hotels that are operated by locally based management companies and generating jobs for the region’s economy.”

The new Tru by Hilton Orlando Convention Center Area is part of a brand that thinks differently and is a game changer in the midscale segment:

All new-build brand, which drives the consistency of experience for our guests
Reimagined, enlarged lobby with 2,880 square feet of public space with areas to work, play games, eat or lounge
Breakfast is reinvented with the build-your-own complimentary “Top It” breakfast bar that has 30 sweet and savory toppings so guests can create their own healthy or indulgent morning masterpieces
Rooms are modern and designed to make every square foot count, with natural light from oversized windows, 55″ TV with 150 DIRECTV channels and bright all-shower bathrooms with premium bath amenities
National and local brand gourmet snacks and drinks – including single-serve beer and wine – are available 24/7 in the “Eat. & Sip.” market located in the heart of the lobby
Tech savvy hotel with mobile check-in, Digital Key, free superfast Wi-Fi, remote printing, social media wall, lobby and market iPads, super-charging stations and accessibility to outlets everywhere
A fitness center that leverages the latest fitness trends through barre, TRX bands, free weights, cardio and flexibility gear, plus guests can get workout ideas from the fitness center tablet
All the benefits of a Hilton Honors® membership are available to Tru by Hilton guests

“Tru is a game-changing brand, as evidenced by its statement-making entrance to the midscale category and now the Orlando market,” said Alexandra Jaritz, global head, Tru by Hilton. “We know the brand will have broad appeal to travelers who span generations but have a similar ‘zest for life’ mindset. At its core, Tru by Hilton is value-engineered to provide guests with a contemporary, consistent and fresh experience in an affordable way, while at the same time being operationally efficient for our owners.”

Hilton Orlando Convention Center Area will participate in Hilton Honors, the award-winning loyalty program serving more than 62 million members. Hilton Honors offers members exclusive benefits and more ways to redeem points than any other guest loyalty program.

More information about Tru by Hilton can be found at www.trubyhilton.com. Media may access high-resolution renderings and more by visiting www.news.trubyhilton.com.

CONTACT:
Karla Herrera
Hilton
+1.703.883.6857
[email protected]

Daniela Martucci
Epelboim Development Group
+1.786.452.0331
[email protected]

SOURCE Epelboim Development Group

Learn How to Photograph an Eclipse Without Damaging Your Eyes or Your Camera

August 9, 2017

SAN FRANCISCO, Aug. 9, 2017 /PRNewswire-HISPANIC PR WIRE/ — The American Academy of Ophthalmology and the American Academy of Optometry are teaming up to offer tips on how to safely photograph an eclipse. On Aug. 21, Americans of all ages will come together to witness a single, inspiring event – a total eclipse of the sun. The last time anyone saw the sun disappear in the United States was in 1979. But there is one thing that sets this month’s total eclipse apart from others: Smartphones. Millions of ordinary people are expected to use smartphones and digital cameras to photograph this eclipse. Eye care professionals are concerned that first-timers might train their cameras on this phenomenon, unaware of the damage they can do to their eyes.

Video – http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/Telescope-setup.mp4

The most important safety tip to remember is to never look directly at the sun. Viewing the sun directly, even for brief periods, can cause permanent damage to the retina and result in blindness. Your eyes need specially designed solar eclipse glasses, and your camera needs a specially designed solar filter.

“Before pointing your camera at the sun, you need to get a special-purpose solar filter and put it over the camera lens,” said Russell N. Van Gelder, M.D., Ph.D., a clinical spokesperson for the American Academy of Ophthalmology. “Never look at the sun through an unfiltered camera, telescope, binoculars, or other optical device. The concentrated solar rays will damage the filter, and injure your eyes. Also, do not use solar eclipse glasses to look through a camera, binoculars or a telescope. The sun can melt the filter and damage your eyes.”

With all these restrictions, is it worth trying to take a picture?

