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SOCCER.COM & Makita USA Announce Seventh Annual El Tricolor Soccer Contest

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SOCCER.COM & Makita USA Announce Seventh Annual El Tricolor Soccer Contest


Grand Prize includes VIP treatment at Mexico vs. Argentina match in September


HILLSBOROUGH, N.C., June 23, 2015 /PRNewswire-HISPANIC PR WIRE/ — SOCCER.COM, the largest online soccer retailer in the world and a leading brand of parent company Sports Endeavors, Inc., today announced in collaboration with Makita USA its Seventh Annual El Tricolor Contest. The contest, which runs June 22 – August 15 offers one lucky fan the chance to win a grand prize trip for two to the Mexico vs. Argentina match on September 8 in Dallas, Texas.

The grand prize includes round-trip airfare, hotel, transportation to and from match, a VIP pregame field experience and VIP game tickets for two. Fans can enter for a chance to win at www.SOCCER.com/eltricolor.

“Makita’s active sponsorship of the Mexican National Team (MNT), as well as Major League Soccer (MLS), is a key part of the company’s effort to integrate the Makita brand into the life and passions of the Hispanic contractor,” says Raquel Portillo, senior marketing specialist, emerging markets at Makita. “Our partnership with Sports Endeavors allows us to give a contractor who supports MNT a dream trip to see their favorite team in action.”

“Each year the El Tricolor contest grows in number of entrants and helps us honor our fans who make SOCCER.COM a huge success,” says Jimmy McIntyre, Director of Marketing. “It allows us to connect our large database of Mexican fans with the Makita brand for a mutually beneficial partnership where fans are the ultimate winners. When a contest can pay homage to soccer fans, while also creating great sales and brand awareness, it is a win-win situation for everyone. Hispanics are estimated to have $1.5 trillion in purchasing power this year, so through this collaboration, we feel certain that the 2015 El Tricolor contest will be the best yet.”

El Tricolor refers the red, white and green of the Mexican flag, which also represents the jersey colors of the Mexican National Team (FMF) affectionately known as El Tri. Legends such as Jared Borgetti, Jorge Campos and Claudio Suarez have made way for today’s heroes, including Giovani dos Santos, Javier “Chicharito” Hernandez and Guillermo Ochoa, to create a sustained tradition of excellence on the field. In the summer of 2015, El Tri will challenge for silverware in the Copa America and Gold Cup, taking the field in a black home and white away jerseys with green on their hearts. The latter symbolizes respect, dynamic energy and patriotism, which are hallmarks of Mexican players.

About Makita USA: Makita utilizes leading-edge technology and innovation to engineer tools that are more compact with less weight to deliver industrial strength power and results. Makita USA, Inc. is located in La Mirada, California, and operates an extensive distribution network located throughout the U.S. For more information, please call 800-4-MAKITA (800-462-5482) or visit www.makitatools.com. You can follow Makita on Facebook at makitatoolspage, Twitter @makitatools, and YouTube at makitapowertools. Makita is Best in Class Engineering.

About SOCCER.COM: SOCCER.COM is part of the world’s leading authentic grassroots soccer company, Sports Endeavors, Inc., which was founded in 1984. SOCCER.COM has more than two million visitors per month and its print catalog has the largest distribution of any U.S. soccer publication in the world. Sports Endeavors also operates leading online retail sites for lacrosse and rugby at LACROSSE.COM and worldrugbyshop.com.

COMPANY CONTACT
Jimmy McIntyre
SOCCER.COM
919-640-6049
[email protected]


MIT Professor & Known Haitian Creole Advocate Join Forces To Create First Ever Kreyol Alphabet Songs and Videos

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TARPON SPRINGS, Florida, June 23, 2015 /PRNewswire-HISPANIC PR WIRE/ — The first ever Kreyòl (Haitian Creole) alphabet songs as educational videos have been created and made available online, it was announced today. The groundbreaking project is the result of collaboration between Massachusetts Institute of Technology (MIT) Linguistics Professor Michel DeGraff and recognized Kreyòl advocate Mandaly Louis-Charles.

