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The National Hispanic Media Coalition and BabyFirst Launch Annual Programming Competition

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The National Hispanic Media Coalition and BabyFirst Launch Annual Programming Competition

Winning Latino-Inspired Educational Series to Receive Two-Year Commitment to Air on BabyFirst


LOS ANGELES, Nov. 13, 2014 /PRNewswire-HISPANIC PR WIRE/ — BabyFirst, the TV network devoted to delivering high-quality child development programming to tots and their parents, announced today it has teamed up with the National Hispanic Media Coalition (NHMC), a media advocacy and civil rights organization for the advancement of Latinos, to launch an annual Latino-themed programming competition.

Called “Rising Creators Project,” the competition invites emerging talent – writers, musicians, animators and producers – to submit their idea or existing children’s TV series for consideration. An esteemed panel of media executives will select one winner whose show will appear on BabyFirst for two years, reaching 41 million households throughout the U.S.

“This is a wonderful opportunity for children’s animators, writers, musicians and producers to have their content and ideas considered for airing on national television,” said Constantino Schwarz, CEO and Chairman, BabyFirst Americas. “We will promote the series and could also extend it to other platforms including mobile apps and online.”

“As more Latino talent get the opportunity to shine behind the camera in all areas of television, including children’s programming, the closer we will be to fair and accurate portrayals of Latinos,” said Alex Nogales, President and CEO of NHMC.

Entries can be submitted now through March 15, 2015  at www.risingcreators.com. A panel of judges will review the submissions and select finalists and, ultimately, a winner. The winning producer will then work with the network’s production team to create their content or fine-tune their existing work before it premieres on BabyFirst. The winner will fully own the rights to the series and will be entitled to 50% of revenues the series directly generates across platforms other than the BabyFirst television network.

All submissions must be suitable for children 2-4 years old, and should have an educational basis for early childhood learning. Acceptable content includes music, animation, scripts, show concepts and existing works. The content should embody and embrace Latino culture.

Judges will consider educational and entertainment value, ingenuity, age-appropriateness and cultural relevance. 

About National Hispanic Media Coalition

The National Hispanic Media Coalition (NHMC) is a media advocacy and civil rights organization for the advancement of Latinos, working towards a media that is fair and inclusive of Latinos, and towards universal, affordable, and open access to communications. Learn more at www.nhmc.org. Receive real-time updates on Facebook and Twitter @NHMC.

About BabyFirst

BabyFirst is the leading baby-focused TV channel and digital content company dedicated to delivering quality educational content to young children and their parents. Working closely with an extensive network of renowned authorities in early childhood education and psychology, BabyFirst is a trusted, age-appropriate TV network, website and mobile app creator. The BabyFirst channel is currently available to more than 81 million households in 33 countries. In the U.S., BabyFirst is available in more than 41 million homes via basic packages on DIRECTV, Dish Network, Comcast and AT&T U-verse. For more information: www.babyfirsttv.com.


Gift Of Hope Presents The Point Of View Of Various Religions On Organ And Tissue Donation During National Donor Sabbath

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Gift Of Hope Presents The Point Of View Of Various Religions On Organ And Tissue Donation During National Donor Sabbath

Organization Reveals that Helping and Serving Humanity is a Common Thread Among All of Them


CHICAGO, Nov. 12, 2014 /PRNewswire-HISPANIC PR WIRE/ — Chicago is home to a conglomerate of diverse cultures and religions, and although they may not all subscribe to the same doctrine, the majority of them share one objective: the desire to help others and to serve humanity. It is with this purpose that from November 14 to 16, various well-known religions, churches, and temples in Chicago and surrounding areas will join forces to remind their congregations that organ and tissue donation is a remarkable and humanitarian act of compassion and love. Once again, Gift of Hope Organ and Tissue Donor Network will share their mission and voice with religious leaders and dedicate this time to inform and promote the benefits of donation to people of faith.

The idea of donating the organs of a loved one who has passed away is an emotionally difficult subject for some in the Latino community. One prevailing hesitation that many Latinos have about donation is the uncertainty as to whether or not their religion supports it. It is important to underscore that in recent years a majority of religions have taken an open and proactive approach in support of organ and tissue donation.   