Ralph Chou, OD, MSc, FAAO a professor emeritus of optometry and vision science at the University of Waterloo, says that with a little effort and preparation, you can make good photos. Dr. Chou has spent a lifetime eclipse chasing. This month’s will be his 19^th total eclipse.

Dr. Chou connects his DSLR camera directly to a telescope so that the sun fills the entire frame. Watch this video to see how he has perfected his technique over the years. No matter what kind of camera you own, one or more of the following techniques can be used to shoot a solar eclipse:

Buy a solar filter or modify your eclipse glasses to function as a solar filter for your smartphone. Cut your glasses in half and tape one eyepiece over your smartphone camera lens.
Take the filter off during totality. Totality is when the moon entirely blocks the sun’s bright face. The path of totality for the Aug. 21 eclipse stretches from Oregon to South Carolina. Unless you’re in the path of totality, keep your solar eclipse glasses on throughout the eclipse.
Use a tripod to keep your camera stable.
Use a remote trigger. With a remote, you can adjust settings and shoot the photo while keeping your camera stable.
Practice. Take photos just after sunset during twilight to get an idea of what the light levels will be like during totality.
Shoot photos of the moon to learn how to manually adjust the focus on your camera. Tap the screen and hold your finger on the image of the moon to lock the focus. Then slide your finger up or down to darken or lighten the exposure.
A telephoto lens system is a must-have for eclipse photography with a smartphone. There are zoom lenses for smartphones designed solely to provide magnification without resorting to digital zoom.
Try the pinhole effect. This eclipse effect is easily captured with point-and-shoot cameras. Use a straw hat or a kitchen sieve and allow the sun’s shadow to fall on a piece of white cardboard placed several feet away. The small holes act like pinhole cameras and each one projects its own image of the eclipsed sun.

Make sure you purchase solar eclipse filters and glasses from reputable manufacturers. There have been reports that some companies are selling counterfeit products labeled as if they conform to international safety standards. The American Astronomical Society has listed on its website companies whose products are known to conform to international standards.

About the American Academy of Ophthalmology
The American Academy of Ophthalmology is the world’s largest association of eye physicians and surgeons. A global community of 32,000 medical doctors, we protect sight and empower lives by setting the standards for ophthalmic education and advocating for our patients and the public. We innovate to advance our profession and to ensure the delivery of the highest-quality eye care. For more information, visit aao.org.

About the American Academy of Optometry
The American Academy of Optometry enhances excellence in optometric practice by fostering research and disseminating knowledge in vision science through its journal, Optometry and Vision Science, and the continuing education presented at its annual meeting. Fellows of the Academy are committed to the premise that learning is a lifelong obligation of a professional, as is the commitment to expand the profession’s knowledge base through ongoing fellowship and exchange. For more information, visit www.aaopt.org.

Logo – http://mma.prnewswire.com/media/543659/American_Academy_of_Optometry_Logo.jpg

Logo – http://mma.prnewswire.com/media/287412/american_academy_of_ophthalmology_Logo.jpg

SOURCE American Academy of Ophthalmology

(Español) SANTO REMEDIO el nuevo libro del Dr. Juan Rivera, se posiciona en el primer lugar de la lista de los libros en español más vendidos en los Estados Unidos esta semana

August 9, 2017

Sorry, this entry is only available in Español.

Latino Legislators Call For Decriminalizing Cannabis, LGBTQ Rights In Historic Resolutions

August 9, 2017

BOSTON, Aug. 9, 2017 /PRNewswire-HISPANIC PR WIRE/ — For the first time in its history, the National Hispanic Caucus of State Legislators (NHCSL) has taken a bold stance on two issues directly related to correcting chronic injustices committed against Latinos and many other Americans. NHCSL today approved two separate resolutions calling for the decriminalization of cannabis at the state and federal levels, as well as for stronger protections against workplace and service discrimination against the LGBTQ community. NHCSL has thus become the first major national Latino group to call for the decriminalization of cannabis. This comes on the heels of NHCSL’s recent announcement that it has canceled its annual convention in Austin, Texas and moved it to Chicago due to the Lone Star State’s recently enacted anti-immigrant SB4 Law.