Photo – http://photos.prnewswire.com/prnh/20150622/224855
Photo – http://photos.prnewswire.com/prnh/20150622/224854

The videos’ creation holds both historical and political significance to the country of Haiti. Historically the primary language of school instruction has been French, despite most Haitians speaking only Kreyòl at home and in the community. Nearly 30 years after the language was made official, the newly created alphabet songs are intended for Haitian children to easily and joyfully learn their native language’s official alphabet.

“Imagine a new Haiti where everyone at long last can read and write their native language,” said DeGraff.

DeGraff leads the MIT-Haiti Initiative, a project that was created in response to the destruction of Haitian universities by the 2010 earthquake. The Initiative is using digital technology and open educational resources online, all in Kreyòl, in order to improve science, technology, engineering, and math education, as well as leadership and management in Haiti. The professor is also a founding member of Haiti’s recently created Haitian Creole Academy (Akademi Kreyòl Ayisyen) and a member of Haiti’s National Commission for Curricular Reform.

“This is specifically a Haitian song that is well anchored in Haitian culture and will resonate well with Haitian children to enhance their reading skills,” he added.

Louis-Charles created the song’s melody, vocals and harmonies. Bémol Telfort provided the musical accompaniment, playing the congas. DeGraff and Louis-Charles teamed up to create the lyrics and worked with Telfort and animator Robert Capria to produce the videos.

The song’s original video (“Chante Alfabè Kreyòl 1”) inspired a follow-up video (“Chante Alfabè Kreyòl 2”) illustrating the basic principles of the Kreyòl alphabet. Both videos are available for preview via Louis-Charles’ YouTube channel. The complete video of Alfabè Kreyòl 2 is available on Louis-Charles’ Vimeo channel.

The instrumental soundtrack is available via iTunes, Amazon.com, Google Play, CDBaby.com, and Gracenote MusicID. The collaborators will make the song’s musical score available on http://www.sweetcoconuts.blogspot.com  this summer.

“I hope both children and adults alike have lots of fun playing and singing along while they learn the Kreyòl spelling system,” said Louis-Charles.


Labor Commissioner Awards $138,386 to Caretaker Who Worked Round-the-Clock for Less Than Minimum Wage

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Labor Commissioner Awards $138,386 to Caretaker Who Worked Round-the-Clock for Less Than Minimum Wage


SAN FRANCISCO, June 22, 2015 /PRNewswire-HISPANIC PR WIRE/ — California Labor Commissioner Julie A. Su awarded $138,386 in back pay to a caregiver who worked 16-hour days in San Francisco for less than minimum wage, usually without a day off. The amount includes minimum wage and severance pay violations, liquidated damages and waiting time penalties.

Francisca Vasquez, a Salvadoran war refugee, was hired in 1992 by siblings Magdalena Lindvall and Reynaldo Peña Jr. to work as a companion for their elderly parents for $400 a month. Eventually Vasquez became a housekeeper and then round-the-clock caregiver to their mother for $500 a month. Upon the mother’s death, Vasquez was discharged.

“Workers are not always aware of their rights,” said Christine Baker, Director of the Department of Industrial Relations (DIR). “California labor law protects domestic workers as well as others who work in industries susceptible to wage theft.” The Labor Commissioner’s Office, also known as the Division of Labor Standards Enforcement (DLSE), is a division within DIR.

Because Vasquez filed her claim two years into the three year statute of limitation for minimum wage claims, she could only collect wages on the last year she worked.

“This was an egregious case of worker abuse, where someone providing care was treated with an utter lack of care for her rights and for her humanity,” said Labor Commissioner Julie A. Su. “I am pleased that through the Berman wage claim process, my office was able to help her get some of the hard earned wages she deserved. This is a sign that when workers come forward to file wage claims, they can win some measure of justice.”

