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Register Today for First-Ever TOEFL® MOOC, a Free 6-week Prep Course Designed for Test Takers Worldwide by the Developers of the TOEFL iBT® Test

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PRINCETON, N.J., April 26, 2016 /PRNewswire-HISPANIC PR WIRE/ — Starting today, you can register for the brand new TOEFL® Massive Open Online Course (MOOC) through edX, the nonprofit online learning destination founded by Harvard and Massachusetts Institute of Technology. The course is a unique opportunity for you to prepare for the TOEFL® test and develop English-language skills that universities, agencies and institutions look for in applicants.

Logo – http://photos.prnewswire.com/prnh/20160421/358557LOGO 

TOEFL Test Preparation: The Insider’s Guide, beginning on Monday, June 13, 2016, is a six-week course designed by the experts who created the TOEFL test. Each week will focus on different aspects of the test. There will be a general introduction in week one, followed by a week for each of the four skills tested — Reading, Listening, Speaking and Writing — then concluding in week six with test-day information and other helpful tips. 

You can expect a mix of short lectures, including “Inside the TOEFL Test” videos for each question type and sample questions from past tests complete with answer explanations. There will be several opportunities for you to take short quizzes so you will have a good sense of what to expect on test day. During the Speaking and Writing lectures, the team that developed the TOEFL test will review a handful of responses and provide evaluation and feedback. You will also get to meet and share information with students from around the world through discussion boards.

The MOOC is the latest addition to the TOEFL test preparation portfolio and provides greater access to the creators of the TOEFL test than ever before on a familiar platform to students. You can expect offers on additional TOEFL test prep throughout the course for extra preparation ahead of test day.

You will walk away with a broad understanding of the sections of the test as well as helpful tips to prepare for the TOEFL test. You will also find out how to register, how the test is scored and where TOEFL scores are accepted.

Weekly commitment to the MOOC is no more than two hours per week. Although the course is free, you will have the option to sign up for a paid certificate that will highlight the knowledge and skills you gained upon completing the MOOC.

The course is accessible with an Internet connection on most devices. If you are interested in achieving your best TOEFL score, visit https://www.edx.org/course/toeflr-test-preparation-insiders-guide-etsx-toeflx for registration today.

About the TOEFL® Test
The TOEFL® test of academic English is the most widely respected English-language assessment worldwide, recognized by more than 9,000 institutions in more than 130 countries. To date, more than 30 million students have taken the TOEFL test. More information regarding the TOEFL test, including registration, study tips and sample questions, is available on the TOEFL® Go Anywhere website at www.toeflgoanywhere.org.

About ETS
At ETS, we advance quality and equity in education for people worldwide by creating assessments based on rigorous research. ETS serves individuals, educational institutions and government agencies by providing customized solutions for teacher certification, English language learning, and elementary, secondary and postsecondary education, and by conducting education research, analysis and policy studies. Founded as a nonprofit in 1947, ETS develops, administers and scores more than 50 million tests annually — including the TOEFL® and TOEIC ® tests, the GRE ® tests and The Praxis Series ®assessments — in more than 180 countries, at over 9,000 locations worldwide. www.ets.org

Siempre Mujer Magazine Sponsors Best Use of Color Award at 2016 Fashion Institute of Technology The Future of Fashion Runway Show

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Siempre Mujer logo.

NEW YORK, April 20, 2016 /PRNewswire-HISPANIC PR WIRE/ — Siempre Mujer magazine, the largest Spanish-language lifestyle magazine for Latinas in the U.S., today announced that Editor-in-Chief Jessica Torres will join a prestigious panel of judges to select the winner of the fourth-annual Siempre Mujer-sponsored Best Use of Color Award for The Future of Fashion, the Fashion Institute of Technology’s (FIT) annual end-of-year runway show, hosted by Leandra Medine, founder of Man Repeller and author of “Man Repeller: Seeking Love. Finding Overalls.”

Siempre Mujer logo.