“Gift of Hope has experience with families of different religions, and what we have noticed consistently is that even in their most devastating moments, their desire to help others is remarkable,” explained Raiza Mendoza, Manager of Hispanic Affairs for Gift of Hope. Mendoza continues, “It is these compassionate gestures that nurture our mission and reinforce our commitment to provide accurate information and to continue guiding and helping the Hispanic community in a positive way.”

Among the diverse religious doctrines practiced in the United States is Judaism; one of the most ancient religions whose sacred book, the Torah, serves as a guide for making life decisions. Although the Torah was written thousands of years ago, rabbis have adapted their interpretation to modern-day needs and norms. Rabbi Sidney Helbraun of the Beth-El Temple explains, “When we help save one person, we help to save the entire world. We live in a time, in an incredible world, where we can take a piece of ourselves and allow another to continue living. In other words, in this era, the idea of not donating would be considered a dishonor.”

Although we live in a modern and advanced medical and religious era, a large portion of the population is unaware that a vast majority of religions, from the most ancient to the most modern, support organ and tissue donation. One of the independent and more recent religions in human history is the Baha’i faith (info.bahai.org); whose central principles are unity of God, unity of humanity, and religious unity.

“We believe in serving humanity. Why not give our organs to those that may need them?” expressed Christ Vadden, Director of Activities for the Baha’i Temple in Wilmette Illinois, who has a very personal connection to donation. His wife Lori Vadden is currently on the waiting list for a heart transplant. Lori shared, “The doctor told me that if I don’t do something, I only have one year to live. This is why we should think about organ donation when we are healthy and share our decision to be donors with our loved ones. As followers of the Baha’i faith we believe that donation is a great humanitarian service; it is the most invaluable gift we can give to a family in need.”

The idea that we are connected through a brotherhood, service to one another and to life, transcends many religions, including Catholicism. Despite that, some Catholics and other Christians express their belief that the body should remain intact at the time of death. Father John Dearhammer, pastor at the Church of the Holy Spirit in Schamburg points out, “I have never seen mentioned in the word of God that the body should remain whole, and I consider donation to be an extraordinary act of generosity among people.” These words inspired a miracle within his congregation. Johnny Romo received a second chance at life thanks to Maribel Espinoza, who decided to be his living donor and gave him one of her kidneys. “It was the best decision I could have made,” expressed Espinoza. “Maribel was not his wife or family member, but she decided to give Johnny one of her kidneys. Today they are both healthy and happy thanks to that act of human solidarity,” added Father Dearhammer.

One recurring notion throughout the various religions is an ethic based principle, which considers that a living donation should be voluntary. This is supported and required by transplant centers and shared by Gift of Hope. A person must not be forced or obligated to donate, and organs cannot be bought or sold. Buddhism is one of the religions that reiterate ethics throughout their fundamental teachings, which also include generosity and patience. Hillary Jackson of the Buddhist Center in Little Village explores these fundamentals in support of donation, “In the case of donation, one example would be the gift of a living donation; we have two kidneys and if you are healthy one can be donated. This gesture represents a way to fulfill the principle of generosity.” Buddhists consider organ and tissue donation to be a matter of individual conscience, in which compassion plays a fundamental role.

These beliefs, rules, and values share the same objective, which is to love, help, and protect one another. This message is also emphasized in the Islamic community which makes up approximately 25% of the global population. Karen Danielson of the Council of Islamic Organizations of Chicago says, “Although none of the classical texts discuss this, we have specific guidelines; principles that allow us to understand the significance of the sanctity of life. In fact, the Qur’an has a chapter that clearly states that he who saves a human life, saves all of humanity,” concluded Ms. Danielson.  

Hinduism is one of the most ancient religions in the world and has over 900 million followers. Dr. Shashank Atre, who practices Hinduism, explains, “One of our philosophies is that you are the Universe and the Universe is within you; when you help others you help yourself. When your body is done, your soul travels to the creator; the body is only a shell that will return to nature.” This is why the values of the Hindu faith are positively reflected in the concept of organ and tissue donation.