“Marijuana policy in this country has disproportionately targeted Latinos from the start. In fact, the term entered the national consciousness in 1937 when it was used by the federal government as part of an effort to discriminate against Latinos. Research shows that the benefits of legalizing cannabis range from taking advantage of its medicinal benefits, increasing tax revenues for health and education, to lowering crime while at the same time reducing disproportionate incarceration of minorities. NHCSL believes that our laws should focus on ending the current lawlessness of the black market and allow sound public policy based on scientific evidence to prevail on the issue of cannabis,” NHCSL President and Pennsylvania State Representative Ángel Cruz said. “Banning LGTBQ discrimination in the workplace is another civil rights issue and we are making it a priority for our organization. We are proud to stand with the LGTBQ community and will fight any form of bigotry because an attack against one community is an attack against all of us, and we will not stand for the mistreatment of our gay and lesbian herman@s,” Cruz added.

According to the text of the cannabis resolution, “during the 1920’s and 1930’s, when it was first penalized in various states, cannabis use was portrayed as a cultural vice of Mexican immigrants to the United States, and racist and xenophobic politicians and government officials used cannabis prohibition specifically to target and criminalize Mexican-American culture and incarcerate Mexican-Americans and, therefore, the prohibition of cannabis is fundamentally rooted in discrimination against Hispanics…”

Colorado State Representative Dan Pabón, the sponsor of the resolution, and who is also the Chair of NHCSL’s Task Force on Banking, Affordable Housing and Credit, said: “I am proud to stand with my fellow Latino legislators in taking a strong position in favor of common sense cannabis policy. In Colorado, we have successfully legalized cannabis and we have been able to reduce crime by 10.1%, increase revenues by more than $300 million that we dedicated to our schools, and have a new thriving industry that creates jobs. 29 states and the District of Columbia currently allow some form of legal cannabis because they recognize that it is one of the most effective ways of cracking down on the cartels and criminal activity fueled by the black market. Smart decriminalization and tough regulations also allow our youth to thrive instead of subjecting many of them to unfair and discriminatory treatment by law enforcement. This is a civil rights issue and we urge our fellow lawmakers to view it as such and act accordingly.”

The other major resolution passed by NHCSL calls on policymakers to enact protections against workplace and service discrimination directed at LGBTQ individuals. According to that resolution, “the United States economy faces an estimated cost of $64 billion every year because more than 2 million American workers leave their jobs due to unfairness and discrimination… and one in every ten LGBTQ employee has left their job because their work environment was unwelcoming, and more than one-third of LGBTQ employees feel that they must lie about their personal lives at work.” The resolution further calls on President Trump “to keep the LGBT Non-Discrimination Executive Order 13672 and reverse his announced intention of banning transgender persons from serving in the U.S. Armed Forces, as it would send a strong verdict that President Trump is indeed a ‘real friend’ to the LGBT community, as he promised while campaigning for the presidency and reaffirmed once inaugurated.”

“Defending our LGBTQ brothers and sisters from discrimination – in the workplace and in the military – is a moral duty for us as state legislators. NHCSL has taken a bold stance on this matter, which is the civil rights issue of our time, and I could not be prouder to stand with them as we move forward to enact policies that protect everyone from being mistreated for the mere fact of whom they love and not for any harm they have committed towards others,” said Arizona Representative César Chávez, who sponsored the resolution.

To see the complete text of the resolutions, please click HERE and HERE.

The NHCSL is the premier national association of Hispanic state legislators working to design and implement policies and procedures that will improve the quality of life for Hispanics throughout the country. NHCSL was founded in 1989 as a nonpartisan, nonprofit 501(c)3 with the mission to be the most effective voice for the more than 390 Hispanic legislators. For more information visit www.nhcsl.org.