The Best Use of Color award is given to the student designer whose use of color most enhances the design of his or her garment. The winning look will be selected during Judging Day on April 20, and presented at The Future of Fashion show on Thursday, May 5, at 7:00 p.m. at FIT’s John E. Reeves Great Hall. The designer will also be featured in an upcoming issue of Siempre Mujer.

“Siempre Mujer is beyond thrilled to contribute and take part in this highly-anticipated annual event,” says Torres. “I’m personally excited to serve as a guest judge for the first time since being named Editor-in-Chief, and can’t wait to see the innovative designs from up-and-coming talent.”

FIT’s The Future of Fashion is the place for established designers, editors, and other VIPs to preview the fashion industry’s most promising young designers. Nearly 80 designers selected from a class of 168 students. The collection of designs displayed on Judging Day included five specializations offered at FIT in women’s knitwear, sportswear, intimate apparel, special occasion and children’s wear. Additionally, the professionally produced show also featured a capsule exhibition by graduating Fashion Design students who spent their final year at the college’s Milan campus at the Politecnico di Milano.

In addition to Torres, the media and fashion industry professionals serving as judges for this year’s runway are Ken Downing, (Neiman Marcus), Nicole Phelps (Vogue Runway), David Thielebeule (WSJ Magazine), Lilliana Vazquez (Today Show) and Annie Georgia Greenberg (Refinery 29).

Each year top industry designers and fashion houses mentor the students as they create their own final collections. This year includes Dennis Basso, Stacey Bendet of Alice + Olivia, and Dushane Noble of Narciso Rodriguez. Plus, Gabriel Asfour of Threeasfour, will serve as mentor in the new wearable technology space. Every participant will also choose one outstanding garment in his or her category to receive a special Critics Award.

The Future of Fashion show is supported by generous donations from the Calvin Klein Foundation, as well as Calvin Klein, Inc., MAC, Chico’s FAS and Siempre Mujer magazine.

MAC and its team of makeup artists will return to offer makeup artistry and creative services for the show. Celebrity hairstylist, John Barrett of John Barrett Salon will also direct a team of hairstylists for the annual event.

While admission is by invitation only, the runway show will be streamed live online at fitnyc.edu/futureoffashion.

ABOUT SIEMPRE MUJER
Launched in 2005 by Meredith Corporation (NYSE: MDP, www.meredith.com), Siempre Mujer is the only magazine written for, by and about the modern U.S. Hispanic woman who is actualizing her goal of success. With fresh, authentic and inspiring content, Siempre Mujer has become one of the leading Spanish language women’s magazines and the Latina’s source for the things she cares about most; beauty, style, fitness, fashion, arts, culture, and career, helping her be the best woman she can be, a leader, a doer, and a role model. Siempre Mujer reaches 1.8 million readers every issue, and is published 6 times a year. SiempreMujer.com provides the latest in beauty and fashion trends, and original editorial content about relationships, current events, celebrity news and entertainment.

ABOUT THE FASHION INSTITUTE OF TECHNOLOGY
The Fashion Institute of Technology, a college of the State University of New York, has been a leader in career education in art, design, business, and technology for more than 70 years. With a curriculum that provides a singular blend of hands-on, practical experience, classroom study, and a firm grounding in the liberal arts, FIT offers a wide range of outstanding programs that are affordable and relevant to today’s rapidly changing industries. The college offers more than 45 majors and grants AAS, BFA, BS, MA, MFA, and MPS degrees, preparing students for professional success and leadership in the global marketplace. Visit www.fitnyc.edu. 

PINALEN® Multipurpose Cleaning Brands Launch New “PINALEN® The Whatever, Wherever Cleaner” Advertising Campaign

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Brand Celebrates the Power of PINALEN® Multipurpose Cleaners with More Than 180 Proven Uses for Cleaning. Inspired by the Challenges That Consumers Face with Busy Lives and the Need for a Versatile Product.