One religion that we know little about is Sikhism, yet it is practiced by 24 million people all over the world. The Sikh temple leaders are known as gurus. They believe in one God that created all, and the way to serve him is through devotion and service to humanity. Shiva Singh Khalsa, a Sikh representative explained, “We believe that after death, the body serves no purpose, so why not ensure that it does?” Khalsa concludes, “It is important to serve others and if you can do it through an honorable gesture such as organ donation, then this is a way in which one can serve.”

Donation is a gift of life that every human being has the power to give. In the same way we are all without exception susceptible to the possibility of one day needing a transplant. The Unity faith practices a spiritual ideology that is based in the notion that one must search for their purpose on earth. Reverend Heidi Alfrey, a representative of one the Unity churches in Chicago had a very personal experience with organ transplantation; her father suffered from lung disease and lived connected to an oxygen tank for years. He was more than 80 years old but wanted to continue living; his doctor suggested a lung transplant. “My father lived two more years without the oxygen tank, he was a happy soul and we are very grateful for the organ donation that gave us those extra years with him. In the Unity church we believe that when life ends, if the organs are viable and can help, this represents a ‘glimmer of hope’ from God and giving that to another person that needs it makes sense,” states Reverend Heidi.

Although none of the sacred books make an explicit reference to donation, many religious leaders express themselves in a positive and favorable manner regarding it. After examining the beliefs that they represent and practice, it becomes clear that these religions share the most basic and beautiful principles: love, charity, and service to humanity. Although differences exist among the different religions, the message is the same when it comes to donation: The desire to show love for humanity can be fulfilled through the decision to be donors. Gift of Hope reminds us this November, that as people of faith we can embrace the opportunity each day to practice the values that our religious leaders impart in us. Let us share our decision to become donors with our families, and allow our hearts to resonate with the conviction to help one another as we celebrate this National Donor Sabbath Month.

Janet Dominguez

Sonia Sotello

Hispanic Media Relations

Hispanic Media Relations

P: 312.281.2044

P: 312.281.2164

C: 630.779.3800

C: 312.909-7259

[email protected]

[email protected]

About Gift of Hope

Gift of Hope Organ and Tissue Donor Network is a nonprofit organization that coordinates donation of organs and tissues with 180 hospitals in Illinois and northeast Indiana. Since its inception in 1986, Gift of Hope has coordinated donations that have saved the lives of more than 20,000 organ transplant beneficiaries, and bettering the lives of hundreds of thousands of recipients of tissue transplants. For more information: www.giftofhope.org or call: 877-577-3747


Seven Major League Soccer Clubs Join Heineken Roster

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Seven Major League Soccer Clubs Join Heineken Roster

Chicago Fire, Columbus Crew, D.C. United, Houston Dynamo, New York Red Bulls, New York City FC and Orlando City SC to Partner with Heineken in 2015


WHITE PLAINS, N.Y., Nov. 12, 2014 /PRNewswire-HISPANIC PR WIRE/ Heineken today continued to mark their investment in the future of American soccer by announcing partnership agreements with seven Major League Soccer (MLS) clubs. Starting January 1, 2015, the premium beer brand will bring the Heineken experience to a variety of teams in cities across the country, including the Chicago Fire, Columbus Crew, D.C. United, Houston Dynamo, New York Red Bulls, New York City FC and Orlando City SC.

The deals establish Heineken either as the Official Beer (Chicago Fire, D.C. United, New York City FC and Orlando City SC) or as the Official Import (Columbus Crew, Houston Dynamo and New York Red Bulls) of each individual club. The agreement will see Heineken partnering with the clubs for signage, intellectual property rights and retail activations as the brand works closely with the clubs to continue enhancing the fan experience in each city.

The announcement comes on the heels of Heineken becoming the Official Beer of MLS beginning in 2015, bringing millions of fans in the United States the premium Heineken soccer experience that they are known for worldwide.

“By partnering with these clubs we’re able to more directly connect with  American soccer fans and provide them with a premium experience—and beer—they have come to expect from Heineken,” said Nuno Teles, Heineken Chief Marketing Officer. “We are known worldwide as a genuine soccer brand, and these partnerships will provide a direct platform to reach the soccer fans and fuel their passion for the game.”