The Labor Commissioner awarded her $50,008 for wages, $48,209 in liquidated damages, $35,707 in interest, and $4,464 in penalties. 

Vasquez was assisted in the wage claim process by the community organization Mujeres Unidas y Activas and the Legal Aid Society–Employment Law Center.

The Labor Commissioner’s Office inspects workplaces for wage and hour violations, adjudicates wage claims, enforces prevailing wage rates and apprenticeship standards in public works projects, investigates retaliation and whistleblower complaints, issues licenses and registrations for businesses, and educates the public on labor laws. Updated information on California labor laws is available online.

The Wage Theft is a Crime public awareness campaign, launched last year by DIR and its Labor Commissioner’s Office, has helped inform workers of their rights. The campaign includes multilingual print and outdoor advertising as well as radio commercials on ethnic stations in English, Spanish, Chinese, Vietnamese, Hmong and Tagalog.

Employees with work-related questions or complaints may call the toll-free California Workers’ Information Line at (866) 924-9757 for recorded information in Spanish and English on a variety of work-related topics.

Members of the press may contact Erika Monterroza at (510) 286-1164 or Peter Melton at (510) 286-7046 for more information.

https://www.facebook.com/CaliforniaDIR
https://twitter.com/CA_DIR
http://www.youtube.com/CaliforniaDIR
http://www.dir.ca.gov/email/listsub.asp?choice=1

The California Department of Industrial Relations, established in 1927, protects and improves the health, safety, and economic well-being of over 18 million wage earners, and helps their employers comply with state labor laws. DIR is housed within the Labor & Workforce Development Agency. Non-media inquiries can contact DIR’s Communications Call Center at 1-844-LABOR-DIR (1-844-522-6734) for help in locating the appropriate division or program in our department.

 


Julieta Venegas To Perform In “Terra Live Music In Concert”

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Julieta Venegas Performs in “Terra Live Music in Concert”

MIAMI, June 22, 2015 /PRNewswire-HISPANIC PR WIRE/ — This summer, Terra gears up to host a true Latin icon. Featuring Grammy winner, Julieta Venegas, in the upcoming "Terra Live Music in Concert," the digital content producer brings Miami the comeback tour of a lifetime. Fans can tune into the performance as it airs live on Wednesday, July 29th at 9PM ET via video stream on Terra as Julieta Venegas performs classic hits that define her career as a symbol of Latin Pop/Rock at the legendary Flamingo Theatre Bar.

Exclusively on Terra, Julieta Venegas will perform, for the first time, songs from her new album, "Algo Sucede", set to be
released August 14th, including hit single "Ese Camino" along with classic singles "Limon y Sal," "Andar Conmigo," and "El Presente" for an incredible performance.

Recognized today as one of Latin Pop/Rock's most respected artists in the world, Julieta Venegas has established her multi-instrumentalist talents since her first piano lesson at the age of eight. Since then, she has mastered the guitar, accordion and keyboard amongst other instruments, setting down the foundation for her eclectic rhythm.

With the recording of her first album, "Aqui," Venegas set her tone as a cutting-edge Latin alternative artist in the late 90's, leading to a recognition for "Best New Record" and awarded the Nuestro Rock prize. Venegas continued her sound experimentation as she went on to master the electric guitar in her
second album, "Bueninvento," leading to her continual infusion of genres with the release of "Si," the record that marked her fame across Latin America and Spain in 2003. As "Si" went triple platinum in Mexico, topping the album charts and breaking into the Top Five on the stateside Latin albums chart, Venegas' album success led to a Latin Grammy for Best Rock Solo Vocal Album in 2004 in addition to a trio of MTV Music Video Awards for Best Solo Artist, Best Artist (Mexico) and Artist of the Year.