HOUSTON, April 25, 2016 /PRNewswire-HISPANIC PR WIRE/ — PINALEN® a leading provider of multipurpose cleaning products announced today that it’s launching a new U.S. advertising campaign. Aptly named PINALEN® The Whatever, Wherever Cleaner, the new customer inspired campaign taps into mess making mishaps seen in everyday life.

“In creating the campaign, our goal for PINALEN® was to build an emotional connection with people, both through humor and relatable living scenarios. We are thrilled to see this campaign come to life, highlighting the funny, playful and often irksome mess making incidences that happen in family life,” says Gustavo González, Sr. Brand Manager at AlEn USA.

The digital campaign debuts in April on YouTube, Facebook, Twitter, Pinalen.com and EverydayCleaningTips.com. The campaign features short videos depicting how moms, dads and kids relate to messy mishaps. PINALEN® Moments will include lifestyle topics from baking to biking across social media. In addition, Mess-of-the-Week posts and cleaning Q&A’s invite user participation. Consumers can visit pinalen.com for more information on PINALEN® products and promotions. An introductory 55¢-OFF coupon is currently available at pinalen.com.

PINALEN® Original and PINALEN max aromas® multipurpose cleaners are used for dozens of cleaning applications. There are more than 180 proven cleaning uses from hard surfaces to tough laundry stains featured throughout the PINALEN® The Whatever, Wherever Cleaner campaign.

The PINALEN® family of products have helped consumers to economically and efficiently clean household surfaces for decades. Brand extensions include: PINALEN® Original, and PINALEN® max aromas® in Lavender, Floral, Ocean Breeze and Fruit Blossom. New scents refresh and aromatize. Diluting with water multiplies the solution giving users exponentially more cleanings and fewer trips to the store.

About AlEn USA
AlEn USA is the American subsidiary of Industrias AlEn S.A de C.V, one of the most recognized companies in the Mexican household cleaning products’ industry. Established in 1949 AlEn now employs more than 4,000 people, owns six manufacturing plants, two recycling plants and a state-of-the-art R&D facility. Flagship brands include: CLORALEN®, Ensueño®, PINALEN®, Pinol®, Flash®, Xtra-Pine® and Pine-O-Pine®. AlEn’s U.S. distribution channels are nationwide and include most major grocery chains and big box retailers.

Connect with us on YouTube, Facebook, Twitter, Everyday Cleaning Tips

Gustavo González
832 484-1508
[email protected]

www.pinalen.com

Video – https://youtu.be/k6wqu3tGlRs

 

FEMA, NWS Urge Families and Communities to Take Steps to Prepare for Hazards

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WASHINGTON, April 25, 2016 /PRNewswire-HISPANIC PR WIRE/ — Today, the Federal Emergency Management Agency (FEMA) and National Oceanic and Atmospheric Administration’s (NOAA’s) National Weather Service (NWS) urge Americans to take actions to prepare for a wide array of hazards by developing a family communication plan and downloading alerts and learning about local hazards. FEMA is encouraging people to take these actions in conjunction with America’s PrepareAthon!SM, a grassroots, community-based campaign for action designed to increase preparedness and resilience.

Experience the interactive Multimedia News Release here: http://www.multivu.com/players/English/7770531-fema-national-prepareathon/

America’s PrepareAthon! provides an important opportunity for individuals, organizations and communities to take action to prepare for specific hazards through group discussions, drills and exercises. Visit the America’s PrepareAthon! website, ready.gov/prepare, to register your participation, for more information, and to sign up.

“Some disasters come with warning and others with little or no warning,” said FEMA Administrator Craig Fugate. “Families, businesses and organizations need to prepare today – know your hazards, assemble supplies and practice what to do in case a disaster strikes.”

According to NOAA, flooding, which can occur anywhere in America, proved to be the most costly hazard in 2015, putting people at risk and costing more than $2.7 billion in damages. Natural disasters left a destructive mark in 2015, putting people at risk and causing approximately $4.8 billion in damages.