Heineken’s relationship with MLS corresponds with the next phase of the League’s evolution, #MLSNext. In 2015, MLS’ 20th season will include a new-look crest, two new expansion clubs, new media partners and a new premium beer brand. The club deals will correspond with and supplement the league deal, with the brand providing fans of each team with additional initiatives and experiences, and inserting new tactics that open the world of soccer for American fans.

“Heineken does a tremendous job in activating their partnerships and we’re excited to see that creativity come to life alongside our league and these seven MLS clubs,” said Gary Stevenson, President and Managing Director, MLS Business Ventures.

To discuss the state of soccer in America with fans heading into the 2015 season, join former MLS star Jimmy Conrad (@JimmyConrad) for a live Twitter chat hosted in partnership with Heineken (@Heineken_US) on Wednesday, November 12 at 8PM EST using the hashtag #JimmyTime. 

For more information on Heineken and their partnership with MLS, please follow us on Twitter, @Heineken_US , visit the Heineken Facebook page, www.facebook.com/Heineken, check us out on YouTube, https://www.youtube.com/user/HeinekenUSA or Heineken.com.    

About HEINEKEN USA
HEINEKEN USA Inc., the nation’s leading upscale beer importer, is a subsidiary of Heineken International BV, the world’s most international brewer. European brands imported into the U.S. include Heineken, the world’s most international beer brand, Strongbow Hard Apple Ciders, Desperados, Amstel Light, and Newcastle Brown Ale. HEINEKEN USA also imports the Dos Equis Franchise, Tecate Franchise, Sol, Indio, Carta Blanca and Bohemia brands from Mexico. For the latest information on our company and brands, follow us on Twitter @HeinekenUSACorp, or visit HEINEKENUSA.com

About Major League Soccer
Headquartered in New York City, Major League Soccer is the top-flight professional soccer league in the United States and Canada. MLS features many stars from the U.S., Canada, and around the world. Major League Soccer’s 19th season began March 8 and concludes with MLS Cup on December 7. For more information about MLS, visit www.MLSsoccer.com.     

Contact:
Adam Feigen
HEINEKEN USA
[email protected]  
914-681-4138 

Luka Dukich
Edelman
[email protected]  
212-729-2125


Consumer Reports Rates Best & Worst Prepaid Cards

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Consumer Reports Rates Best & Worst Prepaid Cards

Report Issued on Eve of CFPB Field Hearing on Prepaid Cards; 
Consumers Union Calls for Reforms to Better Protect Consumers


YONKERS, N.Y., Nov. 12, 2014 /PRNewswire-HISPANIC PR WIRE/ — Prepaid cards have become an increasingly popular payment option but it can be challenging for consumers to determine which cards are the most affordable and easiest to use.  That’s the conclusion of a new Consumer Reports investigation which offers tips to help consumers make smarter choices and rates prepaid cards based on value, convenience, safety, and how well fees are disclosed. 

The report was released on the eve of a field hearing in Delaware on prepaid cards organized by the Consumer Financial Protection Bureau, which is expected to issue proposed rules covering the cards very soon.  Consumers Union, the policy and advocacy division of Consumer Reports, has called on the CFPB to improve prepaid card fee disclosure and adopt other reforms to better protect consumers who use them. 

“Competition has helped bring down fees and many prepaid cards offer an attractive option for managing your money,” said Christina Tetreault, staff attorney for Consumers Union.  “But some cards come with costly fees that aren’t always disclosed clearly and prepaid cards still lack the same legal protections consumers get with debit cards.”

General purpose reloadable prepaid cards can be used much like a traditional debit card linked to a bank account and are used by an estimated one in four U.S. households.  Unlike traditional debit and credit cards, prepaid cards don’t enjoy the same legal protections that limit the financial liability consumers face in the event of fraud or merchant mistakes, although most card issuers provide these safeguards voluntarily.  However, those voluntary protections can be changed or rescinded at any time.