Venegas' chart topping hits strengthened with the release of "Limon y Sal," featuring her hit single, "Me Voy", which maintained atop the Mexican singles chart for 12 weeks straight, a #1 position in Spain and a Top Three hit in Italy, selling over 850,000 copies worldwide. Venegas achieved international success as the album went
established a top chart position in Mexico, Argentina, Chile, Central America, Spain, Switzerland and the US.

Inspired by her time in both Mexico and California, Julieta Venegas has blown away her audience with the rhythms that have developed throughout her career, ranging from classic pop to alternative rock. One Grammy, five Latin Grammys, and five MTV Latino Awards later, Venegas is back on stage to bring her fans the ultimate comeback tour.

Don't miss the incredible "Terra Live Music in Concert" event in Miami on Wednesday, July 29th at 9PM ET by visiting www.Terra.com. Get social with @TerraMusicaUS and @Julietav about #TerraLiveMusic as you watch the show on any of your
devices!

About Terra

Created in 1999, Terra is the leading digital content producer in Spanish and Portuguese speaking countries, reaching a monthly audience of over 100 million people. Terra reaches users through editorial content and is a pioneer in sports and entertainment live transmissions – from live concerts performed by artists like Paul McCartney, U2, Alejandro Sanz, Juanes and Kings of Leon, to all European League and championship matches as well as the Olympic Games. Terra's content is offered in English, Spanish and/or Portuguese in 19 countries across the United States, Latin America and Europe, through multiple screens – computers, tablets and smartphones. Led by the Global CEO, Paulo Castro, Terra's headquarters are in Sao Paulo, Brazil, and the company has offices in Argentina,
Chile, Colombia, Mexico, Peru, Spain and the United States.

Terra has just launched a new responsive layout providing an innovative content and advertising delivery with the objective to simplify user's lives and allowing advertisers to reach consumers in a whole new way.

"Terra. Your World, Simplified." Visit the New Terra at www.Terra.com or click here for more information on "Terra Live Music".

NOTE TO EDITORS: A high-resolution image is available at: http://hispanicprwire.com/en/multimedia/

Newlink America Announces Lisette Hoyo as Senior Vice President of Client Services

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Newlink America Announces Lisette Hoyo as Senior Vice President of Client Services


MIAMI, June 22, 2015 /PRNewswire-HISPANIC PR WIRE/ — Newlink America, a leading Hispanic market consulting and communications firm, is pleased to announce  industry expert Lisette Hoyo as its newly appointed senior vice president of client services. She joins Eduardo del Rivero, Managing Partner and Sergio Roitberg, Partner, to lead the practice and manage a team servicing a roster of blue chip companies. In addition to providing clients with senior strategy and counsel, Hoyo will also be responsible for the growth of the operation.

Lisette Hoyo, senior vice president of client services at Newlink America

Photo – http://photos.prnewswire.com/prnh/20150619/224399

“Lisette’s arrival complements our stellar team of multidisciplinary professionals with her first-class, integrated marketing experience,” said del Rivero. “In addition to bringing a wealth of expertise and experience in the U.S. Hispanic market, she also has a strong healthcare and pharmaceutical background that will take our SALUTEAM partnership to new heights. We’re thrilled to have her on board.”

Prior to joining Newlink America, Hoyo served as executive vice president of client services for Republica, where she led client strategy for U.S. Hispanic and cross-cultural marketing initiatives, and oversaw the agency’s research and planning, account services and communications disciplines. Previously, Hoyo served as president and managing partner for Accentmarketing (IPG), a full-service multicultural advertising communications agency, where she was responsible for the overall business and strategic vision, and led the development of numerous award-winning Hispanic campaigns over her 14 year tenure. She has also held leadership positions at Grey/FOVA, Gannett and Hearst Magazines in New York.