“People can improve America’s resilience to extreme weather by knowing their risk, having quick access to weather forecasts and making a plan to follow when forecasters issue a warning,” said Louis W. Uccellini, Ph.D., director of NOAA’s NWS. “We urge everyone to take a moment this weekend to review weather safety information, develop or update their family communication plan and check to make sure their emergency kit is ready for severe weather season.”

FEMA offers free, easy-to-use guides, checklists and resources to help individuals, organizations and communities practice the simple, specific actions they can take for emergencies relevant to their area. Examples include:

  1. Create a family emergency communication plan. Visit ready.gov/prepare and download Be Smart. Take Part: Create Your Family Emergency Communication Plan. Collect the information you need, decide on the places you will meet in case of an emergency, share the information with your family and practice your plan. 
  2. Download the FEMA app for disaster resources, weather alerts and safety tips. Earlier this month, FEMA launched a new feature to its free smartphone app that will enable users to receive push notifications to their devices to remind them to take important steps to prepare their homes and families for disasters. The app also provides a customizable checklist of emergency supplies, maps of open shelters and open recovery centers, tips on how to survive natural and manmade disasters, and weather alerts from NWS for up to five locations across the nation.
  3. Sign up for local text alerts and warnings, get the latest forecast at weather.gov and download weather apps to stay aware of worsening weather conditions. Visit ready.gov/prepare and download Be Smart: Know Your Alerts and Warnings to learn how sign up for local alerts and weather apps that are relevant for hazards that affect your area.
  4. Gather important documents and keep them in a safe place. Have all of your personal, medical and legal papers in one place, so you can evacuate without worrying about gathering your family’s critical documents at the last minute. Visit ready.gov/prepare and download Be Smart: Protect Your Critical Documents and Valuables for a helpful checklist.

America’s PrepareAthon! was established to provide a comprehensive campaign to build and sustain national preparedness as directed by Presidential Policy Directive-8. The campaign is coordinated by FEMA in collaboration with federal, state, local, tribal, and territorial governments; the private sector; and non-governmental organizations.

Nation’s Ophthalmologists Declare Support for Critical Patient Protections Under Congressional Contact Lens Proposal

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WASHINGTON, April 25, 2016 /PRNewswire-HISPANIC PR WIRE/ — The American Academy of Ophthalmology is supporting a proposal introduced recently in Congress to protect safety for millions of patients who require contact lens prescriptions. The Academy believes that the Contact Lens Consumer Health Act (S. 2777) is a much-needed update to existing prescribing laws that would make significant strides in ensuring patient safety. It would combine strong patient health protections with assurances that consumers continue to receive their contact lenses in a timely manner.

Photo – http://photos.prnewswire.com/prnh/20160424/359257

Introduced by Sen. Bill Cassidy, R-La., this legislative proposal would improve the means for communication between vendors and physician prescribers. It would also open new avenues for a health care professional to respond to verification requests, including email. It would also increase penalties for those who break the law by selling lenses without a prescription, a practice that frequently endangers the vision health of Americans.

The need for stronger regulation of those filling contact lens prescriptions is very real. Nearly 41 million U.S. adults wear contact lenses. This results in nearly one million health care visits annually for cornea inflammation or other lens complications. This costs our nation’s health care system $175 million per year.

The Academy is supporting this legislation because its member physicians and surgeons treat thousands of patients with potentially blinding corneal eye ulcers each year. Many of these cases result from poor-fitting contacts acquired through loopholes in the current law that enable them to be sold without a verified prescription.

“The Academy has long-sought a legislative fix to existing laws that could preserve patient health through stronger contact lens prescription policies,” said Michael X. Repka, M.D., medical director for government affairs for the American Academy of Ophthalmology. “This proposal maintains access to these medical devices, but it also adds protection for patients from serious eye injuries that can occur if a contact lens doesn’t properly fit the eye.”