Consumer Reports reviewed 23 different prepaid cards based on four different factors:  value (how much they cost to use); convenience (availability of in-network ATMs, bill pay features, and how widely the card network brand is accepted); safety (whether funds are protected with FDIC insurance); and how well fees are disclosed.  In general, the highest rated cards have fewer fees and make it easier to avoid them; carry FDIC insurance for each cardholder; offer features comparable to traditional checking accounts; and do an excellent job of disclosing fees.  By contrast, the worst cards reviewed by Consumer Reports came up short in at least one, and usually multiple categories.

Because some consumers rely on prepaid cards as bank account substitutes while others use them in addition to bank accounts, Consumer Reports evaluated each card based on these different usage patterns.  Research shows that consumers who use prepaid cards as a bank account substitutes load their cards more often, make more ATM withdrawals, and use the card’s bill pay feature.  Consumers who use prepaid cards in addition to bank accounts use their card primarily to make purchases and are less likely to withdraw cash from their card or use the bill pay feature. 

Consumer Reports Ratings for Prepaid Cards Used As Bank Account Substitutes

Best Cards:   Topping the list is the Bluebird card (by American Express and Walmart), which comes without a monthly fee, no inactivity fees or fees for calling customer service, along with a bill paying feature and no-overdraft paper checks.  Chase Liquid (Visa) is the second highest rated card with low fees and many of the features provided by bank accounts, although no bill pay.  The American Express Serve was ranked third with low fees and convenient features, followed by the Prepaid Visa RushCard, Rush Unlimited Plan, a good value that comes with convenient features like bill pay. 

Worst Cards:  At the bottom of the ratings are the NetSpend Fee Advantage Plan, NetSpend Pay-As-you-Go Plan (both issued by Metabank), and the AccountNow Gold Visa Prepaid Card.  None of these cards offer free in-network ATM access and consumers may incur high fees.  The lowest rated prepaid card is the American Express for Target, which cannot be recommended because it lacks FDIC insurance for individual cardholders.      

Consumer Reports Ratings for Prepaid Cards Used in Addition to Bank Accounts

Best Cards:  The Bluebird card (by American Express and Walmart) was the top rated card, with a low monthly fee and few other fees along with improved disclosure. H&R Block’s Emerald Prepaid MasterCard is the second highest rated card with no purchase fees or monthly fees. Chase Liquid (Visa) card is third and offers clear fee disclosure and features consumers with bank accounts are likely to appreciate, such as free ATM access. Rounding out the top four is American Express Serve, with low fees, convenient access to in-network ATMs and a bill pay feature.

Worst Cards:  Among the cards rated lowest were the NetSpend Prepaid Visa Fee Advantage Plan, NetSpend Prepaid Visa, Pay-As-You-Go Plan, and the AccountNow Gold Visa Prepaid Card.  These cards would be expensive for users who rely on their cards primarily for purchases and budgeting, with relatively high monthly fees, or in the case of NetSpend’s Pay As You Go Plan, a one or two dollar fee every time you make a retail purchase.  The lowest rated card, American Express for Target, doesn’t come with FDIC insurance. 

Consumers Union has called on regulators and lawmakers to adopt a number of reforms that would help protect consumers using prepaid cards, including:

  • The Consumer Financial Protection Bureau (CFPB) should require that all prepaid card issuers display their fees in a simple, comprehensive chart with clear definitions of each fee that is available to consumers before they purchase their card.    
  • The CFPB should clarify that the Electronic Funds Transfer Act (EFTA) covers prepaid cards, giving cardholders the same dispute and error resolution rights they have with debit cards.
  • The CFPB should require prepaid card issuing banks to set up their prepaid programs so that each cardholder is covered by deposit insurance.
  • Congress should amend the EFTA to limit a consumer’s financial liability from fraudulent debit transactions to the current liability limit for credit cards – no more than $50.  The EFTA should also be amended to include a “chargeback” provision for both bank account-linked debit cards and prepaid cards.

“Consumers still lack the protections they need with this fast growing new way to pay,” said Pamela Banks senior counsel for Consumers Union.  “The CFPB should require clear disclosure of all prepaid card fees and enact strong safeguards that protect consumers.”   