“I’m looking forward to this important step in my career,” said Hoyo. “There’s a wealth of knowledge and expertise within Newlink America, and I’m excited to be a key part of this collaborative team. I welcome the opportunity to leverage my Hispanic market understanding and diverse experience in developing innovative strategies and programs for our clients.”

Newlink America forms part of Newlink Group, which was ranked among the top 30 agencies in the nation and the top 50 agencies in the world by PR Week in 2015. Created in partnership with Newlink Group CEO Sergio Roitberg, the Group’s leadership is committed to support the growth of Newlink America’s impressive list of clients.

“At Newlink Group, we are dedicated to investing in top talent,” said Roitberg. “Under Lisette’s leadership, Newlink America will continue to develop products and services that will surely set new standards of effectiveness in this industry.”

Leveraging a winning approach that combines Roitberg’s innovative spirit and vision with Hoyo and del Rivero’s vast U.S. Hispanic expertise, Newlink America’s team is determined to be a key player in the U.S. Hispanic marketplace.

With offices in Miami and New York, Newlink America is a certified minority-owned Hispanic market consulting and communications firm, and the recent recipient of a Silver Anvil Award of Excellence for multicultural public relations. In partnership with global health communications firm Chandler Chicco Companies, Newlink America launched SALUTEAM to help health clients develop and deploy culturally relevant communications to engage with Latinos and achieve their business, policy and communications objectives.


Big Lots Increases Online Presence To Connect With Hispanic Customers

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COLUMBUS, Ohio, June 22, 2015 /PRNewswire/ — Big Lots announced the launch of Big Lots Latino, a new Spanish language information hub for Hispanic customers. Big Lots Latino, which provides culturally relevant information including tips and ideas on home decor, beauty & health, food & recipes, and crafts, is just one additional way the Company is diversifying its multicultural outreach to this rapidly growing segment of the U.S. population.  

Logo – http://photos.prnewswire.com/prnh/20011026/BIGLOTSLOGO

“Big Lots wants to be a part of the online conversations our customers are having about our brands,” stated Andrew Stein, Big Lots Senior Vice President, Chief Customer Officer.  “As a leading discount retailer, it’s important for us to understand what resonates with her and deliver information in ways that help her make more informed purchasing decisions.”

In addition, Big Lots recently expanded its social media presence with Spanish language pages on Facebook and Twitter. The Company is proud to work with leading Latina bloggers like Kathy Cano-Murillo of Crafty Chica, Pattie Cordova of Living Mi Vida Loca, and Rocio Chavez of Your Sassy Self to provide insights on the latest trends in DIY projects.

Customers can visit the following sites for more information:

In addition, Big Lots can also be found on Pinterest, YouTube and Instagram for more images, ideas, and information on its product offerings that include food, consumables, furniture, seasonal, soft home, hard home, and electronics accessories.

About Big Lots, Inc.
Headquartered in Columbus, Ohio, Big Lots, Inc. (NYSE: BIG) is a unique, non-traditional, discount retailer operating 1,461 BIG LOTS stores in 48 states with product assortments in the merchandise categories of Food, Consumables, Furniture, Seasonal, Soft Home, Hard Home, and Electronics & Accessories. Our vision is to be recognized for providing an outstanding shopping experience for our customers, valuing and developing our associates, and creating growth for our shareholders. Big Lots supports the communities it serves through the Big Lots Foundation, a charitable organization focused on four areas of need: hunger, housing, healthcare, and education. For more information about the Company, visit www.biglots.com.

MLS Heineken® Rivalry Week Kicks Off With Slate Of Key Matchups

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MLS Heineken® Rivalry Week Kicks Off With Slate Of Key Matchups

Marquee Matchups and the Signature Heineken House will Create Premium Experiences for Soccer Fans to Get Closer to the Beautiful Game in the U.S.