Providing contact lenses without a prescription can result in a poorly fitted device, which is a serious problem in eye care. All medical devices, which include contact lenses, must be uniquely configured or fitted to each patient to ensure optimal performance and safety.

The Academy recommends obtaining a valid prescription and eye exam from either an ophthalmologist or an optometrist.

“We witness first-hand at my clinic the issues that patients can experience due to the process for obtaining contact lenses not being as stringent as that of other medical devices,” said Thomas L. Steinemann, M.D., the Academy’s representative on a contact lens safety workgroup that includes the Food and Drug Administration, the Centers for Disease Control and Prevention and other stakeholders. “We think it is imperative that people have an accurate, up-to-date contact lens prescription, not only for vision, but also the overall health of your eye.”

The current law only requires a contact lens vendor to seek verification from an eye care professional during an eight-hour window. After the window closes, the vendor can fill the prescription, even if it hasn’t been verified.

A recent analysis conducted by Dr. Steinemann’s practice in Cleveland highlighted the myriad of issues with prescription verification requests from online vendors. The vast majority of these requests had problems. Many prescriptions were either incorrect, expired or for patients who were not fit for lenses at that clinic. Some patients had never completed the fitting process.

The Contact Lens Consumer Health Protection Act would address these issues. It would prevent sellers from filling a prescription if a prescriber raises health and safety concerns within the eight-hour verification window. It would also require sellers to provide eye health professionals with a working toll-free number or email address for more efficient communication during the verification process.

About the American Academy of Ophthalmology
The American Academy of Ophthalmology is the world’s largest association of eye physicians and surgeons. A global community of 32,000 medical doctors, we protect sight and empower lives by setting the standards for ophthalmic education and advocating for our patients and the public. We innovate to advance our profession and to ensure the delivery of the highest-quality eye care. Our EyeSmart® program provides the public with the most trusted information about eye health. For more information, visit www.aao.org.

(Español) Mega 97.9FM, 93.1FM Amor presentan en Nueva York la cinta cinematográfica “Vuelos Prohíbidos”, de Rigoberto López

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Mega 97.9FM, 93.1FM Amor presentan en Nueva York la cinta cinematografica "Vuelos Prohibidos", de Rigoberto Lopez

Sorry, this entry is only available in Español.

New campaign seeks to eliminate HIV / AIDS stigma among Latinos

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Hispanic Communications Network

WASHINGTON, April 25, 2016 /PRNewswire-HISPANIC PR WIRE/ — In an effort to eliminate the stigma around HIV / AIDS in the Latino community, Pinyon Foundation and Hispanic Communications Network-La Red Hispana, in collaboration with the Act Against AIDS initiative, launched today an unprecedented media campaign in Spanish, to raise awareness about a public health problem that is disproportionately impacting Hispanic communities.

Hispanic Communications Network

This campaign includes radio and social media messages, and editorial vignettes about the importance of getting tested for HIV, and of being informed about HIV. It also brings online tools to the public on treatments and medical advancements.

“Some Hispanics may avoid seeking testing, counseling, or treatment if infected because of immigration status, stigma, or fear of discrimination. Additionally, traditional gender roles, cultural norms, homophobia, transphobia and other stigma related to substance abuse and mental health are challenging,” stated Guillermo Chacon, President of the Latino Commission on AIDS and Founder of the Hispanic Health Network.

Though Hispanics are only 17 percent of the population, they make more than 23 percent of new HIV diagnoses each year. In 2013, Hispanics had the second highest rate of new HIV diagnoses compared to other races/ethnicities.

It’s time for younger generations to get involved to stop HIV/AIDS. La Red Hispana is addressing the issue by working with its media affiliates nationwide — with an audience of 11 million people — to provide accessibility to resources via radio, digital and social media. We can stop HIV, one conversation a time.

“We are convinced that information is a powerful weapon to dispel fears of HIV. As Latinos join the conversation about HIV, it becomes more natural to talk about a topic that was taboo for the community before,” said Alison Rodden, CEO of Hispanic Communications Network- La Red Hispana. 