SOURCE National Hispanic Caucus of State Legislators (NHCSL)

Upliftv to Premiere Uplifting Missions, A TV Program Dedicated to Evangelize and Support those in Need

August 9, 2017

WEST PALM BEACH, Florida, Aug. 9, 2017 /PRNewswire-HISPANIC PR WIRE/ — Upliftv the network that offers inspirational movies, captivating series and documentaries, as well as a variety of TV ministries, announced today the premiere of Uplifting Missions, a program dedicated to proclaiming the grace of Jesus Christ and the teachings of the gospel while it highlights Upliftv’s commitment to evangelize and support those in need.

Starting August 10, 2017, every Thursday at 8 p.m. EDT, Uplifting Missions will feature thought-provoking discussions, musical performances, teachings and sermons, as well as inspiring interviews from recognized personalities and community leaders whose stories serve as a testimony of faith, goodwill and salvation. The program aims to preach the Christian gospel as it creates awareness of Upliftv’s efforts to serve the community, including the network’s mission to create a digital Bible, its commitment to produce more wholesome entertainment, and its partnership with Mission Exchange to help orphans in India and Africa, among other humanitarian efforts.

Hosted by Christian singer Tony Lebron and TV personality Iviani Figueroa, Uplifting Missions is designed to examine religious, cultural and entertainment topics. Some of the guest that are scheduled to share their knowledge and testimony are: Dr. Mark J. Chironna – Author and Founder of The Masters Touch International Church, and Jaco Booyens – Filmmaker known for the hit movie 8 Days.

“Uplifting Missions represents the true calling of Upliftv: to foster faith-based knowledge and go out to the world to carry on humanitarian work,” stated Bob Higley, CEO of Upliftv. “The program highlights our devotion to contribute to a better world and serves as an outlet to connect with our audience. Uplifting Missions strengthens our one-of-a-kind programming lineup of ministries, documentaries, series and movies.”

Upliftv is owned and operated by Olympusat, Inc., a leader in the Hispanic television and media space through its 100+ SD and HD Spanish and English-language television networks, and it’s currently available in over 20 million U.S. households on DIRECTV, Buckeye Broadband, Consolidated Communications, Frontier Communications and Hotwire Communications.

For more information on Upliftv’s programming, including tune in dates and times, please visit upliftv.com.

Olympusat – Editorial Contact:
Jesus Piñango
561-249-5228
[email protected]

SOURCE Upliftv

New Smokey Bear Digital-First Creative Highlights Lesser Known Wildfire Causes

August 9, 2017

WASHINGTON, Aug. 9, 2017 /PRNewswire-HISPANIC PR WIRE/ — In honor of Smokey Bear’s 73^rd birthday, the Ad Council, the U.S. Forest Service and the National Association of State Foresters launched new digital-first videos and artwork inspired by beloved Smokey Bear posters to raise awareness of lesser known wildfire starts in an effort to decrease human-caused wildfires. The new artwork was created by Brian Edward Miller, Evan Hecox, Janna Mattia and Victoria Ying, portraying Smokey Bear in each of their unique styles.

Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8151151-ad-council-wildfire-prevention-psa-campaign/

“Humans cause nearly 90 percent of all wildfires nationwide, which today burn hotter and longer, destroying millions of forested acres and homes; Smokey needs our help now more than ever,” says U.S. Forest Service Chief Tom Tidwell. “It is helpful to provide information to children and adults about the less commonly known wildfire causes such as improperly burning debris and not fully extinguishing ashes and hot coals. By bringing awareness and inspiring responsibility, we hope to show how important it is to be mindful of how everyday activities can start harmful fires.”