WHITE PLAINS, N.Y., June 22, 2015 /PRNewswire-HISPANIC PR WIRE/ — Major League Soccer (MLS) and premium beer brand Heineken® have officially launched MLS Heineken Rivalry Week, which features two separate weeks of competition throughout the summer that will highlight some of the league’s most anticipated matchups of the year. In January 2015, Heineken® announced a landmark, five-year partnership agreement with MLS to become the Official Beer of the League. The deal not only further cemented Heineken’s position as a leader in soccer worldwide, it also allowed MLS and Heineken to mark the league’s 20th season by creating two weeks dedicated to cross-town and intrastate competition with bragging rights on the line during the weeks of June 22-28 and August 24-30.  

Soccer fans nationwide will be gathering to celebrate MLS Heineken Rivalry Week, two separate weeks of competition, highlighting some of the league's most anticipated matchups of the year between neighboring teams.

Logo – http://photos.prnewswire.com/prnh/20150619/224482LOGO

Photo – http://photos.prnewswire.com/prnh/20150619/224458-INFO

As part of the Rivalry Week partnership, Heineken’s commitment to bringing fans closer to the game will be seen nationwide through multiple touchpoints and events that help elevate match-day experiences in unique ways, including viewing parties in certain MLS team markets and the continuation of a one-of-a-kind Heineken House in New York City.  

During the June Rivalry weekend, the Heineken House will be located at 353 West 14th Street in Manhattan and will be open to the public on a first come, first service basis, 21 years or older, from Friday, June 26 to Saturday, June 27 from 12:00pm to 4:00pm. The Heineken House will feature live viewing events, a photo exhibit of classic MLS soccer imagery, fan photo booths and other interactive elements. Appearances by former MLS legends, who will interact with fans and offer color commentary during some games, will also be scheduled throughout the weekend. MLS legends will share their excitement for these rivalries, celebrate the growth of the league and talk about how unique activities like the Heineken House are perfect ways to usher in a new era of fandom for clubs across the country. More details about Heineken House hours and events can be found online at HeinekenRivalryWeek.com.

“Rivalries are an integral part of the sports tradition, embedded within the DNA of both players and fans alike,” said Nuno Teles, CMO, Heineken USA. “Heineken and MLS joining forces is a perfect match to extend and celebrate that spirit in the U.S., especially when it comes to sharing soccer as a passion point between the world’s leading premium lager and an extraordinary soccer league.”

Building a Fierce Tradition

The first installment of Rivalry Week in June will include the Texas Derby between FC Dallas and the Houston Dynamo at Toyota Stadium; the New York rivalry match between New York City FC and the New York Red Bulls at Yankee Stadium; the Cascadia Cup clash between the Seattle Sounders FC and host Portland Timbers at Providence Park; and the LA Galaxy versus the San Jose Earthquakes at San Jose’s new soccer-specific Avaya Stadium.

The second Rivalry Week in August will feature D.C. United visiting the New York Red Bulls for the Atlantic Cup, as well as classic re-matches between the San Jose Earthquakes and LA Galaxy, and the Seattle Sounders FC hosting the Portland Timbers at CenturyLink Field. 

“We are taking typical match-day rituals to the next level for soccer fans, because we know the more you get into the game, the more you get out of the experience overall,” said Pattie Falch, Brand Director, Sponsorships & Event Marketing, Heineken USA. “That’s why we’re also very excited to introduce Heineken House as part of the first ever MLS Heineken Rivalry Week, which will be dedicated to giving fans memorable experiences and in ways that celebrate the spirit of healthy competition.”   

More on Heineken House and Rivalry Week

In addition to signature games being projected for viewing parties and flags representing each rival team, Heineken House will feature additional interactive activities to bring soccer fans closer to MLS and its most fierce matchups, including:  

  • Interactive Kicking Station: Inspired by the speed and force of which professional soccer players can strike a ball, the interactive station gives spectators the opportunity to see how fast they can kick a soccer ball by using digital technology. 
  • MLS Fan Photo Booth: A photo booth will also be available to fans to pose for pictures in the kit of their favorite MLS clubs which can be shared via social media. 
  • MLS Soccer Photo Exhibit: A carefully curated photo exhibit will display exciting moments over the past 20 years of the league play. 