Among the organizations joining HCN’s effort include AIDS Project East Bay, Latino Commission on AIDS, National Alliance of State and Territorial AIDS Directors, National Minorities AIDS Council, AIDS.gov and Health Initiative of the America part of University of California at Berkeley.

Pinyon Foundation and HCN are members of the Partnering and Communicating Together to Act Against AIDS (PACT) initiative- a five-year partnership between CDC and organizations representing those affected by HIV/ AIDS.

For more information about the campaign, visit LaRedHispana.org/detengamosvih

Contact:
Mercy Padilla
(202) 360-4112
[email protected]

Logo – http://photos.prnewswire.com/prnh/20160422/359100

Domino’s® to Play Video Games for St. Jude Children’s Research Hospital®

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Domino's

ANN ARBOR, Michigan, April 25, 2016  /PRNewswire-HISPANIC PR WIRE/ — Team members from Domino’s Pizza (NYSE: DPZ), the recognized world leader in pizza delivery, are playing video games this weekend to raise funds and awareness for St. Jude Children’s Research Hospital® as part of St. Jude PLAY LIVE, a program that encourages participants to stream their video games while raising money for kids fighting cancer and other life-threatening diseases.

Logo – http://photos.prnewswire.com/prnh/20120814/DE55948LOGO-b

Starting Friday, April 29, through Sunday, May 1, from 11 a.m. EDT to at least 10 p.m. EDT, the Domino’s PLAY LIVE team will stream video games on their Twitch channel. Team members will be streaming live from the Domino’s World Resource Center in Ann Arbor, Michigan, and will be joined online by corporate and franchise team members across the country in the effort to support the kids of St. Jude. Donations can be made to the Domino’s Games PLAY LIVE team page.

The St. Jude PLAY LIVE program is in its third year. This is the second year Domino’s is participating, but the first year franchise team members are invited to join.

“St. Jude Children’s Research Hospital has been a beloved partner of our team members for many years,” said Jenny Fouracre, spokesperson at Domino’s. “St. Jude PLAY LIVE is a great opportunity for both our corporate and franchise team members to help the kids and families of St. Jude through a unique event.”

Since naming St. Jude as its national charitable partner in 2004, Domino’s has raised more than $30.5 million for the kids of St. Jude.

About Domino’s Pizza®

Founded in 1960, Domino’s Pizza is the recognized world leader in pizza delivery, with a significant business in carryout pizza. It ranks among the world’s top public restaurant brands with a global enterprise of more than 12,500 stores in over 80 international markets. Domino’s had global retail sales of over $9.9 billion in 2015, comprised of more than $4.8 billion in the U.S. and nearly $5.1 billion internationally. In the fourth quarter of 2015, Domino’s had global retail sales of over $3.3 billion, comprised of over $1.6 billion in the U.S. and over $1.7 billion internationally. Its system is comprised of independent franchise owners who accounted for nearly 97% of Domino’s stores as of the fourth quarter of 2015. Emphasis on technology innovation helped Domino’s generate over 50% of U.S. sales from digital channels at the end of 2015, and reach an estimated $4.7 billion annually in global digital sales. Domino’s features an ordering app lineup that covers nearly 95% of the U.S. smartphone market and has recently introduced several innovative ordering platforms, including Ford SYNC®, Samsung Smart TV® and Pebble Watch, as well as Twitter and text message using a pizza emoji. In late 2015, Domino’s announced the design and launch of the DXP®, a purpose-built pizza delivery vehicle, as well as Piece of the Pie Rewards, its first digital customer loyalty program.

Order – dominos.com 
AnyWare Ordering – anyware.dominos.com
Company Info – biz.dominos.com
Twitter – twitter.com/dominos
Facebook – facebook.com/dominos
Instagram – instagram.com/dominos 
YouTube – youtube.com/dominos 

About St. Jude Children’s Research Hospital®

St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since the hospital opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent, and we won’t stop until no child dies from cancer. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting stjude.org, liking St. Jude on Facebook (facebook.com/stjude) and following us on Twitter (@stjude).