FCB West has proudly developed pro bono public service announcements (PSAs) for Smokey Bear, longest-running public service advertising campaign in U.S. history, since his birth in 1944. The new digital-first videos and new artwork will be supported by an extensive social media program, including Smokey Bear’s Facebook, Twitter and Instagram accounts.

“We’re thrilled to continue to evolve Smokey Bear’s beloved look and digital presence, while harkening back to the campaign’s beginning in the 1940s when we all fell in love with him. FCB has worked on this campaign for 73 years, representing the longest pro bono agency partnership in U.S. history, and these new videos and artwork beautifully extend Smokey’s message of personal responsibility,” shares Lisa Sherman, president and CEO of Ad Council.

“It’s always wildfire season somewhere in the United States, and State Foresters experience first-hand the many causes of wildfires beyond abandoned campfires—improper burning of debris, dumping hot ashes, and others. The new Smokey Bear Wildfire Prevention Campaign’s creative elements will help state forestry agencies continue to educate the public in an effort to help reduce the number of human-caused wildfires,” said Bill Crapser, Wyoming State Forester and president of the National Association of State Foresters.

Smokey Bear has been a recognized symbol of wildfire prevention since August 9, 1944. Although progress has been made, wildfires remain one of the most critical environmental issues affecting the U.S. On average, nearly nine out of 10 wildfires nationwide today are caused by people. In addition to the causes depicted in the new PSAs, the main causes of wildfire include campfires or warming fires being left unattended or improperly extinguished, debris burning on windy days, improper discarding of smoking materials or BBQ coals, and operating equipment without spark arrestors.

“Smokey Bear has long been synonymous with wildfire prevention education and the great outdoors. This new digital campaign unexpectedly brings Smokey Bear out of the woods and into engaging and relatable interactions with people. This evolution in the iconic figure of Smokey Bear brings him closer to a younger audience and further cements his reputation as wildfire prevention’s most loveable spokesperson,” said Joe Oh, CEO and President FCB West

The Ad Council will distribute the new digital-first videos and artwork across Smokey Bear’s social media channels as well as smokeybear.com and the new Spanish language website smokeybear.com/es. Per the organization’s model, the assets will be promoted and run in advertising time and space that is entirely donated. Over the last 73 years, media outlets have donated more than $1 billion in time and space for the Wildfire Prevention campaign.

U.S. Forest Service
The U.S. Forest Service is the agency responsible for overseeing the use of Smokey Bear in cooperation with the National Association of State Foresters and the Ad Council. The U.S. Forest Service manages 193 million acres of national forests and grasslands for the American Public. Its mission is to sustain the health, diversity, and productivity of the Nation’s forests and grasslands to meet the needs of present and future generations.

National Association of State Foresters
The National Association of State Foresters (NASF) is a non-profit organization composed of the directors of forestry agencies in the states, territories and the District of Columbia of the United States. NASF represents state and territorial forester interests by influencing forest policy and leading efforts to optimize social, economic, and environmental benefits of trees and forests. As a partner with the U.S. Forest Service, State Foresters are committed to the continued delivery of Smokey Bear’s message of personal responsibility in wildfire protection. Learn more at www.stateforesters.org.

The Ad Council
The Ad Council is a private, non-profit organization with a rich history of marshalling volunteer talent from the advertising and media industries to deliver critical messages to the American public. Having produced literally thousands of PSA campaigns addressing the most pressing social issues of the day, the Ad Council has affected, and continues to affect, tremendous positive change by raising awareness, inspiring action and saving lives. To learn more about the Ad Council and its campaigns, visit www.adcouncil.org, like us on Facebook, follow us on Twitter and Instagram or view our PSAs on YouTube.

FCB
With more than 140 years of communications expertise, FCB’s worldwide network spans 150 offices in 90 countries, with over 8,000 people, and is part of the Interpublic Group of Companies (NYSE:IPG). For more information, visit www.fcb.com. Follow us on Twitter and Instagram (@FCBglobal) and Facebook (FCB Global).

SOURCE The Ad Council

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