“Get Me In There!” Content Series  

To accompany MLS Heineken Rivalry Week, a short-form content series called “Get Me In There!” will launch. The series will be produced with the goal of immersing viewers in the communal pageantry that defines MLS fandom. Every MLS club boasts its own distinct fan culture and match day experience. “Get Me In There!” highlights this diversity while celebrating the artistry, devotion, and fellowship of North American soccer fans. Host, Rachel Bonnetta, and MLSsoccer.com will travel across North America to walk in the shoes of the people driving soccer’s growth – the fans of MLS clubs. The series will consist of 10 episodes released throughout this exciting summer of soccer, which can be found by following @heinekensoccer or going to www.mlssoccer.com/GetMeInThere

For more information on Heineken’s involvement with soccer, please follow us on Twitter, @HeinekenSoccer, visit the Heineken Facebook page, www.facebook.com/Heineken, and check out the official MLS Heineken Rivalry Week website at HeinekenRivalryWeek.com.    

About HEINEKEN USA

HEINEKEN USA Inc., the nation’s leading upscale beer importer, is a subsidiary of Heineken International BV, the world’s most international brewer. European brands imported into the U.S. include Heineken, the world’s most international beer brand, Strongbow Hard Apple Ciders, Desperados, Amstel Light, and Newcastle Brown Ale. HEINEKEN USA also imports the Dos Equis Franchise, Tecate Franchise, Sol, Indio, Carta Blanca and Bohemia brands from Mexico. For the latest information on our company and brands, follow us on Twitter @HeinekenUSACorp, or visit HEINEKENUSA.com

About Major League Soccer

Headquartered in New York City, Major League Soccer features 20 clubs throughout the United States and Canada. The 2015 season features the most comprehensive U.S. media rights partnership in the history of the league, as eight-year agreements with ESPN, FOX Sports and Univision Deportes commenced. The 2015 regular season schedule can be viewed here. For more information about MLS, visit MLSsoccer.com.

Contact:
Bjorn Trowery 
HEINEKEN USA
[email protected] 
914-681-4138     

Victor Arias
Edelman
[email protected] 
212-729-2168

To enhance the soccer watching experience, the Heineken House, located at 353 West 14th Street in Manhattan, will be open to the public 21 years or older on Friday, June 26th and Saturday, June 27th from 12:00pm to 4:00pm.


March of Dimes Elects Two New Trustees

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March of Dimes Elects Two New Trustees


WHITE PLAINS, N.Y., June 19, 2015 /PRNewswire-HISPANIC PR WIRE/ — Two nationally recognized leaders in maternal and child health have been elected to the March of Dimes National Board of Trustees for five-year terms.   March of Dimes trustees are volunteers who provide strategic direction and governance to the organization.

Logo – http://photos.prnewswire.com/prnh/20150409/197662LOGO

The new trustees are David Lakey, MD, senior vice president for population health at University of Texas Health Northeast and associate vice chancellor for population health at the UT System; and Charles J. Lockwood, MD, MHCM, editor-in-chief of Contemporary OB-GYN and senior vice president of USF Health, and dean of the University of South Florida Morsani College of Medicine.

“The medical, scientific and public health expertise of Dr. Lakey and Dr. Lockwood has helped the March of Dimes create strategies to lower the preterm birth rate in this country,” says Dr. Jennifer L. Howse, president of the March of Dimes. “We’re honored to have them join our Board of Trustees as we continue our fight against premature birth – the leading cause of death for babies in the United States and around the world.”

Dr. Lockwood is an internationally known obstetrician-gynecologist and scientist whose research interests include the prevention of recurrent pregnancy loss and preterm delivery. He led a research team that discovered fetal fibronectin, the first biochemical predictor of prematurity, and is the recipient of grant funding from the National institutes of Health and the March of Dimes.