Nearly Half of America’s Families With Young Children Struggle to Make Ends Meet

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Nearly Half of America’s Families With Young Children Struggle to Make Ends Meet

Coordinated Approach Needed to Connect Low-Income Families With Early Childhood Education, Job Training and Other Tools to Achieve Stability


BALTIMORE, Nov. 12, 2014 /PRNewswire-HISPANIC PR WIRE/ — With almost half the nation’s young children growing up in low-income households, a new report from the Annie E. Casey Foundation calls for a comprehensive effort to lift kids out of poverty. The report focuses on the importance of delivering high-quality early childhood education while simultaneously providing parents with access to job training, career paths and other tools that enable them to support their families.

The KIDS COUNT® policy report, Creating Opportunity for Families: A Two-Generation Approach, outlines how the public, nonprofit and private sectors must work together to reduce poverty among the 10 million low-income families with young children in the United States. The recommendations propose integrating state and federal employment, education and child care programs for parents and children to create better opportunities for the entire family.

“We hope this report will spark deep commitment in Washington and in board rooms across the country to remove the obstacles that prevent millions of families from putting their kids on a path to success,” said Patrick McCarthy, president and CEO of the Casey Foundation. “For too long, our approach to poverty has focused separately on children and adults, instead of their interrelated needs. We’ve learned a lot about what works in separate areas, but we’re not combining these lessons to break the cycle of poverty.”

The Foundation’s two-generation approach seeks to equip families with the tools and skills to get on a path to opportunity and overcome some of the obstacles they face, such as inflexible and unpredictable jobs that do not offer high enough wages to support a family; lack of access to high-quality, reliable early child care and education; and increased stress levels for parents and children. The report describes specific strategies for addressing these challenges so that parents can fully nurture and support their children and, ultimately, build better futures for themselves and their kids.

The key findings show that nearly a third of children age 5 or younger in low-income families have parents with concerns about their development and that 45 percent of low-income families with young children (age 8 or younger) are headed by single parents, compared with 17 percent of middle- and upper-income families. In nearly 80 percent of low-income families with young children, parents do not have a postsecondary degree, which dramatically highlights the need to equip parents who have limited education with skills that can help them earn a family-supporting income. Additionally, the report emphasizes the need for federal and state agencies, along with businesses and community- and faith-based institutions, to work more closely together so that the whole family can succeed.

The report outlines three broad recommendations:

  • Create policies that equip parents and children with the income, tools and skills they need to succeed — as a family and as individuals. State and federal governments should strengthen policies that expand job-training, educational and career opportunities; adopt policies that give parents more flexibility at work, such as paid time off; increase the Child Tax Credit for low-income parents of very young children; and expand the Earned Income Tax Credit to increase the income of noncustodial parents.
  • Put common sense into common practice by structuring public systems to respond to the realities facing today’s families. State and federal governments should promote collaboration and align policies and programs through interagency commissions and innovation funds. For example, child- and adult-focused state agencies should consolidate their data to look at the whole family. Federal policymakers could take advantage of new legislation and reauthorization periods for Head Start and Temporary Assistance for Needy Families, among others, to bring together child and adult programs.
  • Use existing child, adult and neighborhood programs and platforms to build evidence for practical pathways out of poverty for entire families. Early childhood, K-12, home-visiting, job-training and supportive housing programs could partner with one another to connect parents with financial coaching, job-readiness assistance, education and other tools to achieve financial stability, while also ensuring their children have access to high-quality care and schooling.

Creating Opportunity for Families: A Two-Generation Approach will be available Nov. 12 at 12:01 a.m. EST at www.aecf.org. Additional information is available in the KIDS COUNT Data Center, which also contains the most recent national, state and local data on hundreds of indicators of child well-being. The Data Center allows users to create rankings, maps and graphs for use in publications and on websites, and to view real-time information on mobile devices.

The Annie E. Casey Foundation creates a brighter future for the nation’s children by developing solutions to strengthen families, build paths to economic opportunity and transform struggling communities into safer and healthier places to live, work and grow. For more information, visit www.aecf.org. KIDS COUNT® is a registered trademark of the Annie E. Casey Foundation.