Bridgestone Launches Their First Service Center “Bridgestone Store” In Puerto Rico

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SAN JUAN, Puerto Rico, April 23, 2016 /PRNewswire-HISPANIC PR WIRE/ — Bridgestone North Latin America, BS-LAN, through its subsidiary Bridgestone Costa Rica, announced the opening of the first “Bridgestone Store”, located at the financial and commercial corridor of the ‘zona metro of San Juan‘. With the opening of the “Bridgestone Store” Puerto Rico adds the 7th Service Center of Family Channel in the island, which reinforces the importance and the strategic growth of the Puerto Rican market for the BS-LAN region.

The “Bridgestone Store” has modern facilities and high technology equipment. The Puerto Rican consumers will have a personalized service and will be attended by qualified staff in a comfortable environment for the costumers. The main benefits and competitive advantages of the new Service Center are related to a full line-up of high-performance tires for cars and trucks, the acquiring of quality products and services, and specialized service in large facilities in a space of 3,685 cubic meters and the efficient attention and assistance for their vehicles.

High profile individuals such as Daniel Benvenuti, President and Director of Bridgestone in North Latin America; Erick Herrera, Bridgestone Country Manager in Costa Rica; Roger Hidalgo, Bridgestone Sales Director; amongst other special guests and clients, were present during last year’s opening ceremony on April 23rd.

“In Bridgestone we feel very proud to launch this important Service Center in Puerto Rico. This country represents the largest market in Central America and the Caribbean, which is why we’re making sure our mission of giving our society quality services through the surge of positive buying experiences and the introduction of new technologies and innovations that have placed us as the leaders in the tire market worldwide.” Daniel Benvenuti comments.

Additionally, Erick Herrera tells us the following: “Puerto Rico has a large vehicle pool/fleet in the HP (High Performance) and UHP (Ultra High Performance) segments. With the inauguration of this Service Center, we hope to increase the market participation and maintain the growth that positions us as the most important company in the country and in the region.”

This new Service Center will offer mechanical tuning service, changing of distribution bands, repair and setting of water bombs, and renewal of oxygen sensors and dampers. Furthermore, it will offer checking, replacing and adjusting of brakes, suspension, verification of accumulators, sale and installment of tires, alignment, balance, oil change, basic mechanics and preventive/basic services and maintenance.

The “Bridgestone Store” Service Center is located at 1141 F.D. Roosevelt St., San Juan, Puerto Rico. It will have customer service of 8:00 a.m. to 5:00 p.m.

Correa Tires Distributor, one of the largest and most important of the island, will be the business partner in charge of distribution. Correa is a rooting company in Puerto Rico, founded in 1978. It started its operation re-moulding/retreading/rubberizing passenger and van tires. As distributors, they handle Rubber and Service Centers, and commercial, industrial, agriculture and government sectors.

With the opening of this new Service Center, Bridgestone will increase the economic flow to the population, bring the latest, most advanced technology to the users, provide high competitiveness inside the market, and thus, reassuring the company’s commitment towards its clients and continuing to provide the best available products and services.

About Bridgestone Costa Rica, S.A.:
Bridgestone Costa Rica S.A. (BSCR) is a subsidiary which is a part of the business unit in Bridgestone Latin America, BS-LAN, and simultaneously, a subsidiary of the Bridgestone Latin America Tire Division (BATO LA) and Bridgestone Americas, Inc. (BSAM), based in Nashville, Tennessee. BSCR was established and it built its first tire in 1967 at the Ribera of Belen, in the Heredia province. The company employs 1000 collaborators and manufactures passenger tires, light truck radial tires; buses and trucks and agricultural tires. BSCR has under its responsibility the sales of Central America and the Caribbean Isles, and it supports the operations of sales in North America and South America.