Dr. Lakey, who trained as an internist and pediatrician, previously served as Commissioner of the Texas Department of State Health Services and as President of the Association of State and Territorial Health Officials (ASTHO) from September 2011 to September 2012.  While leading ASTHO, his presidential challenge was to improve birth outcomes nationwide. In this role, he worked with the March of Dimes to encourage state health commissioners to sign a pledge to reduce their rates of preterm birth by 8 percent. 

Based on this work, the March of Dimes created the prestigious Franklin Delano Roosevelt (FDR) and Virginia Apgar Prematurity Campaign Leadership Awards.

The March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality. The March of Dimes is the leading nonprofit organization for pregnancy and baby health.  For more than 75 years, moms and babies have benefited from March of Dimes research, education, vaccines, and breakthroughs.  For the latest resources and information, visit marchofdimes.com or nacersano.org. Find us on Facebook and Twitter.


National Hispanic Christian Leadership Conference Stands in Solidarity with #Charleston Church

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National Hispanic Christian Leadership Conference Stands in Solidarity with #Charleston Church

Latino Organization Honors Emanuel AME Church Martyrs, Calls for Prayer


SACRAMENTO, Calif., June 19, 2015 /PRNewswire-HISPANIC PR WIRE/ — The National Hispanic Christian Leadership Conference (NHCLC), led by President Rev. Samuel Rodriguez, is asking all individuals – regardless of race, age or religion – to join in honoring the nine individuals who were martyred for their faith and race at Emanuel African Methodist Episcopal (AME) Church in Charleston, South Carolina on July 17.

Logo – http://photos.prnewswire.com/prnh/20120912/CL72800LOGO

“The NHCLC joins together with the entire Body of Christ in mourning for the nine precious lives that were taken Wednesday at the Emanuel African Methodist Episcopal Church by a deranged killer,” said NHCLC Board Member Dr. Joseph Castleberry, president of Northwest University. “We express our deepest sympathy with the African-American community, and we call all Christians to recognize that these brothers and sisters in Christ were murdered not only for their racial identity, but for their Christian identity—slaughtered at church during a prayer meeting. 

“As prayer represents the primary locus of spiritual warfare for Christians, we recognize that they have died as martyrs, victims of a demonic attack against God’s army of peace in the world,” Castleberry continued. “An attack on them is an attack on us all.  And so, we encourage all Christians to pick up the torch of prayer which has fallen from the hands of The Charleston Martyrs and pray harder still for love, reconciliation, peace, repentance and revival in America.”

NHCLC serves more than 40,000 U.S. churches through chapters around the nation. Just this month, the NHCLC Charleston Chapter was formed. NHCLC leadership has reached out to the AME Church to offer support and is awaiting a response on how the organization can serve them in their time of loss. 

“I believe the time is now for the Church to come together and pray for our city,” said Pastor Luciano Soto, director of the NHCLC Charleston chapter. “Now more than ever, the Charleston community needs to hear a unified body of clergy speak words of peace and comfort. We need to pray that during this time of grief, that God will bring the peace that only He could to our city.”

NHCLC is the world’s largest Hispanic Christian organization. It serves as a representative voice for the more than 100 million Hispanic Evangelicals assembled in over 40,000 U.S. churches and another 500,000 congregations spread throughout the Spanish-speaking diaspora, served through its international arm, CONEL.

The organization seeks to reconcile Evangelist Billy Graham’s message of salvation through Christ with Dr. Martin Luther King, Jr.’s march of prophetic activism. A bipartisan organization, NHCLC/CONEL follows the agenda of the Lamb, not the donkey or the elephant, and emphasizes “7 Directives” of Life, Family, Compassionate Evangelism, Stewardship, Justice, Education and Youth.

For additional information, visit http://www.nhclc.org.