INVISION’s Traffic System Selected By NUVOtv

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INVISION’s Traffic System Selected By NUVOtv


NEW YORK, Nov. 11, 2014 /PRNewswire-HISPANIC PR WIRE/ — INVISION Inc., the media industry’s most experienced provider of multi-platform advertising sales software, is pleased to announce the launch of NUVOtv, the premier English-language Latino entertainment network, onto its end-to-end sales and traffic solution DealMaker Crossroad.

“Working with INVISION will allow us to transition from a multiple vendor sales & traffic operation to a single partner,” said Mike Roggero, CFO & COO of NUVOtv. “We see this move as helping the network meet its business needs and improve management of our television advertising inventory while delivering key operational efficiencies.”

DealMaker Crossroad is the leading sales and commercial operations solution.  This solution enables television & media companies to manage the entire advertising sales ecosystem across multiple properties, channels and platforms, as well as all types of media—including TV, radio, cable, digital display and mobile—from one single system.

The industry’s best integrations with third-party vendors such as GRiP-it!, SIMS and Miranda iTX amplify the efficiencies gained with using DealMaker Crossroad for clients.

“We are seeing a growing trend in clients looking for a single, end-to-end software solution to manage the entirety of their advertising sales business from sales to traffic to finance to meet the dynamic needs of the marketplace,” said Steve Marshall, co-founder & CEO of INVISION. “DealMaker Crossroad checks all of those boxes with its ability to bring sales and traffic together into one seamless workflow. It offers powerful inventory forecasting and management which integrates program and selling titles, providing true on-the-log avails reflecting overlaps and real-time no overnight batch jobs.”

For more information about DealMaker Crossroad, visit www.invisioninc.com/products/dealmaker-crossroad.

ABOUT INVISION Inc.

INVISION Inc. (www.invisioninc.com) is the media industry’s most experienced provider of multi-platform advertising sales software. Trusted by the largest media and television companies in the industry to manage over $13 billion in ad revenue each year, our proven software and expertise help clients streamline operations and maximize the revenue of their inventory through all stages of the ad sales process.

INVISION solutions are used by clients including DIRECTV, Warner Bros, Univision, Bloomberg and NBCUniversal to profitably operate and monetize ad-supported inventory distributed on linear and non-linear outlets. The DealMaker software suite automates the end-to-end advertising sales workflow, supports multi-platform deals (linear and non-linear), and provides advanced addressable inventory decisioning. 

INVISION is headquartered in New York, with offices in Washington, DC and Atlanta, providing worldwide services.  

About NUVOtv

NUVOtv (www.myNUVOtv.com) is the premier English-language destination for Latino entertainment, embodying the spirit, energy and richness of modern Latino culture. Providing original entertainment and lifestyle programming, NUVOtv is available in more than 32 million homes nationwide with major distribution partners: AT&T U-verse, Comcast, Cox, Dish Network, Time Warner Cable and Verizon FIOS.

The network is widely available in all top Hispanic DMAs and most major U.S. markets including Los Angeles, San Francisco, Miami, Chicago and New York. Iconic superstar and powerhouse entrepreneur Jennifer Lopez serves as NUVOtv’s Chief Creative Officer collaborating closely with the network on programming strategy, production and marketing.


American Honda Foundation Marks 30th Anniversary with Major Support of Education Programs for Military Personnel, Veterans and their Families

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Honda Logo





American Honda Foundation Marks 30th Anniversary with Major Support of Education Programs for Military Personnel, Veterans and their Families


TORRANCE, California, Nov. 11, 2014 /PRNewswire-HISPANIC PR WIRE/ — The American Honda Foundation is marking its 30th anniversary in conjunction with Veteran’s Day with a series of new, special donations to organizations that provide educational scholarships and support to active military personnel, veterans and their families.

Logo – http://photos.prnewswire.com/prnh/20100923/HONDALOGO

The American Honda Foundation is focused primarily on contributing to organizations involved in youth and scientific education, with a specific emphasis on STEM (science, technology, engineering and math). Three organizations that will receive support from these special donations from the American Honda Foundation include:

  • Folds of Honor provides annual educational scholarships to the families of U.S. service members who have been killed or disabled while in active duty. The American Honda Foundation has provided Folds of Honor with $30,000 for scholarships that support STEM education and aspiring teachers.
  • The Special Operations Warrior Foundation (SOWF) provides needs-based college scholarship grants, financial aid and educational counseling to the children of Special Operations personnel who have lost their lives in the line of duty. The American Honda Foundation has provided the SOWF with $30,000 for scholarships that support STEM education and aspiring teachers. An additional $10,000 will support SOWF program services, which includes immediate financial assistance to severely-wounded and hospitalized special operations personnel and their families.
  • ThanksUSA provides needs-based educational scholarships to the children and spouses of active-duty and reserve U.S. military personnel. The American Honda Foundation has provided ThanksUSA with $30,000 for scholarships that support STEM education and aspiring teachers.

“In researching unmet needs, the American Honda Foundation quickly zeroed-in on military personnel and their families, who have sacrificed for all of us and now need our support,” said Alexandra Warnier, executive director of the American Honda Foundation. “The Foundation is proud to support these organizations, which provide the families of our men and women of the U.S. military with the gift of education, creating a legacy for the whole community.”

About the American Honda Foundation

Celebrating 30 years of providing strategic grants to nonprofit organizations in the United States, the American Honda Foundation is dedicated to helping prepare America’s children for tomorrow’s challenges. As such, the Foundation focuses its efforts in the areas of youth and scientific education, with a specific focus on STEM (science, technology, engineering and mathematics) subjects and the environment. Since its inception, the Foundation has awarded more than $33 million to organizations serving approximately 115 million people in every state in the U.S. For more information please visit http://www.foundation.honda.com.

About Honda

Honda established operations in America in 1959 and now employs more than 39,000 associates in its North American sales, R&D and manufacturing operations with total capital investment in North America exceeding $22 billion.

Based on its longstanding commitment to “build products close to the customer” Honda operates 16 major manufacturing facilities in North America, producing a wide range of Honda and Acura automobiles, automobile engines and transmissions, Honda all-terrain vehicles, power equipment products such as lawn mowers, mini-tillers and general purpose engines, and the HondaJet light jet, using domestic and globally sourced parts.


Ismael Cala to Present His Latest Book “Un buen hijo de P”

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Ismael Cala to Present His Latest Book “Un buen hijo de P”


MIAMI, Nov. 11, 2014 /PRNewswire-HISPANIC PR WIRE/ — Penguin Random House and Cala Enterprises will be presenting on November 22 at the Miami International Book Fair “Un buen hijo de P…”, an inspirational story by Ismael Cala.

Coming on the heels of the enormous success of his book “El poder de escuchar” (The Power of Listening), the CNN en Espanol host returns with an inspirational story about human development, the true meaning of our life stories, emotional intelligence, the search for success, and the inner wellbeing that helps us change the way we see our lives.

As one of the most important interviewers on Latin American and U.S. Hispanic television, Ismael Cala has not been spared from the passion of those who in the midst of a political discussion where opinions differ, respond with “You son of a b….,” words which, although directed at one’s mother, have given Cala a further reason to pause and reflect and change their meaning entirely. 

“God wanted my three “P’s” of constant success and growth to be joined together with the offensive phrase ‘hijo de p…’ (son of a b….),” said Cala. Those “P’s” represent the success in his life: Passion, Patience and Perseverance.

What: Launch of “Un buen hijo de P…”.
When: November 22, 2014.
Where: Room 3314. Miami Dade College, Wolfson Campus, 300 NE 2nd Avenue.

ABOUT ISMAEL CALA

Ismael Cala, host of the show CALA on CNN en Espanol, has more than 25 years of media experience in Cuba, Canada, the United States and Mexico, including Televisa, TLN and AmericaTeve.

In 2013, he published his first book “El poder de escuchar” (The Power of Listening), which became a best seller in Latin America and the United States. That same year, he was named Ibero-American Personality by the Ibero-American Journalists Organization. In 2014, he received the John Maxwell Leadership award in the media category, and the Gold Palms award from the National Journalists Circle of Mexico.

The program CALA airs on CNN en Espanol at 9:00 p.m. (U.S.A., ET), 8:00 p.m. (Mexico City) and 8:30 p.m. (Caracas). Follow it on Twitter: @calacnn and @cala. And on facebook.com/calacnn